The Studeo Podcast – Creative Thinking & Strategic Design

Ilya Lobanov
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Welcome to The Studeo Podcast, a show for ambitious creatives who want to level up their creativity, productivity, and leadership skills. A series of live conversations I host on a weekly basis, inviting a range of creative leaders and other interesting speakers to talk about topics such as design, branding, brand strategy, mindset, and meta-skills. Sharing tested strategies and actionable real-world advice that have helped me and others in the creative industry to solve bigger problems, earn more respect and higher paychecks, and ultimately, become better creatives.

  1. S03E10 – Best of Episode – James Martin, Michael Janda, Stef Hamerlinck, Gianluca Cinquepalmi, Melinda Livsey, Thierry Brunfaut

    06/01/2021

    S03E10 – Best of Episode – James Martin, Michael Janda, Stef Hamerlinck, Gianluca Cinquepalmi, Melinda Livsey, Thierry Brunfaut

    In this last episode of Season 3, I wanted to thank you all for tuning in and to do a 'Best of' episode. For those who might be new to the podcast, this would be a good way to introduce you to some of the earlier guests you might have missed. Following this episode, there will be a break, during which I will be reviewing the ongoing strategic direction for it. I'd love for you to help me decide the format for the podcast going forward.  Should I carry on with the 1hr guest episodes?  Should I do shorter episodes with more specific and actionable tips and tricks?  A Q&A format answering your questions?  All of the above? Something else? To participate in the conversation and help shape the future of the Studeo Podcast, become a Studeo Insider at go.studeo.com.au/join or send through a voice note with your feedback at https://anchor.fm/thestudeopodcast/message

    48 min
  2. S03E09 – Armin Vit – Building a Side Brand

    05/25/2021

    S03E09 – Armin Vit – Building a Side Brand

    Armin Vit @arminvit is the co-founder of UnderConsideration @ucllc, a graphic design firm. He's also an editor and writer for Brand New, where he reviews corporate and brand identity design work. If you are a brand designer, you likely visit this resource religiously, equally for the design inspiration and for Armin's top-notch break-downs of each brand identity design. We chat about the journey of launching UnderConsideration as a 'side brand' and how 15 years later it serves as his main source of income. What are some technical aspects of building something new? What can Armin share about building a brand? Remember, the world needs your creativity, and you have the power to ignite it. More value for Studeo Insiders, join at go.studeo.com.au/join For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    55 min
  3. S03E08 – Lisa Jacobs –  Invest in Yourself

    05/18/2021

    S03E08 – Lisa Jacobs –  Invest in Yourself

    Lisa Jacobs @lisajacobsdesign is a Freelance Brand Designer & Illustrator based in the Netherlands whom I’ve been following for a while on Instagram. Her work is clean, considered, and thoughtful. I’ve also always enjoyed listening to her thoughts whenever she jumps on Instagram Live or a podcast. We chat about her journey and what she has found to be useful for her growth as a designer and a creative. Including investing in coaching and investing in yourself in general. If you’ve enjoyed this episode, please leave a review, as it would mean the world to me to hear your feedback, and it would also help tremendously to get the podcast heard by more ambitious creatives like yourself. Remember, the world needs your creativity, and you have the power to ignite it. More value for Studeo Insiders, join at go.studeo.com.au/join For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    55 min
  4. S03E07 – Ilya Lobanov, Stef Hamerlinck, Rob Meyerson – Brand Personalities Debate

    05/11/2021

    S03E07 – Ilya Lobanov, Stef Hamerlinck, Rob Meyerson – Brand Personalities Debate

    The Big Brand Debate: Episode 3 - Brand Personalities Rob Meyerson @howbrandsarebuilt , Stef Hamerlinck @letstalkbranding and a Ilya Lobanov @wearestudeo discuss Brand Personality frameworks and their possible benefits and disadvantages for us as Brand Builders. Do consumers care about them? In this episode of The Studeo Podcast, I summarise and break down the key concepts we'd discussed, key takeaways, and some additional thoughts. The Studeo Podcast is a show for ambitious creatives who want to learn more about creative thinking and strategic design. A series of live conversations I host on a weekly basis on my Instagram account, @wearestudeo, where I invite a range of creative leaders and other interesting speakers to talk about topics such as creativity, mindset, and leadership skills. So if you’d like to catch the next conversation live, be sure to follow me on Instagram. If you’ve enjoyed this episode, please leave a review, as it would mean the world to me to hear your feedback, and it would also help tremendously to get the podcast heard by more ambitious creatives like yourself. Remember, the world needs your creativity, and you have the power to ignite it. Have your voice heard on the podcast. For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    35 min
  5. S03E06 – Joel Pilger – All About Positioning

