Product in the Enterprise

Greg Prickril
  • 5.0 (1)
  • TECHNOLOGY
  • UPDATED BIWEEKLY

In this podcast, we delve into all aspects of developing great products, especially at enterprise scale.

  1. 02/15/2024

    #16 PM & Product Marketing: Creating Strategic Value Together

    In this episode, I talk to Megan Thomas, Founder of Rize Brand and Fractional CMO, about how product management and product marketing can collaborate more effectively. We talk about the differences between these two disciplines, how they can better plan their engagement, and specifics like who owns product launches and the role of generative AI in marketing.

    25 min

  2. 12/14/2023

    #15 Getting PM Tooling Right

    In this episode, I talk to Justin Woods, Founder of Roadmap Heroes, about the perils of adopting software tooling for PMs. We'll talk about important prerequisites, staffing, common mistakes, and much more.

    24 min

  3. 11/09/2023

    #14 Conversational AI and Product Management

    Generative AI has changed the tech landscape at a pace never before seen. In this episode, we talk to Kiziltan Yuceil, PhD about this amazing new technology and the massive potential it represents to improve products.

    39 min

  4. 10/10/2023

    #13 Sharpening the Axe with Product Operations

    Product ops is a relatively new discipline that has been gaining significant traction globally in the last few years. In this episode, Antonia Landi, product ops consultant & coach, will help us define product ops, discuss its critical value to product organizations, and address common concerns and misconceptions.

    33 min

  5. 03/08/2023

    #12 Behavior-driven Development with Pavel Mocan

    Product development is broken. There's not enough functional design done concerning how products should behave, there's insufficient collaboration amongst disciplines, and the imprecision of team communication leads to suboptimal outputs and outcomes. Behavior-driven Development (BDD) is an attempt to address these shortcomings. In this episode, we're joined by Pavel Mocan, a proponent of BDD. Pavel defines BDD and shares his hard-won knowledge of implementing it for a complex product. Learn more about Pavel's services at https://bdd.academy/ Discover how you can manage your product career strategically at https://www.coachpms.com/

    33 min

  6. 02/08/2023

    #11 Ask Greg Anything

    In this installment of the podcast, Greg answers questions submitted by listeners. Questions for interviewers 00:24 Job search after getting laid off 06:45 Should I get an MBA? 13:22 You can find out more about the Product Management Empowerment Program at www.prickril.com/pmep You can submit questions and comments by using the contact form on prickril.com or coachpms.com.

    18 min

  7. 01/25/2023

    #10 A Pricing Framework for the Masses

    In this episode, I sit down with Emanuel Martonca again. Manu is the founder of Softfight, a price management consultancy. We discuss a simple framework for thinking about product pricing and some of the psychological issues that keep us from maximizing our product’s revenue. See the link to the first conversation below (on a different podcast). Last podcast with Manu Manu's site. Check it out!

    33 min

  8. 01/04/2023

    #9 B2B vs. B2C: What's the difference and who cares?

    In this episode, we talk to Büşra Coşkuner, an independent product coach, trainer & educator at Producteer. We have a wide-ranging discussion about the differences between B2B and B2C product management and how these differences are relevant, especially to people who are new to product management. Among other things, we discuss the role of roadmaps in product management in general and, more specifically, in the B2B/B2C context. More about Büşra here: https://www.busra.co/

    46 min
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About

In this podcast, we delve into all aspects of developing great products, especially at enterprise scale.

Information

  • Creator
    Greg Prickril
  • Years Active
    2022 - 2024
  • Episodes
    16
  • Rating
    Clean
  • Copyright
    © Greg Prickril
  • Show Website
    Product in the Enterprise