She Is A Leader - The Podcast for Women Creating Impact, Profit, and Peace in Their Business

with Ask Yvi

Real conversations for women who lead differently. Join Yvonne Heimann, Leadership & Efficiency Coach, for honest discussions with female leaders who are rewriting the rules on their own terms. Every episode explores the challenges women face in leadership - from building effective teams to creating systems that grow your business without burning you out. We dive into what matters: balancing intuition with strategy, building sustainable success, and leading authentically. Whether you're a digital entrepreneur, executive, or business owner, you'll discover practical strategies for team management, business automation, leadership development, and personal growth. No fluff, no cookie-cutter advice - just real conversations about what works when you're ready to step into bigger leadership while staying true to yourself. This isn't about following someone else's blueprint. It's about finding your unique leadership style and building a business that supports the life you want. Join us to explore frameworks that help you evolve as a leader without losing what makes you, you. Perfect for female executives, women entrepreneurs, business owners, and anyone ready to lead with both vision and heart. New episodes cover leadership strategies, business systems, team building, and the intersection of feminine wisdom and strategic action. She Is A Leader is brought to you by AskYvi.com, where visionary leaders find personalized support to transform their leadership impact through people-centered systems that scale.

  1. 3d ago

    The Rooms That Rejected Her Built Her Leadership Skills with Tina Larsson

    You've probably been in a room where nobody wanted to hear what you had to say.  Tina Larsson walked into an industry that didn't want outside consultants and stayed anyway. As a former Wall Street analyst turned co-op and condo consultant, she learned that data doesn't panic, and neither does she.  In this episode, Tina breaks down how she leads with numbers instead of opinion, what she does when a room refuses to listen, and why she's fired clients who voted down $250,000 in savings because they were too risk-averse to act.  If you've been doubting whether to stay in the uncomfortable room, this one's for you. --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Tina Larsson Website: https://www.thefolsongroup.com/LinkedIn: https://www.linkedin.com/in/tinalarssonli/ Instagram: https://www.instagram.com/folsongrp/ -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 – Introduction 02:23 – How a $10,000 goal turned into $340,000 04:00 – What HOAs actually are and why 66 million Americans are affected 06:50 – Why the property management industry didn't want Tina there 07:30 – How her consulting mirrors every change management situation you've been in 10:35 – Leading with data instead of opinion, and what Wall Street taught her 11:40 – The balcony photos moment: translating what a room can't read 16:30 – "I'm not in the convincing business" 18:00 – A quarter million in savings. Three recommendations. Every single one voted down. 20:40 – The marble polishing company (the most outrageous board decision you'll hear) 24:12 – What to do right before walking into a room that doesn't want you --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    The Rooms That Rejected Her Built Her Leadership Skills with Tina Larsson
  2. Aug 11

    Bad Decisions Start With Who's in the Room - with Kylee Ingram

    If your team keeps repeating the same bad decision, decision making starts with who's in the room. Most rooms get that wrong. Kylee Ingram spent years directing documentaries in over 100 countries before she built a decision intelligence platform. In this episode, she breaks down why decision making fails long before the meeting starts, and why adding more people to a room doesn't fix a broken process. You'll hear the three biases that quietly run every decision room, what happens to people who don't fit the two dominant leadership types, and the one thing Kylee says to check before your next big call. It's the room design problem behind decisions you've already lived through. --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Kylee Ingram Website: https://www.wizer.business/LinkedIn: https://www.linkedin.com/in/kyleeingram/ YouTube: https://www.youtube.com/@wizertechnologies Kylee's Free Decision Profile tool: https://www.wizer.business/decision-profiles -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 – Introduction 02:35 – From directing documentaries to building a decision platform 04:05 – The board that lost their jobs over one bad call 07:16 – Why decision intelligence is infrastructure, not a framework 10:12 – What structural bias looks like on a regular Tuesday 13:38 – Yvi catches her own bias mid-sentence 14:40 – The three biases running every decision room 17:03 – What to do if you don't fit the two dominant leadership types 18:20 – Why silence means the decision is already lost 24:27 – The one thing to check before your next big decision --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    Bad Decisions Start With Who's in the Room - with Kylee Ingram
  3. Aug 5

