World Open Innovation Conversations

Marisol Menendez, Marcel Bogers, and Salar Alizad Poursaeidi
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WOIConversations is a podcast that brings together academia and industry to discuss Open Innovation. Refreshing and dynamic conversations among leaders in the field, with insights for academics, researchers, practitioners and Open Innovation enthusiasts. A video session, a podcast, and a good time to share and learn together. WOIConversations is hosted by Marisol Menendez and Marcel Bogers, and produced by Jakob Pohlisch.

  1. NOV 10 · BONUS

    WOIC 2025 - Finally! - Marcus Holgersson ft. Dr. Suno

    This song was created by Marcus Holgersson (ft. Dr Suno), and its title — “Finally!” (Äntligen!) — comes from a Swedish tradition linked to the Nobel Prize in Literature. Each year, when the Swedish Academy finally announces the winner, people joyfully shout “Äntligen!” — “Finally!” — capturing the excitement and relief after a long wait. Marcus brought that same spirit to our #WOIC2025 academic awards this year, celebrating in all the languages we speak — “Finally!” “Eindelijk!” “Finalmente!” “Äntligen!” — one shared voice of open innovation and joy. Here are the lyrics: In Bilbao, the lights shine bright Ideas are dancing through the night Henry said it, Marcel knows Marisol’s magic — that’s how it goes And all around the world we came Open minds, a common flame   “Finally” “Eindelijk!” “Enfin!” “Äntligen!” We all laugh, we all belong!   From Doctoral dreams to paper flights We shared our work through sleepless nights In workshops, keynotes, panels too New ideas — they grew and flew Ann-Kristin and Vinit took the stage On wicked problems and the digital age A global family, heart and mind Innovation with humankind   Finally! We’re here again In Bilbao’s sun with all our friends Open innovation lights the way We build the future, day by day From Henry’s spark to Marcel’s plan And Marisol — she leads the band Finally! We made it through Bilbao’s the place where ideas grew!   We heard the laughter, felt the spark Collaboration lighting up the dark Best Paper winners took the stage The crowd stood up — a brand-new age And when they called their names aloud We shouted “Finally!” — oh what a crowd!   “Finally!” — said in every tongue Laughter rising, songs unsung Innovation needs no wall or line Just open hearts and brilliant minds.   Finally! We’re here again In Bilbao’s halls we all transcend Open innovation, loud and clear Connecting minds from far and near Finally! Together strong Marcel and Marisol keep the song And Henry smiles, his dream’s alive Open innovation will thrive!   From TU/e to Berkeley’s halls To Kaunas making future calls The world unites, the voices blend For impact that will never end   Finally! We shout it loud In every language, proud! Research, practice, side by side Open innovation’s joy worldwide Finally! From heart to brain We’ll meet again, we’ll meet again Bilbao’s beat, our common glow Open hearts make ideas grow!   “Äntligen!” “Eindelijk!” “Finally!”

    3 min

  2. OCT 10

    WOIConversations - Season 02 - Episode 06 - Open Innovation in Times of Uncertainty: A Conversation with Ann-Kristin Zobel

    In our 6th episode of World Open Innovation Conversations, we speak with Prof. Ann-Kristin Zobel (University of St. Gallen) to explore the Open Innovation (OI) world, from her personal OI journey to the possibility of systemic shifts in industries facilitated by OI. Key highlights from our conversation: The journey that shaped a scholar: How Anne-Kristin's path from Maastricht to Berkeley to St. Gallen influenced her work on OI Beyond tech: Traditional industries innovating; why even cement and steel companies are embracing OI and reinventing themselvesBridging two worlds: The challenge (and art) of connecting academia and practice to make research truly actionableRedefining success metrics: How OI can address grand challenges beyond traditional profit and growth measuresSneak peek at WOIC 2025: What to expect from her keynote in Bilbao on the theme: OI in Times of Uncertainty✨ The big takeaway? OI isn't just for tech startups; it's a strategic approach that can transform even the most established industries facing complex challenges WOIConversation hosted by Marcel Bogers and Marisol Menendez, Organized by: Salar Alizad Poursaeidi

