The UpFlip Podcast

UpFlip
  • 4.8 (250)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

The UpFlip podcast is where you get to unravel how great businesses are built, how they are run behind the scenes, and how their success can be replicated. We feed on the idea that no matter what the circumstances are, the American Dream is still just around the corner. With over 150+ videos and 50 million views on YouTube, UpFlip has ignited the spark that rekindles the fire of entrepreneurship in its ever-growing 700K+ audience. Through this podcast, we aim at sharing practical nuggets of gold and brilliant advice with you by making knowledge more accessible. For more information about us and our services, please visit https://www.upflip.com.

  1. 226. How a 16-Year-Old Viral Meme Seller Built an 8-Figure Packaging Company

    2D AGO

    226. How a 16-Year-Old Viral Meme Seller Built an 8-Figure Packaging Company

    Jason Wong started his entrepreneurial journey at 16, when he managed to generated $250,000 in a single week by selling viral products like the "Holy Meme Bible." But after years of chasing trends in the volatile world of Dropshipping and Ecommerce, he decided to pivot away from the hype. Today, Jason is the founder of Packing Duck, a vertically integrated packaging company that is disrupting the Lean manufacturing industry by making "unsexy" infrastructure sexy again. In this episode, Jason reveals how he used his background in Digital marketing to build a B2B empire that generates eight figures without spending a single dollar on ads. He breaks down his "content-first" strategy for Customer retention, explains why he texts clients instead of emailing them, and shares how to hire "A-Players" who think like owners. You will learn the secrets to Business scaling through vertical integration and why boring businesses often make the most money. In this episode, you'll learn about: The Content Arbitrage: How Jason uses high-end, fashion-style aesthetics to make cardboard boxes go viral and drive millions in organic revenue. The "Blue Bubble" Sales Hack: Why switching from email to iMessage (blue texts) drastically increased his conversion rates and customer trust. Vertical Integration 101: How owning the factory allowed him to cut out the middleman, lower prices for clients, and increase his own margins. A-Player Psychology: Jason’s specific definition of an "A-Player" employee (hint: it’s about "loops" of logic) and how to spot them in an interview. The Consistency Equation: Why posting 5 times a week beats perfect quality every time, and how to adapt when platforms like LinkedIn and Twitter change their algorithms Resources: Grow your business today:  https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Jason: https://www.linkedin.com/in/imjasonwong

    29 min
  2. You Might Also Like: The $100 MBA Show

    2D AGO · BONUS

    You Might Also Like: The $100 MBA Show

    Introducing How I Started And Grew This Podcast To Over 300,000,000 Downloads from The $100 MBA Show. Follow the show: The $100 MBA Show 300 million downloads. That’s how far The $100 MBA Show has come, but it didn’t start that way. How does a podcast go from struggling to find listeners to crossing hundreds of millions of downloads? And what can you take from that journey to grow your own show or passion project? In today’s episode, Omar shares the behind the scenes story of building The $100 MBA Show. You will hear about the early missteps, the pivotal shift that changed everything, and the principles that keep listeners coming back. Instead of hype, this story is packed with lessons you can use to grow your own podcast or business idea. Press play at the top and learn from the podcast that did it. Discover what it really takes to grow your show and your audience to hundreds of millions of downloads. MBA2740 How I Started And Grew This Podcast To Over 300,000,000 Downloads Recommended episode to explore: MBA2726 Q&A Wednesday: How Do I Increase My Email Open Rates? Watch the episodes on YouTube: https://lm.fm/GgRPPHi SUBSCRIBE YouTube | Apple Podcast | Spotify | Podcast Feed Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising. DISCLAIMER: Please note, this is an independent podcast episode not affiliated with, endorsed by, or produced in conjunction with the host podcast feed or any of its media entities. The views and opinions expressed in this episode are solely those of the creators and guests. For any concerns, please reach out to team@podroll.fm.

  3. 225. Turn your Hobby Into a Small Business with These Tips

    FEB 9

    225. Turn your Hobby Into a Small Business with These Tips

    Alisa Sparks grew her home staging brand, Linden Creek, to $4 million in revenue and 20 locations by treating her passion like a math equation rather than a creative outlet. In this episode, Alisa warns that 50% of owners in Home Services are actually running "hobbies" because they lack clarity on their numbers. She breaks down exactly how to escape the hobbyist trap, revealing why "middle market" pricing is a death sentence and how to shift your Business mindset to confidently price for luxury markets. You will learn how to leverage AI to build SOPs that allow you to replicate yourself, the specific financial metrics you must track weekly, and the secrets to successful Business scaling. Alisa also shares her journey into the Franchise model, offering a roadmap for anyone looking to expand their service business without burning out. In this episode, you'll learn: The "Hobbyist Trap": Why 50% of owners are accidentally running hobbies instead of businesses—and the #1 financial metric that exposes the truth. The Middle Market Death Zone: Why pricing your services in the "middle" leads to failure, and how to confidently command luxury rates by solving your client’s sleepless nights. AI-Powered Systems: How to use tools like ChatGPT to build "set it and forget it" SOPs that replicate your best work without burning you out. Creativity as Math: Alisa’s unique framework for turning subjective skills (like design) into repeatable formulas that anyone on your team can execute. Weekly Financial Habits: The two exact numbers every service entrepreneur must check every Friday to ensure they are cash-flow positive. Resources: Grow your business today:  https://links.upflip.com/the-business-startup-and-growth-blueprint-podcast Connect with Alisa: https://www.instagram.com/alisa_sparks_/

