Going the Distance with Alby Salsa

Alby Salsa

Alby Salsa talks with Higher Education leaders about the marketing and enrollment topics that you care about the most.

  1. Adam Stolz, Dir Enrollment Marketing at University of Idaho

    11/14/2025

    Adam Stolz, Dir Enrollment Marketing at University of Idaho

    Adam Stolz is the Director of Enrollment Marketing at University of Idaho. In this episode, he shares the "5 Why's" behind UofI's impressive enrollment growth (9 straight terms of enrollment growth and a 37% increase in new starts since 2019).

    45 min
  2. Danielle Bucci, VP for Enrollment Management, Marketing, & Communications

    10/13/2025

    Danielle Bucci, VP for Enrollment Management, Marketing, & Communications

    Danielle Bucci is the VP for Enrollment Management, Marketing, & Communications at Nazareth University. In this episode, Danielle shares how she lowered the discount rate while growing enrollments.

    29 min
  3. Doug Smith, Head of AI Operations at Element451

    07/15/2025

    Doug Smith, Head of AI Operations at Element451

    Doug Smith is a foremost thought leader in how AI is transforming the student experience and university operations. You won't want to miss this one.

    38 min
  4. Rustam Irani, CEO at RGI Marketing and Consulting

    05/14/2025

    Rustam Irani, CEO at RGI Marketing and Consulting

    Rustam is a foremost expert on digital marketing and lead generation within higher education. He joined me to discuss the current landscape of digital marketing, including discussions on AI and changing consumer behavior. If you are a university leader looking for marketing insights, this episode is for you.

    36 min
  5. Zephyr Ethier and Diane White - Antioch University

    04/18/2025

    Zephyr Ethier and Diane White - Antioch University

    In this episode, I speak with two amazing leaders from Antioch University — Zephyr Ethier, AVP of Enrollment, and Diane White, Founding Dean of the School of Nursing and Health Professions. We discuss the intersection of enrollment strategy and academic leadership, exploring how collaboration between deans and VPs can drive institutional growth.  We skip the program details and get straight to the big questions: How should academic and enrollment leaders work together?

    57 min
  6. Rock Hall, VP Enrollment Management, Ithaca College

    10/25/2024

    Rock Hall, VP Enrollment Management, Ithaca College

    Rock Hall is the VP of Enrollment Management at Ithaca College. Rock is a visionary and inspirational leader. He is a must-follow on LinkedIn for anyone that enjoys boosts of motivation and insightful musings.  He joined me on the podcast for a wide ranging discussion. Hope you enjoy.

    42 min
  7. Andrew Drinkwater, Co-Founder & President at Plaid Analytics

    09/17/2024

    Andrew Drinkwater, Co-Founder & President at Plaid Analytics

    Andrew is a higher education entrepreneur and is the Co-Founder and President at Plaid Analytics.  Plaid Analytics helps their higher education partners make their data work to improve policies, processes, and services. If you have ever thought about branching out and creating your own business, this is the episode for you.

    1h 4m
  8. Jenny Rickard, President & CEO, Common App

    07/05/2024

    Jenny Rickard, President & CEO, Common App

    Jenny Rickard is the President and CEO of Common App.  She is a leading voice on Higher Education enrollment trends.  She joined me on the podcast to talk about the current and future state of the Higher Education industry.

    49 min
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Alby Salsa talks with Higher Education leaders about the marketing and enrollment topics that you care about the most.

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