New Books in Business, Management, and Marketing

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This podcast is a channel on the New Books Network. The New Books Network is an academic audio library dedicated to public education. In each episode you will hear scholars discuss their recently published research with another expert in their field. Discover our 150+ channels and browse our 28,000+ episodes on our website: ⁠newbooksnetwork.com⁠ Subscribe to our free weekly Substack newsletter to get informative, engaging content straight to your inbox: ⁠https://newbooksnetwork.substack.com/⁠ Follow us on Instagram and Bluesky to learn about more our latest interviews: @newbooksnetwork

  1. 4d ago

    China Office of Finnish Industries

    Why have Finland’s biggest multinationals teamed up to create a globally unique analysis hub just to decode the future of China? Meet the analysts who are nurturing the next generation of Finnish expertise to bridge the gap between Nordic business and Chinese policy. In this episode, Julie Yu-Wen Chen at the University of Helsinki talks to Kevin Broady, Marleena Makkonen and Anton Karppanen, three analysts from the China Office of Finnish Industries to understand their mission. The China Office of Finnish Industries acts as a unique nonprofit designed to assist Finnish multinational corporations in navigating the complex geopolitical and economic landscape of the People’s Republic of China. Established in 2022, the organization provides deep strategic analysis on shifting Chinese industrial policies, labor market trends, and the inherent risks of doing business in an increasingly politicized global market. Their work focuses on helping companies understand growing political complexities amid trade tensions while adapting to China's growing influence on international trade. The office is also dedicated to nurturing the next generation of Finnish China analysts through a specialized trainee program for university students. By bridging the gap between academic expertise and corporate decision-making, the team fosters a more sophisticated understanding of how Chinese domestic developments impact Nordic prosperity. Julie Yu‑Wen Chen is Professor of Chinese Studies and Director of the Master’s Programme in Area and Cultural Studies at the University of Helsinki in Finland. Her new book, Global Knowledge Production about China, explores how the practice of “China‑watching” has evolved over the decades. The book is freely accessible online. The Nordic Asia Podcast is a collaboration sharing expertise on Asia across the Nordic region, brought to you by the following academic partners: Asia Centre, University of Tartu (Estonia), Asian studies, University of Helsinki (Finland), Centre for Asian Studies, Vytautas Magnus University (Lithuania), Centre for East Asian Studies, University of Turku (Finland), Centre for East and South-East Asian Studies, Lund University (Sweden) and Centre for South Asian Democracy, University of Oslo (Norway). We aim to produce timely, topical and well-edited discussions of new research and developments about Asia. Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. 4d ago

    Kanchana N. Ruwanpura and Wilfried Swenden eds., "Protecting Workers? Crisis, COVID-19 and South Asia" (Helsinki UP, 2026)

    In our recent conversation about Protecting Workers? Crisis, COVID-19 and South Asia, the editors Kanchana N. Ruwanpura and Wilfried Swenden reflect on the need to move beyond treating the pandemic as a singular, isolated shock. Our discussion reflected on the deeper mechanics of knowledge production, how we reflect on crisis beyond its immediate occurrence, how we conceptualize South Asia today, and the process of bringing such a dynamic volume together. A central theme was the necessity of examining crisis as a revealing, prolonged condition rather than a temporary disruption. The COVID-19 pandemic exposed pre-existing structural vulnerabilities across Bangladesh, India, Nepal, Pakistan, and Sri Lanka. Theorizing through this moment meant examining how state strategies and worker realities collided when formal safety nets faltered, forcing us to rethink South Asia not merely as a fixed geographic region, but as a shared space of cascading socio-economic pressures and labor struggles. While this volume traces state policy and institutional shifts, the core strength of the volume lies in highlighting the resourcefulness and claim-making capacities of workers fighting for justice. Assembling these regional perspectives provides a critical blueprint for rethinking state-society relations, labor rights, and collective action in post-pandemic South Asia. Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. 4d ago

    Michelle A. Amazeen, "Content Confusion: News Media, Native Advertising, and Policy in an Era of Disinformation" (MIT Press, 2025)

