Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Exectuive Coach J Loren Norris

J Loren Norris

Leading Leaders with J Loren Norris is a premier Executive Coaching and Leadership Training podcast. Designed for Professional Speakers, Pastors, and Politicians, we teach Communication Skills through the lens of Attitude Engineering. Move beyond recycled anecdotes to master Public Speaking and Brand Narrative with 100% integrity. Learn to align thoughts and feelings with language to transform Company Culture and Reputation Management. From stage to screen, tell better stories, better. Hosted by the 2021 President’s Lifetime Achievement Award recipient.

  1. 6h ago

    7/23/26 SEVEN P’s OF SUCCESS

    7/23/26 SEVEN P’s OF SUCCESS  EPISODE 1830 “Like the checkpoints on a road rally course everyone needs to know whether they are on track or chasing butterflies.” J Loren Norris PURPOSE! If you know want to experience success, you must know what you’re made for and what you’re meant to do with your gifts.   PLAN! You will need to set goals, outline the steps, and decide on strategies to define your course of action.  PERMISSION! Unless a license or a building permit is required or your idea violates the law -  you only need the OK of your Creator.  PROCESS! Like turning seeds into fruit, it won’t happen overnight. Waiting is the hardest part. Don’t quit.  PERSISTENCE! Keep waiting. The water doesn’t carve the valley by brute force but by persistence. Don’t quit.  PROGRESS! If you can see a sprout, a change of color in the leaves, a scent of a flower blossom, hear a whisper of encouragement from a friend, a gasp of surprise from a hater - those are signs worth pursuing. You are on your way. Don’t quit! PAYOFF! The day WILL COME when you break through. When the bank is full, the haters are silenced, the dream is realized and your soul is fulfilled. When you hear those cherished words WELL DONE!  RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  2. 1d ago

    7/22/2026 WHEN YOU’RE CALLED TO SPEAK SILENCE IS DEFIANCE 

    7/22/2026 WHEN YOU’RE CALLED TO SPEAK SILENCE IS DEFIANCE  EPISODE 1829 “Do you understand the assignment? Your voice is required for peace, for change, for future generations to experience the hope and freedom you take for granted every day.” J Loren Norris Speak up! If you know you have ideas, solutions and opportunities others are overlooking.  Speak Up! If you have survived what overwhelms most people and know how to turn on the light at the end of the tunnel.  Speak Up! Because you have hope others struggle to find.  Speak Up! It’s time to expose the lies, reveal the truth, and shine the light into dark places. Speak Up! Because you hold secrets to happiness only you can share!  Speak Up! Freedom of speech 🎤 is a right which was purchased with too great a price to be given away for free.  Speak Up! You were created for such a time as this and silence is defiance to the Creator who gave you your voice.  RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  3. 2d ago

    7/21/2026 FROM STAGE TO SCALE: MAXIMIZING PLATFORM OPPORTUNITIES

    7/21/2026 FROM STAGE TO SCALE: MAXIMIZING PLATFORM OPPORTUNITIES EPISODE 1828 “Every leader speaks to grow their business even if speaking is not their business.” J From Stage to Scale: Maximizing Platform Opportunities I want to bring this series to brass tacks by teaching leaders how to leverage public speaking engagements, panels, and media appearances to scale their organizational reach. Focus on the 4 Cs from the last episode. Present information from your experience and expertise. Know the audience (stage - event - podcast) and speak to their interests not yours. Speak the language of your ideal customer in every audience - they will self identify and follow you.  RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  4. 3d ago

    7/20/2026 LINKEDIN FOR LEADERS: DRIVING PROFESSIONAL AUTHORITY

    7/20/2026 LINKEDIN FOR LEADERS: DRIVING PROFESSIONAL AUTHORITY EPISODE 1827 “Billionaires will tell you, the more hands you shake the more money you make. Social media is an easy handshake, not always a direct transaction. Know the difference.” J Loren Norris LinkedIn for Leaders: Driving Professional Authority Let’s focus on B2B relationship building. When I say to potential clients they should engage with stories over product dumps, feature vomits and benefit barrages they often reply “No one else is doing that.” That is a large portion of my point. Doing what everyone else is doing is not unique.  Strategies for crafting promotional hooks which convert profile viewers into premium coaching clients or partners starts with a solid profile. Telling a story in your social profiles is an art form which requires great diligence.  This story in itself should contain the “7 C’s of the StoryPower Method.” Here are FOUR of them.  CONTEXT CLARITY CREDENTIAL CREDIBILITY If your profile, your banner, your initial engagement starts with a StoryPower qualified story every virtual handshake will leave a worthwhile lasting impression - a healthy seed for future business.   RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  5. 6d ago

