Virtual GM - A Hotel Management Podcast

Vibrant Management

Welcome to Virtual GM, the ultimate podcast for anyone looking to elevate their game in the modern hospitality industry! Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or just someone trying to navigate the ever-changing landscape of the hospitality world, this podcast is for you! Each episode is packed with valuable insights, expert advice, and real-life stories from industry leaders and innovators. We'll cover everything from how to effectively market your property and increase bookings, to how to provide top-notch customer service and stand out in a crowded market. But it's not all business - we'll also be having a lot of fun along the way. Expect witty banter, relatable anecdotes, and plenty of laughs as we take a fresh and entertaining approach to discussing the hospitality industry. Produced and distributed by Vibrant Management - a company dedicated to helping hoteliers and vacation rental managers thrive in the modern world - Virtual GM is your go-to source for all things hospitality. So, join us, and let's elevate your game! and visit us on our website: www.thevibrantteam.com

  1. 1D AGO

    🎧 Episode 30: The Experience Economy — Why Guests Care More About Feeling Than Square Footage

    In this episode, Cody & Meagan explore a major shift shaping modern hospitality: guests care far more about how a place feels than how big it is. As travel becomes more experience-driven, unforgettable moments, emotional design, and intentional details are replacing square footage as the true measure of value. This episode challenges operators to rethink how they design, market, and deliver hospitality in the experience economy. 🔹 Cold Open: Big or Memorable? “Would you rather have a huge, generic room—or a tiny, unforgettable one?” Cody & Meagan debate, laugh, and set the stage for understanding modern travel psychology. 🔹 Segment 1: The Shift in Guest Expectations Today’s guests are looking for: StoryVibeAestheticMemoriesShareable momentsThey unpack how Instagram, boutique hospitality, and emotional design have reshaped expectations—and answer the question:  👉 What actually makes a place unforgettable? 🔹 Segment 2: Designing Moments, Not Rooms This segment focuses on how small, intentional details create big emotional impact: Welcome ritualsScent and lightingTextures and materialsCurated local touchesMicro-luxuries that surprise and delight👉 What tiny detail makes a guest feel truly special? Cody & Meagan brainstorm ideas operators can implement immediately. 🔹 Segment 3: Why Small Beats Big They close by discussing why smaller, intentional spaces often win: IntimacyThoughtful designPersonality over square footageClosing thought:  👉 Guests remember feelings, not floor plans. Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    17 min
  2. FEB 19

    🎧 Episode 29: The Hospitality Illusion — What Guests Think Running a Rental Looks Like vs. Reality

    In this episode, Cody & Meagan pull back the curtain on one of the biggest myths in hospitality: that running a rental is “passive income.” With humor, honesty, and plenty of real-life stories, they break down what guests think operators do all day versus the invisible work that actually keeps properties running. From last-minute emergencies to emotional labor no one prepares you for, this episode shines a light on the reality behind great hospitality—and why consistency is harder than growth. 🔹 Cold Open: The Illusion “What do guests imagine we do all day?” Cue the sunsets, coffee sipping, and magically self-cleaning rooms. Cody & Meagan kick things off with laughs before diving straight into reality. 🔹 Segment 1: The Invisible Work The work guests never see: Turnovers and tight timelinesMaintenance chaosLogistics and coordinationEmotional laborReal-time guest problem solvingThey share funny emergency stories, last-minute saves, and answer the question:  👉 What’s the hardest part of the job no one ever notices? 🔹 Segment 2: Why Consistency Is Harder Than Growth Growth looks exciting—but consistency is where operators are tested. This segment covers: Systems and standardsBurnout riskRepetition fatigueScaling without losing quality👉 Anyone can grow. Very few can stay excellent. 🔹 Segment 3: The Reward Side To balance it all out, Cody & Meagan talk about why it’s worth it: Guest memoriesRepeat visitorsEmotional winsMeaningful hospitality momentsClosing reflection:  👉 We’re not selling rooms. We’re hosting milestones. Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    15 min
  3. FEB 12

    🎧 Episode 28: What Guests Are Really Looking For When Booking Spring Break Travel

