Salon Success with Monaco Nail Academy

Monaco Nail Academy
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Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and real-ly freaking hard work. Send us a voicemail! www.speakpipe.com/salonsuccess

  1. 2D AGO

    How to Find Nail Clients in 2026 (Salon Marketing Strategy)

    Send us a voicemail! www.speakpipe.com/salonsuccess In this episode, we talk honestly about what it really takes to build a nail business - especially when you don’t have clients yet. From burnout and balancing two businesses, to avatar marketing and the “Queen Bee” strategy for referrals, this conversation breaks down practical ways to attract nail clients without paid ads or gimmicks. We're chatting about - • Finding clients in your local community• How to define your dream nail client• Why targeting “everyone” doesn’t work• Using free appointments strategically• The reality of social exhaustion as a nail tech• Building a salon business that fits your life If you’re a nail tech, beauty pro, or salon owner trying to grow your business in 2026, this episode will help you get clear, focused, and bold about your next steps. Clients don’t just appear. Go get them! *********************************************** Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and really freaking hard work. ************************************************ Monaco Nail Academy is a school for Nail Technicians in New Zealand. We offer remote/online training, and sell wholesale salon products to beauty professionals. Share with us! Tag @monaconailacademy or #LearnAtMonaco

    1h 12m

  2. FEB 11

    One Simple Hack to Fill Your Client List

    In this episode of the Salon Success Podcast, we dive into real strategies for salon owners who want to work smarter, not harder. Penny shares her secrets to getting fully booked in fewer hours, using free manicures as a marketing tool, and managing admin without overwhelm. You’ll learn how to: Fill your client list without extra hours Use free services strategically to grow your salon Create a work-life balance that actually works Master your finances and save hundreds each year Stop doomscrolling and stay productive Whether you’re a nail tech, salon owner, or beauty entrepreneur, these practical tips will help you grow your business, gain freedom, and feel in control. Follow Penny and the team at Monaco Nail Academy on Instagram, Facebook, and YouTube for more nail tech tips, marketing strategies, and behind-the-scenes salon insights. Key Topics: salon marketing, client growth, admin tips, work-life balance, free manicure marketing, financial hacks, productivity for salon owners, nail business growth. *********************************************** Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and really freaking hard work. ************************************************ Monaco Nail Academy is a school for Nail Technicians in New Zealand. We offer remote/online training, and sell wholesale salon products to beauty professionals. Share with us! Tag @monaconailacademy or #LearnAtMonaco

    1h 32m

  3. JAN 28

    Why Your Nail Qualification Isn’t Getting You Clients

    Nail or beauty school is just the beginning — but what actually happens after you’re qualified? In this episode of the Salon Success Podcast, the team gets real about what it takes to turn a certificate into actual clients. We talk about confidence, momentum, marketing, hustle hours, and why waiting to feel “ready” is one of the biggest reasons techs stay stuck. From mobile work and home salons to opening commercial spaces, this episode is full of honest stories, hard truths, and reassurance that you don’t need to be perfect — you just need to start. *********************************************** Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and really freaking hard work. ************************************************ Monaco Nail Academy is a school for Nail Technicians in New Zealand. We offer remote/online training, and sell wholesale salon products to beauty professionals. Share with us! Tag @monaconailacademy or #LearnAtMonaco

    1h 3m

  4. JAN 14

    Is Growth Worth It? The Reality of Expanding a Nail Brand

    In this episode, we dive into the real behind-the-scenes of growing a nail business - from dreaming about a commercial space to navigating the fear of hiring staff for the first time. Alisha is excited about expansion, Christel is feeling nervous, and we’re unpacking the emotional, practical, and financial realities that come with wanting “the next step.” Whether you’re home-based, thinking about moving into a studio, or wondering when you’ll feel “ready,” this conversation will give you clarity, reassurance, and a whole lot of honesty. 🎙️ Topics we cover:• When to move from home-based to commercial• How to know if you’re ready to hire staff• Balancing big dreams with real-life fear• Imposter syndrome while growing your business• What expansion actually looks like behind the scenes Perfect if you’re a nail tech wanting to grow, expand, or just feel less alone. *********************************************** Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and really freaking hard work. ************************************************ Monaco Nail Academy is a school for Nail Technicians in New Zealand. We offer remote/online training, and sell wholesale salon products to beauty professionals. Share with us! Tag @monaconailacademy or #LearnAtMonaco

    1h 9m

  5. JAN 7 · BONUS

    Why Loyalty Cards Don’t Work (And What to Do Instead) (Encore Episode)

