Simple Sense for Small Business

Linda Rey & Trevor | Glitch Gurus

We banter about mistakes we've made (and seen) so you can know NOW how to NOT make the same mistakes we've made! You're welcome! We're small business owners in love with other ambitious small business owners who want to expand their enterprise and focus on controlling what we can control. We have a combined 6 decades of experience with owning, managing and running multiple businesses. We've celebrated glorious successes and stumbled over epic failures. Join us as we share insights that will cause you to pause, ponder and be productive and profitable!

  1. 09/12/2025

    Stop Selling, Start Connecting | Mindset Shift with Karen Graves

    Stop Selling, Start Connecting in your business with a couple of easy small mindset shifts. Karen's contact info:https://www.linkedin.com/in/workwithkarengraves/ Email:  karen@karengravescoaching.com. TIMESTAMPS: 00:00 My favorite topic: Sales 00:29 Overcoming the Icky Feeling of Sales 02:02 Karen's Approach to Sales 03:51 Karen's Journey from Pfizer to Entrepreneurship 07:26 Importance of Personal Responsibility in Sales 09:22 Getting Comfortable with Sales 15:37 The Human Component of Sales 18:37 Mindset and Sales Success 24:22 Embracing Sales as an Opportunity 25:58 Mentorship and Expertise 27:10 Recognizing Your Knowledge 27:44 Building Confidence 28:15 Giving Yourself Credit 29:09 Understanding Humility 30:22 Ideal Target Market 32:28 Client Relationships 33:34 Red Flags in Clients 39:08 Learning from Bad Clients 39:37 Strategic Alliances 44:56 Marketing, Sales, and Branding 47:06 The Importance of Cohesive Sales Strategy 49:38 Connecting with Karen Graves Get our Beacon Oversights & Preparedness Guide for $7 .https://bit.ly/beaconoversights Every business owner has their own decision-making process. This is just another perspective. 💥 Get full-version videos with supporting resources to save time so you can redirect your focus on executing strategies in your business. Find out more about the Biz Glitch 366 project: https://bit.ly/buy366glitches Join Hubspot to up-level your prospecting: https://bit.ly/HubspotAffiliate We are a Hubspot affiliate. Hubspot is NOT a sponsor. 👚👕 Shop our Merch: https://auroraconsulting.biz/shop-merch/#!/all Welcome to the Biz Glitch 366 series where we discuss 366 mistakes that we've made and seen in business over 6 decades combined. We'll share a mistake of the day aka GLITCHES. We've organized the 366 glitches into 21 categories. Accounting, Bookkeeping, Branding, Business Growth, Business Operations, Business Structure, Credit Score, Culture, Customer Service, Cyber Security, Financing & Financials, Human Resources (HR), Insurance, Marketing, Mindset, Legal Issues, Outsourcing, Sales, Technology, Training/Education, Website ManagementWHO WE ARE:60+ years combined of owning, running and managing businesses and working with thousands of business owners to understand how business can be fun or it can falter. Know ahead of time what mistakes to manage and what problems to prevent...BECAUSE THEY HAPPEN! https://auroraconsulting.biz/lets-meet/ #smallbusinesspodcast #businessbasics #smallbusiness #smallbusinessowner #buildingabusiness #runningabusiness #simplesense #PAPERWORK #OrganizeDocuments #Documentation #BizGtlich366 #BizGlitchProject #BizGlitch #366Glitch

    Stop Selling, Start Connecting | Mindset Shift with Karen Graves
  2. 07/20/2025

    NEW SERIES: Tarot Said So | Business Mistakes: Messaging, Makeover, Pricing & Planning

