The Good Leadership Podcast

Charles Good

The Good Leadership Podcast helps leaders outlearn, outthink, and outperform. Each week, host Charles Good sits down with leading authors, researchers, and practitioners to unpack the science of leadership, learning, behavior change, decision-making, and human performance. More than inspiration, each episode delivers practical ideas you can apply to think better, lead smarter, and perform when it matters most.

  1. 13h ago

    How to Strengthen Your Judgment with AI with Charles Good

    Want to make better decisions with AI? Before you prompt, write down your judgment, your confidence, and your key assumption. Then use AI to challenge your thinking and check your forecast against what actually happens. In this episode of The Good Leadership Podcast, Charles Good walks through a practical approach to AI decision-making using a pricing decision and a training-demand example. Learn how to spot vague AI advice, investigate missed forecasts, and carry what you learn into your next business decision. This is Part 2 of the Judgment Series. Chapters: 00:00 Why your judgment matters when using AI 02:08 A pricing decision: write your forecast first 05:11 How to spot useful AI feedback 07:20 What to learn when your forecast misses 09:40 Three rules for a useful decision record 10:29 Make “write before you prompt” a habit 11:08 A training-demand forecast that missed 12:01 Change the evidence you require 12:37 Your next decision: start with three lines 13:20 Track whether your judgment is improving TRY THIS AI PROMPT “I’ve already made a judgment. Do not give me a recommendation. Challenge my key assumption. What would have to be true for it to fail? What evidence against my view should I look for? Give me two early signals I can check in the first thirty days. And tell me what you know versus what you’re guessing.” Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠]

  2. 6d ago

    Why Developing Your Judgment Is the New Competitive Advantage with Charles Good

    AI can make your work faster, sharper, and more polished. But there is a less obvious risk: your output may be improving faster than your underlying judgment. In this episode of The Good Leadership Podcast, Charles Good explores what happens to professional judgment when AI increasingly handles the analysis, generation, and first-pass reasoning that people once had to do themselves. The central question is not whether AI can help you make a better decision. It can. The more important question is whether using AI is making you a better decision-maker. As high-quality generation becomes cheaper and more abundant, value increasingly shifts toward what remains scarce: the ability to evaluate evidence, recognize what is missing, challenge assumptions, make decisions under uncertainty, and learn from the results. Charles examines the research behind how expertise and intuition actually develop, why feedback matters, and why years of experience do not automatically translate into better judgment—particularly in “wicked” environments where feedback is delayed, noisy, or difficult to interpret. You’ll also learn why the default AI workflow can disrupt the natural learning process. When AI frames the problem and forms the first judgment, it becomes harder to determine what you originally believed and what reality should teach you when the outcome arrives. Chapters 00:00 AI’s Impact on Career and Judgment 02:32 Why Judgment Is Becoming More Valuable 05:01 The Difference Between Improving Decisions and Improving Judgment 07:01 Conditions for Developing Expert Intuition 10:18 The Default AI Workflow and Its Risks 13:28 The Three-Line Judgment Protocol 15:09 Using AI to Stress Test Your Judgment 16:55 Implementation Intentions to Reinforce Better Habits 18:30 Building Judgment Through Experience and Reflection 19:10 Practical Steps to Develop and Protect Judgment in the AI Era Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠

