The Product-Led Marketing Show

ProductLed.Marketing
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The Product-Led Marketing Show is a podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing

Episodes

  1. Community Building As a Marketing Strategy | Aaron Williams - VP of Marketing at FOSSA | Episode 10 | The Product-Led Marketing Show

    09/23/2022

    Community Building As a Marketing Strategy | Aaron Williams - VP of Marketing at FOSSA | Episode 10 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 10 | Season 1 The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Dave Rigotti from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 10th episode of The Product-Led Marketing Show hosted by Dave Rigotti from Inflection.io. In this episode, we have Aaron Williams, VP of Marketing at FOSSA with us. He talks about product-led growth and building communities as a marketing strategy.  About the guest Name: Aaron Williams What they do: VP of Marketing at FOSSA Company - FOSSA How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    16 min

  2. 08/25/2022

    What Does PLG Mean for Planable? | Miruna Dragomir - CMO at Planable | Episode 9 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 9 | Season 1 The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Dave Rigotti from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 9th episode of The Product-Led Marketing Show hosted by Dave Rigotti from Inflection.io. In this episode, we have Miruna Dragomir, CMO at Planable with us. She talks about what PLG means for her and her team.  About the guest Name: Miruna Dragomir What they do: CMO at Planable Company - Planable How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    15 min
  3. What Does PLG Mean for Tiny and How Did They Nail Product-Led Marketing | Elise Bentley - VP of Marketing at Tiny | Episode 8 | The Product-Led Marketing Show

    08/09/2022

    What Does PLG Mean for Tiny and How Did They Nail Product-Led Marketing | Elise Bentley - VP of Marketing at Tiny | Episode 8 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 8 | Season 1 The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Dave Rigotti from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 8th episode of The Product-Led Marketing Show hosted by Dave Rigotti from Inflection.io. In this episode, we have Elise Bentley, VP of Marketing at Tiny with us. She talks about what PLG means for her team and how they nailed product-led marketing in a developer-focused market.  About the guest Name: Elise Bentley What they do: VP of Marketing at Tiny Company - Tiny.cloud How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    14 min

  4. 06/30/2022

    Is ABM Relevant for a PLG Marketing Team? | Dave Rigotti - CEO & Co-founder of Inflection.io | Episode 7 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 7 | Season 1 The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 7th episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we have Dave Rigotti, CEO & Co-founder of Inflection.io with us. He is the founder of ProductLed.Marketing community as well. We asked him about the relevance of ABM in product-led growth and he shared some amazing thoughts and insights around PLG marketing. Also, he shares more about the recently announced Inflection.io - marketing automation for product-led companies.  About the guest Name: Dave Rigotti What they do: CEO & Co-founder of Inflection.io, Founder of ProductLed.Marketing community Company - Inflection.io How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    13 min
  5. The Best Practices for Someone Trying to Place Their Products in the Best Light | Jenn Steele - VP of Marketing at Reprise | Episode 6 | The Product-Led Marketing Show

    06/09/2022

    The Best Practices for Someone Trying to Place Their Products in the Best Light | Jenn Steele - VP of Marketing at Reprise | Episode 6 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 6 | Season 1 The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 6th episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we have Jenn Steele, VP of Marketing at Reprise with us. She talks about the best practices for someone trying to place their products in the best light.  About the guest Name: Jenn Steele What they do: VP of Marketing at Reprise Company - Reprise How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    10 min
  6. Partho Ghosh Reveals How Marketing and Product Teams Alignment Works at Hootsuite | Episode 5 | The Product-Led Marketing Show

    05/24/2022

    Partho Ghosh Reveals How Marketing and Product Teams Alignment Works at Hootsuite | Episode 5 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 5 | Season 1 The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 5th episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we have Partho Ghosh, Sr. Director of Product, Growth at Hootsuite with us. He talks about how marketing and product teams alignment works at Hootsuite and the challenges when customer experience transitions to a self-service or product-led model.  About the guest Name: Partho Ghosh What they do: Sr. Director of Product, Growth at Hootsuite Company - Hootsuite How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    19 min
  7. Laura Erdem From Dreamdata Reacts to the Popular Misconception That Product-Led Means No Sales Personnel | Episode 4 | The Product-Led Marketing Show

    05/09/2022

    Laura Erdem From Dreamdata Reacts to the Popular Misconception That Product-Led Means No Sales Personnel | Episode 4 | The Product-Led Marketing Show

    The Product-Led Marketing Show | Episode 4 | Season 1  The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 4th episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we have Laura Erdem, Account Executive at Dreamdata with us. She shares her experience working at a leading PLG company from a sales perspective. Also, she is the first guest in this season from a sales background.   About the guest Name: Laura Erdem What they do: Account Executive at Dreamdata Company - Dreamdata How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    19 min
  8. Product-Led Growth Framework and Growth Roles at PLG Companies | Episode 3 | Esben Friis-Jensen, Co-founder and Chief Growth Officer at Userflow

    04/14/2022

    Product-Led Growth Framework and Growth Roles at PLG Companies | Episode 3 | Esben Friis-Jensen, Co-founder and Chief Growth Officer at Userflow

    Product-Led Growth Framework of Userflow and Growth Roles at PLG Companies | The Product-Led Marketing Show | Episode 3 | Esben Friis-Jensen, Co-founder and Chief Growth Officer at Userflow The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 3rd episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we host Esben Friis-Jensen, Co-founder and Chief Growth Officer at Userflow with us. He shares his experience as a Chief Growth Officer of a leading PLG company and more about the growth framework of Userflow.  About the guest Name: Esben Friis-Jensen What they do: Co-founder and Chief Growth Officer at Userflow Company - Userflow How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    18 min

  9. 03/28/2022

    Defining PQLs & Designing Onboarding Experience | The Product-Led Marketing Show | Episode 2 | Matthew Stein, Senior Director of Marketing at Reprise

    Defining PQLs & Designing an Onboarding Experience | The Product-Led Marketing Show | Episode 2 | Matthew Stein, Senior Director of Marketing at Reprise  The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the 2nd episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we host Matthew Stein, Senior Director of Marketing at Reprise with us. He shares his experience on designing an onboarding experience, measuring its success and defining PQLs (product qualified leads).  About the guest Name: Matthew Stein  What they do: Senior Director Of Marketing at Reprise   Company - Reprise  How to connect - LinkedIn profile About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to. Join the community

    17 min
  10. The Product-Led Marketing Show | Episode 1 | Jake Levinger from Retool

    03/02/2022

    The Product-Led Marketing Show | Episode 1 | Jake Levinger from Retool

    The Product-Led Marketing Show is a product-led growth podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing About this episode Welcome to the very first episode of The Product-Led Marketing Show hosted by Akhil G from Inflection.io. In this episode, we host Jake Levinger, Marketing Operations Manager at Retool with us. He shares his experience and stories around product-led marketing and marketing ops.  About ProductLed.Marketing community ProductLed.Marketing is the #1 marketing community focused on those who work at product-led companies. Product-led content, events, talks and more. Our vision is for this community to be the bedrock for a community-driven brand which will extent to content, events, and more. You are free to post your wins, ask for help, share an ideal, or just vent if you need to.  Join the community

    25 min
  • 10 Episodes

About

The Product-Led Marketing Show is a podcast series presented by ProductLed.Marketing community. In this podcast series, Akhil G from Inflection.io hosts the top marketers from product-led companies from all around the world. #TheProductLedMarketingShow #PLG #ProductLedMarketing #Marketing #B2BMarketing

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