Sell the Sizzle

Don't Discount. Add Value with Innovative Incentives with Marco Torres

Discounting is for Dummies. Sales Sizzlers know to Add Value. Marco Torres, Founder of MarketingBoost.com shows how he has built a thriving following of 30,000 Business Owners helping them grow as much as 5-Fold through the use of Value Added Incentives

Marco's company Marketing Boost is at MarketingBoost.com

(0:00) Introduction to the episode and the concept of selling the sizzle with Mick Holly (1:01) Guest Introduction: Marco Torres and his approach to adding value (6:05) The journey of Marco Torres's business and discovery of value-added incentives (9:17) The role of video testimonials in business (12:14) Understanding travel incentives and their role in business growth (17:00) The importance of commitment in business growth: A discussion (21:41) Alternative ways to add value and incentivize clients (24:27) The role of relationship building in business growth (26:06) Two main ways to grow a business and how incentives can help: Insights from Marco Torres (29:11) Services, pricing, and global reach of Marketing Boost (34:14) Marco's journey in entrepreneurship and his most creative client acquisition (37:20) Closing remarks and call to action for listeners from Mick Holly