Trial Lawyer View Podcast | PI Practice, Operations & Growth

Trial Lawyer View Podcast

Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world.New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST. Learn more here: https://sholink.to/synergycontact

  1. Aug 10 ·  Video

    The Cash Trap Killing Boutique PI Firms Before They Scale Up ft. Austin Kurtz and Brian Riley | Trial Lawyer View Ep. 97

    PI firm founders scaling a boutique injury practice learn how Austin Kurtz and Brian Riley built $300K in fees within four months at KRLG Injury Lawyers. Most small firm founders hold out for the big cases, assuming those headline settlements will carry the business, but Austin and Brian found that model leaves firms cash-poor while waiting. By engineering hyper-refined systems around small and mid-size cases — Calendly links baked into every intake, near-shore paralegals handling volume with precision, and a speed-first mandate that treats payment delay as a client harm — KRLG generates daily policy-limit settlements that fund operations while the larger cases mature. Austin and Brian officially launched KRLG in March 2024, starting out of shared office space at Bob Simon's downtown Phoenix location before scaling to a team of 12-plus attorneys and 25-plus near-shore paralegals through Solvo within two years. Both founders took out HELOC loans as a financial backstop and negotiated amicable case splits from their prior firms, including Morgan and Morgan for Brian, to seed an early pipeline. On the technology side, they run a heavily customized Filevine stack, use Supio for AI-assisted medical record review, and track settlements firm-wide through a live Vestaboard that alerts the entire office each time a case resolves. They also hired two ABOTA lawyers within the three months prior to recording to mentor younger attorneys. Attorneys thinking about co-founding a firm will hear a frank account of how partnership structure actually holds together under pressure: Austin and Brian avoided assigning rigid role boundaries, instead filling gaps as they appeared and formalizing a proper operating agreement only after early settlements revealed how quickly informal arrangements break down. Their approach to earning defense counsel trust, staying responsive on discovery and sending well-reasoned demands rather than adversarial correspondence, has generated referrals directly from opposing attorneys who later needed personal injury representation. Austin's time training under Tab Turner on products liability across 14 states and Brian's high-volume background handling policy-limit cases gave them complementary instincts that now define how the firm evaluates and works cases from intake through resolution. Connect with Brian and Austin: LinkedIn (Brian) LinkedIn (Austin) KRLG Injury Lawyers Facebook (KRLG) Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    The Cash Trap Killing Boutique PI Firms Before They Scale Up ft. Austin Kurtz and Brian Riley | Trial Lawyer View Ep. 97
  2. Jul 27 ·  Video

    Why Bad PI Records Sink Cases Before Trial Even Gets Started ft. Dr. Brett Chance | Trial Lawyer View Ep. 96

    PI documentation mistakes that sink legitimate injury cases: case managers and paralegals who inherit poorly built files will learn from Dr. Brett Chance, CEO of One Wellness Rx, why carrier AI scores record structure rather than actual injury severity, and how his objective data rescue protocol, using flexion extension views and functional capacity tools, can reintroduce measurable consequence evidence even one to two years post-accident. Dr. Chance's standardized workup identifies a rateable whole-person impairment condition by visit three, giving attorneys the injury language, not just pain language, needed to defend a file against degenerative coding and pre-existing condition arguments. Dr. Chance draws a hard line between acute traumatic ICD-10 S codes and degenerative M codes, explaining that when a chart opens with degenerative or pain-only language such as cervicalgia or nonspecific low back pain, carrier platforms including Colossus and Injury IQ read the file as a chronic condition and begin building a pre-existing condition defense automatically. He describes "cluster diagnosing" as a red flag algorithm trigger, meaning stacked redundant codes without matching CPT procedures or exam progression. Outcome assessment tools, specifically the Oswestry Low Back Pain Scale and the Headache Disability Index, alongside loss of enjoyment of life (LOE) and duties under duress (DUD) markers, are weighted heavily by carrier evaluation systems because chronic disability exposure is what those platforms are actively trying to quantify and limit. Attorneys reviewing an inherited file should ask four sequential questions: did the chart preserve acute trauma language in the opening visits; did the provider identify the specific tissue involved, whether ligamentous, disc, or neurological; did diagnosis codes evolve logically across re-examinations rather than repeating identically; and does the mid-case prognosis align with functional findings? Flexion extension views, also called Davy series trauma protocols, are the missing objective layer in most motor vehicle workups because they measure spinal biomechanics and ligamentous instability in ways a standard MRI or CT cannot, making them essential for connecting documented injury consequences back to the original traumatic event. Connect with Dr. Brett Chance: LinkedIn Winter Park Chiro Facebook (Winter Park Chiro) Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Why Bad PI Records Sink Cases Before Trial Even Gets Started ft. Dr. Brett Chance | Trial Lawyer View Ep. 96
  3. Jul 13 ·  Video

