The xCollective - by RocketX

xCollective by RocketX
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Delve into a series of in-depth interviews with founders, revenue leaders, investors, and industry experts who share their wealth of experiences and visionary insights. Prepare to transcend the ordinary as we venture beyond the surface and delve into revenue-related topics. Our focus lies in the delicate art of scaling your business efficiently, upholding integrity, and steering clear of blind growth at any cost. Uncover a treasure trove of strategies, tactics, and invaluable lessons that will pave your path towards sustainable success.

Episodes

  1. 09/05/2023

    Leveraging pricing as a growth catalyst with Dr. Ian Tidswell

    A lot of B2B scale-ups are fixated on generating high volumes and expanding their customer base. Investors care about, revenues, right?  So let’s grow as big as possible, as fast as possible. But here's the catch: while they're busy driving up account numbers and customer reach, they often underinvest a crucial aspect – pricing. Pricing is often treated as an afterthought, missing out on the opportunity to unlock the true value they offer and capitalise on it today. Welcome back to another exciting edition of the xCollective! In this episode we had the privilege of hosting Dr. Ian Tidswell, the pricing expert from Ideal Price. We discussed the often overlooked potential of pricing as a growth lever for many businesses. When done well, pricing can make the difference between success and failure.

  2. 06/23/2023

    Unveiling the power of regulatory strategy with Spencer Hawes

    In the world of scale-ups, where growth and expansion are paramount, discussions about a company’s regulatory strategy may seem unusual. However, those who understand the potential impact of regulatory and political factors on their businesses know that thinking proactively about them can be a game-changer. In the first episode of Season 2 of the xCollective, we had the pleasure of speaking with Spencer Hawes, an industry veteran with extensive experience working at major companies like Uber. Join us as we explore how early-stage companies can leverage their regulatory strategy to expand internationally and drive success.

  3. 02/10/2023

    How to drive talent engagement in a hybrid work environment with Workwize

    Tough times often breed innovation and creativity, as evidenced by the numerous companies founded during the COVID-19 pandemic that filled new market gaps. To just name one, Workwize, which has experienced explosive growth as remote work has become more prevalent.   In the latest edition of the xCollective, Beer Zandt sat down with Viktor Dik, the COO and co-founder of Workwize, to talk about their journey and how to drive talent engagement in a hybrid work environment. In the latest edition of the xCollective, Beer Zandt sat down with Viktor Dik, the COO and co-founder of Workwize, to talk about their journey and how to drive talent engagement in a hybrid work environment.

    How to drive talent engagement in a hybrid work environment with Workwize

  4. 01/03/2023

    Demystifying employee incentive schemes with Archipel Tax Advice

    In this month's xCollective we’re discussing an exciting subject! Well, exciting for some, less for others. Nevertheless, a topic that occupies the minds of many founders. We’re going to talk about employee incentive plans and the different approaches you can take. Or the big five, as our guest Bas Jorissen, founding partner at Archipel Tax Advice, likes to call them. As a ‘tax guy’ Bas is a big fan of employee incentives schemes, and not only because the tax side of it is fascinating. He believes that these types of incentives help companies perform better. “Employee incentive schemes help with employee retention and motivation, and that’s not just my word. Research of the Harvard Business Review shows, companies perform a third better after implementing incentive plans perform than before.” Bas shares.

    Demystifying employee incentive schemes with Archipel Tax Advice

  5. 10/06/2022

    The importance of Customer Success with HubSpot

    Did you know that increasing customer retention rates by 5% increases profits by 25% to 95%? In the 7th episode of the xCollective we’re going to talk about customer success, an often underutilized function within early stage growth companies. But paramount to sustainable growth, especially in times of economic uncertainty. Let’s introduce our guest Oksana Afonina, an expert in building and scaling customer success teams. Oksana has been in the tech industry for over 10 years, with experience in client-facing and leadership roles at Google, Facebook and AppLovin, she’s definitely not new to the industry. For the past two years, she leads Customer and Partner Success teams at HubSpot.

    The importance of Customer Success with HubSpot

  6. 09/01/2022

    Equity management with WE.VESTR

    Another month, another xCollective. This time we’re going to discuss the topic of equity management with Floris van Hoogenhuyze, co-founder and CEO of WE.VESTR. They’re aiming to simplify equity management through its all-in one platform for start- and scaleups.

    Equity management with WE.VESTR

  7. 06/23/2022

    How Spotr successfully implemented Account Based Marketing

    In this month's xCollective podcast Beer Zandt spoke to Nadine van der Wal, Head of Growth at Spotr. An AI-powered building inspection platform, that has grown from an innovative idea to an internationally backed company. Their growth journey is impressive, and with Account Based Marketing as their most important strategy a very structured journey as well.

    How Spotr successfully implemented Account Based Marketing

  8. 05/10/2022

    Lessons learned scaling Deel to 1000 people, fully remote

    Deel has one of the most extraordinary growth stories in this day and age. Growing remotely from zero to 1000 in a window of three years, it’s impressive to say the least. What are the consequences for hiring talent globally and how to benefit as a founder? In this episode, Beer Zandt talks to Dennis Valkema, country manager and expansion lead at Deel. As a specialist in hiring remote we’ve asked him everything there is to know about remote hiring, hybrid work and the great resignation.

    Lessons learned scaling Deel to 1000 people, fully remote

  9. 09/24/2021

    Driving Growth Through a Data-Driven Event Strategy with - The Next Web

    Most startups and scaleups underestimate the value of an effective events strategy. This is likely because events are not measured in the same way as, for example, performance marketing is. However, in the post-COVID era, there’s a whole new set of opportunities businesses and their creative marketers can capitalise on within this field. RocketX Head of Revenue, Beer Zandt, talked to Patrick de Laive, founder of The Next Web about this topic in more detail and discussed the importance of integrating an events strategy into your marketing.

    Driving Growth Through a Data-Driven Event Strategy with - The Next Web

  10. 09/24/2021

    Raising Series A And Beyond - Lepaya & Endeit Capital

    Raising Series A funding is arguably the most critical funding round for founders throughout their entire fundraising journey. A lot has changed in the fundraising landscape over the last 12-18 months. To find out how, we talked to Ilan Goudsmit, Investment Manager at Endeit Capital and one of the most renowned investors in the Netherlands, alongside René Janssen, Founder and Managing Director at Lepaya. The pair share some of the most valuable lessons they’ve learned in raising series A funding and beyond, in a bid to give founders some key insights in doing the same.

    Raising Series A And Beyond - Lepaya & Endeit Capital

  11. 09/24/2021

    Lessons learned while scaling-up - Objective Platform & Borski Fund

    In this 1st xCollective we talked to Dagmar van Ravenswaay, ex-Adyen and Venture Partner at Borski Fund and Rudy de Back, CEO of Objective Platform about lessons learned while scaling from 0 to IPO.

    Lessons learned while scaling-up - Objective Platform & Borski Fund
  • 11 Episodes

About

Delve into a series of in-depth interviews with founders, revenue leaders, investors, and industry experts who share their wealth of experiences and visionary insights. Prepare to transcend the ordinary as we venture beyond the surface and delve into revenue-related topics. Our focus lies in the delicate art of scaling your business efficiently, upholding integrity, and steering clear of blind growth at any cost. Uncover a treasure trove of strategies, tactics, and invaluable lessons that will pave your path towards sustainable success.

Information

  • Creator
    xCollective by RocketX
  • Years Active
    2021 - 2023
  • Episodes
    11
  • Rating
    Clean
  • Copyright
    © xCollective by RocketX
  • Show Website
    The xCollective - by RocketX