Write Medicine

Alexandra Howson PhD

Write Medicine is the podcast for medical writers and CME professionals who want to create education that actually changes clinical practice. Hosted by Alexandra Howson, PhD—a 20-year CME strategist, Fellow of ACEHP, and author of WriteCME Roadmap—the show delivers expert interviews, actionable frameworks, and honest conversations about the craft and business of CME writing. With 155+ episodes and a curated library organized by career stage, Write Medicine meets you where you are—whether you’re exploring CME for the first time, building your portfolio, or refining your positioning as a strategic partner. New seasons drop twice a year. Between seasons, explore the curated learning paths at writemedicine.com. Want deeper support? Subscriber-only Write Medicine Mentor gives you exclusive episodes, ready-to-use templates, and monthly AMAs with Alex. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

  1. Applied Outcomes: Designing CME for Learner Action

    FEB 18

    Applied Outcomes: Designing CME for Learner Action

    You already know how to write learning objectives. You reference Bloom’s taxonomy. You understand Moore’s outcomes framework. But here’s the real question: When you write a learning objective, can you clearly identify the two to three specific clinical tasks that must happen for that objective to be achieved? In this episode—based on a webinar I participated in with the Good CME Practice Group—we go deeper than frameworks. We unpack what actually sits underneath a learning objective and how that layer determines whether your CME changes practice… or simply delivers information. What We Explore in This EpisodeWhy learning objectives are signposts—not the design itselfHow to break each objective into 2–3 concrete clinical tasksThe role of workflow, format, and audience context in determining granularityHow learning science (cognitive load, retrieval practice, feedback) strengthens action-focused designWhere CME programs most commonly lose alignment between need, content, assessment, and outcomes Key TakeawayIf you can’t name the specific clinical actions required to meet an objective, the content won’t drive behavior change. Design lives underneath the objective. Next StepIf this episode resonated, try this: Take one learning objective from a current project and ask: What are the two or three specific clinical actions underneath it?Where do those actions appear in the content?Where are they assessed? That exercise alone will elevate your design work. And if you want structured practice applying this level of thinking—with feedback, live coaching, and a community of CME professionals—explore WriteCME Pro. This is where writers become design partners. ResourcesGood CME Practice Group This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    28 min
  2. Your Clinical Lens Is Gold: How to Grow From Beginner to Trusted CME Writer

    11/19/2025

    Your Clinical Lens Is Gold: How to Grow From Beginner to Trusted CME Writer

    In this hot seat coaching conversation, Sarah Jabeen MD, a clinician turned medical writer, brings the honest questions so many emerging CME writers quietly carry: How do I navigate a career pivot without feeling like an imposter? How do I leverage my clinical background without overwhelming my writing? And how do I grow from “new” to “trusted” in the eyes of clients? Together, we unpack what’s underneath each of these questions and explore how identity, confidence, community, and small experiments shape your growth as a CME writer. You’ll hear: Why self-doubt is a normal part of professional transformation—and how to shift from “What if this fails?” to “What if this works?”How your clinical experience becomes a true superpower in CME writing, giving you insight, relevance, and empathy that elevate your work.What separates a beginner from a trusted partner, and how reliability, curiosity, and consistent communication matter more than perfection.The role of community and belonging in building confidence and combating isolation during a career pivot.Practical guidance for showing up online, finding your voice, and creating a presence that feels aligned and safe. Whether you’re transitioning from clinical practice, entering CME writing from another discipline, or simply looking for more confidence in your craft, this episode offers permission, perspective, and a path forward. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    40 min
  3. When the Inbox Goes Quiet: How to Thrive in the Fallow Seasons of Freelance CME Writing Life

    11/12/2025

    When the Inbox Goes Quiet: How to Thrive in the Fallow Seasons of Freelance CME Writing Life

    What do you do when your inbox goes quiet and the client work that once filled your calendar suddenly disappears? For many freelance medical writers—especially those transitioning into the CME space—quiet seasons can feel like failure. But what if those fallow periods are actually the most fertile ground for growth? In this conversation with seasoned writer Addie Nagy, we explore how to reframe slow seasons, rebuild confidence, and manage client relationships with steadiness and purpose. You’ll learn how to Reimagine client relationships as a dialogue rather than a power struggle so collaboration replaces anxiety.Turn information gaps and slow communication into opportunities for curiosity, clarity, and boundary-setting.Use “fallow time” to strengthen business foundations, refresh systems, and cultivate the mindset shift from freelancer to business owner. Press play to learn how to transform uncertainty into strategy and make every season of your freelance CME writing business work for you. Resources Mentioned Ilise Benun — The Creative Professional's Guide to Money: How to Think About It, How to Talk About it, How to Manage It. 2011. HOW Books. WriteCME Pro — a community and professional network that provides peer support and opportunities to hone CME writing skills. Mentioned in this episode: LinkedIn Live AMA This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp

    34 min

Trailers

4.8
out of 5
23 Ratings

About

Write Medicine is the podcast for medical writers and CME professionals who want to create education that actually changes clinical practice. Hosted by Alexandra Howson, PhD—a 20-year CME strategist, Fellow of ACEHP, and author of WriteCME Roadmap—the show delivers expert interviews, actionable frameworks, and honest conversations about the craft and business of CME writing. With 155+ episodes and a curated library organized by career stage, Write Medicine meets you where you are—whether you’re exploring CME for the first time, building your portfolio, or refining your positioning as a strategic partner. New seasons drop twice a year. Between seasons, explore the curated learning paths at writemedicine.com. Want deeper support? Subscriber-only Write Medicine Mentor gives you exclusive episodes, ready-to-use templates, and monthly AMAs with Alex. This podcast uses the following third-party services for analysis: Podtrac - https://analytics.podtrac.com/privacy-policy-gdrp