    This episode originally aired in August 2024 - and it’s just as relevant heading into 2026, which is why we’re replaying it as an encore over the break. In this conversation, Penny is joined by Mel and Pat to unpack one of the most common (and least questioned) business habits in the nail and beauty industry: traditional loyalty programs. Stamp cards. “Every 10th service free.” Automatic discounts no one really thinks through. We break down what these systems actually cost you, why clients rarely value them the way business owners hope, and how “loyalty” is often misunderstood altogether. You’ll hear: • The real maths behind free services and stamp cards • Why most clients aren’t staying for the reward anyway • How loyalty programs can quietly cheapen a premium brand • Why coffee cards work - and beauty services don’t • The difference between perceived value and actual cost • Creative alternatives that reward clients without discounting your work • Ideas like gifting, gamification, lucky dips, collaborations, and themed rewards • How to design loyalty around your avatar, not industry habits This isn’t a “don’t ever do loyalty” episode - it’s a think before you copy what everyone else is doing episode. If you’re planning your pricing, client experience, or retention strategy for 2026, this one is worth revisiting.This episode originally aired in August 2024 - and it’s just as relevant heading into 2026, which is why we’re replaying it as an encore over the break.

    41 min

  6. 12/31/2025 · BONUS

    The Spaghetti Launcher Guide to Finding Clients (Encore Episode)

    It’s an encore episode for one reason: you need this one in your 2025–2026 reset kit. Originally airing July 2024, this episode dives into one of the most game-changing topics for any nail tech or beauty pro: your marketing avatar - aka your dream client. In this episode, Penny sits down with Leonie, Mel, and Pat to unpack: ✨ How to actually define your ideal client (with ChatGPT’s help) ✨ Why “everyone” is not a target market ✨ The difference between roof-specks and spaghetti-launching ✨ How to find your avatar in the wild ✨ What they want, what they care about, and where they spend time ✨ How to shape your services around what real humans value ✨ Whether you should host your own mini focus group (spoiler: yes) ✨ Why your community is your best marketing tool This one is full of real examples, real student stories, and the kind of slightly-chaotic Monaco energy you keep telling us is your favourite. Encore because it still hits!

    49 min

  7. 12/24/2025 · BONUS

    High-Value Clients, Low-Value Effort: The Marketing Mindset That Changes Everything (Encore Episode)

    This encore episode originally aired in July 2024 and quickly became one of our most replayed chats - so we're bringing it back for the holiday break! In this episode, Penny, Mel, and Pat (plus Luna the dog, plus sick kids, plus general chaos) sit down in their pyjamas to unpack a concept that completely shifts how new and experienced nail techs think about marketing: Low value/high volume vs. high value/low volume. In plain English?Why some marketing tasks chew up HOURS for almost no return……while others take almost no time and bring in dream clients who stick around. We talk:✨ Why flyer drops, random business cards, and “like/share” giveaways rarely work✨ Simple tweaks that turn average marketing into actually valuable marketing✨ How to collaborate with local businesses without giving away your services forever✨ What school newsletters, influencers, crystal shops, and sports clubs all have in common✨ How to make your marketing passive, targeted, and way less exhausting It’s relaxed, it’s real, it’s slightly unhinged in places — and it’s one of the most practical, perspective-shifting episodes we’ve ever recorded. Perfect if you’re planning your client strategy for 2026 and want more results, less effort, and a whole lot more clarity.

    41 min

  8. 12/17/2025

    Why Cutting Cuticles Isn’t Safe: The Truth Behind “Clean” Nails (with Cuticle-B-Gone)

    GIVEAWAY ENTRIES CLOSE 31 DEC 2025 Cuticles aren’t “optional” skin - they’re protective tissue.So why does social media keep telling clients to cut them off? In this episode, we chat with Barbara from Cuticle-B-Gone about the medical, legal and practical reasons cuticle cutting isn’t standard practice in NZ, why it’s restricted in parts of the US, and how online trends have pushed clients to expect unsafe prep. We cover:• the actual purpose of cuticles• why Russian manicures don’t align with NZ insurance standards• infection risks & immunity issues you don’t see on TikTok• how to talk to clients who expect “clean lines” at any cost• the origin story of Cuticle-B-Gone and why it was invented 👉 Perfect for nail techs, students, and anyone trying to navigate the gap between social media and safe practice. *********************************************** Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and really freaking hard work. ************************************************ Monaco Nail Academy is a school for Nail Technicians in New Zealand. We offer remote/online training, and sell wholesale salon products to beauty professionals. Share with us! Tag @monaconailacademy or #LearnAtMonaco

    58 min
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Nail or Beauty School was just the beginning, right? What on earth do you do now?! Welcome to the Salon Success Podcast with Monaco Nail Academy. Our topics stretch beyond nails and into all things salon related - business, marketing and social media - and at very least hits you with real, honest stories about our experiences. This isn't school; this is real life, real business, and real-ly freaking hard work. Send us a voicemail! www.speakpipe.com/salonsuccess

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