    We often blame social media for the rampant problem of disinformation, but the truth is that mainstream news media is often equally at fault. Not only do news outlets disguise paid content to look like online news articles, a practice called “native advertising,” but new research suggests that this form of advertising even influences the real journalism that appears next to it—both perceptions of the journalism as well as its actual substance. In Content Confusion: News Media, Native Advertising, and Policy in an Era of Disinformation (MIT Press, 2025), Michelle Amazeen explores the origins and evolution of this mainstream media practice, how it affects audiences and the industry, and what the implications are for an accurately informed democracy. For policy makers, in particular, the book highlights the longstanding principles from governmental regulation as well as industry professional codes that serve to support clear identification of the provenance of content, an issue that will no doubt intensify with the release of generative artificial intelligence in the wild. Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. 6d ago

    Brian Callaci, "Chains of Command: The Rise and Cruel Reign of the Franchise Economy" (U Chicago Press, 2026)

    Chains of Command: The Rise and Cruel Reign of the Franchise Economy (University of Chicago Press, 2026) is a surprising look at the big business of owning small businesses and what America's franchise economy means for its workers. Walk into a McDonald's anywhere in the United States, and it will be identical to every other McDonald's in the country. Yet, that particular store is almost certainly owned and operated by an "independent" franchisee. While McDonald's presents an image of centralized uniformity to the consumer, it shows a different face to the small business owners operating its stores under its control and the workers preparing its product to its standards. How then does McDonald's—and its big business peers—manage to be two things at once? In this revelatory work, economist Brian Callaci shows how franchisors have altered the legal treatment of corporations in their favor through a decades-long crusade of lobbying and litigation. Their efforts subsequently unleashed a slew of legal and economic sins upon the US economy and labor force, allowing multinational corporations to control continent-spanning empires while outsourcing employment and scapegoating legal responsibilities onto small businesses. The result: the unfettered growth of some of America's most recognizable businesses, at the aggregate expense of America's workers. Remarkable in both its scale and synthesis, Callaci's story is the first chronicle of this business movement—initially resisted by US courts before experiencing a dramatic reversal of fortune after decades of campaigning by some of America's most established entrepreneurs. An urgent and erudite history, Chains of Command reveals how the US labor market was tamed one small business at a time. Brian Callaci is Campaigns Director at the Strategic Organizing Center, and previously served as Chief Economist at the Open Markets Institute. He researches and writes about market structure, antitrust law, and their relationship to worker and employer power. Anna Olteanu is a senior in the College of Social Studies at Wesleyan University, where she focuses on intellectual history. Her interests include political ecology, the history of economic thought, and literary criticism. Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. Aug 22

    Sandeep Vaheesan, "Democracy in Power: A History of Electrification in the United States" (U Chicago Press, 2024)

    In Democracy in Power: A History of Electrification in the United States (University of Chicago Press, 2024), Sandeep Vaheesan recounts the rather overlooked story of how electricity spread across the U.S. economy during the 20th century. This book sheds careful light on the varied institutions and interests mediating the process, including investor-owned utilities and the rural electric cooperative. Vaheesan does not hesitate to critique the successes and failures cropping up along the way; rather, he lays them all bare in service of paving an actionable path toward the decarbonization and democratization of power. Sandeep Vaheesan is the legal director at the Open Markets Institute. He leads their legal research and advocacy, including the amicus program. He has written and spoken widely on antimonopoly law and policy and building a fair economy. Previously, he worked at the Consumer Financial Protection Bureau and American Antitrust Institute. Anna Olteanu is a senior in the College of Social Studies at Wesleyan University, where she focuses on intellectual history. Her interests include political ecology, the history of economic thought, and literary criticism. Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. Aug 21