    30 min
  4. 224. Best Marketing Tips to Scale to $20M/year in Revenue in Home Services

    FEB 2

    224. Best Marketing Tips to Scale to $20M/year in Revenue in Home Services

    At 17 years old, Aaron Steed started a business with no trucks, no money, and no safety net. Today, Meathead Movers generates $20 million annually, employs 350 people, and has landed on the Inc. 5000 list for eight straight years. In this episode of UpFlip, Aaron reveals how he disrupted a "boring" industry by turning hustle into a visible competitive advantage. He explains why his movers jog whenever they aren’t carrying boxes, how he used a "Pay What You Want" model to build early trust, and why he actively helps his employees leave the company to pursue their dream careers. In this episode, you’ll learn: The "Jogging" MO: How Meathead Movers disrupted the industry by requiring employees to jog when not carrying items—creating visible value for the customer. The "Pay What You Want" Strategy: The risky pricing model Aaron used for the first three years to build an undeniable reputation (and when he finally stopped using it). Guerrilla Marketing 101: The exact script Aaron used in Home Depot and Costco parking lots to land jobs with zero ad spend. The "Stepping Stone" Culture: Why Aaron calls his employees' future employers to recommend them, and how this reduces turnover and attracts top talent. The Money-Back Guarantee: How to structure a refund policy based on the customer's perceived value of each individual employee. From Friend to Boss: The leadership transition required when scaling from a high school side hustle to a corporate organization. The "Engine vs. Mechanic" Mindset: Why you must stop being a piece of the engine (working in the business) and start being the mechanic (working on the business) to scale. Hiring for Grit: How to identify candidates who have the physical and mental endurance for hard labor while maintaining a smile. Surviving Near-Death: Aaron shares how the company survived four separate events that almost wiped them out completely. The $200 Marketing Plan: Why business cards and eye contact still beat digital ads for local service businesses starting out. Tags: Trucking, Service & Consulting, Business leadership, Side hustle, Meathead Movers, Delivery business, Boring Business Resources: Grow your transportation business today: https://www.upflip.com/course/moving-and-junk-removal-blueprint Connect with Aaron: https://www.instagram.com/meatheadmovers/?hl=en

    27 min
  5. 223. How a Broke College Kid Built a Business That Scales in Real Estate

    JAN 26

    223. How a Broke College Kid Built a Business That Scales in Real Estate

    Imagine being a broke college student delivering DoorDash orders just to pay rent. Now, imagine taking that same obsession with efficiency—shaving seconds off delivery times—and applying it to real estate. That is exactly how Josh Janus built a $15 million portfolio with hundreds of units in just three years. In this episode of UpFlip, Josh breaks down how he went from a $3,000 wholesale fee to managing 50+ rehab projects at once. He reveals the "Notebook Rule" that allowed him to scale, the hard lessons learned from losing $250k to bad contractors, and the exact criteria he uses to find off-market deals that no one else is looking for. In this episode, you’ll learn: The DoorDash Mindset: How optimizing burger deliveries for tips taught Josh to identify the most motivated sellers in real estate. The 3-Pillar Strategy: The simplified framework (Financing, Deal Flow, Network) for starting in real estate with $0. Wholesaling 101: How Josh made his first $3,000 by selling information on a property he couldn't afford to buy. Finding "Hidden Equity": The specific search criteria (5+ years ownership, $140k purchase price) Josh uses to find profitable off-market leads. The Cold Call Shift: Why asking "What’s your real estate story?" works better than "Do you want to sell?" The BRRRR Method: Josh’s rule of thumb for buying, rehabbing, and refinancing (aiming for 70-80% of ARV). Contractor Nightmares: How he lost $250k to drug-using contractors and the red flags you must avoid. Vetting Contractors: The "Quality, Speed, Price" triangle—and why you should never prioritize price in the beginning. The Notebook Rule: A daily audit habit that forces you to delegate, automate, or eliminate tasks to free up your time. SOPs for Scale: How to write a "3rd Grade Level" Standard Operating Procedure to automate tasks like writing offers. Timestamps: (00:00) Intro: DoorDash to Real Estate Empire (01:20) The Efficiency Mindset (05:45) How to Land Your First Wholesale Deal (07:30) The 3 Pillars of Real Estate Success (10:45) Finding Off-Market Deals & "Hidden Equity" (12:45) The BRRRR Method Explained(15:30) Losing $250k: Contractor Horror Stories (17:50) How to Vet & Manage Contractors (21:00) The "Notebook Rule" for Delegation(25:10) The Fan Blitz: Best Purchases & Rejections Tags:  Real estate, Retail Goods, Property management, Business scaling, Passive income, Refinancing, Side hustle Resources Grow your real estate business today:   https://www.upflip.com/course/how-to-buy-a-house Connect with Josh: https://www.linkedin.com/in/joshjanus

