Sacred Strategy: The Business + Energy Podcast

Sora Schilling

Welcome to Sacred Strategy: The Business + Energy Podcast, where bold strategies meet the magic of energy and intuition. I’m Sora Schilling—sacred space holder, business alchemist, and creator of the Devoted Archetypes, Sovereign Selling, and the Devoted Energy Coaching model. For over a decade, I’ve guided thousands of coaches and space holders to build thriving, soul-aligned businesses that create impact and life-changing money. Let’s cut through the noise of traditional strategies and uncover your unique medicine, use the Devoted Archetypes to become a transformational space holder, and learn to sovereignly sell with integrity. This podcast is your invitation to step into your magic and create a blissfully, abundant business & life filled with curiosity, awe, and wonder. devotedway.substack.com

  1. Ep. 90 When Your Old Identity No Longer Fits

    FEB 18

    Ep. 90 When Your Old Identity No Longer Fits

    In this episode, I'm sharing the second session with my Spiritual Leadership Immersion Group, where we dive into understanding leadership and space holding. We explore the devoted energy archetypes, designed to help you tap into your divine feminine and feminine power. This work fosters profound spiritual testimonies and a deeper connection to your inner feminine goddess energy. Episode Highlights [00:00] Opening Story The moment my seasoned clients resisted their archetypal shift [08:21] When Archetypes Limit You Recognizing when you’re clinging to identity for comfort rather than growth [10:41] Reflection Corner Journal prompts to explore your resistance to change [15:08] Your Internal Navigation System Understanding when you’re out of sync with your higher guidance [19:39] Energy Coaching Corner Guided practice to sync with your compass and upgrade your internal navigation [30:09] Sacred Strategy Corner Practical steps to embrace your new identity while releasing old fears Reflection Questions What are you clinging onto for dear life, even though there is a little voice telling you “this isn’t it”? What change are you resisting? Where are you consistent? Where are you aligned? Where does your consistency stop you from being in alignment? How is your discomfort a sacred sign? What tension is waiting for you to finally listen? Resources Mentioned: Take the Devoted Archetypes Quiz to discover your current leadership archetype - https://soraschilling.com/quiz Spiritual Leadership Immersion: https://soraschilling.com/spiritual-leadership Music by Chris Collins, https://indiemusicbox.com Leadership Quiz: https://soraschilling.com/quiz Instagram: @soraschilling Website: https://soraschilling.com Love this episode? Subscribe, leave a review, and share with a fellow coach, healer, or space holder who’s navigating their own identity evolution. Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    32 min
  2. FEB 11

