Secret Marketing Podcast

Derek Soto
  • 0.0 (0)
  • Marketing
  • Updated Monthly

You will learn all of the secrets you will ever need to build or scale your dream online business.No matter how successful you are, you will learn more higher level concepts here than anywhere else...

  1. 3d ago

    How you prepare determines how they look at you

    Click here to tell me what i should talk about next! If you’ve ever sounded smarter in your head than you did on the mic, we feel that. We dig into a simple idea with big consequences: preparation is a signal, and audiences treat signals as truth. When your delivery feels scattered, rushed, or “good enough,” people don’t just judge the content, they judge you. That’s how a strong message can get downgraded into a weak impression. We get into real-world examples from the marketing and creator space, including the backlash when big names release audiobooks with AI voices or recycled, poorly edited recordings. Even if the author is brilliant, the shortcut can come off as lazy, and laziness is a brand killer. We talk about why your own voice is often the best “production value” you have, and why offloading the wrong parts of your work can quietly erode trust. Then we make it practical: simple prep like a bullet list, a lightweight script, and a quick listen-back before posting. Those habits help you sound prepared even when you’re speaking naturally, and they create cleaner transcripts you can repurpose into SEO-friendly blog posts, articles, and social content. We also zoom out to personal branding and perception, from polished edits to “raw” videos that still show you care. If you want your work to land the way you intend, hit play. Subscribe for more, share this with a friend who ships too fast, and leave a review telling us: what’s one “lazy signal” you never ignore?

  2. 3d ago

    LLM Ranked Step One

    Click here to tell me what i should talk about next! Your number 1 step to get talked in any LLM.

  3. Aug 5

    The "free groceries" sales play

    Click here to tell me what i should talk about next! How to have your customer leave your store having spent more and happier

  4. 12/15/2025

    Sell the experience, let the product be the bonus

    Click here to tell me what i should talk about next! Sell the experience, let the product be the bonus

  5. 06/03/2025

    High level selling nobody is talking about

    Click here to tell me what i should talk about next! High level selling nobody is talking about Discover more cool marketing here >>>

  6. 09/10/2024

    111 - Product road maps and why you need them

    Click here to tell me what i should talk about next! 111 - Product road maps and why you need them. https://secretmarketingpodcast.com

  7. 09/10/2024

    110 - Hooking your customers to close high ticket

    Click here to tell me what i should talk about next! 110 - Hooking your customers toclose high ticket https://secretmarketingpodcast.com

  8. 06/30/2024

    Give the lead magnet before asking for their email

    Click here to tell me what i should talk about next! Give the lead magnet before asking for their email

See All (337)

About

You will learn all of the secrets you will ever need to build or scale your dream online business.No matter how successful you are, you will learn more higher level concepts here than anywhere else...

Information

  • Creator
    Derek Soto
  • Years Active
    2021 - 2026
  • Episodes
    337
  • Rating
    Clean
  • Copyright
    © 2026 Secret Marketing Podcast
  • Show Website
    Secret Marketing Podcast