ChurchCandy with Brady Sticker

Brady Sticker

The Church Candy Podcast. We're on a mission to connect 1 million people to a local church. Join Brady Sticker, founder and CEO of ChurchCandy Marketing, as he brings practical and motivational information designed to help you build a thriving ministry. ChurchCandy Marketing is a digital marketing agency for churches. While we help pastors get new church visitors with digital marketing, this podcast will help you get new visitors, keep them long term, and serve them with excellence. Church Candy with Brady Sticker helps pastors and churches with social media marketing, Facebook ads for churches, the google ads grant for churches, and church candy marketing also helps pastors with marketing for churches. 

  1. SEP 25

    How This Church Grew From 120 to over 900 in 24 Months

    I’m donating $500 to the first 100 churches that sign up for ChurchCandy in September. This $500 will help cover the cost of your first month of running ads! Sign up below and claim your first month of ads for FREE:👉  https://go.churchcandy.com/500-donation 📥 Download Free Resources: * Video Ad Script Examples ✍️ http://churchcandy.com/video-scripts * B-Roll & Shot List 📸 http://churchcandy.com/b-roll In this episode, Brady shares the Connect Church case study, where Pastor Ken Bennett and his team grew from just 120 weekly attendees to more than 900 members in only two years. Discover the exact systems they used with ChurchCandy to see this kind of explosive growth. Brady breaks down the 3-part strategy: 0.Promote – running over 275 ad campaigns to invite new guests. 0.Pursue – building a personal concierge follow-up system to connect with families before Sunday. 0.Plug In – helping new visitors get connected, nurtured, and fully integrated into the church family. You’ll hear Pastor Ken’s first-hand experience, see examples of their ads, and get practical strategies that you can apply at your church to see more guests, higher retention, and long-term growth. CHAPTERS 📖 00:00 Introduction and Overview 00:45 Connect Church Growth Story 02:10 The Role of Social Media & God’s Favor 03:00 Step 1: Promote with Ads 07:00 Step 2: Pursue with Personal Follow-Up 13:00 Step 3: Plug In New Guests 18:00 Recap & How You Can Implement This 📍 Learn More About ChurchCandy:🌐 Website: https://churchcandy.com (https://churchcandy.com/)📸 Instagram: https://www.instagram.com/churchcandymarketing 📖 Get Brady’s book for church planters, Launch Big:https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Drop a comment below with your thoughts, and share this video with another church leader who needs these strategies! #ChurchGrowth #ChurchMarketing #ChurchCandy #ChurchLeadership #ChurchPlanting

    19 min
  2. SEP 18

    The Ultimate Church Fall-Festival Marketing Plan

    I’m donating $500 to the first 100 churches that sign up for ChurchCandy in September. This $500 will help cover the cost of your first month of running ads! Sign up below and claim your first month of ads for FREE: 👉  https://go.churchcandy.com/500-donation 📥 Download Free Resources: Fall Festival Marketing Playbook: https://churchcandy.com/fall-festival In this episode, Brady presents the Ultimate Church Festival marketing plan to help churches attract large crowds for Fall Festivals or Trunk-or-Treat events and encourage attendees to return for Sunday services. The video emphasizes the importance of Facebook and Instagram ads, offering tips on creating engaging video ads with compelling hooks and incentives for RSVPs. Brady also discusses utilizing SMS and email campaigns for follow-ups and reminders, along with tactics for ensuring attendees come back for future services through felt-need sermons or family fun days. The episode includes a full SOP document available for download from the ChurchCandy website. CHAPTERS 📖 00:00 Introduction and Mission 00:42 The Ultimate Church Festival Marketing Plan 01:52 Creating Effective Video Ads 02:47 Engaging Your Audience with Incentives 03:04 Optimizing Ad Performance 05:47 SMS and Email Campaign Strategies 07:56 Leveraging Organic and Local Media 08:42 Onsite Registration and Data Collection 09:37 Encouraging Return Visits 11:22 Follow-Up Strategies 12:33 Conclusion and Final Thoughts 📍 Learn More About ChurchCandy: 🌐 Website:  https://churchcandy.com 📸 Instagram:  https://www.instagram.com/churchcandymarketing 📖 Get Brady’s book for church planters, Launch Big: https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Drop a comment below with your thoughts, and share this with another church leader who needs these strategies! #ChurchGrowth #ChurchMarketing #ChurchCandy #ChurchLeadership #ChurchPlanting