    Spring Break bookings are chaos season—and in this episode, Cody and Meagan break down why. This isn’t normal travel behavior. It’s emotional, urgent, and often stressful. Guests aren’t just booking a room… they’re booking relief. With an energetic, observational, and practical tone, this episode helps operators understand the psychology behind Spring Break bookings and what actually pushes guests to click “Book Now.” 🔹 Cold Open: Chaos Season Is Here Cody and Meagan kick things off with light banter and real-life stories about how Spring Break travel feels different from every other season—higher urgency, group dynamics, emotional decision-making, and planning pressure. The stage is set for why this season matters so much. 👉 Key mindset shift: Guests aren’t shopping for features—they’re shopping for peace of mind. 🔹 Segment 1: The Emotional Booking Brain Spring Break is an emotional purchase, not a logical one. Cody and Meagan explore what different guests really want: Families want zero stressParents want predictability and safetyGroups want fun and social spaceCouples want escape and vibeThey dig into questions like: What are guests afraid of getting wrong?What actually ruins a Spring Break trip?What makes parents feel confident hitting “book”?Operator takeaway: Remove friction, overcommunicate clarity, and sell confidence—not complexity. 🔹 Segment 2: What Actually Makes Them Book Framed as a friendly debate, this segment breaks down the real conversion drivers: Sleep comfortEasy food setupClear location infoPhotos that tell a storyFast, responsive messagingCody and Meagan challenge each other with questions like: What’s the first thing you judge in a listing?Do bad photos instantly kill trust?Do guests care more about beds or kitchens?The result: practical insights you can apply immediately. 🔹 Segment 3: Why Guests Bounce They unpack the hidden deal-breakers that quietly destroy conversions: Confusing layoutsUnclear sleeping arrangementsSurprise feesParking mysteriesSlow or unclear communication👉 The big takeaway: Conversion = clarity + confidence. 🔹 Closing: Easy Wins Every Property Can Apply Cody and Meagan wrap with a simple truth: “Spring Break guests don’t want perfect — they want easy.” Listeners are encouraged to audit their own listings from a guest’s perspective and remove anything that creates hesitation or stress. This episode is packed with mindset shifts and quick wins that can immediately improve Spring Break performance—and every peak season after. Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    25 min
  4. FEB 5

    🎧 Episode 27: The Virtual GM Playbook: Running Your Property from Anywhere in 2026

    In this episode, Cody and Meagan revisit the heart of what this podcast is all about: being a Virtual GM. With remote operations becoming the norm—not the exception—this conversation is a must-listen for any owner or operator looking to manage smarter, leaner, and more flexibly. Meagan brings a rare perspective, having served as a Virtual GM since 2020, navigating the hospitality industry through massive change. From pandemic-era pivots to today’s tech-driven workflows, she shares real-world lessons learned and what it truly takes to succeed virtually in 2026. 🔹 Segment 1: What It Really Means to Be a Virtual GM Cody and Meagan break down the role of a Virtual GM and how it differs from traditional on-site management. 🔹 Segment 2: Lessons Learned Since 2020 Meagan reflects on the biggest operational shifts, guest behavior changes, and leadership lessons that emerged through the most transformative years in hospitality. 🔹 Segment 3: Tools That Make Virtual Management Work From PMS and messaging platforms to automation and reporting tools, Meagan outlines the most important systems every Virtual GM needs. 🔹 Segment 4: Tips, Tricks & Best Practices for 2026 The episode wraps with actionable insights on communication, accountability, service standards, and how to keep the guest experience seamless—even when managing from afar. If you’re considering virtual management—or already doing it—this episode delivers the blueprint to run your property efficiently while staying deeply connected to your guests. Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    16 min
  5. JAN 29

    🎧 Episode 26: AI in Hospitality 2026: Smarter Operations, Stronger Marketing

    Meagan rejoins Cody for a timely and future-focused conversation on one of the most transformative forces in hospitality: Artificial Intelligence. As guest expectations rise and teams remain lean, AI is quickly becoming a must-have—not a nice-to-have—for properties heading into 2026. In this episode, Cody and Meagan break down how hoteliers can realistically use AI today—without needing a tech background or massive budget. 🔹 Segment 1: Why AI Matters in Hospitality in 2026 Cody and Meagan discuss why AI adoption is accelerating and how properties that ignore it risk falling behind. 🔹 Segment 2: Using AI in Daily Hotel Operations From guest communication and content creation to internal workflows, they share practical ways AI can save time, reduce errors, and improve consistency. 🔹 Segment 3: AI-Powered Marketing in 2026 Cody shares exciting insights into how AI can: Improve website conversionsPersonalize marketing messagesEnhance email and paid ad performanceHelp properties compete with larger brands🔹 Segment 4: Getting Started Without Overwhelm They close with advice on how to adopt AI thoughtfully—starting small, staying human, and using AI to enhance (not replace) hospitality. Whether you’re AI-curious or already experimenting, this episode gives you a clear roadmap for using AI to operate smarter and market better in 2026. Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    15 min
  6. 🎧 Episode 25: Loyalty That Works: How Independent Hotels Win with Stash Rewards

