Your Brand Amplified

Anika Jackson, Bleav
  • 5.0 (120)
  • MARKETING
  • UPDATED DAILY

Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I'm thrilled to be your host, Anika Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success. Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing. Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors. Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand. Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice. Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans. Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.

  1. Cheesecake Factory Method: Emily Reynolds on The Specialization Framework That Works

    13H AGO

    Cheesecake Factory Method: Emily Reynolds on The Specialization Framework That Works

    Emily Reynolds' journey to PR agency owner reveals a fundamental truth: authentic success comes from following genuine curiosity rather than predetermined paths. After discovering that motherhood redirected her toward meaningful advocacy, she found her true calling in public relations—amplifying voices and helping others communicate authentically. Her business development philosophy rejects artificial tactics in favor of genuine human connection, seeking out places she naturally frequented and engaging authentically with people she encountered. This approach became her hiring principle as well, prioritizing team members who possess natural curiosity and cultural awareness. Emily's most transformative insight is that specialization, not expansion, drives business growth. Rather than offering everything to everyone, she focused her agency on reputation management and lifestyle work within food and beverage—becoming exceptional at one thing instead of mediocre at many. This clarity builds trust and connection; vagueness creates skepticism. She also emphasizes that crisis planning isn't pessimistic but essential. In today's rapid-fire information environment, businesses that have predetermined communication protocols and decision-making processes navigate challenges successfully, while those caught unprepared can tank in seconds. Emily integrated philosophy—pursuing genuine interests, specializing ruthlessly, building authentic relationships, and planning proactively—transforms businesses from struggling to thriving. Discover how these principles can position your brand for sustainable success at http://rprfirm.com/. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    46 min
  2. The Athlete Within: Unlocking High Performance and Mental Toughness with Kate Allgood

    2D AGO

    The Athlete Within: Unlocking High Performance and Mental Toughness with Kate Allgood

    Kate Allgood's evolution from elite Canadian hockey player to mental performance coach reveals a transformative understanding of how identity, resilience, and self-trust form the foundation of sustained excellence across all high-performance domains. Her critical insight distinguishes between confidence—a volatile feeling that fluctuates with circumstances—and self-trust, a stable internal anchor that persists regardless of results. She teaches that the stories individuals tell themselves function as self-fulfilling prophecies shaping outcomes more powerfully than external circumstances. Through her work with athletes, military personnel, and business professionals, Kate discovered that high performance demands transcend athletics, requiring identical psychological skills across all result-oriented, high-pressure environments. The sustainability of high performance depends fundamentally on self-regulation, which Kate treats with the same seriousness as elite physical training. She maintains consistent meditation, regular exercise, and prioritizes sleep as non-negotiable foundations for sustained cognitive capacity and creativity. Her entrepreneurial journey demonstrates that building a thriving practice requires cultivating curiosity about every dimension of business operations. Rather than viewing necessary but unpreferred tasks with resistance, she reframes them through genuine curiosity, transforming the psychological experience entirely. The techniques she developed nearly two decades ago—meditation, breathwork, mindfulness, and narrative reconstruction—remain remarkably stable in their core, proving that fundamental mechanisms for performing under pressure transcend changing business landscapes. Kate's mantra breathe and observe encapsulates her approach to psychological resilience, offering a simple yet profound practice accessible to anyone facing chaos or overwhelming emotions. By creating space between stimulus and response through conscious breathing and observer perspective, people access the choice point where genuine transformation becomes possible. Her commitment to leading by example and continuously working on herself reflects her understanding that a coach can only take clients to the level the coach has already reached. Check out her book The Athlete Within and visit her website to explore how her personalized assessments and tailored coaching programs can guide your transformation toward sustainable excellence and authentic self-trust. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    31 min
  3. Ancient Healing Meets Cutting-Edge Biohacking Technology: Rob Rene's Formula for Longevity

    5D AGO

    Ancient Healing Meets Cutting-Edge Biohacking Technology: Rob Rene's Formula for Longevity

