The UpFlip Podcast

UpFlip
  • 4.8 (253)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

The UpFlip podcast is where you get to unravel how great businesses are built, how they are run behind the scenes, and how their success can be replicated. We feed on the idea that no matter what the circumstances are, the American Dream is still just around the corner. With over 150+ videos and 50 million views on YouTube, UpFlip has ignited the spark that rekindles the fire of entrepreneurship in its ever-growing 700K+ audience. Through this podcast, we aim at sharing practical nuggets of gold and brilliant advice with you by making knowledge more accessible. For more information about us and our services, please visit https://www.upflip.com.

  1. 239. 3 Hard Truths About Running a $5M Contracting Business

    1D AGO

    239. 3 Hard Truths About Running a $5M Contracting Business

    Steve Griggs transforms backyards into multimillion-dollar outdoor experiences. After 40 years in the landscaping industry, Steve has built a $5M/year design firm catering to high-net-worth clients—including lawyers, investors, athletes, and celebrities. In this episode, Steve sits down with Ryan Atkinson to share the gritty reality of scaling a premium service business. From trimming bushes with his union-worker father in New York to starring on Bravo's Backyard Envy and authoring a best-selling book, Steve knows exactly what it takes to command top-tier prices. He explains why trying to be "good at everything" is a race to the bottom, why you should never just cut grass, and the exact strategy he recommends for landing your very first luxury client using nothing but a $500 investment and a yard sign. If you're ready to stop competing on price and start becoming the undisputed expert in your market, this episode delivers the blueprint. 🎙️ What You’ll Learn in This Episode: The Free Yard Sign Strategy: How to land your first high-paying customers by offering free, creative work in wealthy neighborhoods to trigger word-of-mouth referrals. Commodity vs. Creative: Why services like laying pavers or cutting grass kill your margins, and how to pivot to high-profit, creative planting where you charge for the outcome, not the flower. Managing Elite Clients: The "no excuses" approach to project management that wealthy clients demand when things inevitably go wrong on a job site. Trust and Verify: Steve’s golden rule for hiring a team and stepping out of the day-to-day labor so you can focus purely on sales, marketing, and brand vision. Tags: Home Services, Service & Consulting, Business mindset, Business scaling, Luxury Landscape Resources Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast  Follow Our Second Channel Here: https://next.upflip.com/spotify  Connect with Steve: https://www.linkedin.com/in/stevegriggsdesign

    27 min
  2. You Might Also Like: Redefiners

    1D AGO ·  BONUS

    You Might Also Like: Redefiners

    Introducing Leadership Lounge: Advice on How to Be an Effective Board Chair from Redefiners. Follow the show: Redefiners Stepping into the board chair role is a pivotal moment in any leadership journey—one that requires a fundamental shift in mindset and approach. You’re not just contributing to the discussion; you’re responsible for shaping boardroom dynamics, drawing out collective insight, and ensuring the board focuses on what matters most.  In this episode of Leadership Lounge, Emma Combe is joined by Rich Fields, Laura Sanderson, and Margot McShane to explore what separates effective board chairs from the rest—and how new chairs can establish credibility and impact from day one.  They discuss:  How the board chair role differs across governance structures and geographies  The balance between facilitating discussion and maintaining strategic focus  The leadership behaviors of high-performing board chairs  How board chairs can build strong, productive relationships with their CEOs    “Being an effective chair isn’t about having all the answers—it’s about creating the conditions for better questions, better conversations, and ultimately better decisions.”  Emma Combe, Leadership Advisor, RRA   Four things you’ll learn from this episode:  The role of the chair is to enable—not control: Great chairs focus on orchestrating the board’s effectiveness, rather than driving outcomes themselves.  Facilitation is a critical leadership skill: The best chairs create space for diverse perspectives, ensuring every voice is heard and valued.  Perspective shapes performance: High-performing chairs bring a broad internal and external view, helping boards focus on the issues that matter most.  The chair–CEO relationship is foundational: Trust, clarity, and open communication between the chair and CEO are essential to organizational success.   In this episode, we will cover:  (02.11) The evolving role of the board chair across different governance models  (03.54) The core responsibilities of board chairs and how they differ from executives (07.28) The leadership behaviors of high-performing board chairs  (11.44) How to facilitate inclusive, high-quality board discussions  (12.54) How to navigate the transition from executive to board chair—and why it can be challenging  (14.31) How to build trust and alignment with the CEODISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