    Scanning the Room: An Action by a Daughter of Immigrants

    As I enter a space, I bear down, anchoring my heart and feeling the ripples of nerves in my stomach because the desire to belong is nestled in my programming and hard to unravel. As a child, I would be tucked into bed while my mom slowly read children’s books in English, learning the words as she taught me what was not our mother language. There was an unspoken pact that we must find ways to fit ourselves into a society that did not necessarily want us or respect us, but there was no turning back. I was born in the states and my parents left everything to come as immigrants. Though my dad may say there was nothing there to leave behind, so this was more than he ever had to begin with. Every classroom I entered, I was lucky enough to find an array of kids who spoke different languages, sparked different conversations, and grappled with being of this world and not. As I grew older, this experience became less and less. As an adult, when I enter spaces, I scan the room both virtually and in person, hoping that the host has ensured everyone feels seen and heard and that all were invited to enter in a way that felt comfortable to them. If you are a seasoned space holder, a coach, a healer and you are exploring your legacy work, then you are entering into your season of sacred spiritual leadership. What a threshold to cross! Celebrating you. I invite you to come closer and consider as part of your legacy work, taking a macro look at your business, your community, your clients and noticing if there is still an area of improvement that must be addressed so that you are living what you believe in. And if that includes diversity and inclusivity, then we are in harmonious partnership. I’d love to gently share some simple ways to live and breathe the work. The first step is educating yourself. The second is looking at your business through this lens. But checking off the boxes doesn’t mean you are embodying it, and this is a felt expression. If you do not see marginalized people entering your space, they do not feel welcomed. This has nothing to do with having a DEI statement on your site. They don’t feel comfortable or trust you, and your group programs will not be a place where they have a sense of belonging. Here are the ones that you may have already considered: Your purchasing power and support: * Buy from women owned, BIPOC owned, LGBTQ+ owned businesses * Hire coaches or purchase products from diverse creators * Donate to funds that need immediate support * Use your money to support the values you claim In how you learn: * Read books and recommend books from the BIPOC community * Listen to podcasts from people who share strategies from a decolonized len * Get coached by and purchase courses from BIPOC educators and those doing the work * Listen to feedback and do better based on people’s suggestions * Stay curious all the time and witness the systemic injustice that happens all the time. Don’t look away and recognize how it shows up even in subtle ways. The above are so important. But there is something that is much more important to me. The only way I can begin to trust you is to witness how you live in your everyday moments. This comes through naturally. I can see what you love to watch, the food you eat, the recipes you cook, the products you purchase, the books you read because you share openly with your readers, followers, and clients. ⇨ Now if you don’t, and you are only polished or show behind the scenes curated based on what you want ideal clients to know, then that tells me you are hiding parts of yourself and I have no idea what you actually stand for, what you support, and what injustices actually matter to you. So, the small ways I invite you to begin embodying diversity and inclusivity is to travel to countries that are not English speaking or predominantly Western and enjoy soaking in the culture and language. Go to all the different festivals that celebrate cultural diversity. Not only eat food from different cultures but cook them too. Do you know how fun it is to learn about different spices and explore international markets? Watch shows where the main characters are diverse. Read books, especially from BIPOC authors or where the storyline isn’t only about cis folks living and exploring mainstream issues. Have real conversations with people from different backgrounds, not to focus on their differences but simply to remind yourself how similar we are and that we are not other, less than, scary, or too different. Be willing to f**k it up and admit when there is an issue within your business at this moment in time. Then figure out how to fix it. I am not a DEI expert, so I still mess up. I believe in apologizing and repairing relationships, and these conversations are not easy but necessary. * What if you didn’t sit in ambiguity or stay silent, especially if you feel the niggle that you are out of alignment? * What can you do so others know where you stand on issues? * How can you do this in a way that is in alignment with you? You don’t have to be the loudest, but there are ways that you can add to the change. And please make your space one where people don’t have to dig and investigate and question whether your space is one where they can be seen, feel sacred, and feel welcomed. xoxo, Thanks for reading Devoted Way with Sora Schilling! Subscribe for free to receive new business tips, musing’s and magic-infused articles. Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    6 min
  3. Ep 89. Client Onboarding System for Group Coaching Programs (That Clients Actually Love)

    11/21/2025

    Ep 89. Client Onboarding System for Group Coaching Programs (That Clients Actually Love)

    Subscribe now: Apple Podcasts | YouTube Client Onboarding System for Group Coaching Programs (That Clients Actually Love) Revamping Your Group Coaching Program? Here's My Exact Client Journey Process Thinking about improving your group coaching program, mastermind, or course experience? In this episode, I'm pulling back the curtain on my entire client journey inside the LUSH Business Mastermind. From the moment someone says yes to their final offboarding. This is perfect timing if you're in that November energy of wanting to pause, reflect, and see what you can improve before the new year. I'm sharing the exact systems, automations, and client care practices that make my clients feel deeply held throughout their six month container. In this episode I cover: The complete onboarding automation sequence I use and why it creates a grounded entry experience.  How I use Ivorey (white label Go High Level) to house everything and eliminate manual tasks.  My weekly communication strategy and why clients need to know what's happening each week.  The tools I use for client notes, session recordings, and important date tracking.  Why I introduce new members to the community instead of making them introduce themselves.  My resigning and offboarding process with built in timeline notifications.  What I expect from mastermind clients and how circular leadership shows up in the container. Key takeaway: Your backend systems directly impact how held your clients feel. When you create seamless processes, your clients energetically sense it even if they never see the work you've done. This increases retention and allows you to spend less time chasing new clients. Timestamps: 0:00 Why now is the time to revamp your programs  4:29 What happens when a client pays their invoice  6:45 The pre-onboarding 1:1 mapping session  11:13 The client notes I keep and why it matters  14:19 What my clients are responsible for 18:19 Audit your own client journey Tools mentioned: Ivorey - https://ivorey.io/sal002-1?am_id=soraschilling8276 Circle - https://try.circle.so/devoted  Fathom AI - https://fathom.video/invite/LhzL7Q  Ready to work together? LUSH Business Mastermind: https://soraschilling.com/lush Free Pricing Guide: https://soraschilling.com/i-wish-i-could-charge-that  Connect with Sora Website: https://soraschilling.com Instagram: @soraschilling Subscribe & Review If this episode landed for you, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more coaches and healers who are ready to build businesses rooted in reciprocity, not extraction. 🎙 Thanks for being here. I’ll see you in the next episode. Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    20 min
  4. 11/06/2025