    Rob Rene's transformation from a successful corporate executive to a faith-based health and wellness innovator began with a pivotal moment during the pandemic when he lost his job and gained the opportunity to investigate the healthcare system deeply. His research uncovered what he perceived as systemic corruption driven by financial incentives rather than patient wellbeing, tracing the vilification of natural health practitioners back to the early twentieth century. This discovery ignited a passion to bridge the gap between ancient wisdom and modern science, leading him to develop a comprehensive understanding of how nutrition, lifestyle practices, and technology can work together to restore human health. His personal health challenges, including battling cancer, reinforced his commitment to helping others navigate a broken healthcare system and access authentic, natural health solutions that truly serve people rather than profit margins. Central to Rob's mission is the creation of Exodus, a revolutionary supplement that combines seven biblical-inspired superfoods—organic barley grass, organic wheatgrass, saffron, cumin, aloe, frankincense, and myrrh—with molecular hydrogen technology to address multiple dimensions of health simultaneously. Beyond supplementation, he advocates for seven simple, free daily practices that anyone can implement: hydration, sunlight exposure, grounding, breathing techniques, proper nutrition, movement, and prayer combined with gratitude. Rob recognizes that individual health directly impacts societal wellbeing, believing that when people become healthy and feel good, they naturally become kinder, more generous, and more committed to helping others. To explore the transformative potential of natural health solutions and learn more about how the Exodus supplement can enhance your wellness journey, visit his website here. This comprehensive resource provides detailed information about the unique blend of seven biblical ingredients combined with molecular hydrogen technology, demonstrating how Exodus can help improve energy levels, reduce stress, stabilize blood sugar, and promote overall wellness. By taking action today and exploring what Exodus Strong offers, you join a growing community committed to reclaiming health as true wealth and becoming a healthier, more vibrant contributor to your family and community. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    45 min
  4. Scaling Smart: Melissa Morris on Data-Driven Pricing and Operational Mastery

    DEC 17

    Scaling Smart: Melissa Morris on Data-Driven Pricing and Operational Mastery

    Melissa Morris stands as a beacon for agency owners seeking sustainable and profitable growth, advocating for data-driven decision-making over intuition or industry mimicry. Her journey from advertising professional to founder of Agency Authority revealed a critical need among agencies for operational clarity, proper pricing rooted in real costs, and disciplined focus on core offers. She underscores that success in agency life comes from well-defined processes, profitable scoping, and the courage to grow steadily while maintaining work-life balance. Her insights emphasize avoiding common pitfalls such as over-hiring, under-defining service boundaries, and allowing operational inefficiencies to drain profits. Melissa encourages an annual audit of tool stacks and a commitment to rigorous time-tracking for both owners and their teams, ensuring that every action drives value and profitability. She also champions the strategic use of modular, productized services to enhance scalability, client retention, and upselling opportunities, all while integrating technology and AI thoughtfully to solve specific inefficiencies. Curious what might be hiding in your operations? You can explore more practical guidance and resources here. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    41 min
  5. Thrive Together: Crystal Guzman’s Vision for Equitable Mental Health Access

    DEC 15

    Thrive Together: Crystal Guzman’s Vision for Equitable Mental Health Access

    Crystal Guzman's life is a remarkable example of resilience, empathy, and unwavering dedication to mental health advocacy. Drawing from her early experiences supporting foster children and women facing trauma, Crystal developed a mission to bridge gaps in mental health care for underserved communities. Her journey has spanned from hands-on nonprofit work to founding a rapidly growing private practice, always with a focus on inclusive access and collaborative systems that connect professionals, families, and those most in need of help. Through initiatives like her mother-daughter journal and the Get Healthy Directory, she champions intentional connection, community support, and the healing power of sharing our stories. At the heart of Crystal’s work is a belief in the necessity of building supportive villages—encouraging families and individuals to seek help, create reciprocal networks, and embrace self-compassion. Her approach to mental health combines practical resource-building with the courage to share her lived experience, reminding others that healing is best achieved together. By destigmatizing therapy and emphasizing grace in personal journeys, Crystal helps others break cycles of silence and self-doubt, while pioneering tools and organizations that expand access to judgement-free care. If Crystal's journey touched you, inspired you, or reminded you that your story isn’t over, stay connected with her and the work she leads. Follow her on Instagram or visit GetHealthyDirectory.com to explore the extensive mental health resources she is building—from her expansive practice and nonprofit HOME, which serves underinsured and marginalized communities, to a comprehensive directory helping patients and providers connect with dignity. Volunteers who feel called to make a difference are always welcome. If your purpose aligns with expanding access, breaking cycles, or fostering healing, reach out through www.findyourbalancecenter.com or www.mental-empowerment.org— your heart and talents can help transform lives. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    31 min
  6. Surviving Setbacks and Building Empires: Steve Werner on Strategic Partnerships

    DEC 12

    Surviving Setbacks and Building Empires: Steve Werner on Strategic Partnerships

    Steve Werner emphasizes the vital difference between speaking to build authority and structuring live events for sales-driven outcomes. Through years of refining his approach, he’s discovered that real success in events comes from scripting every aspect of engagement toward generating tangible business results. Rather than relying solely on reputation or passion, Steve champions the need for intentional sales conversations that begin well before the event starts and continue throughout its duration. He believes that true value in live events is created when participants clearly see how their investment of time and money will lead to meaningful returns—both professionally and personally. A cornerstone of Steve’s philosophy is his commitment to forming strategic alliances with like-minded professionals who share his drive but don’t directly compete. These partnerships have allowed him to extend his reach, build credibility, and create events that stand out for their practical impact and profitability. Steve’s ability to pivot in a rapidly changing world—adapting to virtual experiences without losing the essence of connection—demonstrates his forward-thinking mindset. His advice is rooted in authenticity and focused on fostering enduring growth by prioritizing emotional engagement, detailed planning, and results-driven interaction. For event organizers, speakers, and entrepreneurs ready to elevate their own events, Steve offers a suite of valuable resources. Visit https://steve.coffee for access to a free course, details on booking a one-on-one call with Steve, and the opportunity to bring him in as a powerhouse speaker or emcee at your next live event. Take advantage of his expertise to transform your gatherings into experiences that motivate action, overcome challenges, and drive remarkable business results. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    47 min
  7. Market-Proof Your Mindset: Moe Choice on Reinvention and Scaling Beyond Comfort