    Built to Be Overlooked. We Are Raising Startup Funding Anyway - Allison Byers

    You didn't make it into venture capital because you didn't know the system was designed to keep you out.  Allison Byers raised $9.6 million, hit every milestone, and still couldn't close her Series B. What happened next changed everything she knew about startup funding. In this episode, Allison walks through what the data actually says about where venture capital goes (the number will make you furious!!), why the fundraising advice most founders follow is built for people who already have access, and what it looks like to find your people instead of convincing the wrong ones.  This is one of those conversations where everything clicks into place and you realize the rejection wasn't about you. --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Allison Byers Website: https://www.scroobious.com/Allison's book: https://allisonbyers.com/LinkedIn: https://www.linkedin.com/in/allison-byers/ -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 - Introduction 02:12 - The "desirable exit" that wasn't... 03:36 - Why Allison blamed herself for years before looking outward 04:57 - The cost of burning yourself out for a company 06:29 - How Venture Capital investments work 07:30 - Not even 1% of VC dollars go to women-founding teams 10:35 - Relationship-first funding: what it means in practice 14:38 - Where money actually lives if VC isn't the answer 16:56 - The in-between most founders never consider 18:50 - Mission-driven businesses and the funding options nobody talks about 20:42 - Why community building is a fundraising strategy 23:14 - Why women haven't had generations of capital relationships to build on 25:05 – Yvi's "duh" moment. The disconnect she didn't see coming 26:45 - Allison's one piece of advice: care less --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    Built to Be Overlooked. We Are Raising Startup Funding Anyway - Allison Byers
  4. Jul 28

    She Turned a $20 Book Into a $100K Community - Lauren Erickson

    You've spent years building expertise. You've got clients. Results. A track record. And you still haven't built the thing that pays you when you're not in the room. Lauren Erickson's client had a $20 self-published finance book. Dry topic. Small audience. Amazon royalties that weren't retiring anyone. She turned it into a $100K community. No massive following. No ad budget. Just the right people, a warm network, and a framework for packaging what he already knew. The book was never the product. It just opened the door. In this episode Lauren breaks down her PANN framework, the four things established founders need before they productize their expertise: a Proven method, Authority, a Niche, and a Network. We also get into why the founders with the most experience are usually the ones who wait the longest to build something with it. We cover: What's really stopping established founders from productizing (it's not time)What a warm network actually means and how to use it to launchHow to sell knowledge products in high-trust industries like law and finance without cheapening your reputationThe one question to ask your network before you build anythingIf you've been saying "I'll build it when I have more time" for two years, this episode is for you. --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Lauren Erickson Website: https://onwardboundmarketing.com/Instagram: https://instagram.com/@onwardboundmarketing YouTube: https://www.youtube.com/@onwardboundmarketing LinkedIn: https://www.linkedin.com/in/laurenerickson-chicago/ -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 - Introduction 01:58 - The $20 book: Steve's story and how it started 02:40 - Why books don't make you money (and what they actually do) 04:30 - The PANN framework: Proven method, Authority, Niche, Network 07:12 - Word of mouth as your real launch strategy 09:43 - Fear of self-promotion and the identity shift 11:08 - The reframe: you're not selling yourself, you're delivering a message 15:15 - Digital products that run without you 17:55 - Selling knowledge products in law, finance, and nonprofits 20:07 - Why corporate training is just a course with different packaging 24:30 - The one thing to do this week before you build anything --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    She Turned a $20 Book Into a $100K Community - Lauren Erickson
  5. Jul 21

    How to Sell a Business When You Don't Know Who You Are Without It with Alisha Pennington

