Business as UNusual

BiCurean Consulting

Moving beyond standard advice, Business as UNusual is for the independent thinkers and changemakers who know that business as usual doesn't work for them. Hosted by Aicila, a Business Cartographer and strategist, this show explores the unconventional practices driving leaders who prioritize people and the planet alongside profit. We dig into the innovative strategies of guest founders and explore the Energy Equation™—helping you balance Momentum (the drive to finish), Creativity (the spark of ideas), and Connection (the fuel of collaboration). If you are ready to redefine success and find a rhythm that sustains you, tune in to discover what’s unusual—and essential—for your own venture. For more details, visit BiCurean.com/bau. Check out out books mentioned on the show- https://bookshop.org/lists/business-books-for-folks-breaking-the-mold/edit Hosted on Acast. See acast.com/privacy for more information.

  1. Measure What Matters

    4D AGO

    Measure What Matters

    In this episode of Business as UNusual, host Unknown talks with Neil Callanan, founder of Loose Grip and Grasp. Neil specializes in helping mission-driven companies show that activism isn't just inspiring—it sells. Learn how leaders tie values to measurable ROI and build profit models that benefit people and the planet. Discover practical strategies for measurement, storytelling, and aligning stakeholders to maximize real-world change. Topics discussed in this episode: How to measure values in mission-driven organizationsThe difference between quantitative and qualitative impactChoosing the right metrics for purpose and profitThe power of stakeholder workshops for alignmentMoving beyond vanity metrics to true successReal-world example: Building brand affinity in outdoor gear retailWhy strategy and planning are overrated in today’s fast-paced worldAdvice for young professionals: execution beats ideasLaunching Grasp: a new framework for measuring activism and values Resources mentioned in this episode: Grasp framework and case studies: graspyourimpact.comNeil Callanan on LinkedIn: Neil CallananLoose Grip agency: loosegrip.net Explore Grasp and see how your impact stacks up – visit graspyourimpact.com Connect with Neil Callanan on LinkedIn for insights into values-driven measurement Take the next step: focus on just 2–3 metrics that truly reflect your mission Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    20 min
  2. Myth Slayer

    FEB 23

    Myth Slayer

    What happens when you blend Greek mythology, purpose-driven reinvention, and a refusal to accept business as usual? On this episode of Business as UNusual, host Aicila welcomes two-time TEDx speaker and executive coach Scott Mason to share disruptive ideas for modern leadership and personal development. Scott Mason draws on his experience as a senior executive and attorney who rebuilt his career from collapse, now helping high achievers break free from the internal myths that drain energy and block professional success. Whether you want to escape the trap of successful misery, realign your work and life, or learn why classic business wisdom might not serve you, this episode tackles it all. Topics discussed in this episode: The “toxic myths” blocking professional breakthroughsHow blending Greek mythology with leadership psychology fosters reinventionReal-life examples of myth-driven transformationRedefining work-life balance for elite successAligning work with purpose and joy (and why retirement isn’t the goal)Advice for trusting yourself, even against the oddsScott Masonupcoming four-book “Myth A Leadership Epic” series Resources mentioned in this episode: Scott Mason’s website: myfreedomrocks.comScott Mason on LinkedIn Ready to ditch old narratives? Discover your own myth and break through barriers with Scott Masonframeworks—connect at myfreedomrocks.com! Stay tuned for “Myth A Leadership Epic”—sign up for updates and be the first to grab Scott Mason energizing new series! Join our conversation! Share your myth-busting leadership story with us on LinkedIn. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    26 min
  3. Flying Thru Life

    FEB 16

    Flying Thru Life

    How do you turn passion, purpose, and disruption into legacy-driven impact? In this episode of Business as UNusual, host Aicila welcomes Robert DeLaurentis, known as the “Peace Pilot,” Navy Gulf War veteran, author, and founder of the Citizen of the World for the World global peace movement. Robert DeLaurentis shares the secrets behind scaling a movement, leveraging business for good, and overcoming unimaginable challenges. Discover how he connects spirituality, aviation, and entrepreneurship to drive innovative change and foster peace. Topics discussed in this episode: Redefining Success: From business profits to pursuing legacy and impactThe Power of Teamwork: Building mission-driven teams and communityBusiness for Good: Breaking the “business vs. good” myth and tripling business through applied spiritualityOvercoming Obstacles: The role of persistence, faith, and no-excuses leadershipScaling a Global Movement: Completing polar circumnavigations and turning science into actionTransformation and Joy: Why joy—not happiness—is the true measure of a life well-livedAuthenticity in Business: Spiritual concepts that translate to real-world resultsInspiring Future Leaders: Engaging young minds through aviation, technology, and hands-on experience Resources mentioned in this episode: Peace Pilot Movie: Available on Amazon Prime, Apple TV, and Google TV PeacePilotTheMovie.comRobert DeLaurentis’s books including Flying Through Life, Zen Pilot, and The Little Plane That CouldRobert’s Website NASA Wafer-Scale Spacecraft ProjectUC Santa Barbara research on microfibers and global plastic pollutionDeLaurentis International Airport and community programs for youth 🚀 Calls to Action: Watch Peace Pilot and experience Robert’s incredible journey: Find it on Amazon, Apple TV, or Google TV!Connect with Robert and join the mission for worldwide peace: Visit the Peace Pilot website or follow on socials.Rethink your approach! Incorporate purpose, spirituality, and authentic connection into your business for true impact.Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    36 min
  4. Self at Work

