How To Business

TSBDC Chattanooga
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The official podcast from the Tennessee Small Business Development Center of Chattanooga.

  1. 04/18/2022

    E24:Your Tools for Professional Development

    In our season two finale, Josh, Sarah, and Madison discuss professional development, why you should do it for yourself, and why you should encourage your employees to do it too. __________ 00:45 - What professional development means (to us) 02:40 - Specific tools 09:17 - Why and how for your employees 23:37 - Additional recommendations __________ Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    27 min

  2. 04/11/2022

    E23: Your Tools for GoogleMyBusiness

    In this episode, Rebecca is joined by Anthony Raffa of The Johnson Group. They discuss why every business owner should have a GoogleMyBusiness profile and how to take full advantage of everything the search engine tool has to offer. __________04:15 - What is GoogleMyBusiness? 10:00 - What if you don't have a physical location? 13:29 - Important aspects to include in a listing 19:06 - Google Ads 25:53 - When you should outsource 30:35 - Customer reviews 35:31 - General best practices and how often to update GoogleMyBusiness 39:33 - One final piece of advice Create your GoogleMyBusiness profile at google.com/business __________ Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    43 min

  3. 04/04/2022

    E22: Your Tools for Time Management

    Sarah and Lynn discuss task management, organizing your calendar, and how to not waste time. __________ 08:31 - scheduling apps 18:07 - managing tasks and taking notes 32:31 - apps that can help you stop wasting time 39:24 - manage your energy, not your time __________ Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    43 min

  4. 03/28/2022

    E21: Your Tools for Social Media Management

    Madison is joined by Treston Tanner to discuss social media management platforms and the when, how, and why of hiring someone to manage your social media for you.  __________ 01:45 - breakdown of social media scheduling platforms 13:07 - when to outsource to an agency or freelancer + how to vet them 23:34 - what to do before outsourcing 27:03 - how much to budget for social media ads 29:21 - which platforms you should be on 33:38 - our personal favorite platforms __________ Learn more about the TSBDC at tsbdc.org/chattanooga or follow us on Instagram: @tsbdcchatt

    36 min

  5. 03/21/2022

    E20: Your Tools for Accepting Payments

    Erika Powell from BC Solutions joins us on this week's episode to discuss how to accept payments from customers, including fees, regulations, and data security.

    35 min

  6. 03/14/2022

    E19: Your Tools for Starting a Business

    Madison interviews Sarah and Rebecca about their experience as business owners and how they use that experience to counsel their clients.

    35 min

  7. 03/07/2022

    E18: Your Tools for Sales

    Josh meets with Samantha Soffici from Thryv to discuss sales funnels, creating a process for long-term account management, and software you can use to manage customer relationships.

    32 min

  8. 02/28/2022

    E17: Your Tools for Market Research

    Lynn meets with Chris Wood, co-owner of Be Caffeinated, to discuss understanding your customers' needs and keeping an eye on your competition.

    38 min
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About

The official podcast from the Tennessee Small Business Development Center of Chattanooga.

Information

  • Creator
    TSBDC Chattanooga
  • Years Active
    2K
  • Episodes
    25
  • Rating
    Clean
  • Copyright
    © TSBDC Chattanooga
  • Show Website
    How To Business