  3. 238. 3 Core Rules to Build a 7-Figure Business

    MAY 10

    238. 3 Core Rules to Build a 7-Figure Business

    Seif El-Sahly walked away from a comfortable, six-figure engineering career working in -50 degree northern mines to start a construction and renovation business in Hamilton, Ontario. Today, New Fort Inc. generates multiple seven figures a year, and Seif is breaking ground on massive 22-unit developments after successfully partnering with Home Depot and shooting a pilot for HGTV. In this episode, Seif sits down with Ryan Atkinson to reveal how he transitioned from a mindset of "known variables" to mastering the unknown world of real estate investing and contracting. He breaks down his exact strategy for capitalizing on the booming ADU (Accessory Dwelling Unit) and garage conversion market—a niche that is solving the modern housing affordability crisis while generating premium rental income for investors. Whether you're looking to buy your first investment property or scale a massive construction team, Seif delivers a masterclass on failing fast, taking action, and underwriting your deals the right way. 🎙️ What You’ll Learn in This Episode: The ADU Goldmine: Why garage-to-dwelling conversions are the ultimate real estate hack for generating premium rental income (and why ADU tenants are the highest quality). The 3 Rules for Your First Property: Forget analysis paralysis. Seif reveals the three fundamental things you must look for (Location, Bones, Tenant Pool) before diving into spreadsheets. Avoiding the Real Estate Bloodbath: The hidden running costs and development charges that completely wipe out new investors, and how to accurately underwrite your flips. The "Fail Fast" Mindset: Why A+ students often struggle in business, and how adopting an action-first mindset is the secret to scaling a 7-figure enterprise. Tags: Remodeling, Retail Goods, Construction Company, Real estate, Property management Resources Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast  Follow Our Second Channel Here: https://next.upflip.com/spotify  Connect with Seif: http://linkedin.com/in/seifelsahly/?originalSubdomain=ca

    26 min
  4. 237. How a Burnt-Out Teacher Built a $1.7M Cleaning Business in 3 Years

    MAY 4

    237. How a Burnt-Out Teacher Built a $1.7M Cleaning Business in 3 Years

    Victoria Westcott went from a burnt-out school teacher grading online lessons to the founder of a cleaning empire generating over $1.7 million in revenue—all starting with a free 21-day online course. In this episode of the UpFlip Podcast, Victoria pulls back the curtain on how she and her sister built Oak Bay Clean into a local powerhouse boasting 81% recurring revenue and over 200 five-star reviews. Unlike traditional commercial cleaning companies that undercut competitors and underpay staff, Victoria flipped the script. She implemented online booking, transparent pricing, and a revolutionary 60/40 revenue split that pays her cleaners roughly $45 an hour, paid out daily. Whether you are looking to start a local service business or scale an existing side hustle to new heights, Victoria’s masterclass in local SEO, customer avatars, and treating your team like VIPs will give you the exact blueprint you need to succeed. What You’ll Learn in This Episode: The Ultimate Naming Formula: How to practically guarantee page-one Google rankings by simply using the "Location + Keyword" naming strategy. Defining Your Ideal Customer Profile: Why you must build your business for "Jordan" (the busy, hands-off professional) and actively avoid "Nancy" (the micromanager). The 60% Talent Advantage: Why paying your cleaners significantly above the market rate actually increases your success, secures 5-star reviews, and eliminates turnover. The Day-One Pricing Strategy: A simple, competitive research method to perfectly price your services when you have absolutely zero experience. Landing Your First Client: How fully optimizing your Yelp and Google My Business profiles can get your phone ringing in under a week. Stop competing in a race to the bottom and start dominating your local market with systems that work! Tags: Cleaning Business, Retail Goods, Business Mindset, SEO, Side hustle, Google Rankings Resources: Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Follow Our Second Channel Here: https://next.upflip.com/spotify Connect with Victoria: https://www.linkedin.com/in/victoriawestcott/

    35 min
  5. 236. How to Bulletproof Your Wealth Before the Next Economic Downturn