    Most women who build a business never think about selling it. Nobody told them they could. Your coaching practice, your agency, your product, your podcast. All of it has value beyond what you're earning from it right now. And at some point, life is going to ask you what comes next.  Alisha Pennington built a company for 12 years, earned three Inc. 5000 recognitions, and sold it for multi-seven figures. She's now building Exette, a business to help other women learn how to exit their business. Because only 1.37% of businesses that sell a majority stake are female-founded. She wanted to understand why.  Alisha found out that the barrier isn't financial. Most women have never separated who they are from what they built. So when it's time to walk away, it feels like walking away from themselves... Does that ring a bell for you? If this sparks something inside you, this episode is the perfect listen for you. And by the end, you'll look at what you're building completely differently. --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Alisha Pennington Website: http://www.exette.coInstagram: https://www.instagram.com/itsalishampLinkedIn: https://www.linkedin.com/in/alisha-m-pennington/ Join Alisha's free community: https://exette.circle.so/join?invitation_token=9cc0617271cd317f48e40f089805df717bef26ba-3b28d7 -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 – Did you know you can sell your business? 03:00 – What "stepping back" actually looks like 05:50 – When Alisha realized she'd outgrown her own business 08:22 – The identity shift that happened for Alisha 10:00 – Why women call their businesses babies and men don't 11:15 – The stories we tell ourselves about what's valuable enough to sell 15:27 – Even a $20,000 candle business has a buyer 20:00 – What the earnout actually looks like from the inside 22:15 – Earnout, handoff, aqua-hire: the versions of exit nobody explains 25:22 – Why thinking about exit makes your business stronger right now 28:40 – The one thing to do this week if you've never thought about this --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    How to Sell a Business When You Don't Know Who You Are Without It with Alisha Pennington
  6. Jul 14

    Triple Your Salary by Changing How You Talk About Yourself with Lata Hamilton

    You're doing the work. You know your value. So why does your paycheck still not reflect it? In this episode, Lata Hamilton breaks down exactly how the language you use about yourself shapes what other people believe you're worth, and how she tripled her own salary in three years by changing it. This isn't about faking confidence. It's about understanding the specific words and patterns that are signaling doubt, even when you feel certain.  Lata unpacks NLP as a practical tool, not therapy-adjacent woo, and shows how she used it inside some of Australia's biggest corporate change programs. She also gets real about the systemic piece: the system is broken, and there are still pockets within it where you can get paid more for doing the same work.  You'll leave with a clearer picture of what's actually been holding you back, and where to start.  Download Lata’s free “Underpaid & Overlooked Coaching Action Guide”: www.latahamilton.com/worthit --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Lata Hamilton Website: http://www.latahamilton.comLinkedIn: www.linkedin.com/in/latahamilton Instagram: https://www.instagram.com/latahamilton/  Insight Timer:  https://insighttimer.com/latahamilton  Facebook: https://www.facebook.com/latahamiltonchange  YouTube: https://www.youtube.com/@LataHamilton -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 – Introduction 01:13 – Why language is the lever, not just mindset 02:30 – What NLP is (and why it's not manipulation) 04:48 – How Yvi uses NLP with her own clients and team 06:42 – The "if vs when" switch that changes everything 09:26 – The moment a leader trampled Lata's confidence and what it cost her 11:16 – How she got a $20K pay rise just by changing companies 13:33 – How to open up your career options instantly by chunking up 16:25 – Why women underestimate their transferable skills 19:47 – "Just be more confident" puts the burden back on women. Here's how to hold both. 21:10 – The systemic reality: when professions become female-dominated, pay drops 23:20 – From contracting to consulting: how Lata tripled her day rate overnight 25:06 – Safety, equality, and emotional labor at home affect your career --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    Triple Your Salary by Changing How You Talk About Yourself with Lata Hamilton
  7. Jul 7

    Your Brain Is Gaslighting You at 40! Here Is How to Take It Back with Manna Semby

    Women are hitting a cognitive wall in their 40s and calling it burnout.Dr. Manna Semby says that's the wrong diagnosis, and the right one changes everything. Dr. Manna Semby left a career at Goldman Sachs after watching high-performing women disappear from leadership. When she became a physician, she found them in her waiting room, not burned out, but going through one of the most significant brain changes of their lives at the exact moment their careers demanded the most. In this episode of She Is A Leader, she names what's actually happening, explains why 60% of senior women are struggling in silence, and walks through what individuals and organizations can do right now. If I were you, I wouldn't miss this episode! --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission.-------------- 🌟 Meet Manna Semby Website: https://arunamed.com/Instagram: https://www.instagram.com/menopausebraindoctorLinkedIn: https://www.linkedin.com/in/manna-semby/Facebook: https://www.facebook.com/people/Menopause-Brain-Doctor/100095269547712/ -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 – Introduction 02:10 – The cultural taboo that kept perimenopause hidden 06:49 – "I feel like I'm losing myself", what Dr. Semby hears every day 09:36 – 60% of senior women are burned out, and nobody's asking why 10:35 – Why the most senior women are the least likely to speak up 11:25 – The menopausal transition is a brain event, not a reproductive one 14:17 – The Perimenopause Broken Rung 17:48 – At every promotion rung, fewer women make it through 20:12 – What education and culture change look like 23:56 – What HR and managers should do when a strong performer goes quiet 24:32 – Your two action items from this episode --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    Your Brain Is Gaslighting You at 40! Here Is How to Take It Back with Manna Semby
  8. Jun 30