    05/04/2021

    S03E06 – Joel Pilger – All About Positioning

    Live conversation with Joel Pilger @joelpilger. In a former life Joel helmed the miracle-making studio Impossible Pictures where he and his team won numerous Emmy, Addy, and Promax awards… and had a blast. Today, Joel helps emerging creative studios become industry leaders. We will be discussing whatever we manage to cover around positioning. Positioning is a vital component for success, and it's a huge topic for creatives. If you’ve enjoyed this episode, please leave a review, as it would mean the world to me to hear your feedback, and it would also help tremendously to get the podcast heard by more ambitious creatives like yourself. Remember, the world needs your creativity, and you have the power to ignite it. Have your voice heard on the podcast. For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    1 hr
  6. S03E05 – Kwan Harsono – Becoming a Client Guide

    04/27/2021

    S03E05 – Kwan Harsono – Becoming a Client Guide

    Join me for this conversation with Kwan Harsono @brandingconsultant. Kwan has been in the branding/marketing industry for over 23 years. He is the founder of consulting and branding agency @BedrockAsia in Indonesia, a Transformation Speaker & Coach, 6x Founder & Serial Entrepreneur, and has designed for and worked with such brands as Hawaiian Air, Domino Pizza and Jiffy Lube brand in USA. If you’ve enjoyed this episode, please leave a review, as it would mean the world to me to hear your feedback, and it would also help tremendously to get the podcast heard by more ambitious creatives like yourself. Remember, the world needs your creativity, and you have the power to ignite it. Have your voice heard on the podcast. For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    49 min
  7. S03E04 – Gabriel Aguero – The Power of Networking

    04/20/2021

    S03E04 – Gabriel Aguero – The Power of Networking

    Gabriel Aguero from @dropmusicbranding connected with me a while back – and I loved his energy and approach right away. I quickly recognised, he's got a superpower of networking. When we were discussing Gab appearing on the show, I almost instantly knew that this would be a great topic to discuss with him! We can all become a little bit better at networking, in order to attract new prospects, new clients, but also new opportunities. Sometimes even some unexpected life-changing events. If you’ve enjoyed this episode, please leave a review, as it would mean the world to me to hear your feedback, and it would also help tremendously to get the podcast heard by more ambitious creatives like yourself. Remember, the world needs your creativity, and you have the power to ignite it. Have your voice heard on the podcast. For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    1h 5m
  8. S03E03 – Mark Pollard – Defining the Challenge

    04/13/2021

    S03E03 – Mark Pollard – Defining the Challenge

    Mark Pollard @markpollard is a Brand Strategist with big ideas – having tuned into several chats where he spoke on Clubhouse I really resonated with his thoughts around generating ideas and working strategically. If you’ve enjoyed this episode, please leave a review, as it would mean the world to me to hear your feedback, and it would also help tremendously to get the podcast heard by more ambitious creatives like yourself. Remember, the world needs your creativity, and you have the power to ignite it. Have your voice heard on the podcast. For a chance to have your voice heard, send through a voice note with your feedback about the podcast, a tip, a question, or something else. https://anchor.fm/thestudeopodcast/message

    59 min
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About

Welcome to The Studeo Podcast, a show for ambitious creatives who want to level up their creativity, productivity, and leadership skills. A series of live conversations I host on a weekly basis, inviting a range of creative leaders and other interesting speakers to talk about topics such as design, branding, brand strategy, mindset, and meta-skills. Sharing tested strategies and actionable real-world advice that have helped me and others in the creative industry to solve bigger problems, earn more respect and higher paychecks, and ultimately, become better creatives.

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