    Why Plaintiff Firms Lose to Big Defense Without Outside Capital ft. William Marra & Asim M. Badaruzzaman | Trial Lawyer View Ep. 95

    Plaintiff firm leaders who treat litigation funding and operations as back-office afterthoughts are structuring themselves to lose. The specific failure mode is simple: smaller contingency firms keep competing on talent and hustle alone while well-capitalized defendants play a long game with infinite resources. Will Marra and Asim Badaruzzaman of Certum Group, a platform that funds fewer than 5% of cases it reviews, reveal how vertically integrated litigation finance and MSO infrastructure, covering everything from case intake through lien resolution, give growth-focused plaintiff firms the same structural advantages that only billion-dollar defense shops have historically enjoyed. Will explains that litigation funding spans three markets: commercial disputes, mass tort dockets, and consumer claims. Portfolio-level deals, where Certum contracts directly with the law firm rather than the claimant, lower funder risk and reduce the cost of capital compared to single-case arrangements. Asim details how Certum's vertically integrated MSO collapses handoff friction between case milestones, with medical record retrieval, lien resolution, and AI-assisted review running inside one platform. On AI, Asim describes measurable efficiency gains in medical record review and explains that running a full docket through an AI model eliminates random sampling during mass tort settlement negotiations, surfacing the complete picture of every matter with higher accuracy and lower cost. Listeners running plaintiff or mass tort practices should pressure-test three structural questions in the next 12 to 24 months: whether portfolio-level funding fits their growth model better than single-case deals; whether vertically integrating lien resolution and medical record review inside one platform eliminates costly handoff gaps; and whether AI is being deployed beyond efficiency into case valuation by replacing random sampling with full-docket analysis at settlement. Will's core warning connects directly to the episode's premise: firms without long-term capital infrastructure cannot match the technology investments non-law competitors are already funding through conventional capital markets, and that gap compounds annually. Connect with Will and Asim: LinkedIn (Will) LinkedIn (Asim) Certum Group Certum Group (Legal Solutions) Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Why Plaintiff Firms Lose to Big Defense Without Outside Capital ft. William Marra & Asim M. Badaruzzaman | Trial Lawyer View Ep. 95
  4. Jun 22 ·  Video

    Why PI Firms Waste Budget on Software Their Paralegals Won't Use ft. Ralph Pillinger | Trial Lawyer View Ep. 94

