Make Art Work: a podcast for creative small businesses

Maizie Clarke

10-15 minute episodes that feature small business resources, strategies as well as entrepreneurial encouragement

  1. 12/29/2021

    Episode 25 - Poor planning = poor performance

    Ok, so I’ve messed up - have you heard the saying “poor planning leads to poor performance”? Well I have to come clean, I let my planning get away from me and let a week, 2 weeks go before posting a new podcast episode and fast forward to almost 2 months go by, YIKES. So with the end of 2021 just days away, I knew I needed to get my act together and figure out a plan for the Make Art Work podcast. And here is the plan: I’m going to split the year into two seasons of 12 episodes each. With Season 2 launching on Monday January 31st and Season 3 launching June 27th. And I don’t think the Make Art Work podcast needs only my voice…so that’s where you come in. There is an option to leave me a voice message, so if you have a question, dilemma, or a topic that you want me to discuss, please leave me a message! Leave me a message here! If voice memos are not your thing, please feel free to send it via email: hello@maizie-clarke.com So I hope to hear from you soon, who knows, maybe you'll hear your voice on the Make Art Work podcast. So just a recap, if you are someone who is interested in starting a creative small business, or maybe you’re already running one either full-time or on the side, you fit the description. So send me your questions or concerns. Maybe you need help with expanding your product line, or email marketing, let me know!! Any questions? Let me know, I would love to hear from you! So, we can’t have an episode this close to New Year’s Eve without talking about setting yearly goals, right? So I wanted to go over how I’m setting my goals for 2022 as well as how I am formulating a plan to accomplish them. Because goals and resolutions are kind of a moot point if you don’t have a plan in place to execute. The first thing you need to do is list out the things you want to accomplish. Write it all out, don’t edit, don’t regulate the thinking, yet. Pick the most important, meaningful goals. Then write down all of the to-dos, tasks that you’ll need to do to accomplish those goals. Want to take it to the next level of planning? Make sure you put a due date on the tasks and assign each goal to a quarter in the year. Make sure you don’t over commit, you still need room and time for life to shift. I would love to hear what you have planned for the new year, be sure to let me know on Instagram at Learn with Maizie. Thanks for sticking with me this year, I have loved hearing from you and I hope you have enjoyed this first (but not the last!) season of the Make Art Work podcast. Until next time.

    6 min
  2. 11/01/2021

    Episode 24 - Brand Partnerships - my key takeaways

    Today we are going to be talking about brand partnerships. During my career I’ve had the pleasure of working with really great brands and it has been an exciting way to increase my reach and sharpen some skills. Before we get started, let’s talk about what I mean when I say brand partnerships. Other business owners may have different things that they qualify as a brand partnership. How I qualify this is a relationship between a creative small business and a larger brand where you are able to bring your unique skills and viewpoint to serve a bigger brand. For me, this usually centers around illustrations, since that is my speciality. And this doesn’t always look the same for each brand I work with. Some of these opportunities came up because of the limited travel and shutdowns that came with the pandemic. So I’ll go over a couple of projects, how I got introduced to the brand, what the project consisted of and how you can replicate this in your own business. My key takeaways from this episode: 1. be tenacious and be committed to the long game: you can’t give up if the first couple of ideas of a collaboration don't work out.  2. brainstorm and figure out how best you can serve the brand 3. be crafty and do a little bit of detective work when it comes to getting a brand’s attention 4. showcase the work that you want to do on instagram or your website 5. try to stay top of mind - when you start a relationship with these brands, make sure to keep them on your radar Arhaus Blog Post Join my email list  Leave me a voice message

    7 min
4.8
out of 5
8 Ratings

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10-15 minute episodes that feature small business resources, strategies as well as entrepreneurial encouragement