Gym Heroes

Gymdesk
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Gym Heroes

Building better gyms, fitness studios, and martial arts schools through the wisdom of real life gym heroes.

  1. FEB 14

    What do the Best Gyms in the World All Have in Common? w/ Jack Thomas

    What would happen if a secret buyer showed up to your studio right now and gave it a review? Today's hero is Jack Thomas, founder of The Fit Guide, the world's only global, independent rating system for premium fitness clubs. In this episode, he reveals the key principles behind not just great customer service, but world class experience design that'll keep your members coming back year after year. Most interesting to me is Jack's breadth of experiential data across so many fitness clubs internationally. His advice is not mere "best practice." It's grounded in what he and his reviewers have seen in gyms all over the world. This episode is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take your operational headaches away with powerful features like member management, payments, marketing automation, and much more. Go to www.gymdesk.com to try it out today. Where to Find Jack Website: https://thefitguide.com/ Instagram: https://www.instagram.com/wearethefitguide/

    28 min

  2. 12/10/2024

    Fix Your Cashflow w/ Leo Kanell

    Our Hero today is Leo Kanell, a small business cashflow expert and founder of 7 Figures Funding. Leo unpacks the sometimes unintuitive ways you can fix your cashflow, the money available for use in your business. Just because 10,000 dollars is in your bank account doesn't mean it is available for use in your business. Of real interest is Leo's method for freeing up more cashflow when it's currently locked up into overhead like software tools and marketing spend. But before I bring in Leo: This episode is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take your operational headaches away with powerful features like member management, payments, marketing automation, and much more. Go to www.gymdesk.com to try it out today. Where to find Leo... LinkedIn: https://www.linkedin.com/in/leokanell/ Website: https://www.7figuresfunding.com/

    33 min

  3. 08/23/2024

    Partnerships that Grow Your Gym Business w/ Ruby George

    Our hero today is Ruby George, co-founder of Grid League, an exciting sport that grew out of the CrossFit community in Florida. In this episode, she reveals how she structures partnership relationships and big events to grow the GridLeague's business -- and how you can use these same principles to grow your gym. Today's show is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to https://gymdesk.com/. No credit card or painful sales call required. Find Ruby... Website: https://unitedgridleague.com/ Instagram: https://www.instagram.com/unitedgridleague/

    33 min

  4. 06/20/2024

    Why you should OWN the building your FitBiz is in w/ Paul Neal

    Our hero today is Paul Neal, owner of Vantage Point Commercial Capital and a trailblazer in empowering business owners to create wealth, autonomy, and control by owning their commercial space. In this episode, he unpacks how to do this by purchasing the building your business operates in -- or buying your own commercial property. Today's show is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to https://gymdesk.com/. No credit card or painful sales call required. Where to Find Paul... Website: https://paulneal.net/ Website: ownyourbuildingnow.com

    29 min

  5. 05/08/2024

    Are Liability Waivers Enough to Protect Your FitBiz from Lawsuit? w/ Cory Sterling

    Our hero today is Cory Sterling, a licensed attorney specializing in fitness businesses, especially yoga studios. In this episode, Cory unpacks the biggest legal pitfalls that fitness businesses find themselves in. He then counterpoints these with 3 easy ways every yoga and fitness business can protect itself legally. Finally, Cory reveals how your generic liability waivers might not help you in court. Today's show is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to https://gymdesk.com/. No credit card or painful sales call required. Where to Find Cory... Website: https://www.consciouscounsel.ca/ Instagram: https://www.instagram.com/consciouscounsel/

    32 min

  6. 04/03/2024

    Fitness Sales Success: The "Selling Staircase" Method w/ Nikki Rausch

    Our hero today is Nikki Rausch, CEO and founder of Sales Maven, an organization dedicated to helping individuals improve their sales processes and results. With over 25 years of sales experience and a deep understanding of neurolinguistic programming (NLP), Nikki specializes in teaching others how to engage in sales conversations that are both effective and comfortable. In this episode, Nikki shares valuable insights on 'top-down selling,' where she explains why presenting the highest offer first significantly impacts a client's decision-making process. Nikki also details her unique 'selling staircase' consisting of five steps - introduction, creating curiosity, discovery, proposal, and close. --- 05:40 Signature selling staircase framework for effective sales. 08:05 Discovery, smart questions, tailored to individual, proposal. 10:42 Answer with curiosity to engage audience effectively. 15:50 Maximize customer value with elite membership options. 18:56 Enhancing website layout to improve user experience. 22:04 Initiating conversations based on customer needs and interests. 24:42 Invite, empower, include, don't fear rejection. 27:55 Informative, easy-to-read book on NLP recommended. --- Today's show is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to https://gymdesk.com/. No credit card or painful sales call required. Where to Find Nikki... Website: https://yoursalesmaven.com/ LinkedIn: https://www.linkedin.com/in/nicolerausch/

    33 min

  7. 03/16/2024

    Save up to 20 Hours a Week on Business work with ChatGPT w/ Donna McGeorge

    Our hero today is Donna McGeorge, world-renowned productivity expert and proponent of ChatGPT as a productivity tool for fitness professionals. In this episode, Donna dives into the best ways to get the most out of ChatGPT to make your life as a gym operator way, way easier. She also delves into the possible downsides and what ChatGPT is NOT good for. Today's show is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to https://gymdesk.com/. No credit card or painful sales call required. Get the Cheat Sheet Here Find Donna... Website: https://donnamcgeorge.com/ LinkedIn: https://www.linkedin.com/in/donnamcgeorge/ Instagram: https://www.instagram.com/dmcgeorge/

    31 min

  8. 02/26/2024

    How to avoid "Random Acts of Marketing" & Gain Traction with Your Fitness Business w/ Debbie Oster

    Our hero today is Debbie Oster, owner of Entrepreneur's Edge and a fractional Chief Marketing Officer for more than one fitness business. Today, Debbie helps us cut through all the chaos and stop committing what she calls "random acts" of marketing. If you've ever wondered what you should focus on in marketing, or why what you've been trying might not be working, this is the episode for you. Today's show is brought to you by Gymdesk, the easiest gym management software you'll ever use. Take payments, create marketing automations, track attendance, and much more. To try the software out free, go to https://gymdesk.com/. No credit card or painful sales call required. Where to find Debbie... Instagram: https://www.instagram.com/entrepreneurs.edge.biz/ Website: https://www.linkedin.com/in/deborah-oster/

    28 min
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About

Building better gyms, fitness studios, and martial arts schools through the wisdom of real life gym heroes.

Information

  • Creator
    Gymdesk
  • Years Active
    2022 - 2025
  • Episodes
    51
  • Rating
    Clean
  • Copyright
    © Copyright 2025 Gymdesk
  • Show Website
    Gym Heroes

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