Book Marketing Mania - Podcasting tips to market your book and grow your author platform

Kim Stewart, Book Marketing Strategist for Nonfiction Authors
  • 5.0 (227)
  • MARKETING
  • UPDATED WEEKLY

Build your audience and reach new readers on podcasts. Here on Book Marketing Mania you’ll learn to use podcasting as a guest and host to grow your author platform, market your book long before and long after your book release, and steward your message in a way that honors God and your time. Connect with your host, Kim Stewart, Marketing Strategist for Authors Who Podcast, at https://kimstewartmarketing.com.

  1. 2D AGO

    187. Create content to meet what readers are thinking, feeling and needing in Q2

    Did you know your readers are thinking about your book long before they ever think about buying it?  Today is a sneak peek into a new three-part series. Let's learn to read the room (as a host or guest) so our Q2 content truly speaks to what readers need right now. 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    9 min

  2. FEB 13

    186. Avoid these mistakes when creating your short author podcast

    How can you reach more readers in less time while helping them move closer to buying your book? With a short standalone podcast. But before you start, here's five common mistakes I want you to avoid. Let’s build your own strategic short podcast so you’re heard by more readers without burning out: 14-Day Podcast Strategy Sprint Listen to my own short standalone podcasts: Listeners to Readers (private podcast) Author Short Stack (public podcast) 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    9 min

  3. FEB 6

    185. Public vs. Private Short Podcast? Which should authors choose to market their book?

    Wondering how a short series podcast (private or public or both) can fit into your book marketing plan? I'm sharing what each one does, how they’re different, and when you might use them on your reader's journey. Listeners to Readers (my private short series podcast) Author Short Stack (my public short series podcast) Let’s build your own strategic short podcast so you’re heard by more readers without burning out: 14-Day Podcast Strategy Sprint 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    9 min

  4. JAN 30

    185. Author Short Stack: Market Your Book with a Standalone Podcast Series

    Introducing Author Short Stack, my six-episode standalone show that helps you keep your book front of mind when you’re short on time. Follow the show here: https://authorshortstack.buzzsprout.com 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    1 min

  5. JAN 23

    184. Podfest 2026: My Top 6 Takeaways for Authors Who Podcast

    I just attended my first Podfest conference and couldn't wait to share my top six takeaways for authors who podcast. Resources mentioned: Podfest Expo, Buzzsprout (my podcast host), PodMatch, My PodMatch Overview (ep #131). Joe Casabona, Streamlined Solopreneur; Mark Ronick, The Podcast Morning Chat; Rob Walch, Podcast411; Alex Sanfilippo, Podcasting Made Simple; Courtney Elmer, Insider Secrets to a Top 100 Podcast; Krissy Nelson, Morgan James Publishing 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    26 min

  6. JAN 16

    183. Launch Your Book with a Co-Hosted Podcast Series with Lori Melton

    Ever wish you could just let other people talk about your book instead of you marketing it by yourself? Today my friend author Lori Melton is sharing how hosting a podcast helped her attract her traditional publisher and the super fun podcast series she co-hosted for the launch of her first book, Journey with a Giant. Lori's book Lori's Quiz (find your giant) Lori's website 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    21 min

  7. JAN 9

    182. Get Booked on Podcasts through PodMatch with Desiree Taylor

    No budget to hire a PR rep? No problem. My friend, author Desiree Taylor, is sharing her experience with podcast guesting as she’s connected with many hosts through our favorite matchmaking platform, PodMatch. She’ll share how navigating challenges and trusting God with the results has helped her market her Created to Relate book in a God-honoring way as a podcast guest. 📣 PodMatch (connecting hosts and guests) Desiree's book Desiree's website 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    15 min

  8. 11/21/2025

    The One With the Holiday Break (be back 1/9)

    I’m so grateful for you tuning in to the Book Marketing Mania podcast. Hearing from you in your reviews, texts, emails, and Instagram DMs means the world to me. So Happy Thanksgiving 🦃 Merry Christmas🎄 and Happy New Year 🥳. See you back here on Friday, January 9th, and until then I’m praying for an abundance of blessings on you! 💛 💛 FAVE PODCASTING RESOURCES: 📣 PodMatch (connecting hosts and guests) 🎧 Hosting (Buzzsprout) 🎧 Listeners to Readers (private podcast) 📥 Create your Private Podcast Reader Magnet ☑️ Start Your Author Podcast Checklist 📍 Podcast Pitching Tracker 🎙️ Microphone 📥 Private Podcast Hosting (Hello Audio) 🖥️ Recording/Editing (Descript) LET'S CONNECT: 📥 Email 📲 Instagram (send me DM) 📲 Threads 📲 Linkedin Affiliate links may be included. I only share products I use & love!

    1 min
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About

Build your audience and reach new readers on podcasts. Here on Book Marketing Mania you’ll learn to use podcasting as a guest and host to grow your author platform, market your book long before and long after your book release, and steward your message in a way that honors God and your time. Connect with your host, Kim Stewart, Marketing Strategist for Authors Who Podcast, at https://kimstewartmarketing.com.

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