The Art Of Selling Travel Podcast

Glenda Beagle

Fueling travel agents' success: Crush objections, & convert curiosity to bookings. Helping Travel Advisors grow their sales with practical action steps and tips.

  1. 4H AGO

    How Advisors Add Value Through Experiences with Nicole Bursey | Ep 149

    Most travel advisors say they sell experiences, but then send a quote that’s basically air + hotel. That’s the fastest way to end up in the price game, get ghosted, or have a client come home saying, “We didn’t know what to do once we got there.” In this episode, I’m joined by Nicole from Project Expedition to talk about how advisors can stop treating tours, transfers, and excursions like “extras” and start building complete travel packages that actually reflect what clients want. We get into how to lead the experience conversation, how to handle the fear of “I don’t know enough,” and how to use trusted suppliers to curate options without turning your workflow into chaos. If you want clients to stop shopping your quotes and start trusting your guidance, this is the episode. You will not want to miss our on this Free PDF Download Free Experience Defining Questions Download! Check out our programs:  Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook  How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold  Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass  Join our Facebook community: https://www.facebook.com/groups/travelagentobjections  Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/  Or FB at https://www.facebook.com/artofsellingtravel

    46 min
  2. FEB 11

    Why “I’ll Just Do It Myself” Is Costing Your Travel Business with Adrienne Farrow | EP 148

    If the idea of SOPs makes you want to shut your laptop and walk away, this episode is for you. In this conversation, Glenda sits down with systems and Google tools expert Adrienne Farrow to break down what SOPs actually are, why they matter for travel advisors, and how to create them without overcomplicating your business. They talk candidly about ADHD brains, delegation resistance, and the hidden cost of “it’s just easier to do it myself.” This episode shows you how to start documenting what you already do, use simple screen recordings instead of long documents, and build systems that support delegation, consistency, and growth without killing your creativity. If you want a business that does not fall apart when you step away, this is where it starts. Connect with Adrienne:  https://www.adriennefarrow.com/  SOP Workshop with Adrienne , Special coupon at checkout! https://store.adriennefarrow.com/products/systematize-with-sops-workshop?variant=46070315581618  Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass Join our Facebook community: https://www.facebook.com/groups/travelagentobjections Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ Or FB at https://www.facebook.com/artofsellingtravel

    37 min
  3. FEB 4

    Perception vs Reality in Travel Sales with Sean Russo |Ep 147

    Today’s episode digs into one of the biggest challenges travel advisors face: the massive gap between what clients think a trip will be like and what the experience is actually going to be. Sean from Virgin Voyages joins Glenda to unpack how client perceptions are shaped long before they talk to an advisor—through clickbait videos, influencer reviews, social media drama, friends’ stories, and those glossy marketing photos that never tell the full truth. We break down why assumptions are not facts, why advisors need to lead with real experience, and how understanding a client’s mindset, anxieties, and sense of belonging can completely change the outcome of a sale. We talk openly about inclusivity, body confidence, and how often clients are really asking, “Will I fit in there?” even if they never say the words out loud. You’ll hear how travel advisors can reclaim their role as the original “influencers” by sharing grounded, experience-based insights rather than reacting to the viral online noise. You’ll also learn practical strategies for when a client asks for a specific cruise line, resort, or destination that you know isn’t the right fit. We cover how to ask better questions, how to propose alternatives without sounding pushy, and how to shift the conversation from price to value. Because let’s be honest, “too expensive” usually means “I don’t see the value” or “I don’t see myself there.” We also discuss the moments when it’s not only okay but necessary to say, “I can’t in good conscience book this for you,” and how those boundaries actually build long-term trust. Sean finishes with his top producer tips for selling more Virgin voyages: using advisor communities and tools, leaning into smart upgrades, following up consistently, selling the experience instead of the itinerary, and leading with Virgin’s adult-only, inclusive, fun-forward vibe. If you’re ready to shift from order-taker to trusted advisor, this episode gives you the language, confidence, and mindset to help clients choose the trip that truly matches who they are and how they want to feel when they travel. Grab The Travel Advisor Content- Vault Perception vs Reality  https://www.travelsalesauthority.com/travel-advisor-content-vault   Check out our Educational & Coaching Programs:Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass Join our Facebook community: https://www.facebook.com/groups/travelagentobjections Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ Or FB at https://www.facebook.com/artofsellingtravel

    56 min
  4. JAN 28

    From Reactive to Proactive: The Mindset Shift Every Travel Advisor Needs in 2026| EP 146

    If your travel business feels chaotic, reactive, or “held together by hope and duct tape,” this episode is going to change everything. In today’s conversation, Glenda breaks down one of the biggest themes she’s seen this year across coaching calls, advisor conversations, and industry shifts: the difference between running your business on defense versus running it on offense. You’ll hear a personal story about a nonprofit board experience that became an unexpected mirror for what so many travel advisors are experiencing in their own businesses. And you’ll uncover why the solution isn’t to hustle harder but to slow down long enough to build the foundation that creates confidence, clarity, and growth. If you’ve ever felt like you’re chasing the freight train instead of driving it, this episode will help you step back into leadership and set your business up to play on the offensive side of the field, where momentum actually builds and results multiply. What you’ll learn: • Why reactive businesses feel heavier, harder, and more chaotic • The surprising reason many advisors burn out without realizing it • How slowing down leads to faster and more sustainable growth • What “offensive strategy” looks like in a travel business • How to shift into clarity, control, and confidence Perfect for travel advisors who want a business that feels steady, scalable, and strategic, not stressful. Are You Building Offense or Defense? Grab this free check list now! Give me my check list! Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass Join our Facebook community: https://www.facebook.com/groups/travelagentobjections Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ Or FB at https://www.facebook.com/artofsellingtravel