    JAN 22

    🎧 Episode 25: Loyalty That Works: How Independent Hotels Win with Stash Rewards

    In this episode, Cody welcomes Audrey Yates, Vice President of Hotel Partnerships at Stash Hotel Rewards, to break down what truly makes loyalty programs work for independent hotels—without sacrificing brand identity or guest experience. Cody and Audrey dive into how Stash empowers independent properties to compete with big brands by offering meaningful loyalty benefits, driving repeat stays, and increasing direct bookings—while still letting hotels stay true to their unique story. 🔹 Segment 1: What Makes Stash Hotel Rewards Different Audrey explains how Stash was built specifically for independent hotels, focusing on quality, experience, and alignment—not cookie-cutter points systems. 🔹 Segment 2: Why Loyalty Matters More Than Ever With rising acquisition costs and increased OTA competition, Cody and Audrey discuss how loyalty programs like Stash help hotels retain guests and strengthen long-term relationships. 🔹 Segment 3: Best Practices for Independent Properties Using Loyalty From positioning loyalty at check-in to weaving it into digital touchpoints, this segment covers how to maximize Stash’s impact. 🔹 Segment 4: Top 5 Independent Hospitality Events You Should Attend Cody and Audrey wrap up by sharing their top events for networking, education, and growth in independent hospitality: Independent Lodging Congress – https://ilcongress.com/ Independent Hotel Show – https://independenthotelshow.us/ AHLA Events – https://www.ahla.com/events HITEC – https://www.hitec.org/ Boutique & Lifestyle Lodging Association (BLLA) – https://blla.org/ Whether you’re running a boutique hotel, independent resort, or lifestyle property, this episode is packed with insight on loyalty, community, and where to show up in the industry. Learn more about Stash Hotel Rewards: https://www.stashrewards.com/ Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    27 min
  7. 🎧 Episode 24: Inside BITAC: Why These Hospitality Events Are Unlike Any Other

    JAN 15

    🎧 Episode 24: Inside BITAC: Why These Hospitality Events Are Unlike Any Other

    In this episode, Cody sits down with special guest J. Viola, Chief Operating Officer at Hotel Interactive, to pull back the curtain on one of the most impactful event series in hospitality: BITAC. Cody and J. dive into what truly sets BITAC events apart from traditional conferences—from the highly curated format to the quality of relationships built in the room. If you’ve ever felt overwhelmed or underwhelmed by large trade shows, this episode explains why BITAC continues to stand out year after year. 🔹 Segment 1: What Makes BITAC Different J. shares how BITAC’s invitation-only structure, balanced buyer-to-supplier ratio, and intentional networking create meaningful conversations—not badge scanning chaos. 🔹 Segment 2: Why Hospitality Leaders Keep Coming Back With 88.5% of attendees being first-time participants last year, BITAC continues to attract fresh perspectives while maintaining a high-caliber audience of decision-makers. 🔹 Segment 3: Cody’s Role as Master of Ceremonies Cody announces his exciting role as Master of Ceremonies for six BITAC events this year: BITAC LuxuryBITAC Operations 2026BITAC Casino Resorts 2026BITAC Purchasing & Design Summer 2026BITAC Purchasing & Design Fall 2026BITAC Owners Fall 2026🔹 Segment 4: Why These Events Matter for Your Career & Business From owners and operators to vendors and brand leaders, Cody and J. explain why BITAC is one of the most efficient ways to build relationships, source solutions, and stay ahead of industry trends. If you’re serious about growing in hospitality and attending events that actually move the needle, this episode is a must-listen. Learn more about BITAC events here: https://www.bitac.net/ Follow us on Instagram - @thevibrantteam @virtualgmpodcast Checkout our website - www.thevibrantteam.com

    20 min
5
out of 5
12 Ratings

About

Welcome to Virtual GM, the ultimate podcast for anyone looking to elevate their game in the modern hospitality industry! Whether you're a boutique hotel owner, VRBO manager, Airbnb administrator, front desk staff, or just someone trying to navigate the ever-changing landscape of the hospitality world, this podcast is for you! Each episode is packed with valuable insights, expert advice, and real-life stories from industry leaders and innovators. We'll cover everything from how to effectively market your property and increase bookings, to how to provide top-notch customer service and stand out in a crowded market. But it's not all business - we'll also be having a lot of fun along the way. Expect witty banter, relatable anecdotes, and plenty of laughs as we take a fresh and entertaining approach to discussing the hospitality industry. Produced and distributed by Vibrant Management - a company dedicated to helping hoteliers and vacation rental managers thrive in the modern world - Virtual GM is your go-to source for all things hospitality. So, join us, and let's elevate your game! and visit us on our website: www.thevibrantteam.com