    43 min

  3. SEP 2

    WOIConversations – Season 02 – Episode 05 – From Mindset to Metrics: Making Open Innovation Stick with Aurelia Engelsberger

    In our latest episode of WOIConversations, hosted by Marcel Bogers and Marisol Menéndez, we speak with Aurelia Engelsberger — CEO of OMIND Platform. OMIND helps organizations embed innovation strategies into daily routines by combining digital tools, behavioral nudges, and facilitated workshops to build open mindsets and achieve measurable behavior change.  Here are some highlights from our conversation:  ✨ Practice → theory → practice: Aurelia’s journey from industry to PhD and back into entrepreneurship. ✨ Mindset matters: Sustainable change comes from small routines and measurable habits, not one-off keynotes. ✨ Academia × industry: The biggest barrier isn’t strategy — it’s language and ways of working. ✨ Measure what matters: Link culture and mindset change to real impact and financial metrics. WOIConversations hosted by Marcel Bogers and Marisol Menéndez, organized by Salar Alizad Poursaeidi.

    38 min

  4. JUL 4

    WOIConversations – Season 02 – Episode 04 – Open Innovation in Action with Henry Chesbrough: Lessons from Eindhoven and Beyond

    In this special episode, we sit down with Henry Chesbrough, father of the Open Innovation, on the occasion of his honorary doctorate at TU Eindhoven. We explore the early roots of open innovation, its global evolution, and how it connects to the transformation of Philips and the creation of the High Tech Campus Eindhoven. From there, we zoom out to discuss the rise of innovation ecosystems with Brainport Eindhoven as a case in point, and reflect on the critical role of ecosystem orchestrators, the challenges of collaboration, and the structures needed to make ecosystems thrive. As we navigate growing uncertainty and global shifts, Henry offers his perspective on the future of open innovation, the risks of ecosystem imbalance, and why community and collaboration are more important than ever. “My win is not your loss. In a healthy ecosystem, we all contribute—and we all grow.” — Henry Chesbrough WOIConversations with Marisol Menendez, Marcel Bogers, and Salar Alizad Poursaeidi

    27 min

  5. JUN 24

    WOIConversations – Season 02 – Episode 03 – The Scholar-Practitioner Lens: Kamran Bagheri on Open Innovation and AI

    In this episode, we sit down with Kamran Bagheri, entrepreneur, researcher, and translator of key Innovation books, for a friendly conversation on: 🔹 His journey into Open Innovation and what first drew him in 🔹 How he connects, rather than balances, his dual career across industry and academia 🔹 Lessons from working with senior executives on applying Open Innovation in practice 🔹 How AI is reshaping the landscape of innovation and what it means for openness One of the standout insights from the episode:  "The real power lies in connecting practice and theory—not keeping them apart." Whether you're shaping corporate strategy, doing academic research, or navigating both worlds, don’t miss this scholar-practitioner deep dive. WOIConversations with Marisol Menendez, Marcel Bogers, and Salar Alizad Poursaeidi

    37 min

  6. MAY 13

    WOIConversations - Season 02 - Episode 02- Exploring Open Innovation with Wim Vanhaverbeke: Strategy, Scale & Chesbrough’s Legacy

    In this episode, Marcel Bogers, Professor of Open and Collaborative Innovation at TU Eindhoven, talks with Wim Vanhaverbeke, Professor Digital Strategy and Transformation at the University of Antwerp, for a rich conversation on: 🔹 The origins and evolving definitions of Open Innovation  🔹 Key success factors and common pitfalls for both large firms and SMEs  🔹 The lasting legacy of Henry Chesbrough and his impact on the field  🔹 ...and much more! One of the standout quotes from the episode:  "The smaller you are, the greater the opportunity for open innovation!" Don’t miss this insightful discussion, whether you're a researcher, practitioner, or simply curious about innovation in action. WOIConversations with Marisol Menendez, Marcel Bogers, and Salar Alizad Poursaeidi

    38 min

  7. MAR 25

    WOIConversations - Season 02 - Episode 01- WOIConversations Is Back!

