KnowThyBrand

Giulia Iannucci

A more inclusive and sustainable world is possible. Listen to incredible guests as they share their unique stories and expertise, let them inspire you, and learn what we can all do to foster a fairer future.

  1. NOV 6

    Volunteering in Ukraine While Leading a Business to Success: The Power of Values with Stuart Alexander

    In this inspiring episode of KnowThyBrand, Giulia sits down with Stuart Alexander, a finance professional, entrepreneur, and humanitarian - to explore what it really means to lead with values, purpose, and compassion. From his roots in Lancashire and an early career as a geologist to becoming a respected leader in fund distribution, Stuart’s story takes an extraordinary turn. Today, alongside running his financial ventures, he dedicates much of his time to a volunteer project supporting Ukraine. With a small team of volunteers, Stuart drives SUVs across Europe - vehicles converted into emergency field ambulances to help evacuate wounded soldiers and civilians. Each journey saves lives and reminds us what leadership, courage, and empathy look like in action. Beyond the frontlines, Stuart’s philosophy extends to everyday life and business. He believes companies can have a soul - one that empowers people, builds community, and makes a difference far beyond profit. His reflections on authentic leadership, empowerment, and shared purpose offer a refreshing reminder that success is measured by impact, not hierarchy. Whether you’re a business leader, a volunteer, or someone looking to reconnect with purpose, this episode is a moving invitation to use whatever resources you have - time, energy, or courage - to make a difference. Click here for full show notes and resources mentioned in the episode.

    48 min
  2. APR 29

    How to Stay Relevant in the Age of AI without Losing Yourself

    As artificial intelligence continues to evolve at an unprecedented rate, a pressing question looms: Should we, as humans, be afraid of AI, or is it simply the next step in our technological evolution? With fears that AI will replace jobs, disrupt industries, and redefine how we work, it’s natural to wonder about our place in a world increasingly dominated by machines. But instead of fearing the rise of AI, perhaps the real challenge is how we adapt. How can we stay relevant in a landscape that’s changing rapidly, without losing the very essence of what makes us human? In this article, we’ll explore how to harness AI’s potential while preserving the qualities that make us irreplaceable—creativity, emotional intelligence, and the unique human touch. In this insightful episode, Giulia welcomes Joan Palmiter-Bajorek, linguist, ex-academic, and founder of Women in Voice, to explore the intersection of AI, gender equality, and career resilience in an ever-changing tech landscape. Joan brings a wealth of personal experience to the table—having navigated two layoffs in the AI sector, she turned her challenges into a roadmap for others through her new book Your AI Roadmap. From building a standout personal brand to advocating for more inclusive datasets, Joan shares her unique perspective on how individuals and organizations can thrive during this era of digital disruption. This episode is a must-listen for anyone wondering how to future-proof their career, navigate tech’s volatility, and push for equity in a male-dominated industry. Click here for show notes and resources mentioned in this episode.

    36 min

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A more inclusive and sustainable world is possible. Listen to incredible guests as they share their unique stories and expertise, let them inspire you, and learn what we can all do to foster a fairer future.