Africa Business of Sport Podcast

ASPN — Africa Sport Podcast Network

Africa Business of Sport Podcast is an award-winning sport business podcast that delivers expert analysis of business trends, stories and developments across the sport industry in Africa and globally. The podcast gathers and interrogates various global and local perspectives of the rapidly evolving sports business ecosystem. Co-hosted by African sport business experts Edem Spio and Jabu Mtwa. 🥇Africa Business of Sport Podcast - Africa's #1 sport business podcast.

  1. SPECIAL EPISODE: Fast Tracks and Dark Deals – Michael Payne

    12/10/2025

    SPECIAL EPISODE: Fast Tracks and Dark Deals – Michael Payne

    In this episode, Edem and Jabu welcome Michael Payne back to the podcast for a comprehensive discussion about his new book 'Fast Tracks and Dark Deals: How Sport Became Business and Business Became Sport'. The conversation explores Payne's upbringing, his experiences with the IOC during its crisis, the intricacies of Olympic bidding wars, and his transition to Formula One. They delve into the future of sports, the impact of technology, and the evolving landscape of leadership within sports organisations. To purchase a copy of Fast Tracks & Dark Deals: How Sport Became Business and Business Became Sport, visit www.amazon.com/Fast-Tracks-Dark-Deals-Business/dp/1916556752 ------------------- 📝 We value your input! Take our quick survey and help improve the podcast: ⁠⁠⁠⁠⁠⁠⁠https://forms.gle/KrQX9QTYjxmfpDHB7⁠⁠⁠⁠⁠⁠⁠ ⭐ The best way to support the podcast is to subscribe, share and leave us a 5-star rating on Apple Podcasts or Spotify. ⁠⁠⁠⁠⁠⁠⁠⁠ 📺 Subscribe NOW to our brand new ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and turn on the notification🔔 to be the first to receive the latest releases from the podcast! 📲 Follow us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast

    56 min
  2. 11/10/2025

    E163: Inside MRM's African Sport Investment Strategy – Ian Briggs & Mokgatle Mokgatle

    How do you build a sustainable sport investment portfolio in a market where commercial structures are still emerging? In this episode, Edem and Jabu are joined by MRM Sport Capital Co-founders Ian Briggs and Mokgatle Mokgatle to explore the rise of private equity in African sport. The conversation covers the story behind MRM Sport Capital, the rationale for a dedicated sport investment firm, and the structure of its portfolio. The episode also dives into KickID’s rollout, product development approach, and how MRM identifies and acquires sport assets. The discussion closes with reflections on the future of sports finance and what will shape Africa’s sport investment landscape in the years ahead. ------------------- 📝 We value your input! Take our quick survey and help improve the podcast: ⁠⁠⁠⁠⁠⁠https://forms.gle/KrQX9QTYjxmfpDHB7⁠⁠⁠⁠⁠⁠ ⭐ The best way to support the podcast is to subscribe, share and leave us a 5-star rating on Apple Podcasts or Spotify. ⁠⁠⁠⁠⁠⁠⁠⁠ 📺 Subscribe NOW to our brand new ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and turn on the notification🔔 to be the first to receive the latest releases from the podcast! 📲 Follow us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast

    32 min
  3. 09/04/2025

    E160: Shaping Cape Town's Urban Transformation through Hosting the Olympic Games – Rashiq Fataar

    What would it take for Cape Town to become the first African city to host the Olympic Games? In this episode of the Africa Business of Sport Podcast, Edem and Jabu sit down with Rashiq Fataar, urban strategist and co-lead of the Cape Town 2040 think tank, to explore the city’s long-term vision, the risks and opportunities of hosting the Olympics, and how mega-events can drive urban transformation. The trio unpack lessons from other host cities such as Paris 2024, the role of innovation and sustainability, and what it would mean for Cape Town to position itself as Africa’s next global city. Cape Town 2040 Reports: Sports Venue Assessment From Paris to Cape Town: Insights and ideas from the Cape Town 2040 learning mission to the Paris 2024 Olympic Games Preliminary Assessment of Accommodation for a Future Olympic Games in Cape Town, South Africa ------------------- ⭐ The best way to support the podcast is to subscribe, share and leave us a 5-star rating on Apple Podcasts or Spotify. ⁠⁠⁠⁠⁠⁠⁠⁠ 📲 Follow us: ⁠Instagram⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠ 🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast ------------------- DISCLAIMER: The views and opinions expressed by Jabu Mtwa on this podcast are his own, independent of his capacity as an IOC Young Leader and do not reflect the official views or positions of the International Olympic Committee (IOC) whatsoever.

