Your Marketing SUCKS with Kyle Milan

Kyle Milan
  • 4.9 (9)
  • MARKETING
  • UPDATED WEEKLY

The no-BS podcast for B2B marketing pros who are tired of outdated advice and underperforming strategies. Hosted by Kyle Milan, this show cuts through the noise to reveal exactly what’s working right now to grow pipeline, revenue, and brand authority. Brought to you by Milan Media (M2)—a marketing agency that helps companies dominate their space with marketing that actually works.

  1. FEB 5

    Scaling Sales Quoting Using HubSpot CPQ to Close Deals Faster

    Most companies are still quoting with outdated processes—manual, slow, and full of errors. In this episode, I’ll be joined by Cristian from Milan Media to break down how we're using HubSpot CPQ to streamline sales quoting and close deals faster. We’ll cover: - Why your quoting process is probably costing you deals - How to implement and optimize HubSpot CPQ for speed and accuracy - Real examples from industrial and B2B companies - What your sales team needs to be doing inside HubSpot to stay ahead - How CPQ fits into CRM and sales enablement strategy If you’re in sales, marketing, or ops and you're tired of quote delays and bottlenecks, this is for you. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    23 min

  2. JAN 6

    How to Avoid a 2026 Marketing Dumpster Fire

    In this episode, we break down 3 moves you need to make so your 2026 marketing strategy isn’t a dumpster fire: 1. AEO (Answer Engine Optimization) — why organic traffic is dropping (hello, zero-click + AI Overviews), and how to start showing up in Google’s AI results and tools like ChatGPT, Perplexity, and Claude. 2. Cold email infrastructure — why “send rate” ≠ “deliverability,” what’s changed with ESPs using AI, and how to build outbound systems that actually land in the inbox and start conversations. 3. Content in 2026 — why “more content” isn’t the answer anymore, how we’re thinking about standing out, and how to use AI the right way (strategy, analysis, brainstorming) without losing your brand voice. If you want a clean action plan: start with Google Search Console, find the pages/queries that dropped, and optimize the low-hanging fruit for AEO first. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    42 min

  3. 09/25/2025

    Creating an Offer Cold Contacts Can't Resist

    Cold email doesn’t have to suck. In this video I jam with Christian about how to turn a “meh” product into something people actually want to click on—without blowing up your domain or spamming the planet. We start with the unsexy stuff (multiple domains, warmups, patience… yeah, I know) and then get into the fun part: crafting an offer that hits the biggest pain, shows real value, adds a little healthy urgency, and makes “yes” the easiest button in the room. No fluff, no novel-length copy—just tight, relevant messages that sound like a human wrote them. We swap real examples—from SaaS to industrial to roofing—and I share the simple skeleton I use when I’m writing cold emails that get replies. If you’ve seen your organic traffic dip thanks to AI overviews/zero-click land, we also talk about how to pivot your hook and offer so you still win attention. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    39 min

  4. 07/29/2025

    Stop Making These 5 Marketing Mistakes in 2025

    Milan Media is shifting our live show format—we’re going live once a month instead of weekly. But don’t get it twisted… this isn’t less content, it’s more value. We're going all-in on higher-impact topics, real strategy, and no fluff. In this episode, Cristian and I are breaking down the top 5 marketing mistakes B2B companies are still making in 2025. We see this stuff every day—wasted budgets, poor targeting, stale LinkedIn strategies, zero follow-up—and we’re calling it out. If you’re in B2B marketing and trying to align your sales and marketing teams, get better leads, or finally build momentum online, you need to catch this. We’re not here to sugarcoat anything—we’re here to help you stop doing dumb sh*t and start executing what actually works. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    51 min

