Naomie Curier's Part 2 is about designing for reality: user needs, business goals, and what engineering can actually build, all at once. She's specialising in B2B SaaS experiences, with over 7 years across multiple industries. She recently launched her freelance practice, helping businesses and product teams bring human-centred clarity to complex products. Highlights, inspiration & key learnings: Design for reality. Great product design balances user needs, business goals, and what engineering can actually build right now. (00:31, 00:50)Unlearn "don't push back." If your culture taught you to stay quiet, build the muscle to challenge priorities, a good mentor makes it easier. (03:35, 04:16)Bring people in early. Don't design in a vacuum and reveal the finished work. Loop engineers in, talk feasibility, share the conversation. (01:19, 02:10)Question the brief. Don't just execute, ask if it's the right thing to build. Disagree with evidence, and you'll be heard either way. (00:00, 03:35, 04:57)Process is a guide, not a rule. The tidy linear process rarely survives real deadlines. Adapt it to the situation you're in. (02:50, 03:29)Research is a team sport. Bring the whole team in as observers, shared empathy now means less convincing later. (05:22, 05:45) Where to find Naomie: LinkedIn: https://www.linkedin.com/in/naomie-curier-3301aa93/ Where to find the show: Twitter: https://twitter.com/7minProdSeriesLinkedIn: https://www.linkedin.com/company/7min-product-master-series/Instagram: https://instagram.com/7minProdSeriesEmail: 7minprodseries@gmail.com Where to find Lewis: Twitter: https://twitter.com/ngeshlewLinkedIn: https://www.linkedin.com/in/ngeshlew If you like the show ❤️, please be sure to tell a Product person and subscribe to us on Spotify, Apple podcast or your favorite podcast app. Don’t forget to leave us a rating ⭐️ or comment because it helps to other people to discover our show 🙌🏾 Thanks for listening!