    I Tried to Save Him. It Cost Me Everything

    You stayed. You tried harder. You thought if you just loved him better, it would finally click. This episode is about the relationship that cost Yvonne Heimann four years, her business focus, and the version of herself she kept putting last. It's also about the viral short telling women they need to stay single to build a business, and why that answer is wrong, not because it's bad advice, but it's solving the wrong problem. The real question isn't whether to be single. It's what that relationship is feeding in you that you're afraid to look at without it. Yvonne shares in this solo epiaode of She Is A Leader Podcast the story of the relationship she poured everything into, the two years she spent single (and why the reason matters more than the decision), and how she's in a relationship right now with her creativity at an all-time high.  This isn't a story about men holding women back. It's a story about ego, attachment, and the moment she caught herself doing the exact same thing she was pushing back against. If you've ever used a relationship as a reason your business couldn't grow, this one's for you. --------------DISCLAIMER:This podcast is sponsored by AskYvi.com. Some links are affiliate links which means if you buy something we'll receive a small commission. -------------- 🌟Connect with Yvi https://instagram.com/askyvihttps://www.facebook.com/AskYvi/ -------------- 🏆 Highlights 🏆 00:00 - Introduction 01:02 - The viral short saying women should stay single to succeed 03:29 - Yvonne's personal experience with a bad relationship 05:44 - Why she went single for two years (and it wasn't to build her business) 07:15 - Stop blaming outside forces: it's your decision, not your relationship status 10:34 - It's not a gender thing. It's a focus thing. 12:14 - Anxious attachment, the ego fix, and what she does differently now 13:51 - Her current relationship generates energy, it doesn't drain it 15:29 - The moment she caught herself doing the exact same thing she was pushing back on 17:28 - The question that does more than any rule: what is this relationship feeding in you? 19:18 - Asking questions instead of giving statements (NLP in practice) --------------powered by ecamm: https://askyvi.tips/ecammand Transistor.fm :  https://askyvi.tips/transistorfm-------------- Subscribe on YouTube: https://www.youtube.com/@SheIsALeaderSubscribe to Podcast: https://askyvi.tips/podcastApply to be a guest: https://askyvi.tips/pod-SIAL Proud member of the podmatch network

    I Tried to Save Him. It Cost Me Everything
5
out of 5
20 Ratings

About

Real conversations for women who lead differently. Join Yvonne Heimann, Leadership & Efficiency Coach, for honest discussions with female leaders who are rewriting the rules on their own terms. Every episode explores the challenges women face in leadership - from building effective teams to creating systems that grow your business without burning you out. We dive into what matters: balancing intuition with strategy, building sustainable success, and leading authentically. Whether you're a digital entrepreneur, executive, or business owner, you'll discover practical strategies for team management, business automation, leadership development, and personal growth. No fluff, no cookie-cutter advice - just real conversations about what works when you're ready to step into bigger leadership while staying true to yourself. This isn't about following someone else's blueprint. It's about finding your unique leadership style and building a business that supports the life you want. Join us to explore frameworks that help you evolve as a leader without losing what makes you, you. Perfect for female executives, women entrepreneurs, business owners, and anyone ready to lead with both vision and heart. New episodes cover leadership strategies, business systems, team building, and the intersection of feminine wisdom and strategic action. She Is A Leader is brought to you by AskYvi.com, where visionary leaders find personalized support to transform their leadership impact through people-centered systems that scale.