Doing Business Like a Woman Podcast

Melissa Kellogg Lueck
  • 5.0 (9)
  • ENTREPRENEURSHIP
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The Doing Business Like a Woman podcast is for women entrepreneurs in any stage of building their own business - whether you're just getting started or are a seasoned pro - that wants to make more money and have a greater impact while growing into the full expression of yourself as a female entrepreneur. More women than ever are starting and running businesses, and we are creating a whole new way of doing business. I used to think doing business like a woman was a problem and now I know it's a major asset in many ways. It is now possible to step into the full expression of myself as a woman and all that entails as well as make lots of money and impact countless lives. This podcast celebrates, inspires and instructs women of all stages of business and life to start, grow, and scale businesses - and lives - that create greater financial freedom and choices for themselves and their families.

  1. 157. Visibility, Belonging, and Building a Business That Lasts with Monique Eckes

    4D AGO

    157. Visibility, Belonging, and Building a Business That Lasts with Monique Eckes

    In this episode of Doing Business Like a Woman, I sit down with my client and friend Monique Eckes, CEO of Silver Paws Studio. Monique is a photographer and videographer whose work centers around helping people feel comfortable enough to be seen. She shares how being incredibly shy as a child shaped the way she now creates safety for her clients and why belonging is really what most of us are craving. We talk about: The importance of being visible, even when it feels uncomfortable How dropping perfectionism makes you a better leader Why matching the energy you are around matters The power of having a strong why How community keeps you accountable and in action This is an honest conversation about growth, identity, leadership, and what really sustains you through the hard seasons of business. If you have ever felt invisible in your business, or wondered how to keep going when it gets hard, this episode is for you. If you’re ready for real strategy and real support, the 90-Day Marketing Accelerator is where we do the work. It’s my group coaching experience for women who are ready to simplify their marketing, build consistent visibility, and become deeply confident in their value. Learn more and take the next step here: https://www.melissamkellogg.com/90dma Timestamps: 00:00 – Welcome and introducing Monique Eckes03:00 – Journey from veterinary practice manager to photographer06:00 – The connection between invisibility and wanting to be seen08:00 – How Monique creates safety for people, pets, and entrepreneurs11:00 – Dropping perfectionism13:00 – Setting the tone and becoming a better leader14:00 – Selling worms on the side of the road at 11 years old16:00 – What keeps you in business for 13+ years18:00 – “When your why is stronger than your resistance, you can overcome it.”20:00 – Getting on stage despite being painfully shy22:00 – The identity shift of stepping into CEO energy24:00 – Entrepreneurship as one big experiment26:00 – The power of community and accountability28:00 – How the 90 Day Marketing Accelerator creates momentum33:00 – Safety in belonging35:00 – Who the 90 Day Marketing Accelerator is for38:00 – Monique’s current projects and what she is building next41:00 – Invitation to join the 90 Day Marketing Accelerator Connect with Monique: 🌐 Website: https://silverpawstudio.com/ 📸 Instagram: https://www.instagram.com/silverpawstudio/ 📘 Facebook: https://www.facebook.com/silverpawstudio/ 🎵 LinkedIn: https://www.linkedin.com/in/monique-renee-eckes-9213374/ 🎥 YouTube: https://www.youtube.com/c/SilverPawStudioFortCollins Stay Connected: 🎟️ Register for the Visibility Challenge! https://www.melissamkellogg.com/visibility-challenge 📝 Join the 90-Day Marketing Accelerator Waitlist: https://www.melissamkellogg.com/90dma 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    42 min
  2. 156. The Many Forms of Wealth (And Why Money Is Only One of Them)