    FEB 9

    Self at Work

    Join Aicila and guest Sandhya Sudhaker, founder of Self at Work and host of the Working Your Way podcast, for a dynamic conversation about transforming workplaces through trauma-informed leadership and the power of the Enneagram. Discover innovative strategies to develop authentic teams, enhance belonging, and redefine what success means in business. Whether you’re a fast-paced leader or a curious professional, this episode shares actionable insights on team engagement, business growth, personality frameworks, and inclusive leadership. Topics discussed in this episode: How the Enneagram unlocks deeper team dynamics and sustainable successDepersonalizing workplace differences to foster belonging and engagementReal-life stories of team transformation with trauma-informed practicesWhy popular tips like the compliment sandwich might backfireDefining authentic success: moving beyond revenue goals and burnoutSandhya Sudhaker“three Cs” for diagnosing and solving team challengesWays to reimagine meeting structures for greater wisdom sharingTips for leaders to thrive through rapid change, reorgs, and delegation Resources mentioned in this episode: Self at Work: https://selfatwork.comWorking Your Way Podcast: Available on YouTube and audio platforms Sandhya Sudhaker on LinkedIn https://www.linkedin.com/in/sandhya-sudhakar/ Listen to the Working Your Way podcast for real stories and Enneagram insights! Empower your team—connect with Sandhya Sudhaker for custom leadership workshops. Explore more tools for authentic success at Self at Work! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    29 min
  5. Letting Go of Hustle

    FEB 2

    Letting Go of Hustle

    In this episode of Business as UNusual, host Aicila sits down with ADHD and autism coach Neely Kimey to break down how neurodivergent business leaders are transforming traditional workspaces. Neely Kimey shares how self-trust, self-compassion, and brain-friendly systems are at the core of authentic and sustainable success. Tune in to discover how rejecting productivity myths, prioritizing joy, and designing supportive environments drive transformation for high-achieving, creative minds. Perfect for entrepreneurs and leaders who want to build a business by their own rules. Topics discussed in this episode: Why self-trust matters more than productivity hacks for neurodivergent entrepreneursThe hidden costs of “cosplaying” as neurotypical in businessHow self-compassion unlocks authentic alignment and innovationReal-life coaching examples: From burnout to breakthroughs in work and relationshipsDitching toxic business advice—why building your own path wins every timeRedefining success: Ease, joy, and saying goodbye to the Sunday scariesThe power of community, playfulness, and experimentation for business growth Intentional Oversharing podcast by Neely Kimey Prioritize ease and alignment in your business—define success on your terms! Subscribe to Business as UNusual for more conversations challenging the status quo. Ready for brain-friendly strategies? Follow Neely Kimey on LinkedIn or check out Weird and Wired Book Club to connect with fellow changemakers. Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    28 min
  6. Sales as Service

    JAN 26

    Sales as Service

    In this episode of Business as UNusual, host Aicila sits down with Venezuelan-born entrepreneur Sebastian Hidalgo to explore innovative and ethical sales strategies that defy the “used car salesman” stereotype. Sebastian Hidalgo unveils his SWAT sales system, developed from hostage negotiation and psychological operations, and shares how his approach drives extraordinary results in competitive markets. Together, they discuss the impact of AI on sales, empowering technical founders, and redefining what it means to succeed in modern business. This episode is packed with actionable insights for entrepreneurs, consultants, and sales professionals seeking unconventional paths to success. Topics discussed in this episode: How hostage negotiation tactics can ethically boost your salesWhy effective sales is an act of service, not manipulationThe SWAT sales system: Empathy, diagnosis, and trust-building over pressure tacticsNavigating AI in sales—how staying human sets you apartEmpowering non-sales founders to confidently charge what they’re worthMaking the shift from “doing” to delegating as you grow your businessReframing business success and common advice that backfires Connect with Sebastian Hidalgo on LinkedIn: https://www.linkedin.com/in/sebastian-dp-hidalgo/ Level up your sales game! Learn more about the SWAT sales system and how to close extraordinary deals—connect with Sebastian Hidalgo on LinkedIn. Rethink your approach—embrace the art of ethical influence and put trust at the heart of your business. Ready to transform your founder mindset? Listen to this episode and discover why separation between self-worth and pricing is key! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    25 min
  7. Let's Get Real