    The WOIC Podcast is back! In this relaunch episode, Salar, Marcel, and Marisol discuss the return of the podcast, its focus, and what listeners can expect. · Why now? Marcel explains the story behind the podcast relaunch · Podcast format: Will there be rotating hosts or a set team? · Topics covered: Key themes in open innovation explored in the series · WOIC Ecosystem: How the podcast fits with OI Thursdays & Berkeley Open Innovation Seminars · Release schedule: Regular episodes or flexible format? · How to stay updated: Subscriptions, social media, and more · Final thoughts & takeaways from Marcel and Marisol

    26 min

  8. 12/12/2022

    WOIConversations Podcast - Episode 7: The value of open source - Recorded at the World Open Innovation Conference 2022 in Eindhoven

    WOIConversations is a podcast that brings together academia and industry to discuss Open Innovation. Refreshing and dynamic conversations among leaders in the field, with insights for academics, researchers, practitioners and Open Innovation enthusiasts. A video session, a podcast, and a good time to share and learn together.  Our hosts are Marisol Menendez (https://www.marisolmenendez.com/) and Marcel Bogers (https://www.marcelbogers.com/).  Producer: Jakob Pohlisch (https://bit.ly/3vvOFy4). WOIConversations is brought to you by the World Open Innovation Community.  Check out our website: https://worldopeninnovation.com/ Join us on Twitter: https://twitter.com/WorldOpenInno Instagram: https://www.instagram.com/worldopenin... LinkedIn: https://www.linkedin.com/groups/12541...  #####  Episode 7 was recorded live at the World Open Innovation Conference 2022 in Eindhoven. We have a very special panel on the value of open source with Prof. Henry Chesbrough himself, Prof. Ann Majchrzak and Hilary Carter. Henry Chesbrough, who coined the term “open innovation,” is a professor and educational director of the Garwood Center for Corporate Innovation at Berkeley Haas. His research focuses on technology management and innovation strategy. He also teaches at Esade Business School at Spain’s University Ramon Llull. He has been an adjunct professor at the Harvard Business School and previously served as product manager and vice president of marketing at Quantum Corporation, a manufacturer of data storage devices and systems. He earned a BA in economics from Yale University, an MBA from Stanford University, and a PhD in business administration from Berkeley Haas. Ann Majchrzak is a Professor of Business Administration at the Marshall School of Business at the University of Southern California. She teaches and is doing research on digital innovation - with a track record of more than 25,000 citations to her name. She is a Fellow of the Association for Information Systems and has held concurrent appointments at Esade Business School, Ramon Llull University (Barcelona, Spain) Vrije Universiteit Amsterdam, LUISS School of Business and Management (Rome, Italy) and Simon Fraser University (Vancouver Canada) in the areas of Innovation and Organization. Also check out her great book: Unleashing the Crowd: Collaborative Solutions for Wicked Business and Societal Problems!!  Hilary Carter is VP Research at The Linux Foundation, an advisor at VeriTX, a senior advisor at Linksports International Corporation and an advisory board member at Eva. Before she has been the managing director at the Blockchain Research Institute. Hilary is all about creating technology insights that inform - and transform - government, enterprise, and society.

    42 min
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About

WOIConversations is a podcast that brings together academia and industry to discuss Open Innovation. Refreshing and dynamic conversations among leaders in the field, with insights for academics, researchers, practitioners and Open Innovation enthusiasts. A video session, a podcast, and a good time to share and learn together. WOIConversations is hosted by Marisol Menendez and Marcel Bogers, and produced by Jakob Pohlisch.

Information

  • Creator
    Marisol Menendez, Marcel Bogers, and Salar Alizad Poursaeidi
  • Years Active
    2022 - 2025
  • Episodes
    14
  • Rating
    Clean
  • Copyright
    © 2025 World Open Innovation Conversations
  • Show Website
    World Open Innovation Conversations