    FEB 23

    156. The Many Forms of Wealth (And Why Money Is Only One of Them)

    Twenty years ago, I didn’t start my business to build a million-dollar brand. I started it because I wanted freedom. I wanted time to hike with my dog, experiences with my now-husband, work that felt fun, and a life that felt like mine. And over the last two decades, my definition of wealth has grown and shifted more times than I can count. In this week’s episode of Doing Business Like a Woman, I’m sharing how my definition of wealth has evolved and why you don’t have to wait to feel wealthy. Financial wealth matters. Yes. But so do time freedom, relationships, intellectual growth, health, emotional capacity, and impact. You don’t have to wait until some day somewhere with some number in the bank account to feel wealthy. You can feel wealthy right now, today. Timestamps: 00:00 – Welcome + why this lesson matters04:00 – Early career hustle, 9/11, and redefining safety07:00 – My first versions of wealth: experiences, relationships, time freedom10:00 – Building a business around motherhood13:00 – My shift toward impact, legacy, and sharing experience18:00 – The many forms of wealth: financial, emotional, relational, health, experiential19:30 – Letting your business grow and change with you20:00 – Challenges have purpose, if you allow them to21:00 – Entrepreneurship and defining wealth for yourself22:00 – Listen to your gut about the wealth you desire23:00 – You don’t have to wait to feel wealthy24:00 – Invitation to work together Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    27 min
  3. 155. The Science of Celebration and How it Affects Our Business

    FEB 16

    155. The Science of Celebration and How it Affects Our Business

    Last week I shared a big milestone. It was emotional, vulnerable, and uncomfortable. And if I’m honest, part of me wanted to downplay it and move on quickly. That discomfort is exactly why this week’s episode matters. I see so many women skip over their progress and wait to celebrate until they hit a huge milestone. It’s easy to live in “not enough yet.” But what I’ve learned is, the single greatest motivator for high-level performance is the sense of making progress in meaningful work. In this week’s episode of Doing Business Like a Woman, I’m sharing the science of celebration and why it belongs in your marketing strategy. I cover: Three research-backed reasons celebration fuels performance The difference between need-based and value-based marketing How your internal state impacts your marketing results Why the energy of celebration is attractive The four-part celebration practice: decide, act, visual, savor If you want to learn how celebration can shift your business, this episode is for you! Timestamps: 00:00 – Welcome + why this topic matters02:00 – Why sharing celebration feels uncomfortable04:30 – The case for creating a culture of celebration05:30 – The Progress Principle and why small wins drive motivation08:30 – Why only celebrating big milestones keeps you in a psychological waiting room10:30 – Dopamine vs. cortisol: what happens when you ignore wins12:30 – How celebration enhances creativity and problem solving14:00 – Broaden and Build Theory: opportunity vs. threat thinking16:00 – How your internal psychology affects your marketing18:00 – Need-based vs. value-based marketing20:00 – Why the energy of celebration is attractive21:30 – Leadership, client retention, and preventing quiet quitting23:00 – The science-backed celebration practice24:00 – The four components of a celebration practice: decide, act, visual, savor29:00 – How to implement your celebration practice31:00 – An invitation to work together Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    33 min
  4. 154. What $1M in Revenue Actually Means to Me

    FEB 9

    154. What $1M in Revenue Actually Means to Me

    After closing my books for 2025, I realized I’ve officially crossed $1,010,850 in all-time revenue. And while yes, I’m proud of the number, what matters more is what it represents and what I’m really celebrating. It means I’ve spent twenty years creating value, serving entrepreneurs, and helping small businesses grow. In this episode of Doing Business Like a Woman, I’m talking about why celebration can feel so uncomfortable for women entrepreneurs, how skipping it quietly drains our confidence and momentum, and why stopping to acknowledge your wins is one of the most powerful marketing and mindset practices you can have. If celebration feels awkward, uncomfortable, or unnecessary, this episode is for you! Timestamps: 00:00 – Why this episode felt vulnerable to record01:45 – Why celebration feels hard for so many women03:10 – What we focus on, we create more of05:00 – Why skipping celebration quietly hurts your business06:45 – The $1,010,850 realization and why I almost didn’t share it08:30 – What making the money actually represents to me10:45 – The million lessons behind the milestone12:40 – Why staying in the game matters more than speed14:30 – How celebration fuels confidence, visibility, and marketing16:15 – A simple daily practice to notice your wins18:20 – What’s coming next on the podcast19:45 – My invitation to celebrate together and book a call21:00 – Why I believe so deeply in the work you’re doing Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    23 min
  5. 153. Building Resilience, Handling Failure, and How to Bet on Yourself