    7/17/2026 THE STORY AUDIT: EVALUATING THE GAPS IN YOUR MESSAGE

    7/17/2026 THE STORY AUDIT: EVALUATING THE GAPS IN YOUR MESSAGE EPISODE 1826 “The story reveals only what the story teller wants revealed and that’s not always what the hearer wants or needs to hear.” J Loren Norris  The Story Audit: Evaluating the Gaps in Your Message Dr Caroline Leaf says “You make a lousy someone else.”  A self-assessment framework to critique corporate storytelling should be applied for consistency in brand and mission.  Brand: what people say about you (your company) when you walk out of the room.  Mission: the assignment, purpose or direction which announces, then determines your tactics and strategies of operation.  Identifying where the current mission statement loses people is essential to understanding the gaps which need to be addressed in your storytelling. The best way to accomplish this is to ask questions of your recent customers.  Here are a few examples to consider: What expectations did we fail to meet in the products and services we provided?What expectations did we fail to meet in the products and services we promised?What expectations did we SURPASS in the products and services we PROMISED?Nothing damages a brand like UNMET UNSPOKEN expectations.  Use your STORY to set expectations. “I don’t prepare speeches as much as I prepare speech givers.” j Loren Norris - Pineapple Sqeezer RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  6. Jul 16

    7/16/2026 POSTERITY OVER AUSTERITY: INVESTING IN WHAT LASTS

    7/16/2026 POSTERITY OVER AUSTERITY: INVESTING IN WHAT LASTS EPISODE 1825 “Having been raised with a poverty mindset, I deeply understand the complexity of redrafting the perception surrounding wealth.” J Loren Norris  Posterity over Austerity: Investing in What Lasts There is a dramatic contrast between a culture of fear-based cost cutting and legacy-minded investing.  There is also a dramatic contrast of belief about whose role it is to manage wages, prices, productivity and profits.  Some research done for you: https://youtu.be/zxVoCw3P1Gc?is=eEFSIfSDR0wGek_N Consider the advice of Robert Reich vs Thomas Sowell when making decisions about your financial strategies. Consider Cash Flow Quadrant by Robert Kiyosaki or Money Master the best Game by Anthony Robbins.  Leaders safeguard the future of their organization during tight seasons. One way they do this is building the legacy of their people.  Strengthening posterity, the hope of those who will become your successors, this is the greatest return on investment possible.  IMHO If the government is given that choice, if the government makes the investment, the government expects the rewards. If the people make that investment, the people should get the reward. Whoever takes the greater risk should receive the greater benefit. Become your own best benefactor.  RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  7. Jul 15

    7/15/2026 THE WEALTHY MINDSET: THINKING LIKE A LEGACY BUILDER

    7/15/2026 THE WEALTHY MINDSET: THINKING LIKE A LEGACY BUILDER EPISODE 1824 “Before the bank account will grow, a leader must grow themselves, their people skills and then grow their people.” J Loren Norris The Wealthy Mindset: Thinking Like a Legacy Builder To possess a wealthy mindset in leadership means you have the skills and abilities to access and perceive the most valuable assets, investments and opportunities. Often that means ways for your money to make babies. More often it means investing in the right people. The more we engage tools, the fewer people we may employ. This means the selection process must be even better.  Investing in IQ, EQ and PQ will prove to be essential in coming years as AGI attempts to refashion EQ. Focus on resource stewardship, long-term vision, and building people over profits. As Paul Martinelli says often “Most people don’t have a resources problem, they have a resourcefulness problem.”  Wealthy is less about accumulation and more about execution.  RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

  8. Jul 14

    7/14/2026 GENERATIONAL IMPACT: LEADING PAST THE CURRENT QUARTER

    7/14/2026 GENERATIONAL IMPACT: LEADING PAST THE CURRENT QUARTER EPISODE 1823 “If you want to lead well, you will focus on building people, profits and policies designed to out live you .” J Loren Norris Generational Impact: Leading Past the Current Quarter I want to take a moment to challenge short-term business thinking. Like scalability, leading an organization that lasts generations takes vision and commitment on the part of the founder and those who come after.  All leadership creates a ripple effect that impacts the next tier of incoming organizational builders. Some leaders are so focused on their own success and notoriety they fail to plan for those who come next.  Great leaders create this ripple effect intentionally with direction, progression and succession.  RESOURCES MENTIONED IN THIS VIDEO: 🚀 Book Your Private Story Audit with J. Loren: https://pci.jotform.com/form/222696275293163  🎙️ Listen to the Leading Leaders Podcast: Leading Leaders Podcast by StoryPowerAcademy.com Studio with Host and Coach J Loren Norris ABOUT J. LOREN NORRIS J. Loren Norris is a John Maxwell Certified Coach, US Air Force Veteran, and the Founder of StoryPower Academy. With 30+ years of experience speaking to audiences of up to 40,000, Loren helps leaders and influencers tell better stories, better. CONNECT WITH LOREN: 🌍 Website: jlorennorris.com 🔗 LinkedIn: https://www.linkedin.com/in/jloren 🐦 X (Twitter): https://x.com/jlorennorris #StoryPower #LeadershipCommunication #PublicSpeaking #JohnMaxwellTeam #ExecutiveCoaching Copyright Tell it Like It Is, Inc 2026

About

Leading Leaders with J Loren Norris is a premier Executive Coaching and Leadership Training podcast. Designed for Professional Speakers, Pastors, and Politicians, we teach Communication Skills through the lens of Attitude Engineering. Move beyond recycled anecdotes to master Public Speaking and Brand Narrative with 100% integrity. Learn to align thoughts and feelings with language to transform Company Culture and Reputation Management. From stage to screen, tell better stories, better. Hosted by the 2021 President’s Lifetime Achievement Award recipient.