    Ep 88. How to Use Instagram Highlights to Clarify Your Business Messaging (Step by Step)

    Subscribe now: Apple Podcasts | YouTube Instagram Highlights as Sacred Business Reflection: How to Clarify Your Messaging and Celebrate Your Work Feeling scattered in your messaging or craving deeper clarity in your business? In this episode, I share how working on my Instagram Highlights became a profound journey of self discovery, validation, and business clarity. This is about taking time to intentionally reflect on your work. It's not just admin. It's a sacred practice that can reignite your inspiration and sharpen your messaging. What You'll Learn: How to use Instagram Highlights as a business clarity tool The exact framework I used to organize my content: Start Here, Q&A, Offers, Testimonials and more Why working backwards from easiest to hardest projects helps you build momentum How to craft messaging that speaks directly to your ideal client's struggles The difference between tips content and energetic frequency content How to honor your body of work while visioning what's next Why this practice is valuable for understanding your medicine even deeper This episode is for you if: You're a seasoned coach, healer, or spiritual practitioner ready to refine your messaging, scale your business, and merge strategy with soul. Resources Mentioned: LUSH Business Mastermind: https://soraschilling.com/lush Free Magnetic Messaging Activation Session: https://soraschilling.com/messaging Connect with Sora Website: https://soraschilling.com Instagram: @soraschilling Subscribe & Review If this episode landed for you, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more coaches and healers who are ready to build businesses rooted in reciprocity, not extraction. 🎙 Thanks for being here. I’ll see you in the next episode. Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    22 min
  5. Ep 87. Scaling Your Group Coaching Program Without Losing Intimacy

    10/29/2025

    Ep 87. Scaling Your Group Coaching Program Without Losing Intimacy

    Subscribe now: Apple Podcasts | Spotify | Substack Are you holding 25-40 people in your group program and starting to feel the edges of your capacity? That resistance you feel to bringing in a co-coach might not be about maintaining quality but actually it’s about maintaining control. In this episode, I share what surprised a well-known business coach during our market research call, and why scaling with soul requires us to examine our relationship with being “the only one.” What You’ll Discover: Why success becomes the problem when scaling group programs The real reason you resist bringing in support (hint: it’s not about your clients) How co-coaches amplify rather than dilute your medicine The difference between circular sacred leadership and hierarchical models Body signals that tell you it’s time to expand your support team Key Takeaways: Your resistance to co-coaches reveals growth edges around control and identity Intimacy can deepen (not diminish) when you share the holding The most sacred way to serve isn’t being the sole source of transformation One thoughtfully chosen co-coach can help you serve twice as many people with MORE presence Notable Quotes: “Being the only source of transformation feels important, special, irreplaceable. There’s a part of us that needs to be needed in that particular way.” “This isn’t about delegation. It’s about devotion. Devotion to the depth of transformation, devotion to your clients, devotion to your own sustainability.” “Your medicine is meant to reach more people, and you’re meant to do it in a way that doesn’t deplete you.” Connect & Continue: Ready to scale your group program without losing soul? Let’s explore what this looks like inside LUSH Business Mastermind. Resources See full client transformation stories on my Testimonials Page Devoted Collective - free community Apply now for LUSH Business Mastermind - learn more Connect with Sora Website: https://soraschilling.com Instagram: @soraschilling Subscribe & Review If this episode landed for you, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more coaches and healers who are ready to build businesses rooted in reciprocity, not extraction. 🎙 Thanks for being here. I’ll see you in the next episode. Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    17 min
  6. Ep 86. How I Fell in Love with Gathering Testimonials

