SME & Entrepreneur Podcast

Craig Murray
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  • ENTREPRENEURSHIP
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This podcast's purpose is to curate authentic, easily digestible, relevant business content that will help you. We talk to business owners, founders, and entrepreneurs and ask them questions that helped their business journey; we extract information from our guests that will help you move forward in your career. Whether you are starting a business or have 20 years experience, this podcast will add value!

  1. 07/24/2023

    Building Brands and Leads with Social Media - Guest Kristy Campbell

    We explore Kristy Campbell's creative evolution from a 100-day design challenge to the development of Pink Pony Creative, a multi-6-figure global brand. Discover the secrets behind building brands and generating leads through the influential force of social media. Kristy shares invaluable social media strategies and tells the story of how she ended up on the world stage at Adobe MAX. Listen to Kristy's captivating journey, where you'll gain insights into the art of brand growth through TikTok and Instagram. Discover the power of authenticity and creativity in transforming ideas into successful businesses. Tune in to unlock your brand's potential with the magic of social media! www.nzsmeefestival.com

    52 min

  2. 06/22/2023

    Scaling Success: Todd Welling's Journey from Startup to 450+ Staff Across 7 Countries!

    Overdose now have over 450+ staff in 7 countires, all founded here in NZ - Meet Todd Welling, Co-founder of Overdose - The Anti-Agency, Agency! Get ready to revolutionize your perspective on digital success. Join us as we delve into the mind of Todd Welling, the co-founder of Overdose, The Anti-Agency, Agency. Forget traditional approaches and embrace a disruptive mindset that produces real business outcomes. Buckle up for an exhilarating discussion on entrepreneurship, being different versus being better, and the secrets behind a people-led company. Don't miss this game-changing episode with Todd Welling, a true visionary in the world of digital innovation. Todd is also one of our headline speakers at SME&E Growth in Welington, 11/12 July 2023 jump on ur website for the details. https://www.nzsmeefestival.com/ Overdose website https://overdose.digital/about-us/

    57 min

  3. 06/16/2023

    Brand advice for businesses

    Explore the power of branding. Guest - Ciaran Jack, the Founder of Obvious Brand Partner (OBP), specialising in brand and design solutions. Brand is often misunderstood as just a logo, but Ciaran takes us on a deep dive into the true essence of branding. We learn that OBP's approach goes beyond mere visual aesthetics, as they craft brand solutions that are purposeful and grounded in business sensibility. One of the key topics we explore is brand strategy. Ciaran emphasises the importance of defining your brand's values, vision, mission, and market position. By doing so, you can create a strong foundation for your brand and establish a unique identity that resonates with your audience. We also explore how OBP helps businesses curate their brand. Ciaran sheds light on the concept of tone of voice and how it can be used to characterise a brand. Through thoughtful and intentional branding, businesses can effectively communicate their messages and connect with their target market. Tune in as we uncover valuable insights about branding and discover what your brand might look like now, and how you can shape it for the future. Join us on this captivating journey with Ciaran Jack, Founder of Obvious Brand Partner, and gain a fresh perspective on the power of branding and design. (Obvious Brand Partner, or OBP, is a company that specializes in brand and design solutions. They believe that brand is more than just a logo and offer services that help businesses define their values, vision, mission, and market position. Through their expertise in tone-of-voice and brand strategy, OBP helps businesses create purposeful and visually captivating brands.) https://obvious.agency/

    45 min

  4. 06/09/2023

    How to get Venture Capital Funding for your business

    Guest Simeon Burnett Co Founder VC Company Snowball Effect - Get ready to be inspired and equipped with the knowledge you need to secure funding for your small business or groundbreaking idea. Featuring interviews with successful founders, venture capitalists, and industry experts, this podcast is your go-to resource for practical advice and strategies to thrive in the world of capital raising. Take advantage of the opportunity to unlock the funding you need to take your business to new heights. Today, subscribe to the Small Business & Entrepreneur Podcast and embark on a transformative journey toward entrepreneurial success. Listen to SNowball Effect at SME&E Growth Wellington 11/12 July https://www.nzsmeefestival.com/ Snowball Effect link below: https://www.snowballeffect.co.nz/

