Sports Business Essentials

Jason Ley
  • 5.0 (2)
  • MARKETING

Welcome to the Sports Business Essentials Podcast! Tap in with your host Jason Ley to learn the ESSENTIALS that you need to know to be the most knowledgable about the business of sports. This podcast will be centered around educating on different aspects of business, sports, and life. Whether you're a student, a professional trying to make their break into the sports industry, or just a curious mind who wants to learn about the ins-and-outs of sports, tune in and join me as we go behind the scenes and break down the business of sports. For more info follow: IG @jasonnley Twitter @jasonnley

Episodes

  1. 02/25/2022

    The Money Behind the Olympics

    If you've ever wondered what money drives the Olympic Games and how Olympians get paid, this episodes for you.  Tune in to learn about the money behind the Olympics. Connect with me! Instagram: @jasonnley Twitter: @jasonnley

    8 min

  2. 02/18/2022

    NFT's 101

    I know you hear your friends talking about NFT's and lowkey get FOMO because you don't know what they're talking about. Worry no more, SBE is here with another episode hitting all the basics you need to know about NFT's.  From the blockchain, to Jack Dorsey selling his first tweet for $3 mil, tune into this episode if you want to learn about Non-Fungible Tokens. Connect with me on social!  Instagram: @jasonnley Twitter: @jasonnley

    16 min
  3. Athlete Sponsorship Marketing (part 4) - Equity

    10/29/2021

    Athlete Sponsorship Marketing (part 4) - Equity

    Wrapping up this mini content series, part 4 of 4 is breaking down equity deals and how athletes can leverage their value to create real generational wealth. Tune in to learn how brands and athletes work together to make the most out of their marketing partnerships. Let's hear your feedback! Follow @jley02 on Instagram and @j_ley02 on Twitter to connect, share your thoughts, and find more insight and information on the world of sports business.

    9 min
  4. Athlete Sponsorship Marketing - Endorsements

    09/10/2021

    Athlete Sponsorship Marketing - Endorsements

    Today's episode continues as part 3 of the 4-part series on Athlete Sponsorship Marketing. Parts 1 & 2 covered free product and affiliate marketing, and now we're getting into the fun stuff -- endorsements. Tap in to learn how endorsements work, the thoughts behind them, and more.  Shoutout to @AFrugalAthlete for the inspiration behind this series. Check him out and give him a follow if you're an athlete looking to gain insight on personal finance and how to make your money work for you. Follow @jley02 on Instagram and @j_ley02 on twitter for more insight and information.

    10 min
  5. Athlete Sponsorship Marketing - Affiliate Marketing

    08/01/2021

    Athlete Sponsorship Marketing - Affiliate Marketing

    Today's episode continues as part 2 of the 4-part series on Athlete Sponsorship Marketing. While part 1 covered free product, this episode will cover affiliate marketing and how athletes can leverage of their social platforms to make some extra money. Tune in to learn how brands and athletes work together to make the most out of their marketing partnerships. Shoutout to @AFrugalAthlete for the inspiration behind this series. Check him out and give him a follow if you're an athlete looking to gain insight on personal finance and how to make your money work for you. Follow @jley02 on Instagram and @j_ley02 on Twitter for more insight and information.

    10 min
  6. Athlete Sponsorship Marketing - Free Product

    07/19/2021

    Athlete Sponsorship Marketing - Free Product

    Today's episode kicks off a 4-part series explaining the 4 most basic levels of athlete sponsorship marketing. Part 1 will dive into level 1 of athlete sponsorship marketing -- Free Product. Tune in to learn how brands and athletes work together to make the most out of their marketing partnerships. Shoutout to @AFrugalAthlete on Instagram for the inspiration behind this series. Check him out and give him a follow if you're an athlete looking to gain insight on personal finance and how to make the most out of your money. Follow @jley02 on Instagram & follow @j_ley02 on Twitter for more insight and information

    6 min
  7. Corporate Partnerships & Sports Sponsorships

    06/25/2021

    Corporate Partnerships & Sports Sponsorships

    On today's episode we dive into the world of corporate partnerships and sports sponsorships. Tune in to learn what each is, how teams and brands utilize them, and in-depth examples that you've seen in your everyday life but probably didn't know about. Follow @jley02 on Instagram & Follow @j_ley02 on Twitter for more insight and information

    11 min
  8. Intro to Sports Business Essentials

    TRAILER

    Intro to Sports Business Essentials

    Welcome to the Sports Business Essentials Podcast! Tap in with your host Jason Ley to learn the ESSENTIALS that you need to know to be the most knowledgable about the business of sports. This podcast will be centered around educating on different aspects of business, sports, and life. Whether you're a student, a professional trying to make their break into the sports industry, or just a curious mind who wants to learn about the ins-and-outs of sports, tune in and join me as we go behind the scenes and break down the business of sports. For more info follow @jley02 on Instagram & @j_ley02 on Twitter

    2 min

Trailer

Ratings & Reviews

5
out of 5
2 Ratings

About

Welcome to the Sports Business Essentials Podcast! Tap in with your host Jason Ley to learn the ESSENTIALS that you need to know to be the most knowledgable about the business of sports. This podcast will be centered around educating on different aspects of business, sports, and life. Whether you're a student, a professional trying to make their break into the sports industry, or just a curious mind who wants to learn about the ins-and-outs of sports, tune in and join me as we go behind the scenes and break down the business of sports. For more info follow: IG @jasonnley Twitter @jasonnley

Information