The Unexpected Entrepreneur

Inkpot Creative
  • 5.0 (4)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY
The Unexpected Entrepreneur

Hosted by KP and Jessie (the business partners and IRL partners behind Inkpot Creative®), The Unexpected Entrepreneur podcast deep-dives into the unpredictable world of entrepreneurship. Covering everything from strategic brand development to the advantage of having a bold website as a wedding photographer, nothing is off limits as KP and Jessie help wedding photographers and creative entrepreneurs figure out how to stand out in a crowded market not just strategically, but authentically. Podcast cover art image taken by WorkPlay Branding

  1. 2 DAYS AGO

    5 Essential Photography Website Must-Haves in 2025

    Is your photography website helping you book dream clients in 2025? If not, it’s time to check off these photography website essentials! In this video, Jessie from Inkpot Creative® shares photography website tips to help you refine your photography branding, improve visual storytelling, and create a high-converting photography portfolio. Learn how to create a photography website that stands out, the best SEO for photographers, and web design for photographers that actually works. Whether you use Showit or another platform, we’ll guide you on how to build a photography website that makes marketing effortless.  Our links: + Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    13 min

  2. 3 DAYS AGO

    Can’t Figure Out What to Put In Your Photography Portfolio? Listen to THIS.

    Struggling to make your photography portfolio stand out? In this video, Jessie from Inkpot Creative shares photography portfolio tips to refine your work, attract dream clients, and showcase your best images.   If you’ve ever wondered what you need in your photography portfolio, this video breaks it down. Learn how to build a photography portfolio that reflects your best work, especially if you focus on weddings. A well-crafted wedding photography portfolio can make all the difference in booking high-end clients. We'll cover how to build a wedding photography portfolio that showcases your unique style and expertise.   Your photography website is a powerful tool, and your portfolio should be easy to navigate, visually compelling, and conversion-focused. If you're unsure how to create a photography portfolio, we'll walk you through key strategies. Plus, we'll discuss photography website design and what should a wedding photography website include to help potential clients connect with your brand.   Our links: + Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    11 min

  3. 4 DAYS AGO

    How Client Experience Extends Beyond What You Think with Fran Rescigno

    In this episode of the Unexpected Entrepreneur podcast, Jessie and Fran Rescigno delve into the intricacies of client experience. We talk about the importance of understanding the nature of client interactions, the role of automation in enhancing consistency, and how to infuse personality into client communications.    About Fran:    Fran is the founder of The Passions Collective, a Client Experience Architect and Certified Dubsado Specialist. Outside of business, Fran enjoys traveling (currently dipping her toes into digital nomad-ing), reading, and spending all her time in bookstores & coffee shops. Fran & the TPC team bring together their collective expertise to support neurodivergent and chronically ill entrepreneurs by building out strategic, automated client experiences that allow them to support the f*ck out of their clients—without sacrificing their physical or mental wellbeing.   Fran's Links:  + Website + Instagram + Podcast + Dubsado Form Templates + Client Experience Audit   Our links: + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    33 min

  4. 6 DAYS AGO

    What Happens When Your Website Finally Matches Your Talent with Brayden Peterson

    In this episode of the Unexpected Entrepreneurial Podcast, Jessie and Brayden Peterson discuss the transformative journey of rebranding Brayden's photography business, Brase Images. We dive into the challenges faced with their previous branding and website, the importance of authentic connections with clients, and the significant improvements seen after the rebrand.    About Brase Images:    Brayden Peterson and her husband, Chase Peterson are the Photo + Video duo behind 'BRASE Images' based in Sioux Falls, South Dakota. As young parents to a one year old and two dogs, they aim to find the adventure in each season of life and celebrate each client in their particular season of joy. From weddings to family sessions, they aim to bring focus to the heartbeat of each story through empathetic connection and an observational approach.    Brase's Links:  + Website + Instagram + Facebook + LinkedIn + Threads   Our links: + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    29 min

  5. JAN 31

    Squarespace or Showit? The Truth About Website Platforms for Photographers

    In this episode, we break down the key differences in the Showit vs Squarespace debate, helping you decide on the best website platform for your needs. Whether you're looking for a Squarespace website with built-in features or a Showit website design with complete creative freedom, we cover it all. This Squarespace review and Showit review highlight important factors like design flexibility, blogging capabilities, and pricing. If you're a photographer, choosing the best website builder for photographers is crucial. Both Squarespace vs Showit offer different strengths, but which is the best website builder for your business? We’ll also cover website platforms for photographers, the best website builder for small business, and how these platforms compare for creative professionals. If you're still on the fence, take our free website builder for photographers quiz (link below) to get a personalized recommendation! Need expert help? Learn more about our Rebrand Edit service for a fully custom photography website in just four weeks. Whether you need a photography website builder or are looking at other websites for photographers, we've got your back. Our links: + Best photography website platform for you quiz + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    20 min