    FEB 2

    153. Building Resilience, Handling Failure, and How to Bet on Yourself

    There have been seasons in my business where I seriously wondered if I should quit. Not because I didn’t love the work, but because the rejection felt personal, the growth felt slow, and my confidence took a hit. In this episode of Doing Business Like a Woman, I’m talking honestly about what it really takes to get out of your own way and keep going as a woman entrepreneur. I share real stories from my own business, including a stretch where I heard “no” over and over again, and the mindset shifts that helped me stay in the game long enough to build the business I have today. In this episode, I talk about: Why growth is always happening Why feeling your feelings is part of building resilience How enthusiasm and energy are created on purpose What it really means to bet on yourself as a CEO If you need encouragement to get out of your own way and keep going, especially during the seasons that feel discouraging, slow, or uncertain, this episode is for you. Timestamps: 00:00 – Why getting out of your own way matters more than ever02:00 – Why business is harder than most people admit04:00 – Growth is our natural state07:00 – How to reflect on a “non-revenue growth” year without spiraling09:30 – Why failure and rejection feel can feel personal14:30 – Learning to feel disappointment instead of avoiding it16:30 – How resilience is actually built18:30 – Creating enthusiasm and energy on purpose21:00 – Why your energy matters more than your strategy23:00 – What it really means to bet on yourself25:30 – Making decisions faster and trusting yourself as CEO27:00 – Encouragement for the year ahead Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    27 min
  6. 152. Trusting Your Fifth Brain with My Client Frankie Rollins

    JAN 19

    152. Trusting Your Fifth Brain with My Client Frankie Rollins

    What if the voice you keep doubting is actually the one that knows exactly what to do next? In this episode of Doing Business Like a Woman, I’m joined by my client Frankie Rollins, founder of The Fifth Brain Collective, writer, teacher, and entrepreneur. Frankie helps people trust themselves enough to bring their ideas to life, especially the ones they’ve been sitting on for years. We talk about writing, creativity, entrepreneurship, leadership, and the deep similarities between them. This conversation is for any woman who knows she has something to say, something to build, something to offer… and keeps second-guessing herself anyway. In this episode, Frankie and I talk about: What the Fifth Brain is and why every woman has one How tiny rules and internal narratives keep women stuck The mindset shifts required to create abundance and sustainability What it really means to lead from who you are This is one of those conversations that reminds you that you’re not broken, behind, or missing anything. You already know more than you think. Timestamps: 00:00 – Welcome and introducing Frankie Rollins02:00 – Why helping people get their writing done matters so deeply04:30 – Everyone has a story and why the world needs all of them06:30 – Frankie’s accidental path into entrepreneurship09:30 – Leaving academia and choosing herself12:00 – Trusting yourself before you know how it will work14:00 – What the Fifth Brain really is17:00 – How tiny rules limit creativity and business growth20:00 – Writing, entrepreneurship, and self trust23:00 – Why permission is not required to create26:00 – Mindset shifts around money and abundance29:00 – Becoming the next version of yourself as a leader32:00 – Leading from your Fifth Brain35:00 – What Frankie is building next38:00 – How to connect with Frankie and The Fifth Brain Collective41:00 – Final thoughts and encouragement Connect with Frankie: 🌐 Website: https://www.frankierollins.com/ 📸 Instagram: https://www.instagram.com/fifth_brain_collective_writing/ 📘 Facebook: https://www.facebook.com/e.frankierollins 🎵 TikTok: https://www.tiktok.com/@fifthbraincollective 🎥 YouTube: https://www.youtube.com/@fifthbraincollective Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    44 min
  7. 151. Using AI Without Losing Trust, Voice, or Connection