    27 min
  6. 222. The Story of College Hunks Growing to $300M/year

    JAN 19

    222. The Story of College Hunks Growing to $300M/year

    How do you turn a beat-up cargo van and a funny name into a $300 million empire? Nick Friedman, co-founder of College Hunks Hauling Junk & Moving, joins UpFlip to reveal the blueprint behind one of America’s most iconic service brands. From a summer side hustle to over 200 locations, Nick breaks down the exact systems used to survive the 2008 housing crash, COVID, and volatile markets. In this episode, you’ll learn: The "Purple Cow" Strategy: Why a funny name and bright orange trucks were the ultimate "pattern interrupt" to dominate a crowded market. Guerilla Marketing: How to use your vehicle as a rolling billboard and secure high-visibility parking spots for free. The E-Myth Shift: The specific moment Nick realized he had to stop driving the truck to start building the business. The H.U.N.K.S. Acronym: How to build a world-class company culture using values (Honest, Uniformed, Nice, Knowledgeable, Service). Systems Before Scale: Why documenting simple tasks (like safety checklists) allowed them to franchise successfully. "Who Not How": The mindset shift required to go from incremental growth to 10x expansion. The "Why, Where, Who" Framework: Why you must define your destination before worrying about the tactical "how." Loyalty Loops: How to turn a one-time moving customer into a lifetime referral source. Surviving Adversity: Lessons learned from launching a franchise model during the peak of the 2008 financial crisis. 10x vs. 2x Planning: How to set audacious 10-year goals and reverse engineer them into quarterly "rocks." Timestamps: (00:00) Intro: From Cargo Van to $300M (02:15) The Origin Story: Winning a Business Plan Competition (05:40) Naming the Business & Standing Out (08:30) Guerrilla Marketing Tactics (The Rolling Billboard)(11:50) When to Transition to Paid Ads (15:30) Building a World-Class Customer Experience (18:45) The "E-Myth" Moment: Working ON the Business (22:10) The "Why, Where, Who" Framework (26:00) Overcoming the 2008 Crash & Adversity (31:15) The Fan Blitz: Best Books & Early Mistakes Tags:  Business scaling, Entrepreneurship, Home Services, College Hunks, Business growth, Business leadership, Customer retention, Junk Hauling Resources: Grow your junk removal business today: https://www.upflip.com/course/moving-and-junk-removal-blueprint Connect with Nick: https://www.instagram.com/nickfriedman1/?hl=en

    35 min
  7. 221. Self Storage Investing How She Makes $41,000Month From “Boring Metal Boxes”

    JAN 12

    221. Self Storage Investing How She Makes $41,000Month From “Boring Metal Boxes”

    Imagine making money while relaxing on a beach in Greece, not because you’re a crypto genius, but because you own metal boxes on a dirt lot. That is the reality for Bree Hartman, a former personal trainer who traded "trading time for dollars" for the high-margin world of Self-Storage Investing. In this episode of UpFlip, Bree breaks down how she built a portfolio of over 100,000 sq ft of storage space. She explains why self-storage crushes residential real estate (lower expenses, no evicting families) and how to find "Mom and Pop" owners who still run their multi-million dollar businesses on yellow notepads. In this episode, you’ll learn: The Golden Mantra: Why "No Toilets, No Tenants, No Employees" makes storage the ultimate lifestyle business. The 35% Rule: Understanding why storage has a 35% expense ratio compared to 55%+ for multifamily real estate. The "Market Rule of Fives": Bree’s exact criteria for picking a winning location (Population 5k-120k, median income $50k+, etc.). Google Maps Sourcing: How to find off-market deals for free by simply scrolling through Maps and looking for facilities with no websites. The "Yellow Pad" Opportunity: Why targeting unsophisticated Mom & Pop owners allows you to force appreciation instantly by adding basic tech. The Cold Call Script: The exact, non-salesy lines Bree uses to get owners to say "Yes" to selling their business. Seller Financing Structure: How Bree bought a $500k facility with only 15% down and pays the owner monthly—skipping the bank entirely. Remote Management Tech: The software stack (Easy Storage Solutions, Gate Codes) that allows full automation without onsite employees. The 92% Occupancy Sweet Spot: Why being 100% full is actually a bad thing and a sign you are undercharging. Wholesaling for Cash: How to start with $0 by putting a facility under contract and selling the rights for a $100k fee. Tags: Business Buying, Entrepreneurship, Real Estate, Passive Income, Breanne Hartman, Seller Financing, Self Storage Business Timestamps (00:00) Intro: From Personal Trainer to Storage Empire (02:40) The Numbers: $41k/Month & Profit Margins (04:30) Why Storage Beats Residential Rentals (08:20) Targeting "Yellow Pad" Mom & Pop Owners(14:15) The "Market Rule of Fives" (Location Scouting) (17:50) Automating the Business with Tech (20:45) The Exact Cold Call Script to Buy Businesses (23:30) How to Structure Seller Financing Deals (28:30) The Fan Blitz: Red Flags & Best Advice Resources: Grow your mid-term rental business today:  https://www.upflip.com/course/the-mid-term-rental-blueprint Connect with Breanna: https://www.instagram.com/bree.theinvestor/?hl=en