    10/22/2025

    Ep 86. How I Fell in Love with Gathering Testimonials

    Subscribe now: Apple Podcasts | Spotify | Substack For most of my coaching career, I avoided asking for testimonials. It felt awkward, extractive, like I was imposing on my clients. And when I did ask? Maybe one or two people would respond and not because they didn’t want to, but because life happens and people get busy. So I just... didn’t do it. Which meant I had very little proof of my work to share. Which fed my imposter syndrome. Which made me wonder if I was actually helping people. Until about a year ago, when everything shifted. I discovered that my love of connection and celebration could BE the way I gathered testimonials. Not as a separate marketing task, but as an extension of the sacred work I was already doing. And in the process? I fell in love with it. I genuinely fell in love with gathering testimonials. In this episode, I’m sharing how I transformed one of the most dreaded parts of running a coaching business into one of the most soul-nourishing practices. You’ll hear the vulnerable truth about my struggle, what changed everything, and how these conversations healed parts of me I didn’t even know needed healing. What You’ll Hear Why I spent years being terrible at gathering testimonials (and the imposter syndrome it fed) The moment everything shifted: when I started inviting clients into celebration calls How asking specific questions in real time changed the quality of feedback I received Why I now write testimonials FOR my clients using their own words (and why they love it) The unexpected healing: how these conversations settled my nervous system and helped me understand my own medicine better What it looks like when gathering testimonials becomes an act of sacred witnessing, not extraction How these love notes—infused with gratitude, lived experience, and transformation—pay it forward to future clients Here are the 3 key insights from this episode: 1️⃣ Gathering Testimonials Can Be Sacred Witnessing – When you shift from “asking for a favor” to “celebrating someone’s journey,” everything changes. These aren’t marketing transactions. They’re moments of genuine reciprocity that nourish everyone in the circle. 2️⃣ Meeting Your Clients More Than Halfway Removes Barriers – Writing the testimonial FOR them using their own words isn’t doing the work for them but actually it’s honoring how busy they are and making it easy for them to be seen, celebrated, and visible. It’s circular leadership in action. 3️⃣ These Conversations Heal You Too – Hearing in specific, detailed ways HOW you’ve helped someone shifts your own limiting beliefs. These aren’t just testimonials for your website. They’re evidence for your nervous system that your work matters, that transformation is real, that your medicine is needed. Reflection Questions Take a moment to pause and explore these questions as you listen: What’s my current relationship with gathering testimonials? Where does resistance or avoidance live? What if celebrating my clients’ journeys could nourish MY soul while also building trust with future clients? How might gathering sacred words—love notes infused with gratitude and lived experience—be an act of reciprocity rather than extraction? If you’ve been avoiding testimonials because they feel awkward, icky, or like you’re bad at asking for them, this episode will show you there’s another way. A way that feels sacred, nourishing, and aligned with your values. Work With Me in LUSH Business Mastermind If this episode resonates and you’re thinking “I want to build a business where everything—from how I gather testimonials to how I structure my offers—feels like an extension of my sacred work,” I’d love to work with you. Inside LUSH, we integrate your messaging, your medicine, and your business model so nothing feels separate. So visibility feels aligned. So scaling doesn’t deplete you. LUSH Business Mastermind is for seasoned coaches and healers ready to scale past $100K to multi-six figures by clarifying scattered messaging, codifying your brilliance, and creating systems that grow with you. Resources See full client transformation stories on my Testimonials Page Devoted Collective - free community Apply now for LUSH Business Mastermind - learn more Connect with Sora Website: https://soraschilling.com Instagram: @soraschilling Subscribe & Review If this episode landed for you, please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more coaches and healers who are ready to build businesses rooted in reciprocity, not extraction. 🎙 Thanks for being here. I’ll see you in the next episode. Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    14 min
  7. Ep 85. Planning Holiday Promotions that Feel Aligned & Abundant