  6. JAN 29

    How to ACTUALLY Use Email as a Wedding Pro with Shannon Vonderach

    In this episode of the Unexpected Entrepreneur podcast, Jessie and Shannon dive deep into the world of email marketing, particularly for wedding professionals. Shannon shares her journey from being a burnt-out wedding photographer to discovering the power of email marketing, which transformed her business. We talk about the importance of building an email list, effective strategies for engaging clients, and the types of emails that can be sent.    About Shannon:  Shannon (aka Mrs. Vondy and often called The Email Queen) went from burnt out wedding photographer to email obsessed when she sent ONE email and earned $2600. After earning an additional 13k that year from email marketing alone, she created The Email Club. Now, through her Email Club Membership, she's helped hundreds of business owners discover that email is easy, fun and extremely profitable.  When she isn't talking about email, or mentoring business owners, you can find her snuggled up on the sofa binging Netflix with her husband and their 2 rescue huskies. 💛 Shannon's Links:  + Website + Instagram  + Threads + YouTube + LinkedIn + Grab your free mini eBox! Our links: + Take our FREE quiz to find out what your photographer superpower is & learn how to bring it to the forefront of your brand. + Apply to work with us on your brand and website in The Rebrand Edit. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    12 min

  7. JAN 27

    How Jamie Uses Her Blog Posts as a Resource to Save Time

    In this episode of the Unexpected Entrepreneur podcast, Jessie chats with Jamie as she shares her journey blogging with Inkpot Creative®. We dive into the importance of SEO, personal storytelling, and how blog posts can serve as valuable resources for client engagement.    About Jamie:  A dedicated storyteller and trusted confidant, Jamie brings a rare combination of deep listening and masterful craftsmanship to every project. Known for creating safe spaces where vulnerability can flourish, she has built her reputation on doing things right, not just fast. Whether documenting intimate all-day elopements for nature-loving couples or sharing their love stories through thoughtful photography, Jamie approaches each interaction with genuine care and unwavering attention to detail. Between capturing adventurous celebrations in the great outdoors and being a busy mom to two toddlers, she has become a sought-after voice in the wedding industry, helping others feel seen, heard, and understood on their most authentic day.   Jamie's Links:  + Website + Instagram + Podcast + YouTube   Our links: + Get 60 blog post ideas for photographers for FREE! + Apply for Back Pocket Blogger to completely hand off your blogging every month. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Take our FREE website quiz if you're not sure what platform is best for you. + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    24 min

  8. JAN 24

    5 Reasons Why No One is Reading Your Photography Blog Posts

    Struggling to get eyes on your blog posts? You might be making one of these biggest blogging mistakes. In this episode, we dive into blogging tips for new bloggers and talk about why people aren't reading your blogs. Whether you're a beginner blogger or looking to avoid common blogging mistakes, this guide is for you. Learn how to blog as photographers and avoid the top blogging mistakes that can hurt your traffic. From photographer blog mistakes to mastering blogging for photography businesses, Jessie shares expert blogging tips for photographers. If you’re into blogging for wedding photographers, this is your go-to resource. We’ll also cover blogging mistakes to avoid, like skipping keyword research or overwhelming readers with too many photos. If you’re wondering how to blog as a photographer, this video has actionable insights to help you succeed. Our links: + Get 60 blog post ideas for photographers for FREE! + Apply for Back Pocket Blogger to completely hand off your blogging every month. + Check out our resources page where you can find affiliate links for some of the tools we use in our business every day! + Take our FREE website quiz if you're not sure what platform is best for you. + Want to DIY your website? Check out our Showit template shop. + Explode your organic traffic through blogging! In just 2 hours, learn how to write posts that rank with Blogging for Business for $97. You don't need to go viral... you need to be #1 on Google. + Interested in being a guest on our pod? Fill out the form on this page.

    11 min
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Ratings & Reviews

5
out of 5
4 Ratings

About

Hosted by KP and Jessie (the business partners and IRL partners behind Inkpot Creative®), The Unexpected Entrepreneur podcast deep-dives into the unpredictable world of entrepreneurship. Covering everything from strategic brand development to the advantage of having a bold website as a wedding photographer, nothing is off limits as KP and Jessie help wedding photographers and creative entrepreneurs figure out how to stand out in a crowded market not just strategically, but authentically. Podcast cover art image taken by WorkPlay Branding

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