Million Dollar Electrician - Sale to Scale For Home Service Pros

Clay Neumeyer
  • 4.9 (33)
  • ENTREPRENEURSHIP
  • UPDATED DAILY

Accelerate your electrical service business to six-figure months and seven-figure success in record time. Hosted by Clay Neumeyer and Joseph Lucanie, this podcast breaks down the proven frameworks, sales systems, and high-performance strategies used by top electricians and service teams, worldwide. Each episode delivers real-world scripts, elite communication tools, option-building tactics, and premium homeowner experience frameworks that help contractors grow fast, close confidently, and dominate their market ethically. If you're ready to shorten the path to consistent $100K+ Service months, build a recognizable premium brand, and step into the next level of leadership and income, this is the place. Plug in, level up, and get ready to scale with speed.

  1. S3 EP17 The Winter Storm Plan: What Smart Electricians Do That Most Don’t

    1D AGO

    S3 EP17 The Winter Storm Plan: What Smart Electricians Do That Most Don’t

    When the storm hits, most electricians react. But in this episode, Joseph Lucanie flips that mindset by showing how proactive service not only protects homeowners, it builds unstoppable loyalty. From pre-storm generator checkups to post-storm empathy calls, you’ll learn how to turn chaos into your greatest marketing and service advantage. Joseph breaks down the tactical moves, like anti-theft anchoring and emergency lighting installs, that separate the amateurs from the white-glove pros. Whether you're in a Corolla or a ten-truck fleet, this episode will reshape how you see your role in the home, not as a fixer, but as a trusted protector. 💡 What You’ll Learn: How to prep generators before a storm hits What to say to customers after an outage The difference between basic service and white-glove loyalty-building ⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy. Mastering the Art of Options. Feb 4th, 08:00 PM - 9:30 PM EST Pre-registration link here! ⚡️Want to learn how to multiply your service calls without burning out? Join the SLE Pro App for tools, strategies and next-level support! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help!  #Electricians #GeneratorPrep #WinterStorm #PowerOutage #ElectricalBusiness #CustomerLoyalty #MillionDollarElectrician

    17 min
  2. S3 EP16 Why One Estimate Is Killing Your Sales

    JAN 29

    S3 EP16 Why One Estimate Is Killing Your Sales

    Most electricians think they’re being helpful by quoting the one thing the homeowner asked for but in reality, that’s the fastest path to burnout, low tickets, and lost trust. In this episode, we break down the silent killer in most electrical businesses: offering a single option. 💡 What You’ll Learn: Why giving one estimate feels like service but kills your close rateHow presenting thoughtful options trains your team AND increases trustWhy the electrician with a $24 lead closed $66K… and how you can tooHow to serve clients at a deeper level without being salesy or pushyAnd why options aren’t about upselling, they’re about leadingIf you’re tired of quoting and getting ghosted, tired of running 10 calls a day for scraps, this episode shows the mindset and method that flips everything. ⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy. Mastering the Art of Options. Pre-registration link here: ⚡️Want to learn how to multiply your service calls without burning out? Join the SLE Pro App for tools, scripts, and next-level support! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help! #ElectricianSales #ElectricalBusiness #TradesmenMarketing #OptionsSelling #ServiceLoop #HomeServiceSuccess #ElectricalContractor #SkilledTrades

    20 min
  3. S3 EP15 Why $150/hr for electricians is keeping you broke (And What to Do About It)

    JAN 22

    S3 EP15 Why $150/hr for electricians is keeping you broke (And What to Do About It)