  3. Sep 22

    Why the Aging Workforce Could Become Your Biggest Advantage with Dan Pontefract

    What happens when the workforce gets older, careers get longer, and decades of organizational knowledge begin walking out the door? Dan Pontefract, author of The Future of Work Is Grey, joins Charles Good on The Good Leadership Podcast to explore how demographic change is reshaping the future of work and why leaders need to rethink how they approach age, careers, retirement, and experience. Dan introduces the concept of Age Debt and explains how organizations can turn the challenges of an aging workforce into an Experience Dividend. The conversation dives into some of the biggest challenges facing organizations as populations age: what leaders can learn from Japan’s demographic experience, why short-term planning often fails to account for long-term workforce shifts, and how organizations risk what Dan calls “unplanned corporate dementia” when experienced employees leave without transferring their tacit knowledge. Dan also shares practical frameworks including the Career Canvas, Wisdom Wheel, and Longevity Lens, designed to help leaders rethink career paths, strengthen knowledge transfer, encourage collaboration across generations, and create workplaces where people can continue contributing throughout longer careers. Charles and Dan also explore why age and innovation are not opposites, how organizations can make better use of the knowledge and judgment of experienced employees, and why technology should be used to extend people’s ability to contribute rather than simply replace them. If you want practical strategies for managing an aging workforce, preserving organizational wisdom, building age-inclusive cultures, and turning longevity into a source of competitive advantage, this episode offers a powerful new way to think about the future of work. Dan Pontefract is a leadership strategist, bestselling author, speaker, and workplace thinker whose work focuses on leadership, culture, organizational effectiveness, and the future of work. He is the author of The Future of Work Is Grey, which examines the demographic forces reshaping the workplace and how organizations can move from accumulating Age Debt to capturing the Experience Dividend by rethinking careers, knowledge transfer, workplace design, and the value of experience. Chapters 00:00 Introduction to demographic shifts and the aging workforce 01:50 Lessons from Japan’s demographic challenges 04:16 The mismatch between planning horizons and demographic realities 05:39 The risk of unplanned organizational dementia 10:16 Age Debt and the Experience Dividend 11:00 Rethinking careers with the Career Canvas 16:19 The Wisdom Wheel and transferring organizational knowledge 21:14 The Longevity Lens and age-inclusive workplaces 25:35 Age and creativity: lessons from multi-generational collaboration 29:57 Everyday habits for building an age-savvy organization 31:59 Why leaders should be “loud and proud” of their age 33:21 Turning aging from a liability into an organizational asset Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  4. Sep 15

    How to Stay Valuable at Work in the Age of AI with Melissa Swift

    How do leaders stay effective when work is changing faster than ever? Melissa Swift, author of Effective: How to Do Great Work in a Fast-Changing World, joins Charles Good on The Good Leadership Podcast to explore what effectiveness really looks like in an era of AI, constant disruption, workplace overload, and organizational chaos. Melissa shares her Effectiveness Architecture (knowledge, methods, people, and technology) and explains why working harder is often not the same as working better. The conversation dives into some of the toughest challenges facing leaders today: managing rumors and gossip without becoming part of them, leading with transparency during uncertainty, distinguishing unavoidable chaos from self-inflicted organizational dysfunction, and recognizing when structural problems make effectiveness nearly impossible. Melissa also explains how leaders can redesign work, clarify roles, reduce unnecessary complexity, and create the conditions for people to perform at their best. Charles and Melissa also explore the future of leadership in an AI-driven workplace, including how great leaders can use AI to extend their thinking rather than outsource it, why emotionally intelligent managers remain essential, and why hope may become one of the most important human leadership capabilities of the future. If you want practical strategies to become more effective, reduce workplace chaos, improve communication, and lead through rapid change, this episode offers a powerful playbook. Melissa Swift is a founder, CEO, speaker, and longtime people consultant who helps organizations, teams, and individuals succeed in increasingly complex and chaotic workplaces. She has held leadership roles at Mercer, Korn Ferry, and Deloitte and is the author of Effective: How to Do Great Work in a Fast-Changing World. Her work focuses on helping people and organizations improve effectiveness by strengthening how they use knowledge, methods, relationships, and technology. Chapters 00:00 Introduction to effectiveness in leadership 01:16 Melissa introduces the effectiveness architecture 02:12 Managing rumors and gossip effectively 03:25 Adopting an open but discerning stance 04:23 Using peer leadership to clarify signals 05:18 Responding to rumors and maintaining boundaries 06:30 The power of transparency during ambiguity 09:21 Understanding different types of chaos 12:05 Recognizing self-inflicted chaos and zombie cabin environments 14:38 Creating structural changes to reduce chaos 15:22 Signs of structural barriers to effectiveness 17:27 Planning a thoughtful exit from intractable roles 19:44 The impact of emotionally intelligent management 22:55 Technology’s role in leadership and management 24:39 Partnering with AI to extend leadership capabilities 26:34 Cultivating hope as a leadership skill 29:15 One small action for leaders to improve effectiveness 30:03 Connecting with Melissa Swift and her work Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