  5. 06/24/2025

    Email Marketing That Doesn't Suck

    Let’s be honest—most B2B email marketing is garbage. It’s boring, it’s generic, and it gets ignored. If your idea of email marketing is blasting your entire list with product PDFs and calling it a day, this episode is for you. This week, I’m diving deep into what it actually takes to build email campaigns that people want to open. If your current email setup is “send and pray,” I’m going to show you how to fix that.  You’ll hear exactly how we build campaigns for clients that drive engagement and real ROI. I’ll show you what’s working right now, why segmentation matters more than you think, and how to align your email strategy with your sales team so you’re not just “marketing”—you’re actually making money. If you’re tired of wasting time on email marketing that doesn’t move the needle, you don’t want to miss this one. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    25 min

  6. 06/10/2025

    May 2025 Monthly Marketing News

    In this week’s live session, I’m breaking down the biggest marketing headlines that came out of May 2025 and what they actually mean for industrial companies and B2B marketers. First up, Salesforce just dropped $8 billion to acquire Informatica. I’ll walk you through why that matters, how it’s going to supercharge their AI capabilities, and what it means if you’re using—or competing against—Salesforce. Next, I dig into Google’s latest move: they’re rolling out ads directly into AI search overviews. If you’re wondering how to show up in AI summaries, what this means for SEO and paid search, and where the ad money is going next, I break it all down. I’ve been saying it for a while—this shift is going to redefine digital marketing strategy across the board. And lastly, we talk about Mountain’s IPO, which just brought connected TV advertising front and center. They popped off with a $1.6 billion valuation on day one. That’s huge for small and mid-market advertisers looking to get into streaming platforms like Hulu. This isn’t just a play for big brands anymore—this is where smart companies are heading next. I also touch on geofencing, real-world attribution problems in B2B, and how brands like yours can actually start competing in this new landscape without throwing away your budget. This is the stuff that matters right now if you want to win. If you’re not subscribed, hit the button, turn on notifications, and follow along. We go live every Tuesday at noon Central, no scripts, just real marketing and sales strategy. Let’s get into it. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    15 min

  7. 05/20/2025

    What Makes a High-Converting Landing Page

    I’ve seen too many companies waste time and money on landing pages that look good but don’t do a damn thing to drive conversions. If your landing page isn’t moving leads down the funnel, then it’s just a digital brochure—and that’s not going to cut it. In this podcast session, I’m going to walk you through exactly what makes a landing page high-converting. I’ll show you the structure, the messaging, and discuss why people take action...or why they bounce. We’ll get into real examples, break down what works and what doesn’t, and I’ll give you the straight truth about how to turn more traffic into real leads. This isn’t theory. This is what we do every day for b2b companies trying to actually grow. If your landing pages are underperforming or you’re not even sure where to start, this is the session you need. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    18 min

  8. 05/13/2025

    Why Your Sales Process is Losing You Deals

    Let me be straight with you...your sales process is probably broken, and it's costing you deals every week.  In this episode, I’m going to walk through the real reasons why good opportunities fall apart: slow follow-up, no process, zero accountability, and reps doing their own thing without structure.  I’ve seen it over and over...companies blaming marketing, chasing bad leads, or making excuses instead of fixing the actual sales engine. This isn’t theory. It’s what I’ve seen firsthand working with dozens of teams.  If you're tired of “pipeline” talk with no results, show up and get hit with the truth. I’ll give you the exact changes you need to make now to stop bleeding deals. __________ Subscribe For More Video Content : https://www.youtube.com/kylemilan __________ Say Hi on Social: LinkedIn : https://www.linkedin.com/in/kylemilan/ Instagram: https://www.instagram.com/kylejmilan Facebook: https://www.facebook.com/KyleJMilan/ __________ Connect For Business: Milan Media: https://milanmedia.com Milan Media on LinkedIn: https://www.linkedin.com/company/milanmedia/ Industrial Sales University: https://training.industrialsalesu.com/enroll

    26 min
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4.9
out of 5
9 Ratings

About

The no-BS podcast for B2B marketing pros who are tired of outdated advice and underperforming strategies. Hosted by Kyle Milan, this show cuts through the noise to reveal exactly what’s working right now to grow pipeline, revenue, and brand authority. Brought to you by Milan Media (M2)—a marketing agency that helps companies dominate their space with marketing that actually works.

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