    Litigation paralegal operations are the hidden engine of every high-volume PI firm, and most owners don't see it. Personal injury firm leaders who invest in software without first getting buy-in from the paralegals and production staff who must use it are burning budget on tools that quietly get abandoned, and Ralph Pillinger, Production Lead at Feller and Wendt, knows exactly why. With 22 years on the production floor of catastrophic trucking and TBI practices, Ralph lays out the pilot-and-rubric process that generates real ROI, explains where firms silently leak case value between intake and resolution, and makes the case that senior paralegals are strategic operators, not back-office staff. At Feller and Wendt, Ralph helped scale the firm from under 50 to over 105 employees by embedding a checklist-driven production system directly inside the case management platform, making every box mandatory before a file advances. On trucking cases, that means securing the ECM black box download and preserving video before carriers sell the vehicle, identifying every insurance layer across broker, shipper, and carrier because the federal minimum coverage sits at only $750,000, and seeding the adjuster relationship early so reserves are set correctly within the first 30 days. Ralph also flags that human document review on records over 2,000 pages runs at roughly 65 percent accuracy, while AI-assisted review reaches 85 to 95 percent, freeing the team to focus on the remaining interpretive work. Listeners leave with a clear sequence for closing the gaps Ralph identifies. First, confirm your team understands how adjuster reserves are set within the first 30 days or your early case work is invisible to the carrier. Second, run a pilot-and-rubric process before buying any technology, collecting feedback from the staff who will actually use it. Third, assign a production lead function to own cadence across the case lifecycle so momentum does not depend on one person's memory. Fourth, treat lien identification and reduction as a case cost rather than a staff task. The firms pulling ahead are the ones treating throughput as a discipline, not an afterthought. Connect with Ralph: LinkedIn Feller Wendt, LLC Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Why PI Firms Waste Budget on Software Their Paralegals Won't Use ft. Ralph Pillinger | Trial Lawyer View Ep. 94
  5. Jun 8 ·  Video

    Ego Keeps Your Firm Small (Why Trial Lawyers Can't Hire Better) | Trial Lawyer View Ep. 93

    Trial lawyers building firms often believe the best attorney should handle the most trials, but that ego prevents growth and keeps the business small. Nick Norden, owner of Norden Leacox Accident & Injury Law, confronted this blind spot when Mike Morris called out his ego in front of a room and challenged him to hire a trial lawyer better than himself. Norden shares how letting go of being the star litigator unlocked scale. He explains why removing a toxic high performer who drove staff to quit mattered more than protecting revenue, how hiring and firing strictly on core values builds a team that can grow beyond the founder, and why dashboards tracking acquisition costs combined with making decisions at 80 percent certainty beats lawyer paralysis by analysis. Norden left defense work in October after negotiating a settlement for college students with serious injuries that left him feeling empty, forfeiting a holiday bonus in the process. He flew to trials on Thursday evenings, met plaintiffs on Friday, and started jury selection Monday without knowing the clients. Norden credits Fireproof coaching starting in year two or three as the decision he would repeat, wishing they had started sooner. The coaching created organization, accountability, and structured quarterly and annual goal setting with executive team involvement. He emphasizes hiring and firing strictly on core values, not performance alone, because high producers who violate culture destroy team morale. Firms scaling successfully need outside coaching to avoid paralysis by analysis, implement AI for repetitive tasks like medical chronologies and claims calls, and deploy staff time toward client communication instead of administrative work. This framework allows founders to transition from day to day case management toward business leadership while maintaining trial work on catastrophic cases. Connect with Nick: LinkedIn Norden Leacox Accident & Injury Law YouTube Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Ego Keeps Your Firm Small (Why Trial Lawyers Can't Hire Better) | Trial Lawyer View Ep. 93
  6. May 26 ·  Video

    Understaffed Intake (The Most Expensive Leak in Your PI Firm) | Trial Lawyer View Ep. 92