    Messaging Makeover Pricing & Planning on July 20th through July 26th for Glitches #209 to #215. TIMESTAMPS BELOW. Get our Beacon Oversights & Preparedness Guide for $7.https://bit.ly/beaconoversights ***ENTERTAINMENT PURPOSES ONLY. Every business owner has their own decision-making process. This is just another perspective. 00:00 7 Glitch Tarot Readings 04:10 Glitch #202: Gig Economy Rules 08:24 Glitch #203: SMS Messaging for Marketing 13:40 Glitch #204: Logo Makeover 18:05 Glitch #205: Legacy Planning 22:47 Glitch #206: Adjusting Pricing 27:08 Glitch #207: Equipment Maintenance 31:48 Glitch #208: Backup Plan for Equipment Failure 35:12 Ace of Pentacles: Materializing Ideas 35:37 Success Card: Embracing Stillness Glitch #202 for July 20th: Are you up to date with gig economy rules?https://youtube.com/shorts/utLQIaYP90Y 📱 Glitch #203 for July 21st: How often are you using SMS messaging for marketing? https://youtube.com/shorts/fXlTwW0Acec 🎨 Glitch #204 for July 22nd: Does your logo need a makeover?https://youtube.com/shorts/qFitsdipnMw 💞Glitch #205 for July 23rd: Have you considered what would happen to your legacy if tomorrow never came? https://youtube.com/shorts/bmI06-42W8M?feature=share 📦 Glitch #206 for July 24th: How often do you adjust pricing or products/services? https://youtube.com/shorts/BrSym4Tgk1o?feature=share 🖥️ Glitch #207 for July 25th: Is your equipment/technology well-maintained?https://youtube.com/shorts/04DjL3l-Q7E 💻 Glitch #208 for July 26th: Do you have a backup plan if your equipment/technology fails suddenly? https://youtube.com/shorts/TtWpHR76x04 💥 Get full-version videos with supporting resources to save time so you can redirect your focus on executing strategies in your business. Find out more about the Biz Glitch 366 project: https://bit.ly/buy366glitches Join Hubspot to up-level your prospecting: https://bit.ly/HubspotAffiliate We are a Hubspot affiliate. Hubspot is NOT a sponsor. 👚👕 Shop our Merch: https://auroraconsulting.biz/shop-merch/#!/all Welcome to the Biz Glitch 366 series where we discuss 366 mistakes that we've made and seen in business over 6 decades combined. We'll share a mistake of the day aka GLITCHES. We've organized the 366 glitches into 21 categories. Accounting, Bookkeeping, Branding, Business Growth, Business Operations, Business Structure, Credit Score, Culture, Customer Service, Cyber Security, Financing & Financials, Human Resources (HR), Insurance, Marketing, Mindset, Legal Issues, Outsourcing, Sales, Technology, Training/Education, Website Management WHO WE ARE:60+ years combined of owning, running and managing businesses and working with thousands of business owners to understand how business can be fun or it can falter. Know ahead of time what mistakes to manage and what problems to prevent...BECAUSE THEY HAPPEN! https://auroraconsulting.biz/lets-meet/ #TarotSaidSo #TarotSaidSoSeries #smallbusinesspodcast #businessbasics #smallbusiness #smallbusinessowner #buildingabusiness #runningabusiness #simplesense #PAPERWORK #OrganizeDocuments #Documentation #BizGtlich366 #BizGlitchProject #BizGlitch #366Glitch

    NEW SERIES: Tarot Said So | Business Mistakes: Messaging, Makeover, Pricing & Planning
  3. 06/12/2025

    What Many Business Owners Think About Bankruptcy and EIDL

    What Many Business Owners Think About Bankruptcy. Timestamps below. How we can help: 1. Our COVID EIDL Resource Hub SAME PRICE: https://bit.ly/samepriceuntiljune13 2. Book a one-hour call with Trevor: https://meetings.hubspot.com/trevor/one-hour-paid-phone-consultation 3. Short-Term Payment Assistance Program Blueprint: https://bit.ly/hapalternativeoption4. 👚👕 Shop our Merch: https://auroraconsulting.biz/shop-merch/#!/all5. More about us: http://eidlconsulting.com/00:00 Bankruptcy When SBA EIDL Involved00:33 The Nightmare of Bankruptcy02:19 Understanding Bankruptcy03:33 Real Stories from Struggling Business Owners04:40 The Illusion of Control08:12 The SBA's Lack of Support09:03 Comparing IRS and SBA Approaches09:37 The Harsh Reality of SBA Loans12:14 The Concept of Bankruptcy16:47 No Shame in Bankruptcy17:09 The Brainwashing of American Business Owners18:58 Success Stories Post-Bankruptcy22:13 Subscribe to our @SmallBusinessAdvice Channel25:01 Regaining Control of Your Business25:44 Impact on Personal Credit27:10 Consulting a Bankruptcy Attorney28:46 Final Thoughts on Bankruptcy📌 The content in any of Aurora Consulting's YouTube videos or this website shall not be construed as tax, legal, insurance, construction, engineering, health & safety, electrical, financial advice, or other & may be outdated or inaccurate; it is your responsibility to verify all information.💥 ⓌⒽⓄ ⓌⒺ ⒶⓇⒺDuring the pandemic, we assisted Small Businesses to obtain $100M in pandemic funding, primarily through SBA's COVID-19 EIDL program.We provided hundreds of hours of free advice including free consulting calls and live YouTube Q&A sessions. We did our part to support the American Small Business community.💥 𝒪𝒰ℛ ℬ𝒜𝒞𝒦𝒢ℛ𝒪𝒰𝒩𝒟𝒮Trevor retired from Mortgage Banking in 2018. He brought the standards he developed in his mortgage financing career along with his customer service background with the once famous "Crazy Eddie" retail chain to assist business owners and entrepreneurs manage the day-to-day doldrums when it came to securing business financing before & during COVID.In 2017, Linda Rey exited the insurance business and with Trevor, we launched Aurora Consulting, a Commercial Financing Brokerage to help entrepreneurs expand their enterprise with unique, cost-effective business financing solutions.When the pandemic hit, the business shut down as Lenders scrambled with the Paycheck Protection Program (PPP). As true entrepreneurs do, Linda Rey and Trevor pivoted and sought to help business owners learn the fundamentals of business financing and how to apply for the SBA’s Economic Injury Disaster Loan (EIDL).They had enough experience with how to apply for a business loan, so their knowledge helped to enlighten business owners who were navigating the very confusing EIDL process.Aurora Consulting developed a national reputation assisting business owners all over the country and helped to secure over $70 million (that we know of) in disaster funding for small business owners.#INeedHelpwithEIDL #EIDLDefault #COVID19EIDL #EIDLUSTreasury #USTreasury #USTreasuryDispute #USTreasuryCollection #EIDLCollection #SmallBusinessAdministration #SBA #IRS #IRSCollections #Default #DefaultedEIDL #Defaultloan #AuroraConsulting #EIDLExperts #EIDLinfo #EIDLConsultant #EIDLConsultants #AuroraConsultingNewMilfordCT #AuroraConsultingLLC #EIDLHelp #EIDLAssistance #SBANaturalDisasterLoan #NaturalDisaster #NaturalDisasterLoan #NaturalDisasterEIDL #MySBAhelp #MySBAassistance #MySBAportal #HardshipAccommodation #EIDLHardship #EIDLBankruptcy #Bankruptcy #SmallBusinessBankruptcy #TexasEIDL #FloridaEIDL #CaliforniaEIDL #Pizza #AuroraConsultingNewMilfordCTreviews