    14 min
  3. SEP 11

    The Best Church Follow Up Strategy I’ve Ever Seen

    I’m donating $500 to the first 100 churches that sign up for ChurchCandy in September. This $500 will help cover the cost of your first month of running ads! Sign up below and claim your first month of ads for FREE:👉  https://go.churchcandy.com/500-donation 📥 Download Free Resources: * Video Ad Script Examples ✍️ http://churchcandy.com/video-scripts * B-Roll & Shot List 📸 http://churchcandy.com/b-roll In this episode, Brady shares a comprehensive follow-up strategy to help churches retain new guests. He emphasizes three main components of an effective follow-up strategy: ensuring the follow-up is seen, making it personal, and ensuring it is scalable. Brady explains the importance of using text messages over emails due to higher open rates and stresses the significance of personal touches in follow-up communication. He also introduces a special offer for the first 100 churches that sign up for Church Candy in September, covering the first month's ad cost. Additionally, he provides practical tips and a downloadable SOP for churches to implement this strategy immediately. The video also features success stories from various church leaders who have successfully applied these strategies. CHAPTERS 📖 00:00 Introduction and Overview 00:52 The Importance of a Good Follow-Up Strategy 01:25 Special Offer for September 02:09 Key Components of a Follow-Up Strategy 03:19 Making Follow-Up Personal 06:18 Scalability and Systems 07:13 Concierge Team and Practical Examples 11:46 Standard Operating Procedure (SOP) Breakdown 14:54 Conclusion and Invitation 📍 Learn More About ChurchCandy:🌐 Website:  https://churchcandy.com 📸 Instagram:  https://www.instagram.com/churchcandymarketing 📖 Get Brady’s book for church planters, Launch Big:https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Drop a comment below with your thoughts, and share this with another church leader who needs these strategies! #ChurchGrowth #ChurchMarketing #ChurchCandy #ChurchLeadership #ChurchPlanting

    16 min
  4. SEP 4

    I Tested 1,000+ Church Ads…Here's 10 That Actually Work

    I’m donating $500 to the first 100 churches that sign up for ChurchCandy in September. This $500 will help cover the cost of your first month of running ads! Sign up below and claim your first month of ads for FREE:👉  https://go.churchcandy.com/500-donation 📥 Download Free Resources: * Video Ad Script Examples ✍️ http://churchcandy.com/video-scripts * B-Roll & Shot List 📸 http://churchcandy.com/b-roll In this episode, Brady breaks down the Top 10 Facebook & Instagram ads that actually work for churches. After testing over 1,000 ads with churches across the country, he shares the strategies proven to get new guests through your doors. From event promotions and coffee invites to “Plan Your Visit” ads and retargeting, Brady shows you how to maximize results, lower costs, and use creative content that makes people stop scrolling. He also shares real-world success stories, targeting strategies, and why consistent follow-up is the real key to church growth. Plus, you’ll see ad examples that you can start using immediately. CHAPTERS 📖 00:00 Introduction – Why Ads Matter for Churches 00:44 Best Platforms for Church Ads (Meta: Facebook & Instagram) 02:31 The Power of Instant Form (Lead) Ads 03:03 Promoting Events with Ads 05:00 Coffee with the Pastor Ads 08:00 Plan Your Visit Ads & Follow-Up Strategies 11:30 Success Story: Pastor Ken’s Growth to 900+ Members 12:00 Targeting: Cold Ads & Geo-Radius Setup 14:00 Avoiding Targeting Mistakes (Mosaic Example) 15:00 Retargeting Ads (Pixel, Custom Audiences) 17:00 Creative Strategies for Church Ads 17:40 Invite Videos with B-Roll & Multiple Hooks 19:00 Real Results: Ad Cost & New Guests 20:00 Free Video Editing Support from ChurchCandy 21:00 Collage Image Ads (Pros & Cons) 22:30 Carousel Ads & Shot List Resource 23:00 Using Trends & Reels as Ads 24:00 Final Thoughts & $500 ChurchCandy Offer 📍 Learn More About ChurchCandy:🌐 Website:  https://churchcandy.com 📸 Instagram:  https://www.instagram.com/churchcandymarketing 📖 Get Brady’s book for church planters, Launch Big:https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Drop a comment below with your thoughts, and share this with another church leader who needs these strategies! #ChurchGrowth #ChurchMarketing #ChurchCandy #ChurchLeadership #ChurchPlanting

    25 min
  5. SEP 2

    The BEST Facebook Ads for Churches (examples + scripts)