    12 min
  5. JAN 21

    How to Sell More Travel With Purpose with Jeremy | Ep 145

    If the idea of “selling” makes you cringe, you are not alone. A lot of travel advisors will say, “I don’t sell, I just plan vacations,” and I get it. Nobody wants to feel pushy or sleazy.In this episode, I’m joined by Jeremy from G Adventures to talk about how to sell more travel without selling your soul. We break down what “selling with noble purpose” actually looks like, why features and benefits are not enough anymore, and how storytelling helps clients stop shopping on price and start choosing based on meaning.We also tackle the real-world question: What if your client just wants a flop-and-drop beach week or a cruise? You can still sell with integrity, connection, and impact. If you want a sales approach that feels human, confident, and aligned with who you are, press play.In this episode, we cover: Why “I don’t sell” is costing you bookings (and confidence) How to shift from transactional to meaningful sales conversations The question that fixes your messaging fast: “If travel didn’t exist, what are you best at?” How to use story to move clients off price and into trust What “experiential luxury” means and why it matters for the next generation of travelers Grab the Values work sheet here : https://www.artofsellingtravel.com/values  To connect with Jeremy, check out his popl here: https://popl.co/card/xGDbxuRV/1/s Check out our programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com//facebook  How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold  Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass  Join our Facebook community: https://www.facebook.com/groups/travelagentobjections  Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/  Or FB at https://www.facebook.com/artofsellingtravel

    42 min
  6. JAN 17

    Selling Travel In the Weirdness of 2026 |Ep 144

    Travel advisors have always worked in an industry that requires flexibility, problem-solving, and a steady presence. But in uncertain times, that role can feel heavier than ever. Between constant headlines, shifting policies, and clients feeling anxious about the world, it’s easy to feel like you’re carrying not just the logistics of a trip, but the emotional weight of everyone involved. Here’s the truth: it is not your job to absorb your clients’ stress. You are not responsible for calming the entire internet or predicting every possible outcome. Your role is to be informed, grounded, and confident in guiding your clients forward. Clients look to you not because you have all the answers, but because you know how to assess information, filter out the noise, and focus on facts instead of fear. In moments of uncertainty, confidence doesn’t come from pretending nothing can go wrong. It comes from knowing what to check, what to consider, and how to communicate clearly and calmly. Because in the chaos, your calm is the reassurance. I've created a couple of scripts you can use when you have clients feeling uncertain and they're asking questions based on what they're hearing, or even considering cancelling their trip. You can download that at artofsellingtravel.com/confidence If you need a list of reputable travel industry sources, check here: Pax News: https://www.paxnews.com/ OpenJaw: https://openjaw.com/ Travel Market Report: https://www.travelmarketreport.com/ Travel Weekly: https://www.travelweekly.com/ Travel Pulse Canada: https://www.travelpulse.ca/ Travel Pulse: https://www.travelpulse.com/ Karry On: https://karryon.com.au/ Travel Daily: https://traveldaily.com.au/ Travel Mole: https://www.travelmole.com/travel-news/ Iata Newsroom: https://www.iata.org/en/pressroom/ TTG Media: https://www.ttgmedia.com/  Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass Join our Facebook community: https://www.facebook.com/groups/travelagentobjections Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ Or FB at https://www.facebook.com/artofsellingtravel

    12 min
  7. JAN 7

    Are You Out of Alignment? Human Design for Travel Advisors | EP 143

    Most travel advisors are building businesses on top of burnout, pressure, and “shoulds” then wondering why everything feels so hard. In this episode, I’m joined by human design expert Rachelle Nicholetts to talk about what happens when you start running your travel business in alignment with your actual energy instead of everyone else’s rules. We dig into: What human design is and how it becomes your energetic “owner’s manual” Why so many of us feel resistance, exhaustion, and constant pressure in business The difference between types, strategies, authorities, and why your authority matters How undefined emotional centers make you wildly empathetic… and wildly prone to absorbing client chaos Why do some advisors thrive working from home while others need Starbucks, coworking, or Zoom rooms to get anything done What bitterness, frustration, and confusion are telling you about your business, boundaries, and relationships If you’ve ever thought, “Why can everyone else do this and I can’t?” this episode will feel like a permission slip to stop forcing and start working with your energy instead of against it. Connect with Rachelle:  YouTube @rachellenicholetts Instagram @rachellenicholetts https://www.rachellenicholetts.com/  Check out our Educational & Coaching Programs: Facebook Ads for Travel Advisors: https://www.travelsalesauthority.com/facebook How to build an email list for Travel Advisors: https://artofsellingtravel.com/cold Looking to grow your travel business? Join the Travel Advisor Success Studio today: https://artofsellingtravel.com/tass Join our Facebook community: https://www.facebook.com/groups/travelagentobjections Are you following me on socials? I love doing random Ask Me Anythings - and you'll only see those if you're following me. Come hang out on Instagram at https://www.instagram.com/artofsellingtravel/ Or FB at https://www.facebook.com/artofsellingtravel

    1h 13m
5
out of 5
28 Ratings

About

Fueling travel agents' success: Crush objections, & convert curiosity to bookings. Helping Travel Advisors grow their sales with practical action steps and tips.

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