The Subtle Art of Not Yelling

Miles Hanson and Bill Small
  • 5.0 (5)
  • ENTREPRENEURSHIP

Your Weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain.

  1. Jay Acunzo: Don’t market more. Matter more.

    03/19/2025

    Jay Acunzo: Don’t market more. Matter more.

    Quality vs. Quantity. Followers vs. Engagement. Reach vs. Resonance? Which is more important? When work matters more, we need to hustle for attention less. In this episode, Jay Acunzo helps us put to rest our “Maker Monsters” – procrastination, overthinking, imposter syndrome, and all the invisible barriers that keep us from shipping great work. It’s been months since we released our last episode, and this one might very well be the final chapter of The Subtle Art of Not Yelling. There’s no one I’d rather have close out this incredible three-year journey than Jay, bringing it to a fitting and meaningful conclusion. Jay is a speaking and messaging strategist trusted by creators, consultants, authors, and brands like Mailchimp, Wistia, and Salesforce to find the big idea, clarify the message, and craft stories and experiences to differentiate and resonate. His podcast “How Stories Happen” dissects signature stories from people like Seth Godin (marketing legend with 22 bestselling business books), Ann Handley (WSJ bestselling author of Everybody Writes), and Chase Jarvis. Please enjoy. Chapters 01:57 The Journey of “Unthinkable” (Jay’s previous podcast) 06:02 Resonance Over Reach: The Key to Impactful Content 11:13 Fueling Creativity: Intrinsic Motivation and Self-Imposed Deadlines 15:18 From Good to Effective: The Power of Storytelling 17:23 The Storyteller's Posture: Embracing Personal Experiences 21:29 Moving Towards Action: Inspiring the Urge to Act 26:39 Childhood Aspirations 29:48 The Desire to Create: Finding True Passion 34:22 Balancing Quality and Quantity in Creative Work 36:09 Developing a Practice for Growth and Success 39:17 The Craft of Storytelling: Creating Compelling Narratives 51:46 Storytelling in Business: Building Connections and Driving Growth Connect with Jay: https://jayacunzo.com This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠subtleartofnotyelling.com Subscribe on YouTube: www.youtube.com/@notyelling Thank you for listening.

    55 min

  2. 09/25/2024

    The Growth Paradox: Finding Stability in Uncertainty

    Bill and Miles explore the discomfort and chaos that comes with growth and stepping out of your comfort zone. We crave control and predictability, but the path to true stability come from walking into the unknown with eyes wide open. Chaos, uncertainty, and the unknown are only “bad” when you make them bad. Instead, these can become your lifelong friends. But it’s not easy. Let’s get into it. Keywords Growth, creativity, comfort zone, discomfort, chaos, routine, structure, stability, uncertainty This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠subtleartofnotyelling.com Subscribe on YouTube: www.youtube.com/@notyelling

    13 min
  3. Marketing funnels, Consistency, and Overthinking with Landon Poburan

    09/16/2024

    Marketing funnels, Consistency, and Overthinking with Landon Poburan

    Landon Poburan is a writer, podcaster & marketing consultant, leading the minimalist marketing movement. He writes about business, mindset & neurodiversity on substack and has generated over 25 million in revenue for his clients. In our conversation, Landon dispels the myth of quick success, stressing patience and long-term commitment. He shares insights on marketing funnels and strategies, emphasizing the importance of the offer and tailoring approaches to individuals. We discuss the role of health and fitness in his life and the challenges of being an introvert in business. My favorite thing about Landon, other than his deeply rooted wisdom in the marketing space, is his energy. He has a calm and grounded presence that we love here on the Subtle Art of Not Yelling pod. His perspective on funnels, content, and all things marketing is a breath of fresh air. We discuss: The dark side of marketing How to do authentic marketing that doesn’t feel like “marketing” The positives of overthinking Evolving expectations Simplifying funnels Modern day sales Online advertising Habits, routine, consistency Failure Connect with Landon: https://beacons.ai/landonpoburan Keywords Community connection, business growth, personal growth, deep connections, marketing strategist, paid advertising, mindset, overthinking, perfectionism, consistency, curiosity, focus, patience, marketing funnels, offers, health and fitness, introvert, writing. Chapters 11:59 Authenticity and Connection in Business 14:09 Challenges of Sales and Connection 27:36 Overthinking and Perfectionism 32:31 The Importance of Consistency and Focus 33:58 The Myth of Overnight Success 45:14 Finding the Right Marketing Funnel and Offer 55:21 The Significance of Health and Fitness 59:43 Challenges of Being an Introvert in the Business World 01:02:36 Future Plans: Writing and Creating a Community This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠https://subtleartofnotyelling.com

    1h 4m

  4. 09/12/2024

    The Seeking Cycle: Why We Seek, Even When We Already Know

    Why We Seek, Even When The Answer Is Right In Front of Us (and what to do instead). Many of us are addiction to overcomplication. We subconsciously obsess over finding new answers to the same old problems. We’re addicted to guidance but suck at remembering what we’re taught. Your brain has huge blind spots. Information is addicting (especially today with all the “learn how to make every person stop scrolling” tactics out there). But information is worthless unless retained, organized, and integrated. 95%+ of info is worthless to you at the moment you’re consuming it, but it will make you feel like it’s the only thing that matters. This is why coaches and online programs can make millions selling the most obvious information ever. We crave new information or information organized in a new way, or told to us by someone new. Your brain is hackable and these people are great at hacking it to make money. But at the end of the day, it’s no ones fault but yours. We have to protect out attention and energy at all costs. Ultimately, breaking free from the seeking cycle, like anything, requires a gradual shift in mindset and habits. By taking ownership of your actions and committing to consistent effort, you can move beyond the cycle of seeking and start making meaningful progress towards your goals. -- The Inner Brand (newsletter): Here’s a step by step process to break free from the seeking cycle and go from passive consumption to intentional engagement: https://brandthrive.substack.com/p/why-we-seek-even-when-the-answer -- This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠https://subtleartofnotyelling.com