    I’m donating $500 to the first 100 churches that sign up for ChurchCandy in September. This $500 will help cover the cost of your first month of running ads! Sign up below and claim your first month of ads for FREE!  https://go.churchcandy.com/new-guests Download the BEST ChurchCandy video ad script examples here! ✍️ http://churchcandy.com/video-scripts Download the BEST ChurchCandy B-roll & Shot List examples here! 📸 http://churchcandy.com/b-roll In this episode, Brady shares effective strategies for using Facebook and Instagram ads to attract new visitors to churches. He details the importance of creating ads that prompt immediate action, rather than just boosting posts. Brady provides a step-by-step guide, including the importance of direct response lead generation, calculating cost per lead, and examples from successful implementations at various churches. He emphasizes the need for personalized follow-ups and shares complete video ad scripts and filming tips. To support churches in adopting these strategies, ChurchCandy is offering a $500 donation to cover the first month of ads for the first 100 clients who sign up in September. CHAPTERS 📖 00:00 Introduction to Effective Church Ads 00:44 The Foundation of Successful Ads 01:32 Direct Response Lead Generation 02:31 Understanding Cost Per Lead 04:11 Case Studies: Success Stories 07:13 Creating Impactful Video Ads 07:42 Crafting Engaging Intros 09:04 Key Elements of Your Video 11:56 The Importance of Follow-Up 14:36 B-Roll and Technical Tips 23:03 Conclusion and Special Offer 📍 Learn More About ChurchCandy: Website: https://churchcandy.com (https://churchcandy.com/) Instagram: https://www.instagram.com/churchcandymarketing Get Brady’s book for church planters, Launch Big: https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Let us know your thoughts in the comments and share this with fellow church leaders looking to make an impact! ChurchGrowth #Leadership #ChurchCandy #PastorLeadership #ChurchMarketing #ChurchPlanting #VisionaryLeadership

    24 min
  6. AUG 21

    How Churches can ACTUALLY Reach Gen-Z

    Are You Ready to Take Your Church to the Next Level? ⛪️  Schedule a Discovery Call With Our Team Today! ⬇️  https://go.churchcandy.com/new-guests In this episode of the ChurchCandy podcast, Brady sits down with Jacob Salguero — founder of Tomorrow Creative and a leading voice helping churches reach the next generation. Jacob unpacks why Gen Z is engaging with faith in surprising ways, the rise of Christian creators on social media, and how authenticity (not production) is the key to connecting with this generation. Together, Brady and Jacob dive into the differences between millennial and Gen Z church culture, why rebellion looks like following Jesus, and how churches can use creativity and digital strategy to disciple effectively. They also tackle cringey church trends, the role of social media in evangelism, and the future of church services for young people. This conversation is packed with insights and practical strategies for pastors and church leaders who want to connect with Gen Z without being cringe. 📖 CHAPTERS 00:00 Welcome & Jacob’s Background 03:45 Why Gen Z Finds Christianity “Edgy” 06:12 The Shift from Millennials to Gen Z in Church 08:45 Authenticity vs. Relevance in Ministry 12:10 Hard Conversations Gen Z Wants to Have 16:20 Why Creators Are the New Shepherds 9:05 Breaking Sermons Into Social Media Content 21:45 Podcasts, Panels, and the Future of Church 23:50 Creativity in Preaching & Visual Engagement 26:30 Why the Church Lost Its Creative Edge 30:15 Lessons from the Sistine Chapel & Creativity as Discipleship 33:00 Cringey Church Trends That Need to End 36:55 Copycat Culture: Why Churches Shouldn’t Just Imitate Megachurches 41:20 Building a Creative Team for Your Church 44:15 Brand Books vs. Aesthetic Guides Explained 47:30 Church Hot Takes 55:40 Tomorrow Creative: Resources for Churches 57:00 Final Thoughts & Outro 👋 Connect with Jacob Salguero  Instagram: https://www.instagram.com/jacobsalguero  Tomorrow Creative: https://www.instagram.com/t_____________________mrw/ 📍 Learn More About ChurchCandy:  Website: https://churchcandy.com  Instagram: https://www.instagram.com/churchcandymarketing 📘 Get Brady’s book for church planters, Launch Big:  https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Let us know your thoughts in the comments and share this with fellow pastors and church leaders who want to reach Gen Z effectively! #GenZ #ChurchGrowth #Leadership #ChurchCandy #PastorLeadership #ChurchMarketing #ChurchTrends