    30 min
  4. 05/22/2025

    E159: Connecting Africa to Global Sport Education with GIS – Rick Cross

    In this episode, Edem is joined by Rick Cross, Global Recruitment Manager at the Global Institute of Sport (GIS), to unpack a new and exciting partnership between GIS and Africa Business of Sport. They explore why Africa is a key focus market for international sports education, the uniqueness of GIS programs like the MSc in International Sport Management and MA in Sports Agency, and how this partnership unlocks real opportunities for African students. Rick shares insights on employability, the flexibility of learning across global campuses or online, and the long-term impact this initiative aims to have on the African sport ecosystem. --------------- 👜 Listeners of our podcast can visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠mizizishop.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and enter our special discount code "ABSP20" at checkout to receive a 20% off discount on any MIZIZI merchandise. ------------------- 📝 We value your input! Take our quick survey and help improve the podcast: ⁠⁠⁠⁠⁠⁠https://forms.gle/KrQX9QTYjxmfpDHB7⁠⁠⁠⁠⁠⁠ ⭐ The best way to support the podcast is to subscribe, share and leave us a 5-star rating on Apple Podcasts or Spotify. ⁠⁠⁠⁠⁠⁠⁠⁠ 📺 Subscribe NOW to our brand new ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and turn on the notification🔔 to be the first to receive the latest releases from the podcast! 📲 Follow us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast

    37 min
  5. 05/07/2025

    E158: World Cup 2026, LA28 and the Politics of Hosting Under Trump – Jonathan Miseroy

    In this episode, Edem and Jabu sit down with Jonathan Miseory, Co-Founder and Chief Strategy Officer of Hadaf Global, to have a timely conversation about sport and international diplomacy. They trace the roots of sport diplomacy, examine how events like AFCON 2025 and the Dakar 2026 Youth Olympics reflect Africa’s increasing use of sport to expand its soft power, and explore how upcoming sporting mega-events like the 2026 FIFA World could shape a new era of sport diplomacy under a Trump administration. --------------- 👜 Listeners of our podcast can visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠mizizishop.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and enter our special discount code "ABSP20" at checkout to receive a 20% off discount on any MIZIZI merchandise. ------------------- 📝 We value your input! Take our quick survey and help improve the podcast: ⁠⁠⁠⁠⁠https://forms.gle/KrQX9QTYjxmfpDHB7⁠⁠⁠⁠⁠ ⭐ The best way to support the podcast is to subscribe, share and leave us a 5-star rating on Apple Podcasts or Spotify. ⁠⁠⁠⁠⁠⁠⁠⁠ 📺 Subscribe NOW to our brand new ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and turn on the notification🔔 to be the first to receive the latest releases from the podcast! 📲 Follow us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast

    31 min
  6. 04/04/2025

    E157: Inside AWFC's Game-Changing Deal with DAZN – Maxwell Kalu

    In this episode, Edem is joined by the Founder of African Warriors Fighting Championship (AWFC), Maxwell Kalu, to discuss the groundbreaking broadcasting deal between AWFC and DAZN, a major milestone that significantly expands the reach of traditional African combat sports to global audiences. They explore AWFC’s broadcasting strategy prior to the DAZN partnership, including its digital-first approach and grassroots community engagement. The conversation also covers the imminent launch of PFL Africa and its implications for the AWFC and the wider growth of the MMA and combat sports market across the continent. Finally, they delve into how Silverbacks’ recent minority stake acquisition in AWFC has impacted the business and elevated investor confidence in African fighting promotion companies. --------------- 👜 Listeners of our podcast can visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠mizizishop.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and enter our special discount code "ABSP20" at checkout to receive a 20% off discount on any MIZIZI merchandise. ------------------- 📝 We value your input! Take our quick survey and help improve the podcast: ⁠⁠⁠⁠https://forms.gle/KrQX9QTYjxmfpDHB7⁠⁠⁠⁠ ⭐ The best way to support the podcast is to subscribe, share and leave us a 5-star rating on Apple Podcasts or Spotify. ⁠⁠⁠⁠⁠⁠⁠⁠ 📺 Subscribe NOW to our brand new ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ and turn on the notification🔔 to be the first to receive the latest releases from the podcast! 📲 Follow us: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🥇 Africa Business of Sport Podcast - Africa's #1 sport business podcast

    15 min
5
out of 5
10 Ratings

About

Africa Business of Sport Podcast is an award-winning sport business podcast that delivers expert analysis of business trends, stories and developments across the sport industry in Africa and globally. The podcast gathers and interrogates various global and local perspectives of the rapidly evolving sports business ecosystem. Co-hosted by African sport business experts Edem Spio and Jabu Mtwa. 🥇Africa Business of Sport Podcast - Africa's #1 sport business podcast.