The Creative One

SEAfrica
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Brought to you by SEAfrica and hosted by Peter Blasto Sibeko, broadcasting directly from the vibrant heart of Johannesburg, this podcast is a beacon for creatives across Africa and the globe. With each episode, we plunge deep into the essence of entertainment and the arts, unraveling the business side that fascinates and drives us all. Through engaging conversations with fellow creatives, industry leaders, innovators, and those who dare to push boundaries, "The Creative One" aims to expand your horizons and open your mind to the extraordinary.

  1. FEB 25

    High-Impact Video Productions in Africa | The Creative One

    In this episode of The Creative One, we move beyond inspiration and into real production intelligence.This conversation breaks down how high-impact African brand productions are conceived, structured, and executed creatively, technically, and operationally — within real-world constraints.🎙 Guest: Nana AsiheneCreative Director & ProducerUsing two major African campaigns as case studies, we unpack what actually drives production excellence:Guinness – “Black Shines Brightest”MTN – Pan-African Brand CampaignRather than surface-level reviews, this episode examines: The creative and production decisions that shape impactHow visual language, direction, and execution work togetherBudget trade-offs versus production valueWhat African organisations must do to deliver consistently strong workVideo producers and directorsCreative directorsMarketing and brand teamsAgencies and multimedia professionalsClients who want to understand what quality production really takesThis episode is designed for:This is not theory.It’s a production-room conversation about best practice, systems, and execution in the African context.🔗 Referenced campaigns (for viewing):Guinness – Black Shines Brightest   • Guinness Nigeria Ad  MTN – Pan-African Brand Campaign   • MTN Business - The Journey of a Coffee Bean  🎬 The Creative One is brought to you by C-Major Productions🌍 https://www.cmajorproductions.com🎙 Hosted by: Peter Blasto Sibeko🎥 Produced by: C-Major ProductionsAll third-party content referenced is discussed for educational and analytical purposes. Original content remains the property of its respective owner.

    29 min
  2. Cultural Power at G20 Argentina 2018 – Alan Gejtman | The Creative One: Behind the Curtain

    07/07/2025

    Cultural Power at G20 Argentina 2018 – Alan Gejtman | The Creative One: Behind the Curtain

    What really goes into staging a cultural performance for the world’s most powerful leaders? In this premiere episode of The Creative One – a G20 Behind the Curtain series, we go beyond politics and policy to uncover the hidden creative forces behind global summits. Guest: Alan Gejtman As Production Stage Manager and Artistic Producer of Argentum, the unforgettable gala night of the G20 Argentina 2018, Alan takes us behind the scenes of a show that featured 150 dancers, a live orchestra, and Argentina’s cultural soul — all staged at the iconic Teatro Colón for the world’s Heads of State. We talk about: The creative and logistical challenge of producing a national spectacle for a global audience What it takes to balance diplomacy, culture, and performance at the highest level Why these moments matter for soft power — and what Africa can learn (and lead) This series explores the intersection of creativity, innovation, and leadership in global affairs — and how Africa’s voice fits into that story. Hosted by Peter Blasto Sibeko, presented by C-Major Productions & SEAfrica 🔗 More: www.cmajorproductions.co.za/g20

    38 min
  3. Nandipha Mntambo - The Visual Maverik - Episode 22

    07/31/2024

    Nandipha Mntambo - The Visual Maverik - Episode 22

    Join us as we welcome  the phenomenal visual artist Nandipha Mntambo to the show! letting us in on her unique creative journey and her global mentorship plans.

    26 min
  4. The Window To Art Export

    07/09/2024

    The Window To Art Export

    Discover the secrets of art commerce in this episode, where we discuss tracking, and the logistics of exporting art globally with our guest from Belgium, Holly De Vries. Learn how to sell and showcase your work to reach a broader audience. Tune in for valuable insights into the art of exporting art!

    39 min
  5. The Making of An Art City in Africa

    05/15/2024

    The Making of An Art City in Africa

    In this illuminating episode, we take a deep dive into Johannesburg's vibrant transformation and how it has emerged as a beacon of arts and culture in Africa, earning global recognition for its dynamic offerings. Join Mr. Vuyisile Mshudulu, the Director of Arts, Culture and Heritage for the City as we explore its strategic positioning and innovative initiatives that continue to place it at the forefront of the continent's cultural landscape.

    42 min
  6. Episode 19 - The Business of Music Licensing

    08/12/2022

    Episode 19 - The Business of Music Licensing

    In times of uncertainty and economic challenges the music world offers music licensing as a solid financial stream for artists or entrepreneurs in the space. Karabo Senna is a proponent of diversity and unconventional music business ways and he shares valuable insights on how you can leverage on licensing. This episode also features a guest presenter Ronzzie M.

    37 min
  7. Episode 18 - Financial Literacy For Creatives

    05/14/2022

    Episode 18 - Financial Literacy For Creatives

    Bandile Mngoma of Old Mutual (South Africa) knows all about dealing with artists. With his rich background coming from a family of renowned musicians and his many years of working hands on with artists he brings his knowledge of insurance and financial literacy to this informative episode.

    33 min
  8. Youtube Like A Pro - The Creator Economy

    02/09/2022

    Youtube Like A Pro - The Creator Economy

    Learn the tricks of this booming trade from Africa’s content entrepreneurs who are building real businesses online. Tumie Ramsden facilitates an engagement between Nana Asihene, Zuziwe Gcuku and Osei Kwame at SEAfrica 2021.

    48 min
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About

Brought to you by SEAfrica and hosted by Peter Blasto Sibeko, broadcasting directly from the vibrant heart of Johannesburg, this podcast is a beacon for creatives across Africa and the globe. With each episode, we plunge deep into the essence of entertainment and the arts, unraveling the business side that fascinates and drives us all. Through engaging conversations with fellow creatives, industry leaders, innovators, and those who dare to push boundaries, "The Creative One" aims to expand your horizons and open your mind to the extraordinary.

Information

  • Creator
    SEAfrica
  • Years Active
    2020 - 2026
  • Episodes
    23
  • Rating
    Clean
  • Copyright
    © SEAfrica
  • Show Website
    The Creative One