    DEC 10

    Market-Proof Your Mindset: Moe Choice on Reinvention and Scaling Beyond Comfort

    Central to Moe Choice’s philosophy is a commitment to ongoing growth, both in skill and in the value he delivers to others. Drawing inspiration from acclaimed personal development leaders, he emphasizes the necessity of reverse-engineering personal and professional goals into actionable daily habits. For Moe, true success arises not from external achievements alone but from living an energized, engaged life with genuine freedom and connection—values that he embodies daily and encourages in those she mentors. This vision motivates Moe to continually expand his competence and to inspire clients to set and achieve bold and sometimes intimidating goals. He understands that real growth emerges from facing discomfort head-on, and he champions the idea that stepping out of one’s comfort zone is the surest path to mastery and independence. His frameworks and teaching style are rooted in authenticity, accountability, and a belief that everyone can reach higher levels of success by consistently investing in self-improvement. To experience Moe’s transformative approach firsthand and take actionable steps towards building a more empowered, independent, and fulfilling professional life, visit his website and secure a seat at his next live masterclass here. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    42 min
  8. Facing Your Dragons: Dr. JC Doornick on Self-Mastery and Authentic Living

    DEC 8

    Facing Your Dragons: Dr. JC Doornick on Self-Mastery and Authentic Living

    Central to Dr. JC Doornick’s philosophy is the belief that genuine success arises from a harmonious alignment between internal values and external actions. His own journey of transformation—moving from struggle and self-doubt to lasting change—demonstrates that lasting fulfillment begins with prioritizing both physical and mental health. By urging individuals to confront rather than avoid their fears, Dr. Doornick turns obstacles into catalysts for growth, nurturing resilience, authenticity, and compassion along the way. Through his frameworks and personal example, he illustrates that personal and professional breakthroughs require self-awareness, kindness, and persistent action. His focus is not merely on external accomplishments, but on cultivating an environment where individuals are equipped to realize their potential, create meaningful impact, and enjoy a life anchored in purpose. For those ready to engage more deeply with these transformative concepts, follow Dr. JC Doornick’s Makes Sense Podcast or subscribe to his Substack at makessensepodcast.com. To further your growth, consider joining his Makes Sense Academy on Skool, and explore his book and related resources at makessensebook.com. Experience premium comfort and elevate your everyday essentials with Cozy Earth. Explore the exclusive offerings at cozyearth.com/discount/yba and enjoy special savings on your next purchase. For the accessible version of the podcast, go to our Ziotag gallery. We’re happy you’re here! Like the pod? Support the podcast and receive discounts from our sponsors: https://yourbrandamplified.codeadx.me/Leave a rating and review on your favorite platformFollow @yourbrandamplified on the socialsTalk to my digital avatar  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

    47 min
See All (600)

5
out of 5
120 Ratings

About

Welcome to Your Brand Amplified® – the podcast that takes you behind the scenes of successful businesses, exploring the minds of entrepreneurs, business leaders, marketers and sales experts. I'm thrilled to be your host, Anika Jackson, and I'm on a mission to uncover the stories, strategies, and secrets that have propelled these individuals to success. Tune in to hear the captivating journeys of our guests. From humble beginnings to industry titans, each episode unravels the unique narrative of how these remarkable individuals navigated the world of entrepreneurship, small business, and marketing. Gain exclusive insights into the strategies that drive success in the business world. Our guests share their tested and proven methods, offering you a wealth of knowledge to implement in your own entrepreneurial endeavors. Delve into the world of marketing with our expert guests. Whether it's digital, content, or influencer marketing, we cover it all. Stay ahead of the curve and learn the latest trends and techniques to elevate your brand. Public relations is a key component of any successful business. Learn from seasoned professionals about building and maintaining a positive public image, navigating crises, and leveraging PR to amplify your brand's voice. Craft Your Business strategy is the backbone of sustainable growth. Our guests share their strategic insights, providing you with the tools and knowledge to formulate and execute effective business plans. Elevate your business acumen, amplify your brand, and be inspired by the stories of those who have turned their visions into reality.

Information

  • Creator
    Anika Jackson, Bleav
  • Years Active
    2020 - 2025
  • Episodes
    600
  • Rating
    Clean
  • Copyright
    © 2024 Your Brand Amplified®
  • Show Website
    Your Brand Amplified

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