Write Medicine Alexandra Howson PhD

The medical and CME writers I teach often worry about how to rein in a tendency to burrow into the rabbit hole.
If you're a medical writer, I'm sure you know what I mean. That tendency to get led into or follow the delicious temptations of information, data, and stories that bear a family resemblance to the project you're working on, but are not quite on track.

The stories that are fascinating and feed your mind, but don't necessarily move your project any closer to a conclusion. 
Like you, I’m up against the challenge of the rabbit hole too.

But instead of seeing rabbit holes as something that derails us, perhaps it's possible to view them as gifts. 

In today's episode, I share a process that accommodates the pleasure of following where the rabbit hole leads and supports the time frame you typically have to do your work.
 
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The CME/CE field has increased its focus on outcomes over the last decade. As a result, outcomes reports now involve a more bespoke process, showcasing more detailed targeted data presented in a visually appealing way.

Angelique Vinther CHCP is an independent data and outcomes consultant who has specialized in IME reporting for 14 years.  She focuses primarily on data collection and analysis methodologies, test question-writing best practices, and reports that communicate clear messaging and data transparency. 

In today’s episode of Write Medicine, we discuss best practices that education providers can use to evaluate the effectiveness of their CME/CE programs and how to use outcomes to inform decision-making. We explore solutions to education providers' main challenges in developing robust outcomes frameworks, like establishing an efficient process that allows time to evaluate the quality of feedback and think creatively about activity design.

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Familiarity with outcomes is core to writing needs assessments. 
Next Level Needs Assessments is open for enrollment.
You’ll learn how to write lean, agile needs assessments with the help of deliberate practice, peer-to-peer discussion, and expert feedback.
Runs April 3-May 12, 2023
Ready to level up your needs assessment writing strategy? Learn more. 
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The content creation process in continuing education for health professionals (CEHP) combines both art and science. As a result, creating content for continuing education attracts people who are synthesizers, information seekers, and creators—like academics, researchers, or health professionals looking for a career change. 

In EP 46 we explore taking the leap from clinical work to medical writing with Esther Langmack, MD, a medical writer and CME consultant. Esther deliberately practiced her newly acquired skills while working as a clinician and medical director of the CME unit at an academic medical center. Tapping into her natural curiosity, she fostered connections and honed her skills by being open to feedback from experienced colleagues. 
 We talk about the creativity, flexibility, and autonomy that creating education content for health professionals offers and discuss clinicians' specific strengths in CME/CEHP medical writing. 
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Diana Durham PhD, FACEHP is an accreditation strategist who has worked in CME/CPD since the 1990s. Diana has served in many leadership roles, including for the Veterans Health Administration, U.S. Department of Veterans Affairs.

We talk about the accreditation process in general and the evolution of joint accreditation in interprofessional continuing education (IPCE). And we consider how IPCE is evolving and the trends and impacts of accreditation bodies giving hospitals, healthcare systems, specialty societies, and medical schools a mechanism for joint accreditation. Diana shares her perspectives on creative methods of educating all members of the healthcare team such as Schwartz rounds, Project ECHO (Extension for Community Health Outcomes), and simulations.

Resources
Volpone
ACCME
ACCME Standards for Integrity and Independence in Accredited Continuing Education
Joint Accreditation
American Council for Pharmacy Education
American Nurses Credentialing Center
American Academy of Physician Assistants
Council on Optometric Practitioner Education
American Dental Association
Board of Certification for the Athletic Trainer

Connect with Diana
DianaJDurhamCPD@gmail.com
LinkedIn

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Medical research has the potential for far-reaching implications for individuals and society. Peer review remains the gold standard to ensure high-quality information. However, traditional journal submission involves an extensive process that is often costly, and time-consuming process.

Mark Riotto is the founder and president of The Research Post, a peer-reviewed, open-access publishing channel. Mark shares his insights on medical publishing and his campaign to promote a more visual experience for disseminating clinical data in a timely fashion. Mark considers the barriers to accessible, digestible information and we explore the advantages of the visual medium in an increasingly transparent publishing process.

Resources
The Nelson Memo: Ensuring Free, Immediate, and Equitable Access to Federally Funded Research

Connect with Mark
TheResearchPost
LinkedIn
Facebook: @theresearchpost

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Sedentary lifestyles pose significant well-being challenges to western cultures. For example, prolonged periods at a desk affect posture, mental and physical health, and stress levels. Those of us working in continuing medical education and continuing education for health professionals are no exception to these risks and we can all benefit from a proactive approach to injury prevention. 

Eva Stabenow, a medical writer and German translator specializing in health and wellness communication, shares her insights with us today. After years of searching  Eva found relief from chronic work-related pain by re-patterning her movements with Pilates. When she realized many of her fellow desk workers were facing the same challenges, she set out to help them. Today, in addition to keeping a full-ish writing and translation schedule, she empowers people of all ages and abilities to move better, feel better and live better through targeted 1-1 sessions and affordable online group classes. 

In addition to helping people understand complex health content using plain language, Eva physically conveys her passion for health and health communication by teaching Pilates—a low-impact activity that balances strength with mobility and flexibility, so that you can move more freely and with more power. 

We discuss the following topics:
✔️ Who benefits from Pilates, and what are those benefits
✔️ Preconceptions of flexibility, mobility, and strength training
✔️ What to look for in a Pilates instructor
✔️ Pilates role in bridging the gap between physical therapy and return to regular workouts

Resources
Is Pilates as Good as Everyone Says?Pilates Method Alliance Pilates Anytime5 Pilates Exercises for Fibromyalgia SymptomsConnect with Eva
You can find and follow her at Sunroom Pilates.
email: info@sunroompilates.com

Message Eva and mention this podcast to try a free class!
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