17 episodes

Starting out on your own career path or even your own business? There’s a path for your potential and we want to help you find it.

Combining interviews and advice, Path for Potential aims to equip you for a meaningful career following your passion, personality and maximising your potential.

Mark Beaumont and Johanna Basford are on a mission to move away from, the traditional business-podcast rhetoric of fake humble statements, dodgy money-making schemes, and ultra-macho mentalities, and instead hold honest conversations with guests who want to help harness your potential into your very own success story.

Each interview gives a behind-the-scenes view of the guest's early career and provides practical tips, mindset inspiration and the unlikely stories of how they took those early steps to find a fulfilling professional life whether they found great jobs or started their own thing.

Find your own Path for Potential now!

Brought to you by the Centre for Entrepreneurship, University of Dundee and supported by Elevator UK.

Path for Potential Path for Potential

    • Business
    • 5.0 • 1 Rating

Starting out on your own career path or even your own business? There’s a path for your potential and we want to help you find it.

Combining interviews and advice, Path for Potential aims to equip you for a meaningful career following your passion, personality and maximising your potential.

Mark Beaumont and Johanna Basford are on a mission to move away from, the traditional business-podcast rhetoric of fake humble statements, dodgy money-making schemes, and ultra-macho mentalities, and instead hold honest conversations with guests who want to help harness your potential into your very own success story.

Each interview gives a behind-the-scenes view of the guest's early career and provides practical tips, mindset inspiration and the unlikely stories of how they took those early steps to find a fulfilling professional life whether they found great jobs or started their own thing.

Find your own Path for Potential now!

Brought to you by the Centre for Entrepreneurship, University of Dundee and supported by Elevator UK.

    E9: Lucy Lord: Fake it till you bake it!

    E9: Lucy Lord: Fake it till you bake it!

    Ever had a burning desire to do something different with your life? Lucy did just that. Changing career, changing country, changing everything! 

    Moving from Australia back to the UK, leaving a successful career in pharmaceutical sales, Lucy Lord is now a Sunday Times bestselling cookbook author. Johanna and Mark talk to our guest about what it takes and what it looks like when you finally take the leap of faith and follow your passion. They also discuss imposter syndrome and why confidence is as much a learned skill as it is a personality trait. This is Lucy's Path for Potential.

    This episode marks the last interview in the original run of Path for Potential episodes. Clips and highlights will continue to appear on the feed. If you enjoyed the series, make sure to reach out to us on social media and let us know.

    • 38 min
    E8: Unfolded: How Cally Russell creates a difference with clothing

    E8: Unfolded: How Cally Russell creates a difference with clothing

    Serial entrepreneur and the only person to turn down the Dragons on Dragons Den TWICE, Cally Russell is not your traditional entrepreneur. From a small town in Scotland (Dunoon) to a social science degree at the University of Dundee, Cally does not have the traditional business background but found a way to address societal issues with his companies. 

    First founding the fashion app using a Tinder-style approach to help you find your style, Mark and Johanna spoke to Cally as he was first starting out with his new company This is Unfolded - a clothing company tackling the effects of fast fashion. 

    A brilliant episode with Dundee and Scottish references galore! Cally's story inspires anyone to use their skillset to their advantage no matter what their background is. 

    • 36 min
    E7: Not on the high street: How Holly Tucker maximised her potential

    E7: Not on the high street: How Holly Tucker maximised her potential

    You always hear of the ultra-successful university drop-outs who became business tycoons, but what about a founder who didn't bother with university at all and went on to create the world's 3rd online marketplace (after Amazon and eBay)?


    Mark and Johanna speak to 'Holly & Co' and 'notonthehighstreet' founder Holly Tucker in this episode. "Hurricane Holly" takes us through the early chapters of her career and what happens when you're a workaholic even from a very early age. We also cover the power that naivety can have and where it can take you, as well as the importance of doing what you love, or, loving what you do!

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    • 35 min
    E6: How to Pitch your Potential

    E6: How to Pitch your Potential

    A great episode to help you present yourself with confidence in any situation.

    We're back! this episode is brand new and marked the first time Mark and Johanna met in person. Having recorded a whole series of episodes online as co-hosts, Dundee's duo of entrepreneurial ambassadors met at the University to give you the scoop on how to pitch and how to pitch yourself in any scenario. Job interviews, funding proposals, even reaching out to someone you admire, you need to know how to present yourself and capture attention.

    For Mark, that meant changing courses in university and bagging his first documentary with the BBC. For Johanna, it was more about getting commissions for her artwork and a how-to on getting Starbucks to return your calls.

    Our co-hosts also answer your questions at the end of the episode.

    • 34 min
    Step to Success: Overcoming social anxiety

    Step to Success: Overcoming social anxiety

    From an upcoming episode, Mark and Johanna discussed a question from our audience asking for advice on overcoming social anxiety when in a presenting/interviewing situation.

    From very different perspectives, Mark and Johanna provide some top tips and key things to remember for situations that can feel as big as public speaking but can also be applied in every day communication.

    • 8 min
    E5: deliciously ella: How Ella Mills’ hobby built her brand and career

    E5: deliciously ella: How Ella Mills’ hobby built her brand and career

    Ella Mills, founder of deliciously ella, had a self-confessed lack of ambition when she was young. On top of that, a debilitating illness that was present through her time at university. However, this life experience inspired Ella’s interest in nutrition and diet which was channelled into her blog ‘deliciouslyella’ and has now led to bestselling books, an online platform, 2.3 million followers, and a restaurant!
    A true example of making the most of life and overcoming adversity, and how to turn an interest into your career. Mark and Johanna discuss with Ella how adversity can breed creativity, how Ella created an online community before the modern landscape of social media, and how your true potential can only be reflected on and is harder to notice at the time. Also, hear Ella’s advice for people starting their careers.

    This is Ella’s Path for Potential.

    • 31 min

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