Talking Health Tech with Macadamian

Macadamian Technologies
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Talking Health Tech is a treasure trove of knowledge & experience-based insights curated to help teams create more user-centric MedTech and digital health products. On this podcast, you’ll find a mix of interviews & fireside chats with industry experts, including our own design & development pros, as well as our recent conference talks.

Episodes

  1. 12/07/2021

    Human Behavior and Health Apps - Talking Health Tech Ep. #8

    Self discipline is hard to master. As humans, we have a tendency to value immediate rewards over future rewards. It’s no wonder changing behavior can pose a challenge. On top of that, forming any new habit is not easy. There’s a myth that states it takes 21 days to form a new habit. In reality, it can take more than 200 days. Technology is now playing a bigger role in our habit formation process. Health apps can guide us to stay on top of our goals or remain mindful of our habits. In an effort to figure out how you can change your habits for the better, we speak with Alexandra Alhadeff, Behavioral Scientist & Product Manager at Fabulous, and Dr. Roxana Barbu, Cognitive Behavior Scientist at Macadamian.

    38 min

  2. 09/20/2021

    Staying Secure Against Cyber Security Risks In Healthcare - Talking Health Tech Ep. #7

    In this episode, Macadamian’s Healthcare Solutions Architect, Mark Thompson, talks about cyber-security risks in the health-tech environment. He offers his thoughts on how enterprise organizations can mitigate these risk through an array of strategies. To learn more about NIST, visit: https://www.nist.gov/cyberframework To learn more about HIPAA, visit: https://www.cdc.gov/phlp/publications/topic/hipaa.html

    17 min

  3. 08/04/2021

    Barriers to Healthcare Innovation with Timon LeDain - Talking Health Tech Ep. #6

    The pandemic ushered in a new era of innovation in the healthcare space. We're now seeing clinicians getting reimbursed for delivering patient care virtually—which was not possible prior to the pandemic. Yet, some things remain the same, namely, prioritizing patient privacy. Even as the healthcare industry continues its march forward, patient privacy will continue to remain top of mind, says Timon LeDain, Macadamian's VP of Customer Solutions. We speak to LeDain about this and some of the traditional barriers to healthcare, in this episode.

    15 min

  4. 07/07/2021

    Talking Telehealth with Timon LeDain - Talking Health Tech Ep. #5

    The pandemic has forever changed the face of healthcare delivery. Prior to the pandemic, the primary method of care entailed face-to-face interactions with clinicians. Today, telehealth adoption is experiencing rapid growth—propelled in part by the pandemic, which gave us no choice but to restrict in-person interactions. In this episode, Macadamian’s VP of Customer Solutions, Timon LeDain, explains what telehealth is, and why many are now seeing the benefits of this remote delivery of patient care.

    19 min

  5. 06/01/2021

    Why Digital Health Apps Fail - Talking Health Tech Ep. #4

    The digital health app market is expected to grow from $4.2 billion in 2020 to $20.7 billion in 2027. Even with all that growth, many health apps aren't effective at creating positive outcomes in the lives of people. Some apps are predicated on the idea that human behavior takes 21 days to change. That is an unrealistic time frame. Truth is, the time it may take for a person to form a habit is highly personal, and it can range anywhere from 18 to 254 days depending on many factors, according to one study. In this episode, we chat with Macadamian’s Cognitive Behavior Scientist, Roxana Barbu, about what you should consider when creating a successful digital-health app.

    23 min

  6. 04/23/2021

    Digital Health Apps and Behavior Change - Talking Health Tech Ep. #3

    The digital health industry is booming, but many digital health apps can’t seem to retain users. Although the industry continues to grow, many of the products out there aren’t creating positive health changes in the lives of people. Nevertheless, when you look at data on medication adherence — just one example of a prominent issue some health apps try to address — 40% to 50% of the individuals living with chronic diseases don’t take their medication as prescribed. Despite the technology advancing and investment increasing, this medication adherence figure hasn’t really changed since the early 2000s, as reported by the World Health Organization. It makes you wonder. With the increased investment over the years, why are so many of these digital health apps ineffective at creating real change in health outcomes? In this episode we discuss designing digital health apps and a framework for designing apps that facilitate behavior change.

    43 min

  7. 02/12/2021

    Making Smarter Product Decisions - Talking Health Tech Ep. #2

    There is no doubt that COVID-19 has impacted how businesses operate. Business priorities have changed and projects are being scrutinized now more than ever. While some projects continue to get funded, many are getting scaled back or canceled altogether. In light of this, the pressure is on to get things right; no one has the luxury of making poor product decisions and spending time and money to fix it later. This is why design research should be on your radar – if it wasn’t already. By investing in some research, you can accomplish the following three things that will enable you to make smarter product decisions and validate where to spend your money. For more content on health tech product design and development, visit macadamian.com.

    34 min

  8. 12/18/2020

    Prototyping in MedTech Product Development - Talking Health Tech Ep. #1

    Here’s how your MedTech product team can make design & development decisions that will optimize their prototype to achieve their business goals while using resources effectively. For more content on health tech product design and development, visit macadamian.com.

    15 min
  • 8 Episodes

About

Talking Health Tech is a treasure trove of knowledge & experience-based insights curated to help teams create more user-centric MedTech and digital health products. On this podcast, you’ll find a mix of interviews & fireside chats with industry experts, including our own design & development pros, as well as our recent conference talks.

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