Is This Thing On? The GALE Podcast

GALE Partners
  • 5.0 (4)
  • MARKETING
  • UPDATED WEEKLY

"Is This Thing On?" is a podcast from GALE, exploring marketing, life, and random thoughts with business and creative leaders from around the globe.

  1. Chili's Chief Marketing Officer, George Felix – Redefining a Heritage Brand

    01/15/2024

    Chili's Chief Marketing Officer, George Felix – Redefining a Heritage Brand

    In this episode, GALE Managing Director Andrew Noel speaks with Chili's CMO George Felix about redefining an iconic brand, prioritizing loyalty, and insights from his experience at Old Spice, Tinder, and more.

    30 min
  2. Managing Director of Forbes CMO Network, Seth Matlins – Marketing Needs Better Marketing

    11/27/2023

    Managing Director of Forbes CMO Network, Seth Matlins – Marketing Needs Better Marketing

    In this episode, GALE CEO Brad Simms and Forbes CMO Network Managing Director Seth Matlins discuss the challenges CMOs face as they head into 2024, the critical importance of realigning marketing objectives with business goals, and how to avoid every marketer's greatest competitive threat: irrelevance.

    29 min
  3. Chairman & CEO of Farmer & Company, Michael Farmer – Agencies: The Good, The Bad, The Evolving

    10/29/2023

    Chairman & CEO of Farmer & Company, Michael Farmer – Agencies: The Good, The Bad, The Evolving

    In this episode, GALE CEO Brad Simms and author of "Madison Avenue Makeover", Michael Farmer, discuss the flailing agency business model, the challenges and opportunities agency leaders are facing today, and the keys for developing successful relationships with clients in an evolving market.

    32 min
  4. American Eagle Chief Marketing Officer Craig Brommers – Moving at the speed of Gen Z

    09/26/2023

    American Eagle Chief Marketing Officer Craig Brommers – Moving at the speed of Gen Z

    In this episode, GALE Chief Brand and Experience Officer Winston Binch and American Eagle Outfitters CMO Craig Brommers discuss how the retail juggernaut has embraced a fluid brand strategy to move at the speed of Gen Z, what it means to be a data-inspired company and driving record-breaking loyalty through its rewards program.

    34 min
  5. YETI Chief Marketing Officer Paulie Dery – Building a Brand that Lasts a Lifetime

    06/12/2023

    YETI Chief Marketing Officer Paulie Dery – Building a Brand that Lasts a Lifetime

    In this episode, GALE Chief Brand and Experience Officer, Winston Binch, sits down with YETI Chief Marketing Officer, Paulie Dery, to talk about YETI's origin story, building a brand for the long-term, investing in customers and communities, and much more.

    32 min

  6. 05/15/2023

    Reddit Global Brand Ambassador Will Cady – What Community Teaches Us About Culture

    In this episode, GALE Chief Innovation Officer, Ben James, sits down with Reddit Global Brand Ambassador, Will Cady, to talk about the brand's history, the platform's influential communities, and how marketers are engaging these communities to understand how culture is evolving.

    30 min
  7. Sprinkles Cupcakes Chief Marketing Officer Michelle Wong – Building a Connected Cupcake Customer Journey

    04/17/2023

    Sprinkles Cupcakes Chief Marketing Officer Michelle Wong – Building a Connected Cupcake Customer Journey

    In this episode, GALE Chief Innovation Officer, Ben James, and Sprinkles Cupcakes Chief Marketing Officer, Michelle Wong, sit down to discuss inspiring repeat customers, maintaining a connected customer journey, building a global brand and a whole lot more.

    28 min

  8. 03/27/2023

    DoorDash Chief Marketing Officer Kofi Amoo-Gottfried — Taking a Stance When It Matters

    In this episode, GALE Executive Creative Director, Geoff Edwards, and DoorDash Chief Marketing Officer, Kofi Amoo-Gottfried, sit down for a conversation on DoorDash's remarkable growth, taking a purposeful stance on societal issues, achieving a successful work-life balance, and much more.

    39 min
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Ratings & Reviews

5
out of 5
4 Ratings

About

"Is This Thing On?" is a podcast from GALE, exploring marketing, life, and random thoughts with business and creative leaders from around the globe.

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