    10/14/2025

    Ep 85. Planning Holiday Promotions that Feel Aligned & Abundant

    Subscribe now: Apple Podcasts | Spotify | Substack It’s 3 AM and you’re mentally scrolling through everyone else’s Black Friday launches, wondering if you’re the only one without a plan or maybe you’re thinking “F Black Friday” and all the capitalist chaos it represents. Either way, I see you. In this episode, I’m inviting you into a completely different conversation about holiday promotions: one rooted in sacred reciprocity, community appreciation, and actual ease. You’ll discover how to create a promotion that honors your capacity, delights your nervous system, and makes you a couple thousand dollars (or more) without the hustle. What You’ll Hear Why holiday promotions can be an act of sacred reciprocity and community building, not just capitalism The one thing to do before you decide what to offer or how to price it (hint: it's about feeling words) Three essential questions to ask yourself before creating any holiday offer Six offer ideas you can use right now: seasonal packages, discounted courses, beta tests, bundles, and affiliate sales How to price your offers without devaluing your work (and why discounts don't make you "the discount person") The backwards launch timeline that will save your nervous system: six weeks broken down step-by-step Why the middle of your sales period will feel like crickets (and what to do about it) Metrics that matter: understanding conversion rates so you stop thinking two sign-ups means failure Reflection Questions - Take a moment to pause and explore these questions as you listen: What about this season feels aligned and energizing for me? What feels draining? If this holiday promotion were an event, what would I call it? (Gathering? Soiree? Celebration?) What does my community actually need right now, and what would feel most nourishing for me to deliver? Work With Me in LUSH Business Mastermind If you’re thinking “Sora, I want to do this but I need support with my metrics, messaging, and timeline,” I would love to work with you. Inside LUSH, we workshop your specific offers, pricing, and messaging together. We look at the numbers AND the energetics. LUSH is for seasoned coaches and healers ready to scale past $100K to multi-six figures by clarifying scattered messaging and creating systems that actually work. Book a complimentary Magnetic Messaging Activation session Resources Devoted Collective - free community Apply now for LUSH Business Mastermind - learn more Connect with Sora Website: https://soraschilling.com Instagram: @devotedway Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    27 min
  8. Ep 84. Circular Leadership + Sacred Selling

    10/08/2025

    Ep 84. Circular Leadership + Sacred Selling

    Subscribe now: Apple Podcasts | Spotify | Substack What if the way you hold space for your clients is exactly what's missing from your sales conversations? In this episode, I'm pulling back the curtain on the two fundamental truths that changed everything for me—and why they became the entire foundation of LUSH Business Mastermind. You'll discover why brilliant space holders struggle to fill their offers, and how shifting from hierarchal to circular leadership transforms not just your business, but the entire experience for your clients. What You’ll Hear The heartbreaking pattern I keep witnessing: impeccable space holders who freeze when it comes to inviting people into their work Two paradigm shifts that changed everything: circular leadership and sales as sacred space holding How hierarchal programming shows up in subtle ways (even for healers who've done deep work) What circular leadership actually looks like: power with instead of power over, collective wisdom, deep witnessing Why your clients become self-sourced and empowered when you're not the sole source of wisdom The exact same skills that make you brilliant at facilitation are what make you magnetic in sales Six core principles of sovereign selling: deep listening, holding resistance, mirroring, creating safety, witnessing without attachment, and invitation over convincing Reflection Questions - Take a moment to pause and explore these questions as you listen: Where am I still operating from hierarchal models in my space holding, even unconsciously? What would shift in my business if I trusted the collective wisdom of the circle rather than being the sole source? How would my sales conversations transform if I approached them as sacred space holding with a specific intention? If you've been avoiding sales because it feels icky, or burning out because you're the sole source of everything in your business, this episode will help you see both leadership and selling in an entirely new way. You'll understand why sales doesn't have to be separate from your medicine—it can be an extension of your deepest gifts as a space holder. Doors are now open, and I am eagerly waiting for your application to land in my inbox. Apply now at soraschilling.com/lush. Resources Devoted Collective - free community Apply now for LUSH Business Mastermind - learn more Connect with Sora Website: https://soraschilling.com Instagram: @devotedway Get full access to Devoted Way with Sora Schilling at devotedway.substack.com/subscribe

    28 min

Ratings & Reviews

5
out of 5
4 Ratings

About

Welcome to Sacred Strategy: The Business + Energy Podcast, where bold strategies meet the magic of energy and intuition. I’m Sora Schilling—sacred space holder, business alchemist, and creator of the Devoted Archetypes, Sovereign Selling, and the Devoted Energy Coaching model. For over a decade, I’ve guided thousands of coaches and space holders to build thriving, soul-aligned businesses that create impact and life-changing money. Let’s cut through the noise of traditional strategies and uncover your unique medicine, use the Devoted Archetypes to become a transformational space holder, and learn to sovereignly sell with integrity. This podcast is your invitation to step into your magic and create a blissfully, abundant business & life filled with curiosity, awe, and wonder. devotedway.substack.com