  5. Sep 8

    When Everyone Sounds the Same, What Makes You Stand Out? with William Arruda

    AI has made it easier than ever to create polished content, communicate ideas, and build visibility. It has also made it easier for everyone to sound remarkably similar. So when great-looking output becomes abundant, what actually makes you stand out? In this episode of The Good Leadership Podcast, Charles Good speaks with personal branding pioneer William Arruda about how leaders and professionals can build a reputation that remains distinctive, credible, and human in the AI era. William explains why expertise alone is becoming less differentiating, how self-awareness and a clear point of view strengthen your brand, and why narrowing who you want to serve can actually increase your influence. He also shares his Know, Show, Grow framework for identifying what makes you valuable, making that value visible, and building a reputation over time. The conversation explores how to strengthen your LinkedIn presence, tell stories that reveal the person behind the expertise, and use AI to amplify your thinking without flattening your voice. As technology makes polished communication easier for everyone, the advantage shifts toward something harder to automate: a clear perspective, earned credibility, and a reputation people remember. William Arruda is a bestselling author, keynote speaker, entrepreneur, and one of the world’s leading authorities on personal branding and digital branding. He is the founder of Reach Personal Branding and CareerBlast.TV, where his programs have helped millions of professionals clarify what makes them distinctive and translate that into greater visibility, credibility, and career impact. William is the author of Digital YOU, Career Distinction, and Ditch. Dare. Do!, and he created the 360Reach Personal Brand Survey, which has been used by nearly two million people worldwide. He is also a longtime Forbes contributor whose work focuses on personal branding, career growth, leadership, and the human side of professional success. His central message is simple: what makes you unique is what makes you valuable. Chapters 00:00 Introduction to the importance of personal branding in the AI era02:11 The rise of content noise and the commodity nature of content04:45 Why personal branding is more crucial in a democratized AI landscape06:56 The importance of quality over quantity in content creation09:04 Self-awareness as the foundation of authentic branding11:21 Optimizing LinkedIn profiles for authentic branding14:14 Maintaining clarity and uniqueness in content and comments16:37 Revisiting and refining your brand in a changing technological landscape19:18 Case example: From vague to clear personal brand24:04 Avoiding imitation and copying others' styles26:49 Sharing failures and vulnerability to build trust28:05 The Know phase: Self-awareness and differentiation28:32 The Show phase: Telling human, relatable stories29:56 The Grow phase: Building network and thought leadership31:06 Aligning daily actions with your brand identity32:12 Using AI to amplify human qualities and authenticity33:24 Strategies for turning LinkedIn into a value creation platform35:25 Quick wins for personal branding in 30 days37:42 Practical steps to refine and communicate your brand38:35 Final thoughts: Building a human-centered, AI-proof brand Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠⁠

  6. Sep 1

    What the Research Says High Performers Do Differently with Ty Bennett

    What really separates high performers from everyone else? According to new research commissioned by bestselling author and leadership expert Ty Bennett, the answer is less about working longer and more about preparing better. In this episode of The Good Leadership Podcast, Ty joins Charles Good to unpack the ideas behind his new book, Redefining High Performance. He shares why preparation emerged as the strongest driver of high performance, why fear of failure remains one of its biggest obstacles, and how curiosity, adaptability, rehearsal, and better questions help leaders perform when the pressure is real. The conversation challenges the old formula of simply working harder and offers a more sustainable model for staying effective and relevant over time. Ty explains why the best performers prepare for scenarios, relationships, and change before they arrive, and why continuous learning may be the capability that keeps every other skill valuable.Ty Bennett is a bestselling author, keynote speaker, entrepreneur, and leadership expert known for translating research into practical strategies for high performance, influence, and communication. He is the founder of Leadership Inc. and has delivered more than 2,000 presentations worldwide. Earlier in his career, Ty and his brother built a direct sales business to more than $20 million in annual revenue, expanding across 37 countries. He is the author of several books, including The Power of Storytelling, Partnership Is the New Leadership, The Power of Influence, and his latest book, Redefining High Performance. His recent research examines what separates top performers in leadership, sales, and business, with a particular focus on preparation, adaptability, curiosity, and overcoming fear of failure. Chapters 00:00 Introduction to Redefining High Performance01:50 The Research Behind High Performance04:20 The Surprising Barrier: Fear of Failure06:19 Preparation as the Key Driver of Success11:39 Redefining High Performance for Today’s Leaders14:15 Avoiding Irrelevance as a Successful Executive16:28 The Power of Curiosity and Continuous Learning20:10 Final Takeaways: Building Performance Before the Moment20:38 Closing Remarks and Resources Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠

  7. Aug 25

    From Scarcity to Scale: What Great Innovators Learn From Constraints with Dr. Amos Winter