    APR 27

    236. How to Bulletproof Your Wealth Before the Next Economic Downturn

    Rod Khleif immigrated to the US in deep poverty, wearing Goodwill clothes and eating cereal with powdered milk. Decades later, he built a massive real estate portfolio—only to lose $50 million in the 2008 housing crash. But his story didn't end there. In this episode of the UpFlip Podcast, Rod sits down with us to share the raw, unfiltered truth about building wealth, losing it all, and the exact psychology required to earn it all back. We dive deep into why single-family homes might be the wrong investment strategy, how to confidently scale into multifamily real estate, and why mastering your mindset is the ultimate key to business growth. If you are tired of playing small and letting fear dictate your entrepreneurial journey, this episode is your blueprint for taking massive action. What You’ll Learn in This Episode: The $50 Million Seminar: Why losing his empire in 2008 taught Rod that commercial multifamily real estate is far safer and more scalable than single-family homes. Goal Setting on Steroids: How to stop planning your weekend and start designing your life with crystal-clear, emotionally charged goals. Crushing Limiting Beliefs: How to drag your internal fears into the daylight, realize they are just "BS," and mitigate the stress holding you back. The Power of Proximity: Why upgrading your peer group and getting around people who think your "hard" is "easy" will drastically shorten your learning curve. Fulfillment vs. Achievement: Why buying the mansion and the Lamborghini won't actually make you happy, and how giving back accelerates your success. Stop letting fear keep you stuck. Tune in to learn how to reprogram your mind, mitigate your risks, and build true generational wealth! Tags: Real Estate, Retail Goods, Business mindset, AI, Entrepreneurship, Passive income, Recession Proof Resources: Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Follow Our Second Channel Here: https://next.upflip.com/spotify Connect with Rod: https://www.linkedin.com/in/rodkhleif

    34 min
  6. 235.How to Make $300k Net Profit Renting Cars You Don't Even Own

    APR 20

    235.How to Make $300k Net Profit Renting Cars You Don't Even Own

    Natalia Zorina owns a fleet of 68 cars and generates over $3.5 million in gross revenue ($300k net)—but she says you can start this exact business tomorrow with zero dollars and zero vehicles of your own. In this episode, Natalia pulls back the curtain on the highly lucrative world of car rentals and co-hosting. Operating in Miami—a market notorious for rental scams—Natalia has built a trusted brand with over 500 five-star Google reviews by doing things the right way. She walks us through the step-by-step blueprint of going from a single financed car on Turo to leveraging AI to completely automate her massive day-to-day operations. Whether you want to make your daily driver pay for itself or build a multi-million dollar fleet, this episode breaks down exactly how to navigate the risks, secure funding, and scale up. 🎙️ What You’ll Learn in This Episode: The Zero-Dollar Start: How to use the "co-hosting" model to manage other people's vehicles for a revenue split, meaning you can start earning without buying a car. Navigating Risk & Insurance: Why you shouldn't fear totaled cars, and the exact due diligence required to ensure you are 100% covered when accidents or thefts happen. The Depreciation Trap: Why buying a brand-new luxury car or electric vehicle will kill your profit margins, and the specific car you should buy under $30,000 to start your fleet. Scaling with AI: How Natalia replaced expensive human labor with AI to handle 24/7 customer service, morning lead follow-ups, chargeback monitoring, and live fleet revenue analysis. Tags: Side hustle, Entrepreneurship, Business scaling, Turo, AI, Tech Ventures, Passive income, Car Rental Resources: Grow your business today: https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Follow Our Second Channel Here: https://next.upflip.com/spotify Connect with Natalia: https://www.instagram.com/natalyturo/

    24 min
  7. 234. From a Broke College Student to a $500K/Year Pop-Up Food Business