    12 min
  5. Action, Curiosity and Collaboration with Chris Taylor

    08/01/2024

    Action, Curiosity and Collaboration with Chris Taylor

    Chris Taylor, Founder and CEO of Actionable.co, helps leadership and change consultants deepen client relationships by proving the impact of their programs. He uses empirical evidence and stories to illustrate how, exactly, we measure ROI on corporate learning initiatives, and the systems to ensure every program creates lasting impact. He’s personally consulted over 400 organizations across 6 countries, in almost any sector you can name. In addition to being a regular speaker for both public and private events, Chris has penned over 150 articles for dozens of publications, been quoted in The National Post, Toronto Star and Globe & Mail and hosted 90+ thought leader interviews for the iTunes #2 ranked business podcast, The  21st Century Workplace. Established in 2008, Actionable helps impact-focused L&D professionals bring impact certainty to their corporate people development programs, through the Impact Design methodology, Habit Builder technology, and a global community of like minded peers. We discuss: How to know if something actually works Being a forever student Why making money is easy How to create value Making things easier for yourself, your team, and your customers How to find the right ecosystems for you Discipline, consistency, setting boundaries Prioritizing your time like your life depends on it Personal development books Effort required for habit-building Connect with Chris: actionable.co -- This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. -- Support & Connect Podcast website: ⁠subtleartofnotyelling.com

    52 min

  6. 07/10/2024

    Pod Update & We Want to Hear From You!

    Let us know what you like, dislike about the podcast. Let us know what you'd like to hear in our third year of the pod. Guests, topics, ideas, questions, and any other feedback is welcome! - Email us at miles (at) brandthrive.co Or DM us on Instagram @not_yelling_pod - And if you're on Spotify, you can now comment on podcast episodes (weird? cool? idk!) if you're up to date, try it out and let us know! Thanks for being a listener. - This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠subtleartofnotyelling.com

    9 min

  7. 06/24/2024

    IDK Why I Still Post

    If you feel like you're yelling into a black hole when posting on social media, you're not alone. This brief conversation revolves around the challenges and frustrations of using social media as a creative person. We discuss the importance of understanding the rules and nuances of different social media platforms, as well as the need to pick a specific audience and focus on creating content that resonates with them. - This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠https://subtleartofnotyelling.com Join⁠ theboxcommunity.com

    24 min
  8. Simplifying Money and Taxes for Creatives with Hannah Cole

    05/29/2024

    Simplifying Money and Taxes for Creatives with Hannah Cole

    Navigating the Financial Landscape as a Creative with Hannah Cole (Artist, Tax pro, and Founder of Sunlight Tax). Most creative brains aren’t skilled at taxes and accounting. Taxes often feel confusing, scary, and overwhelming, but they don’t have to. In the episode, we’ll share insights and advice for creatives on managing their finances and taxes. Hannah Cole, founder of Sunlight Tax, is a tax expert who specializes in working with creative businesses and mission-driven solopreneurs. A long-time working artist herself, she’s helped tens of thousands of self-employed people skill up with accessible tax and money education, through her Money Bootcamp program, speaking engagements from Florida to Alaska, and on the Sunlight podcast. Hannah is great at teaching taxes because she’s messed it all up, and been in the ‘bad place.’ She doesn't teach from a place of superiority or judgment, but from a place of understanding. We discuss the importance of tax education for creative professionals. Hannah shares her journey of transitioning from being an artist to starting her own tax business. She highlights the myths and stumbling blocks that artists and freelancers often face when it comes to money. Hannah also discusses the challenges of finding balance and setting boundaries between her artistic and accounting pursuits. — Connect with Hannah Cole: sunlighttax.com sunlighttax.com/podcast @sunlighttax — Timestamps 2:57 The Need for Tax Education 6:05 The Challenges of Perfectionism 9:11 Transitioning from Artist to Accountant 12:09 Starting Sunlight Tax 16:35 Myths and Stumbling Blocks Around Money 19:36 The Importance of Taxes and Empathy 25:55 Growing Sunlight Tax 28:29 Overcoming Imposter Syndrome 31:07 Finding Balance and Setting Boundaries 37:51 Honoring the Season and Focusing on the Present 39:33 The Usefulness of Tax Software for Freelancers 42:23 Separate Bank Account for Business Expenses 44:14 Paying Yourself as a Freelancer 45:09 Double Entry Bookkeeping and Equity 48:31 Finding Help with Taxes and Financial Management 52:29 Hannah's Introverted-Extroverted Nature 53:13 Hannah's Art and Websites — This podcast is your weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain. Support & Connect Podcast website: ⁠https://subtleartofnotyelling.com/ Join⁠ theboxcommunity.com

    53 min
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5
out of 5
5 Ratings

About

Your Weekly Creative Companion helping you master the inner game, finish what you start, ship your work, and build a brand without yelling; because it’s not the thunder that grows flowers, but the rain.

Information

  • Creator
    Miles Hanson and Bill Small
  • Years Active
    2021 - 2025
  • Episodes
    116
  • Rating
    Explicit
  • Copyright
    © Miles Hanson and Bill Small
  • Show Website
    The Subtle Art of Not Yelling