    56 min
  7. AUG 14

    The Problem with the American Church's Growth Obsession

    Are You Ready to Take Your Church to the Next Level? ⛪️Schedule a Discovery Call With Our Team Today! ⬇️ https://go.churchcandy.com/new-guests In this episode of the ChurchCandy podcast, Brady sits down with Pastor John Ware Jr. from Lifehouse Church in Virginia. Pastor John shares his powerful journey of church planting, soul health, and leading a diverse, portable church. Together, they discuss the realities of ministry, the importance of authentic relationships, and practical strategies for building a healthy church culture. Pastor John opens up about overcoming personal challenges, fostering unity, and the impact of digital outreach. This conversation is packed with wisdom and encouragement for pastors and church leaders looking to grow, serve, and make a lasting difference. 📖 CHAPTERS 00:00 Welcome 03:20 Planting Lifehouse Church 04:59 Advice for Youth Pastors Considering Church Planting0 6:02 The Importance of Soul Health in Ministry 10:55 COVID, Identity, and Pastoral Burnout 16:47 Soul Shepherding & Personal Growth 23:12 Impact on Family and Staff 28:31 Building a Diverse Church 33:11 Navigating Racial Tension & Unity 38:16 Launching a Second Campus 42:20 Portable Church: Pros, Cons, and Strategies 47:40 Social Media & Partnering with ChurchCandy 52:32 Real Stories: Growth & Testimonies from ChurchCandy Ads 57:06 How to Connect with Soul Shepherding & Pastor John 1:01:57 Final Thoughts & Outro 👋 Connect with Pastor John Ware Jr.Instagram: https://www.instagram.com/stutteringpastor/Lifehouse Church: https://lifehousenn.com/Soul Shepherding: https://www.soulshepherding.org/ 📍 Learn More About ChurchCandy:Website: https://churchcandy.comInstagram: https://www.instagram.com/churchcandymarketing Get Brady’s book for church planters, Launch Big:https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Let us know your thoughts in the comments and share this with fellow church leaders looking to make an impact! ChurchGrowth #Leadership #ChurchCandy #PastorLeadership #ChurchMarketing #ChurchPlanting #VisionaryLeadership

    1h 2m
  8. AUG 7

    What No One Tells You About Planting A Church In The City

    Are You Ready to Take Your Church to the Next Level? ⛪️  Schedule a Discovery Call With Our Team Today! ⬇️  https://go.churchcandy.com/new-guests In this episode of the ChurchCandy podcast, Brady sits down with Pastor Rod Vargas from Union Houston in Houston, Texas. Pastor Rod shares his inspiring journey of church leadership, community building, and the unique challenges of serving in a vibrant city like Houston. Together, they discuss the importance of authentic relationships, creative outreach strategies, and the power of digital marketing to reach new people. Pastor Rod opens up about his experiences with church planting, navigating cultural diversity, and fostering a welcoming environment for all. The conversation is packed with practical advice for pastors and church leaders looking to grow their congregations, build trust, and make a lasting impact in their communities. 📖 CHAPTERS  00:00 Welcome and Introduction  01:36 Pastor Rod’s Testimony & Houston Roots  06:56 Overcoming Addiction and Finding Purpose  16:56 Planting Union Church & Embracing “Hard Soil”  28:15 Building Community and Discipleship  44:05 Rethinking Church Methods for Urban Ministry  57:24 The Power of Digital Outreach & Church Candy  1:05:00 Real-Life Stories of Transformation  1:13:00 Encouragement for Pastors & Final Thoughts 👋 Connect with Pastor Rod Vargas  Instagram: https://www.instagram.com/revrodhtx/ Union Church: https://unionhouston.com/ 📍 Learn More About ChurchCandy:  Website: https://churchcandy.com Instagram: https://www.instagram.com/churchcandymarketing Get Brady’s book for church planters, Launch Big:  https://www.amazon.com/dp/B0DH1XB7F7/ref=cm_sw_r_as_gl_api_gl_i_XWCVF6K6TNSFRF8HB82D?linkCode=ml1&tag=bradysticker-20 💬 Let us know your thoughts in the comments and share this with fellow church leaders looking to make an impact! ChurchGrowth #Leadership #ChurchCandy #PastorLeadership #ChurchMarketing #ChurchPlanting #VisionaryLeadership

    1h 16m

Ratings & Reviews

5
out of 5
5 Ratings

About

The Church Candy Podcast. We're on a mission to connect 1 million people to a local church. Join Brady Sticker, founder and CEO of ChurchCandy Marketing, as he brings practical and motivational information designed to help you build a thriving ministry. ChurchCandy Marketing is a digital marketing agency for churches. While we help pastors get new church visitors with digital marketing, this podcast will help you get new visitors, keep them long term, and serve them with excellence. Church Candy with Brady Sticker helps pastors and churches with social media marketing, Facebook ads for churches, the google ads grant for churches, and church candy marketing also helps pastors with marketing for churches.