    APR 13

    234. From a Broke College Student to a $500K/Year Pop-Up Food Business

    Most people only eat funnel cake once or twice a year at a fair, but Cheyenne loved them so much she would buy expensive amusement park tickets just to get her fix. Tired of driving out of her community to satisfy a craving, she launched a makeshift funnel cake pop-up shop in her front yard with just a tent, a fryer, and a $5 menu. Today, that front-yard Startup is Fun Diggity, a dessert brand generating $350,000 a year in revenue. In this episode, Cheyenne shares her incredible Entrepreneurship journey, moving from a struggling college student (and former Miss Compton) to the founder of a highly profitable Retail Goods business. You will learn how she leveraged "YouTube University" to teach herself the food business, how she used hyper-local Digital marketing and Instagram to build a cult following without spending a dime on ads, and her step-by-step process for pivoting into e-commerce during the pandemic. In this episode, you'll learn: The "Sink or Swim" Launch: Why launching a makeshift, imperfect business on the 4th of July taught Cheyenne everything she needed to know about product-market fit. The Social Media Differentiator: How posting daily, "uncut" behind-the-scenes videos of her cooking process separated her from faceless competitors and built a massive local community. Overcoming Imposter Syndrome: Cheyenne’s strategy for acknowledging self-doubt—especially regarding money—and using personal development to build the confidence to scale. The Pandemic Pivot: How to transition from a physical pop-up shop into a packaged e-commerce product, including how to find and negotiate with a manufacturer for your first small run. The Power of Authentic Networking: How passing out fliers in a Raising Cane’s drive-thru line led to a massive catering deal with Top Dawg Entertainment (TDE) and Kendrick Lamar. Tags: Side Hustle, Retail Goods, Startup, Entrepreneurship, Digital marketing, Niche Markets Resources: Grow your business today:  https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Follow Our Second Channel Here: https://next.upflip.com/spotify  Connect with Cheyenne: https://www.instagram.com/p/CNkhBQUs7dq/

    29 min
  8. 233. How to Triple Your Revenue with a 5-step Sales Process

    APR 6

    233. How to Triple Your Revenue with a 5-step Sales Process

    Brian grew up in Detroit believing that if you mastered your plumbing craft, the money would automatically follow. He quickly realized the highest-paid technicians weren't the best wrench-turners—they were the best communicators. After mastering the art of persuasion, Brian stepped in as GM of Benjamin Franklin Plumbing and skyrocketed their revenue to $6.2 million in just two years by tripling their average ticket size to $1,600. In this episode, Brian shares his exact framework for Business growth in the Home Services industry. You will learn the psychological triggers that close deals, why you must avoid "cortisol-producing" words, and how to apply the Law of Reciprocity before the pitch even starts. Whether you are scaling a local crew or offering Business consulting, this episode is a will teach you how to confidently ask for the sale without feeling pushy. In this episode, you'll learn: The 85% Failure: Why the vast majority of presentations end without anyone asking for the sale, and the exact low-pressure script Brian uses to close. Cortisol-Producing Words: Why saying "sign here" or "contract" subconsciously kills trust, and the specific replacement words (like "endorsement" and "paperwork") you must use instead. The Law of Pre-Suasion: How handing out a simple dog-waste bag dispenser on the front porch leverages the law of reciprocity and drastically increases customer loyalty. The "Palms Up" Hack: The single body-language adjustment—proven by TED Talk data—that instantly increases your trustworthiness and close rate. Mirroring Objections: How to use FBI hostage negotiation tactics to effortlessly disarm the dreaded "that's too expensive" objection without getting defensive. Tags: Home Services, Service & Consulting, Business growth, Business skills, Business leadership, Sales Resources: Grow your business today:  https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Follow Our Second Channel Here: https://next.upflip.com/spotify  Connect with Brian: https://www.linkedin.com/in/brian-burton-b1276415a/

    34 min
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4.8
out of 5
253 Ratings

About

The UpFlip podcast is where you get to unravel how great businesses are built, how they are run behind the scenes, and how their success can be replicated. We feed on the idea that no matter what the circumstances are, the American Dream is still just around the corner. With over 150+ videos and 50 million views on YouTube, UpFlip has ignited the spark that rekindles the fire of entrepreneurship in its ever-growing 700K+ audience. Through this podcast, we aim at sharing practical nuggets of gold and brilliant advice with you by making knowledge more accessible. For more information about us and our services, please visit https://www.upflip.com.

Information

  • Creator
    UpFlip
  • Years Active
    2021 - 2026
  • Episodes
    242
  • Rating
    Explicit
  • Copyright
    © UpFlip
  • Show Website
    The UpFlip Podcast

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