    31 min
  8. 220. The Tricks and Tips to a $170,000/month Mid-Term Rental Company

    JAN 5

    220. The Tricks and Tips to a $170,000/month Mid-Term Rental Company

    Imagine walking away from a $200k salary to bet on a gap in the real estate market. That’s exactly what Jesse Vasquez did. Today, his portfolio generates over $2.1 million annually by focusing on the "Mid-Term Rental" (MTR) strategy—a sweet spot between long-term leasing and high-turnover Airbnbs. In this episode of UpFlip, Jesse reveals how MTRs generate 3-5x the cash flow of traditional rentals. Whether you have zero properties or a full portfolio, Jesse breaks down how to secure contracts with hospitals, insurance companies, and construction firms to keep your units booked for months at a time. In this episode, you’ll learn: The MTR Goldmine: Why 30-day stays (mid-term rentals) are the most stable and profitable niche in real estate today. The "Lead Connector" Model: How to earn 10% referral fees by simply connecting companies to landlords—without owning or renting anything yourself. Rental Arbitrage 101: How Jesse rents homes for $3,000 and legally subleases them to corporations for $10,000. The "Extended Stay" Hack: A guerrilla marketing tactic where you drive by hotels to spot out-of-state work trucks and steal their corporate contracts. The Indeed & LinkedIn Strategy: A step-by-step workflow to find travel nurse recruiters on job boards and DM them to secure direct bookings. Insurance Housing Secrets: Why insurance companies pay 3-5x market rates to house displaced families and how to get on their radar. Reverse Engineering Demand: How to use Furnished Finder and Airbnb not to list, but to research exactly which companies are sending employees to your city. The Perfect Pitch: The exact "money-saving" script Jesse uses when cold-calling HR departments. Essential Amenities: The under-$100 upgrades (like blackout curtains and noise machines) that are non-negotiable for night-shift nurses. The Empathy Edge: Why focusing on the human element—like a family needing a dinner table after a fire—will skyrocket your business faster than focusing on ROI. Timestamps (00:00) Intro: From "Golden Handcuffs" to $170k/Month (04:30) The "Foot in the Door" Moment: Landing the First Contract (08:45) How to Identify the Best Properties for MTR (16:20) Rental Arbitrage: Making Money Without Owning Homes (21:00) How to Find Leads (The "Extended Stay" & Indeed Method) (27:15) The Fan Blitz: Best Upgrades & Mistakes to Avoid Tags: Property Management, Entrepreneurship, Passive Income, Real Estate, Mid Term Rental, Rental Arbitrage, Insurance Housing, Jesse Vasquez Resources:Grow your mid-term rental business today:  https://www.upflip.com/course/the-mid-term-rental-blueprint Connect with Jesse: https://www.instagram.com/therealjessevasquez/

    31 min
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4.8
out of 5
250 Ratings

About

The UpFlip podcast is where you get to unravel how great businesses are built, how they are run behind the scenes, and how their success can be replicated. We feed on the idea that no matter what the circumstances are, the American Dream is still just around the corner. With over 150+ videos and 50 million views on YouTube, UpFlip has ignited the spark that rekindles the fire of entrepreneurship in its ever-growing 700K+ audience. Through this podcast, we aim at sharing practical nuggets of gold and brilliant advice with you by making knowledge more accessible. For more information about us and our services, please visit https://www.upflip.com.

Information

  • Creator
    UpFlip
  • Years Active
    2021 - 2026
  • Episodes
    229
  • Rating
    Clean
  • Copyright
    © UpFlip
  • Show Website
    The UpFlip Podcast

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