    What Many Business Owners Think About Bankruptcy and EIDL
  4. 03/27/2025

    DRASTIC Changes at the Small Business Administration | Kelly Loeffler

    What to Expect from NEW SBA Administrator, Kelly Leoffler. Buckle up. It's our opinion that it's gonna get a lot worse. Press release: https://www.sba.gov/article/2025/02/24/sba-administrator-loeffler-issues-memo-day-one-prioritiesNBC Interview: https://www.nbcnews.com/news/us-news/covid-loans-collections-small-business-administration-rcna182835 Get access to our COVID-19 EIDL Resource Hub, which includes various Guides, forms, templates, scripts, and instructions to manage communications with SBA: https://www.auroraconsulting.biz/eidl-blueprint-series/How we work for Natural Disaster EIDL Consulting: https://www.auroraconsulting.biz/disaster-financing-consulting-services/Get our Natural Disaster EIDL Resource Hub to access fundamental insights and get FREE UPDATES when we update our Road Map to Reconsideration to reflect the tools and techniques you need to apply for a natural disaster EIDL or overturn a declination. https://bit.ly/NDEIDLResourceHub 💥 Find out more about the project: https://app.hubspot.com/payments/sBH7OKp7QDycKUu?referrer=PAYMENT_LINK Join Hubspot to up-level your prospecting: https://bit.ly/HubspotAffiliate We are a Hubspot affiliate. Hubspot is NOT a sponsor. 👚👕 Shop our Merch: https://auroraconsulting.biz/shop-merch/#!/all Welcome to the Biz Glitch 366 series where we discuss 366 mistakes that we've made and seen in business over 6 decades combined. We'll share a mistake of the day aka GLITCHES. We've organized the 366 glitches into 21 categories. Accounting, Bookkeeping, Branding, Business Growth, Business Operations, Business Structure, Credit Score, Culture, Customer Service, Cyber Security, Financing & Financials, Human Resources (HR), Insurance, Marketing, Mindset, Legal Issues, Outsourcing, Sales, Technology, Training/Education, Website Management WHO WE ARE: 60+ years combined of owning, running and managing businesses and working with thousands of business owners to understand how business can be fun or it can falter. Know ahead of time what mistakes to manage and what problems to prevent...BECAUSE THEY HAPPEN! https://auroraconsulting.biz/lets-meet/ #smallbusinesspodcast #businessbasics #smallbusiness #smallbusinessowner #buildingabusiness #runningabusiness #simplesense #PAPERWORK #OrganizeDocuments #Documentation #BizGtlich366 #BizGlitchProject #BizGlitch #366Glitch

    DRASTIC Changes at the Small Business Administration | Kelly Loeffler

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About

We banter about mistakes we've made (and seen) so you can know NOW how to NOT make the same mistakes we've made! You're welcome! We're small business owners in love with other ambitious small business owners who want to expand their enterprise and focus on controlling what we can control. We have a combined 6 decades of experience with owning, managing and running multiple businesses. We've celebrated glorious successes and stumbled over epic failures. Join us as we share insights that will cause you to pause, ponder and be productive and profitable!