The Priority Sale Podcast

Jesse Laffen
  • 5.0 (1)
  • Management
  • Updated Weekly

Today, only top priorities become sales. The Priority Sale Podcast is devoted to helping you create the right mentality within your sales organization. We explore how to find and align with prospects’ priorities, in order to avoid becoming a commodity in their mind. From the authors of The Priority Sale.

Episodes

  1. 04/18/2023

    How Might AI Change Selling?

    Jackie Lutzke and Joe Wikert join us for a discussion about how artificial intelligence may change how we sell in the near future.

    24 min

  2. 11/01/2021

    Why Don’t We Tell Better Stories?

    Today we are joined by Henry DeVries to talk about the importance of story telling in selling and consulting with our prospects. Henry is the CEO of Indy Books International and knows how a good story can lead to a better sell.

    20 min

  3. 10/18/2021

    Should Engineers Be Salespeople?

    Today we are joined by Kevin Jordan to show us that “salesperson” doesn’t always fit a singular mold. Anyone can be a salesperson, even engineers. Kevin is the Operations Manager and is part of the Sales Management Team at Allied Automation.

    22 min

  4. 10/11/2021

    Why Don‘t We Like Selling?

    Today we are joined by Susan McClain to discuss how we can change our mindset and how it will help us become more successful in sales. Susan has 17 years of experience in sales, including being the VP of Sales for a Top 10 Global Century 21 franchise.

    20 min

  5. 10/04/2021

    What Are Companies Getting Wrong About Training?

    Leslie Marquez, training and performance support consultant joins us today to talk about her 15 years of experience in the new hire training world. She will help us understand the e-learning and training do’s and don’t’s, and how it can be optimized in the post-covid world.

    18 min

  6. 07/26/2021

    Oh no. Am I a salesperson?!

    Greg Stanley of Accelerant Partners joins us to talk about the hesitancy many experience when referring to themselves as a salesperson. This one is a must-listen for anyone in professional services.

    27 min

  7. 06/29/2021

    What Are We Blaming on Selling Virtually?

    Since he asked to come back, and we hate to disappoint, Mike Rendel is back to talk about what problems we pin on selling virtually. Then, we figure out whether "Being a natural" is a thing.

    27 min

  8. 06/29/2021

    Why Is Change So Hard?

    Producer of The Priority Sale Podcast Tiffany Jordan brings her background in behavior to talk about why it's so hard to change, especially in a professional sales setting. Then, we try to figure out whether "Learning by osmosis" is a thing.

    32 min

  9. 06/29/2021

    Why Don't We Present Anymore?

    The Priority Sale co-author Mike Rendel joins to talk about presenting and why we should try harder to make sure we do more presentations. Then, we figure out whether "Educating our prospects" is a thing.

    22 min

  10. 06/16/2021

    What's the Point of a Website?

    Bryan Gray joins to talk about your lead salesperson, the website. Plus, we decide whether pipeline moves are "a thing."

    28 min

  11. 06/16/2021

    Does Marketing Put Sellers In Harm's Way?

    Sara Wesche joins to talk about the role of modern marketing, how it hurts and how it helps today's sellers. Plus, we explore whether pain points are "a thing."

    22 min

  12. 06/16/2021

    Why the Heck Do We Need Another Sales Method?

    Bryan Gray joins to talk about modern sales challenges and why the old methods we've used just aren't working any longer. Then, we examine whether hustle is actually "a thing."

    26 min
  • 12 Episodes

Ratings & Reviews

About

Today, only top priorities become sales. The Priority Sale Podcast is devoted to helping you create the right mentality within your sales organization. We explore how to find and align with prospects’ priorities, in order to avoid becoming a commodity in their mind. From the authors of The Priority Sale.

Information

  • Creator
    Jesse Laffen
  • Years Active
    2021 - 2023
  • Episodes
    12
  • Rating
    Explicit
  • Copyright
    © Copyright 2021 All rights reserved.
  • Show Website
    The Priority Sale Podcast