    37 min

  5. 05/29/2023

    How to make a purpose led brand go global

    GAME CHANGING ENTREPRENEUR - Welcome to an extraordinary episode of the SME & Entrepreneur Podcast, where we have the privilege of hosting the brilliant Brianne West, a game-changing entrepreneur and the visionary founder of Ethique. Get ready to be inspired as we delve into Brianne's remarkable journey and her mission to revolutionize the beauty industry with her regenerative brand. Brianne, who is not only a highly accomplished entrepreneur but also a headline speaker at SME&E Growth, brings a wealth of knowledge and expertise to our conversation. Her trailblazing achievements have gained global recognition, from being named a 'Top 100 Global Thinker' to earning prestigious accolades such as the NZ EY 'Young Entrepreneur of the Year' and the One Young World's 'Entrepreneur of the Year.' Her commitment to making a positive impact on our environment and reshaping the business landscape is awe-inspiring. In this captivating episode, Brianne shares her invaluable insights into purpose-led entrepreneurship, sustainable business practices, and creating enterprises that benefit all stakeholders. Prepare to be amazed as she takes us behind the scenes of Ethique's incredible success story and unveils her latest venture, Nous, where she supports early-stage startups with a purpose. If you're an aspiring entrepreneur or a forward-thinking business enthusiast, this episode is a must-listen. Join us as we dive deep into the mind of Brianne West, an unstoppable force shaping the future of purpose-driven enterprises. Get ready to be motivated, enlightened, and empowered. Let's jump right in! If you're an aspiring entrepreneur or a forward-thinking business enthusiast, this episode is a must-listen. Join us as we dive deep into the mind of Brianne West, an unstoppable force shaping the future of purpose-driven enterprises. Get ready to be motivated, enlightened, and empowered. Let's jump right in!

    50 min

  6. 05/23/2023

    How to disrupt a traditional industry

    Join us on the SME&E Podcast as we dive into the incredible entrepreneurial journey of Sue De Bievre , the co-founder of Beany. In this episode, we explore the highs, lows, and everything in between that comes with building a disruptive accounting platform. Sue takes us on a rollercoaster ride of her experience, from the moment the idea sparked to the challenges of raising capital and assembling a passionate team. She shares the real, unfiltered insights into the life of a small business owner and the unwavering determination to make a difference in the lives of fellow entrepreneurs. Discover how Beany shook up the accounting industry by harnessing the power of technology to slash costs for business owners while providing exceptional service. Sue unveils the hurdles they faced, the lessons they learned, and the innovative strategies they employed to revolutionise an age-old profession. Sue candidly discusses the ups and downs of securing capital to fuel Beany's growth from humble beginnings to attracting investors. Get a firsthand glimpse into the entrepreneurial mindset, the importance of perseverance, and the transformative power of embracing change. Grab your SME&E Growth 2023 Ticket at the below link https://www.nzsmeefestival.com/ Information about Beany : https://www.beany.com/en-nz/about Information about Plug-In https://www.plugin.accountant/

    46 min

  7. 05/12/2023

    5 million dollars a day startup based in NZ

    Join us in this episode as we delve into the inspiring journey of James Fuller, the CEO and co-founder of HNRY, a global financial services platform. James takes us through the challenges he encountered while starting HNRY from scratch, including funding and going global. He shares his experience of becoming a CEO and managing a team of more than 100 staff. James also provides valuable insights and practical advice for entrepreneurs who are looking to develop their minimum viable product (MVP) and gather insights and data to build and scale a successful business. Whether you're a seasoned business owner or an aspiring entrepreneur, this episode offers valuable tips and insights that you don't want to miss. James is a Keynote speaker at SME&E Growth in Wellington 11/12 July; make sure you grab your limited ticket before they are all sold https://www.nzsmeefestival.com/

    1h 2m

  8. 05/05/2023

    How to create a global active wear brand from NZ

    Join us for an inspiring episode with Miria Flavell, the Founder and CEO of the Hine Collection. Miria shares her journey of building her own business, the challenges she faced, and how she overcame them. We delve into the origin story of Hine Collection and how Miria turned her passion into a successful brand. In this episode, we also discuss funding options for startups, brand development, and advice for business owners facing adversity. Miria opens up about dealing with anxiety and stress in the fast-paced world of entrepreneurship and shares her top tips for maintaining a healthy work-life balance. If you're looking for inspiration and practical advice on how to succeed in business, this episode is for you. Tune in to learn from a true trailblazer in the industry and be empowered to take your business to the next level. https://www.hinecollection.com/ SME&E Growth 11/12 July 2023 in Wellington - details below https://www.nzsmeefestival.com/

    53 min
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About

This podcast's purpose is to curate authentic, easily digestible, relevant business content that will help you. We talk to business owners, founders, and entrepreneurs and ask them questions that helped their business journey; we extract information from our guests that will help you move forward in your career. Whether you are starting a business or have 20 years experience, this podcast will add value!

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