    A. J. Murphy, "Pentagon Capitalism: How the Cold War US Military Modeled Itself on Private Business" (Harvard UP, 2026)

    The strategic landscape of the Cold War generated political support for a permanent US military force of unprecedented scale. Faced with the problem of managing this behemoth, leaders of the defense bureaucracy looked to private industry for inspiration: since the military now resembled a huge industrial conglomerate, they reasoned, it should be run like a business. In Pentagon Capitalism: How the Cold War US Military Modeled Itself on Private Business (Harvard UP, 2026), Dr. A. J. Murphy explores the profound consequences of translating military structures of command, logistics, and warfare into capitalist terms.In the realm of budgeting and finance, defense reformers refashioned the supply process as a buy-and-sell transaction between units, requiring officers to express their need for equipment and labor in dollar terms. Bureaucrats embraced Taylorist work measurement to supervise everything from clerical filing to the production of massive weapons systems. The services even engaged management consultants to establish officer-training academies modeled on the Harvard Business School.After the Vietnam War, many military leaders pushed back, questioning “managerialism” and calling for a return to traditional concepts of command. Civilian critics also chimed in, protesting the callousness of the business-minded secretary of defense, Robert McNamara, who famously measured success and failure in body counts. By this time, however, the language and values of management had thoroughly infiltrated the military’s institutional structure and daily operations. As Pentagon Capitalism makes clear, the reorganization of the defense bureaucracy along the lines of a for-profit firm durably altered the experience of military work and facilitated the lasting privatization of US national security. This interview was conducted by Dr. Miranda Melcher whose book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. You can find Miranda’s interviews on New Books with Miranda Melcher, wherever you get your podcasts. Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. Aug 20

    A Succinct View of How AI is Changing Business and Work Right Now

    Does it seem like the business world is in its own version of an arms race to figure out AI? It’s a moment when even a little wisdom, grounded in experience and expertise, provides relief. But how do you get that wisdom? If you’re KPMG, you turn to your own secret weapon, Stephanie Kim, who leads Signals & Strategy, to combine the firm’s intelligence AND the steady stream of data from the outside INTO a cogent worldview. Tracking, distilling, and interpreting signals has been Kim’s focus for years. If this were a superhero movie, her code name would be The SYNTHESIZER. In our interview, she outlines the implications of how AI is changing and will change the world of business, neatly bundled into the firm’s 2026 Frontiers Report. Its goal is to help leaders navigate uncertainty, identify opportunity, and make more informed decisions about growth, resilience, and competitive advantage. To hear a singular perspective on the forces driving transformation and the connections between them, tune into this episode and get ready for the future barreling toward us at warp speed. You can download the KPMG Frontiers Report here. Real Transformations: Business Change That Works from the Inside Out is co-hosted by Julie Anixter and Dan Hill, PhD, entrepreneurs with deep experience as corporate change agents, devoted to helping companies make continuous change work for everyone through clarity and connection. To learn about their keynote talks, workshops, and labs, check out Real-Transformation.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. Aug 16

    Máximo Badaró, "Pedagogies of Value: Marketing Foreign Goods in China" (Berghahn, 2026)

    Pedagogies of Value: Marketing Foreign Goods in China (Berghahn, 2026) by Dr. Máximo Badaró explores how China is reshaping global hierarchies of worth. Through ethnographic research among marketers, consultants, and brokers who promote foreign goods in Shanghai, Beijing, and beyond, this book investigates how value is taught, contested, and transformed in everyday encounters. From luxury brands and consumer ethnography to real estate, wine, and organic food, the book reveals how foreign intermediaries attempt to ‘educate’ Chinese consumers, only to confront shifting power dynamics that challenge Western authority. Blending vivid narratives with sharp analysis, this study argues that China has become a central arena for reimagining the very meaning of value.  This interview was conducted by Dr. Miranda Melcher whose book focuses on post-conflict military integration, understanding treaty negotiation and implementation in civil war contexts, with qualitative analysis of the Angolan and Mozambican civil wars. You can find Miranda’s interviews on New Books with Miranda Melcher, wherever you get your podcasts.  Learn more about your ad choices. Visit megaphone.fm/adchoices

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About

This podcast is a channel on the New Books Network. The New Books Network is an academic audio library dedicated to public education. In each episode you will hear scholars discuss their recently published research with another expert in their field. Discover our 150+ channels and browse our 28,000+ episodes on our website: ⁠newbooksnetwork.com⁠ Subscribe to our free weekly Substack newsletter to get informative, engaging content straight to your inbox: ⁠https://newbooksnetwork.substack.com/⁠ Follow us on Instagram and Bluesky to learn about more our latest interviews: @newbooksnetwork

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