    What if the next breakthrough comes from having fewer resources, tighter constraints, and less room for error? In this episode of The Good Leadership Podcast, Charles Good speaks with MIT professor Dr. Amos Winter, co-author of Global by Design, about why some of the most powerful innovations emerge from environments where affordability, infrastructure, and context cannot be ignored. Drawing on examples such as the Honda Super Cub, Amos explains how leaders can identify problems worth solving, understand the people and systems around them, and design solutions that succeed beyond the lab. The conversation explores why price-performance fit often matters more than maximizing performance, how constraints can sharpen innovation, and where AI still falls short when physical, cultural, and contextual understanding is essential. For leaders trying to build products that can scale across markets, the challenge is clear: design for the real world from the beginning. Global by Design is now available at retailers worldwide! Amazon: https://www.amazon.com/dp/1647820758?lv=shuf&channelId=500&plpRedirect=mhFallback Dr. Amos Winter is the Germeshausen Professor of Mechanical Engineering and Director of the K. Lisa Yang Global Engineering and Research (GEAR) Center at MIT. His research focuses on using mechanical design and product design to create high-performance, low-cost technologies for resource-constrained communities around the world. His consultancy is Winter Works Consulting (https://winterworksconsulting.com/) The co-author of this book, Dr. Vijay Govindarajan, writes a Weekly Column on innovation on LinkedIn, where he continues to write about new developments in Global by Design. Please FOLLOW VG on LinkedIn to get updates on his work on innovation: https://www.linkedin.com/in/vg-govindarajan/recent-activity/all/⁠ Chapters 00:00 Introduction to global innovation and constraints00:29 Amos Winter's background and book overview02:19 What does “Global by Design” mean?03:19 Starting with constraints to create global relevance04:22 Why emerging markets are engines of innovation06:17 Case study: Honda Super Cub's global success09:21 Market shifts making resource-constrained design relevant12:32 The rise of AI and its limitations in global innovation18:23 The Three Merits for choosing innovation problems25:08 Design factors for global products28:39 Understanding stakeholder perspectives and ignorance29:58 When lab performance meets real-world constraints35:57 Balancing commercial and humanitarian goals39:26 First steps for leaders to adopt Global by Design Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠⁠

  8. Aug 18

    Design for Transformation: The Next Evolution of Customer Value with Joe Pine

    What if the greatest value you create for customers is not the experience they have, but who they become because of it? In this episode of The Good Leadership Podcast, Charles Good speaks with Joe Pine, bestselling author of The Experience Economy, about the next evolution of customer value: transformation. Joe explains how leaders can move beyond products, services, and memorable experiences to understand the deeper aspirations customers are pursuing. He explores the Five Whys, the difference between time well saved, time well spent, and time well invested, and why genuine transformation ultimately requires a lasting change in identity or capability. The conversation also challenges leaders to reconsider what business is ultimately designed to accomplish. Joe explains why “experience design is the design of time,” how to diagnose the kind of change customers actually seek, and why human flourishing across health, wealth, knowledge, and purpose may represent the highest form of value creation. For leaders looking beyond customer satisfaction and memorable moments, the opportunity is larger: help people make progress toward who they want to become.B. Joseph Pine II is an internationally acclaimed author, speaker, and management advisor best known for pioneering the concept of the Experience Economy. He is cofounder of Strategic Horizons LLP, where he helps Fortune 500 companies and entrepreneurial organizations rethink how they create value for customers. Joe co-authored the landmark bestseller The Experience Economy with James H. Gilmore and is the author of Mass Customization, Authenticity, and his newest book, The Transformation Economy: Guiding Customers to Achieve Their Aspirations. His work has helped shape how leaders think about customer experience, personalization, and the progression from products and services to experiences and transformation. Joe has addressed audiences at the World Economic Forum, TED, and CES, and his ideas have appeared in Harvard Business Review, The Wall Street Journal, and other leading business publications. CHAPTERS 00:00 Introduction to the transformation economy and its significance01:42 Joe Pine's background and journey into transformation economics03:27 Why customers buy means to an end, not just products04:42 Using the Five Whys to uncover customer aspirations07:01 Moving beyond functional jobs to aspirational jobs08:17 Distinguishing real transformations from events12:40 The importance of time as a core value in experiences16:59 Time well invested and the role of transformation19:53 Fostering human flourishing as the true purpose of business22:34 The four spheres of human flourishing and their overlap26:50 Designing for meaningful change and organizational purpose30:39 Practical steps for leaders to implement transformation strategies Subscribe to The Good Leadership Podcast: [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] | [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠linkedin.com/in/charlesagood⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Substack Channel (Outlearn to Outperform): ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠charlesgood.substack.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ LinkedIn Newsletter (The Outlearn Advantage): [⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠] ⁠⁠⁠⁠⁠⁠

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The Good Leadership Podcast helps leaders outlearn, outthink, and outperform. Each week, host Charles Good sits down with leading authors, researchers, and practitioners to unpack the science of leadership, learning, behavior change, decision-making, and human performance. More than inspiration, each episode delivers practical ideas you can apply to think better, lead smarter, and perform when it matters most.

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