From Busy to Rich

Wes Young

In an effort to get the most out of life many people often live a margin-less life, and leave many things undone. In the Busy to Rich Podcast Wes provides unique insights from over 20 years in financial services on how to run a successful practice, mindset, strategies, and more in an effort to inspire other advisors to increase their profitability and quality of life.

  1. MAR 24

    E184 — The Beautiful Savage: Ambition, Gratitude, and the Resistance Between

    What if the tension you feel between ambition and contentment isn’t a problem—but a signal you’re built for more? In this episode of From Busy to Rich, Justin Lakin sits down with Wes Young to unpack the ideas behind his new book, Beautiful Savage. They explore why high performers often feel the pull toward “what’s next,” how to balance ambition with gratitude, and why the real challenge isn’t learning—it’s applying. You’ll also hear how fear shows up in the process of growth, why most people avoid making new things normal, and how to push through resistance to create a more meaningful life. If you’ve ever felt driven but conflicted, this conversation will help you reframe that tension—and use it as fuel. In This Episode We Cover: The Entrepreneur’s Paradox—and why ambition doesn’t conflict with contentment The concept of a “Beautiful Savage”: ambition, gratitude, and persistence Why most people recognize patterns—but fail to apply them The three forms of resistance that prevent growth (including fear) How to reframe fear as fuel instead of a barrier Why making “new things normal” is the key to transformation Key Takeaways Ambition isn’t the enemy of contentment—when healthy, it fuels a better life The gap between where you are and where you want to be never disappears—it evolves Most people don’t lack knowledge—they lack application Fear is inevitable, but it doesn’t have to define you The life you want is on the other side of consistently applying new patterns   Resources: Beautiful Savage by Wes Young Submit your questions here Transform Learning Series Other Listening Platforms: Listen on Apple Podcasts Stream on Spotify Watch on YouTube Connect with Us: Instagram X Facebook LinkedIn Youtube  Wes Young Live Website

    39 min
  2. MAR 17

    E183 — The Master Plan Template: How to Stop Forgetting Critical Client Details

    Have you ever walked out of a client meeting feeling great about the connection, only to realize later that you forgot to discuss a key tax strategy or important planning opportunity? What if there was a way to capture all your thinking before meetings so your brain could focus on what it does best: connecting with clients and creating value? In this episode, Justin Lakin and Wes Young continue the tech-powered planning series and introduce the Master Plan Template, a framework designed to help financial advisors externalize their thinking and reduce cognitive load. They discuss the three core pillars of the master plan: optimizing family income, accelerating business value and family bank velocity, and enriching family legacy.  Wes and Justin explain how this one-page living document captures everything advisors know about their clients' stories, allowing them to prepare efficiently and show up fully present in meetings without the anxiety of forgetting critical details. They discuss: The common problem of being a "professional visitor" who has great meetings but struggles to get critical things done How cognitive load from trying to remember everything affects advisor performance and client outcomes The three pillars of the master plan: family income optimization, business value acceleration, and family legacy enrichment Why the master plan is a one-page internal tool, not a client-facing document, designed to capture context and story The Mind Vault Method of recording yourself walking through each master plan to give your future self a gift And more! Resources: Submit your questions here Getting Things Done by David Allen Download the Master Plan Template Transform Learning Series Other Listening Platforms: Listen on Apple Podcasts Stream on Spotify Watch on YouTube Connect with Us: Instagram X Facebook LinkedIn Youtube  Wes Young Live Website

    31 min
  3. FEB 24

    E180 — Legacy Letters: The Most Valuable Asset You’ll Ever Leave

    In this deeply personal and powerful episode of From Busy to Rich, Wes sits down with Blake Brewer, founder of Legacy Letter, to explore one of the most overlooked yet transformational tools in family leadership and client impact: the legacy letter. Blake shares the unforgettable story of losing his father in a tragic accident at 19 years old—and the life-changing letter his father left behind. That letter shaped how Blake grieved, how he grew, and ultimately how he now serves thousands of families. Together, Wes and Blake unpack: Why your words matter more than your wealth The difference between inheritance and heritage How to remove perfection as a barrier to meaningful impact The six essential sections of a powerful legacy letter Why advisors who facilitate deeper conversations build stronger relationships How writing a letter changes the author as much as the recipient If you’re a financial advisor who talks about family legacy, estate planning, or holistic wealth… this episode may permanently shift how you define value. Your clients don’t just need a distribution plan. They need clarity, love, and intentionality passed forward. Resources: The Legacy Letter Submit your questions here Transform Learning Series Other Listening Platforms: Listen on Apple Podcasts Stream on Spotify Watch on YouTube Connect with Us: Instagram X Facebook LinkedIn Youtube  Wes Young Live Website Key Takeaways: Inheritance is what you leave to them. Heritage is what you leave in them. Clients often focus on asset transfer. But the most valuable transfer is clarity of love, values, and vision. Your kids need your words more than your wealth. A finished letter beats a perfect letter. Legacy work deepens advisor trust and makes asking for referrals irrelevant.

    36 min
  4. FEB 3

    E177 — The New Client Experience: Direction - Tax Intelligence Integration

    Nobody talks about their diversified asset allocation at a dinner party, but they do talk about the tax strategy their advisor helped them implement to save thousands. In this episode, host Wes Young and co-host Justin Lakin dive deep into why most advisors are missing the boat on one of the biggest opportunities in holistic planning: proactive tax intelligence. You’ll hear why tax strategy often falls in the “too hard” pile, how to shift from avoidance to opportunity, and what tools and frameworks you can use to bring immediate value to clients, without crossing compliance lines or becoming a CPA. Wes also shares a powerful mindset shift: when you start seeing the tax code as a playbook instead of a problem, you unlock a new level of client transformation and professional referability. What to expect from their conversation: Why most advisors avoid tax planning (and how to stand out if you don’t) Tools like Holistiplan, narratives checklists, and Q4 strategy sessions Tips for integrating CPAs and navigating pushback with confidence Practical tax concepts to build referability and efficiency Resources: Submit your podcast question here! Transform your practice! Previous Episodes of Interest: Setting Expectations: How to Define Planning ROI Early Heritage vs. Inheritance: Legacy Conversations That Stick Making a Family Bank Work for Real Life Other Listening Platforms: Listen on Apple Podcasts Stream on Spotify Watch on YouTube Connect with Us: Instagram X Facebook LinkedIn Youtube  Wes Young Live Website

    27 min
5
out of 5
45 Ratings

About

In an effort to get the most out of life many people often live a margin-less life, and leave many things undone. In the Busy to Rich Podcast Wes provides unique insights from over 20 years in financial services on how to run a successful practice, mindset, strategies, and more in an effort to inspire other advisors to increase their profitability and quality of life.

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