    Most trial lawyers treat intake as a cost center to minimize, but Marina Bradley proves that one missed call could be a five million dollar case. The failure mode is understaffing intake to save money, which becomes the single most expensive operational leak in a personal injury firm. As Executive Director at Ostroff Godshall Injury and Accident Lawyers, Marina built systems that moved 30% of cases into litigation while covering all 67 counties in Pennsylvania. She tracks intake metrics weekly, sends firm-wide scorecards for transparency, and uses automation strategically to give staff more time for client conversations, not less. Her framework prioritizes hiring ahead of need, admitting when you need mid-level help, and selecting for culture fit over credentials to protect both revenue and client experience. Marina tracks signed cases weekly, splitting them between organic marketing results and law firm referrals, and monitors complaints filed, demands sent, and resolutions to measure flow from pre-suit into litigation. She sends firm-wide scorecards every week so all 40 staff members see the same metrics and move toward shared monthly goals for signed cases, demands, complaints, and settlements. Marina rebuilt intake by hiring ahead of capacity, listening to every call recording for coaching, and treating each call as potentially worth five million dollars. The firm now achieves a high average fee by moving 30 percent of cases into litigation and has secured verdicts or settlements in all 67 counties across Pennsylvania. Marina's model shows that operational excellence protects revenue by preventing five million dollar cases from slipping through intake, reducing time on desk so clients receive checks faster, and hiring before fire drills start. She automates to free staff for more client conversations, not fewer, and hires for culture fit over credentials because high performers who poison team morale cost more than they produce. Firms that document every process before scaling, secure cyber infrastructure early, and measure intake conversion as closely as case outcomes will capture the revenue that competitors leave on the table. Her framework proves that the executive director role exists to protect client experience and firm profit simultaneously, not to choose between them. Connect with Marina: LinkedIn Ostroff Godshall Injury and Accident Lawyers Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Understaffed Intake (The Most Expensive Leak in Your PI Firm) | Trial Lawyer View Ep. 92
  7. May 11

    Seven Disciplines Every Personal Injury Law Firm Needs to Master | Trial Lawyer View Ep. 91

    What separates a growing personal injury firm from one that can actually scale? In this episode of Trial Lawyer View, host Jason Lazarus sits down with Chad Dudley, Partner at Dudley DeBosier Injury Lawyers, law firm operations consultant to hundreds of PI firms, co-founder of Orion Legal MSO, and author of Seven Disciplines for Successful Law Firms. Chad shares what he has learned from building, running, and advising personal injury law firms across the country, including why great firms need clear direction, honest self assessment, stronger intake, smarter case assignment, case velocity, meaningful metrics, and better team building. Jason and Chad also discuss the rise of MSOs in personal injury law, what Orion Legal is designed to provide, and how operational support may shape the future of law firm scaling while keeping attorney ownership and control intact. Connect with Chad: LinkedIn Dudley DeBosier Injury Lawyers - Website Seven Disciplines for Successful Law Firms, Trial Guides Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Seven Disciplines Every Personal Injury Law Firm Needs to Master | Trial Lawyer View Ep. 91
  8. Apr 27

    Solo to 160 People: How This Trial Lawyer Built a Legal Empire | Trial Lawyer View Ep. 90

    What does it take for a trial lawyer to stop being the center of every decision and build a firm that can actually scale?  In this episode of Trial Lawyer View, Jason Lazarus sits down with Michael P. McCready, Managing Partner of McCready Law, to unpack law firm operations, trial lawyer leadership, personal injury firm management, AI adoption, and the business discipline behind long term growth. Michael shares the progression from becoming a good lawyer, to serving clients well, to running a real business, to building marketing systems and culture, plus the leadership shift that happens when the founder becomes the bottleneck. They also get into intake, SOPs, KPIs, private equity, alternative business structures, automation, and how McCready Law built a custom internal LLM with firm values baked in. This is a strong listen for anyone focused on trial lawyer operations, law firm scaling, and operations beyond the verdict. Connect with Michael Website LinkedIn Learn more about Synergy’s approach to healthcare lien resolution and firm operations. Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world. New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST.  Learn more here: https://sholink.to/synergycontact Watch on YouTube If this episode gave you a useful perspective or sparked an idea for your firm, consider liking the video, leaving a comment, or sharing it with a colleague. This podcast has been brought to you by APodcastGeek

    Solo to 160 People: How This Trial Lawyer Built a Legal Empire | Trial Lawyer View Ep. 90

Ratings & Reviews

3.7
out of 5
9 Ratings

About

Trial Lawyer View features long-form conversations with experienced plaintiff trial lawyers, firm leaders, and industry experts. The show is built for legal professionals who want to lead stronger, more efficient personal injury firms by learning from peers who have built, managed, and evolved successful practices in the real world.New episodes of Trial Lawyer View are released every 2nd and 4th Monday at 5am EST. Learn more here: https://sholink.to/synergycontact