    JAN 19

    Let's Get Real

    In this episode of Business as UNusual, host Aicila welcomes international speaker, bestselling author, and confidence coach Simone Knego to the show. Discover how Simone Knego empowers women to overcome self-doubt, build unshakable confidence, and lead with authenticity in every aspect of life and business. Through her unique philosophy of kitchen table leadership, Simone Knego shares actionable strategies and stories that inspire sustainable growth and meaningful success beyond conventional measures. Topics discussed in this episode: What is kitchen table leadership and why it mattersUnderstanding and overcoming self-doubt in women and entrepreneursHow to reframe your self-talk for genuine confidenceWhy confidence is a skill—practical ways to build itThe transformative power of stepping outside your comfort zoneRedefining success: happiness over titles and dollar signsThe REAL Method framework: Respect yourself, Embrace failures, Ask what you want, Live without limitsWhy setting boundaries is crucial for intentional growthNew book: Real Confidence and upcoming programsThe importance of storytelling and helping women thrive Resources mentioned in this episode: Simone Knego’s website- https://simoneknego.comReal Confidence bookHer Unshakable Confidence Podcast Level up your leadership—practice the REAL Method today! Pre-order Simone Knego’s upcoming book "Real Confidence" for frameworks and bonus content Sign up for group coaching or masterminds and step outside your comfort zone Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    20 min
  8. Culture Principles

    JAN 12

    Culture Principles

    In this insightful episode of Business as UNusual, host Aicila sits down with equity strategist and executive coach Danielle Marshall to unpack the practical realities of fostering inclusion and navigating polarization in today’s business world. Danielle Marshall, founder of Culture Principles, shares actionable strategies for organizations seeking to move beyond buzzwords like DEI and embrace authentic, effective culture change. The conversation covers everything from communication basics and accountability to curiosity as a leadership tool—highlighting what it takes to create trust, resilience, and lasting success within diverse teams. Topics Discussed in this Episode: How to coach and communicate effectively in a polarized environmentWhy language matters less than commitment in diversity, equity, and inclusion workRe-framing accountability and grace within team culturesMoving past “toxic workplace” labels—designing intentional, thriving culturesThe strategic use of curiosity: from soft skill to powerful change agentTackling perfectionism and paternalism in leadershipOperationalizing core values instead of just naming themCommunity engagement: asset-based approaches for nonprofit and corporate workDefining and measuring success as a modern leader Resources Mentioned in this Episode: LinkedIn: Danielle MarshallDanielle Marshall’s Playbook on Curiosity for Difficult Conversations: https://www.culture-principles.com/resources/the-curiosity-playbook/ TEDx Talk by Danielle Marshall: https://youtu.be/JFP8D4Ymlu0?si=K5-NGXk2wUXySpmm Download Danielle Marshall’s curiosity playbook to transform your next tough conversation! Reflect on your organization: Are you fostering accountability and curiosity, or just naming values? Start a team conversation today! Episode transcript: The full transcript of this conversation is available at https://www.bicurean.com/bautranscripts3 Transcripts and notes generated with Descript and Castmagic and then edited by human eyes and hands. Lightly edited and produced by BiCurean Consulting, BiCurean.com. Hosted on Acast. See acast.com/privacy for more information.

    44 min
5
out of 5
11 Ratings

About

Moving beyond standard advice, Business as UNusual is for the independent thinkers and changemakers who know that business as usual doesn't work for them. Hosted by Aicila, a Business Cartographer and strategist, this show explores the unconventional practices driving leaders who prioritize people and the planet alongside profit. We dig into the innovative strategies of guest founders and explore the Energy Equation™—helping you balance Momentum (the drive to finish), Creativity (the spark of ideas), and Connection (the fuel of collaboration). If you are ready to redefine success and find a rhythm that sustains you, tune in to discover what’s unusual—and essential—for your own venture. For more details, visit BiCurean.com/bau. Check out out books mentioned on the show- https://bookshop.org/lists/business-books-for-folks-breaking-the-mold/edit Hosted on Acast. See acast.com/privacy for more information.