    JAN 12

    151. Using AI Without Losing Trust, Voice, or Connection

    I was sitting at the dinner table with my teenagers the other night, and somehow the conversation shifted to a topic on AI, creativity, and trust. I wasn’t surprised by their opinions on the technology, because they frequently poke fun at me for using it. However, it was moving to hear how deeply they care about what’s real and the importance of actually thinking for themselves. And that got me thinking…. these kids are the next generation of buyers. And honestly, they’re already influencing how trust works in the marketplace. In this episode of Doing Business Like a Woman, I’m sharing my honest perspective on how trust-driven businesses can use AI in their marketing. I teach you: Why trust in business feels harder to build right now Why your wisdom, experience, and voice are still your greatest assets And how to use AI to amplify your voice without replacing it If you’ve been wondering how to use AI without losing connection, credibility, or confidence, this conversation will help you find your footing. Timestamps: 00:00 – A family dinner conversation about AI02:10 – Why my kids are uncomfortable with not knowing what’s real04:40 – These teenagers are future clients and decision makers06:30 – Why trust feels harder to build right now08:15 – What a “trust recession” means for service businesses10:20 – The question I ask before using AI for anything12:40 – Why I refuse to let AI replace my wisdom or intellect15:10 – How I think about AI as an assistant, not a leader17:45 – Where AI helps me save time without losing connection20:30 – How I repurpose content using AI without outsourcing my voice23:15 – What I want you thinking about before you use AI in your business25:00 – Final thoughts on trust, leadership, and staying human Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    24 min
  8. 150. What is Value and How to Offer it Consistently

    JAN 5

    150. What is Value and How to Offer it Consistently

    Have you ever caught yourself spiraling over your pricing, trying to find the “perfect” marketing strategy, or doubting your value as a business owner? In this episode of Doing Business Like a Woman, I’m talking all about value — one of the most important concepts you need to understand if you want consistent clients and sustainable income. I teach you: The difference between your inherent worth and your business value How value actually turns into revenue What creating more value in your business looks like How to market in a way that builds certainty and trust I guarantee, by the end of this episode, you’ll be well on your way toward your marketing feeling more simple and grounded. Timestamps: 00:00 – Why understanding value changed everything in my business01:30 – The most common question women ask about marketing03:00 – What “value” actually means in business04:10 – The difference between inherent worth and business value05:30 – Why women take marketing results personally07:00 – How value creates the exchange of money09:00 – Why value is fluid and always evolving10:45 – How certainty increases perceived value12:00 – What marketing really is in trust-driven businesses13:45 – How value stacks and leads clients to say yes15:30 – Why obsessing over best-fit clients changes everything17:30 – Real examples of value you can offer consistently19:30 – How to stop guessing and start asking your people21:00 – Invitation to get support clarifying your value Stay Connected: 📩 Sign up to receive my Friday Newsletter! https://avanticreativegroup.mykajabi.com/newsletter-opt 💭 Your thoughts and experiences matter to me! Share your takeaways from this episode with me. https://www.speakpipe.com/DoingBusinessLikeAWomanPodcast 🌐 Website: https://www.melissamkellogg.com/ 🔗 LinkedIn: https://www.linkedin.com/in/melissamkellogg/ 📸 Instagram: https://www.instagram.com/melissa_m_kellogg/ 📘 Facebook: https://www.facebook.com/BusinessAcademy4Women  Want to Grow Your Sales, Doing What You Love, in the time you have?? Then, you’ve got to go and grab my free on-demand video training that will teach you my simple process for creating compounding results from the sales and marketing strategies you are already using. Get the training HERE. Subscribe to the podcast + download each episode on Apple, Spotify, or Google Podcasts.

    23 min
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The Doing Business Like a Woman podcast is for women entrepreneurs in any stage of building their own business - whether you're just getting started or are a seasoned pro - that wants to make more money and have a greater impact while growing into the full expression of yourself as a female entrepreneur. More women than ever are starting and running businesses, and we are creating a whole new way of doing business. I used to think doing business like a woman was a problem and now I know it's a major asset in many ways. It is now possible to step into the full expression of myself as a woman and all that entails as well as make lots of money and impact countless lives. This podcast celebrates, inspires and instructs women of all stages of business and life to start, grow, and scale businesses - and lives - that create greater financial freedom and choices for themselves and their families.

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