    Still charging $150/hr as an electrician? This is why that rate is silently draining your profits and how to break free. In this episode, we expose the real math behind electrician hourly rates, why $150/hr isn’t cutting it anymore, and how to calculate a service rate that actually makes your business money. Whether you're just starting out or scaling a shop, this is the real reason electricians stay broke and how to finally shift from undercharging to earning what you’re worth.  💡 What You’ll Learn: - The myth of “what the market will bear” - Why your mentor’s prices are not your model - How your $150/hour is actually costing you the business - The turning point: doing the math and finding your price power - Why “service” is what justifies your price (and how to make it undeniable) This isn’t just a pricing episode. It’s a mindset reset. ⚡️Learn how to present service options that increase average ticket, reduce price objections, and put customers in control, without sounding salesy. Mastering the Art of Options. Pre-registration link here! ⚡️Join our free weekly Q&A sessions in the SLE Pro App! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️Learn more about electrical service pricing, flat-rate vs. hourly, and how to lead your market through service. Contact us, we’d love to help! #ElectricianBusiness #PricingForProfit #ElectricalContractor #TradeBusiness #FlatRatePricing

    20 min
  4. S3 EP14 Will Electricians Make More Money in 2026? The Profit Formula Inside!

    JAN 15

    S3 EP14 Will Electricians Make More Money in 2026? The Profit Formula Inside!

    Most electricians think they have a pricing problem… but what if it’s actually a confidence problem?  In this powerful episode, Joseph and Clay break down the numbers that finally make profit real and show you how to build pricing that earns you what you're worth without overthinking it or needing to rely on your accountant to run your business.  You’ll discover:  Why the average $120/hr rate is keeping you broke (and what you should actually charge)The real reason your accountant can’t save your bottom lineHow to finally get confident in your pricing (and sell with clarity)The 3 invisible factors that kill your gross profit — and how to fix themWhy hyper-local marketing is the future of high-profit electrical business ...Plus, the genius $0 marketing play that sold Joseph on the spot — and how you can apply it this week.   If you’re serious about making 2026 your most profitable year yet — this one’s for you.   💡 What You’ll Learn:   -The new 2026 SSR (Simple Service Rate) -Tool Profit Goal Targets: 50–60% Gross -20% Net Why 1 extra call/day won’t fix your business Inventory tip that slashes your COGS -The “Good Neighbor” hack for hyper-local domination     ⚡️Want more tools, strategies & trainings to take your electrical service business to the next level? Join the community inside SLE Pro App! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789   ⚡️ Book your complimentary call with Forrest Schwartz CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐 https://topline-growth.com/sle ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! https://www.facebook.com/groups/844859526389567   ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer!   ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help!       #electricianbusiness #pricingstrategy #tradesprofit #electricianmoney #servicebusiness #electricianpodcast #2026businessplan #milliondollarelectrician #grossprofit #raiseYourRate

    32 min
  5. S3 EP13 How Much Can Electricians Really Make in 2026?

    JAN 8

    S3 EP13 How Much Can Electricians Really Make in 2026?

    Are electricians really making $100K in 2026? Or even more? In this episode of The Million Dollar Electrician, we unpack exactly how much different electricians are earning right now, from apprentices to seasoned business owners. We share real stories from the field, exact income numbers, and the simple formula for unlocking six figures in the trade: Time × Value. Whether you're just starting out or looking to grow your shop, this episode will give you a fresh perspective on what’s possible in the trade and how top-performing electricians are doing it without burning out. 💡 What You’ll Learn: -How much apprentices, journeymen & service techs make today -Why some electricians break $100K and others don’t -The one question that unlocked a million-dollar mindset -From $14/hour to $250K years: real stories from the trade -Why time × value = schedule control + income growth ⚡️Want more tools, strategies & trainings to take your electrical service business to the next level? Join the community inside SLE Pro App! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy.  📧 Email: jesse@duromaxpower.com  🌐 Website: www.duromaxpower.com  📞 Call: 909-490-5789 ⚡️ Book your complimentary call with Forrest Schwartz CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing.  🌐 https://topline-growth.com/sle ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer!  ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianLife #TradeTalk #ServiceLoopElectrical #MillionDollarElectrician #SkilledTrades #MillionDollarElectricianPodcast #ElectricianPodcast

    32 min
  6. S3 EP12 Don’t Hire an Electrical Apprentice Until You Know THIS (Residential Service Edition)

    JAN 1

    S3 EP12 Don’t Hire an Electrical Apprentice Until You Know THIS (Residential Service Edition)

    Every electrical business makes this choice. Most don’t realize the ripple effect it creates. In this episode of the Million Dollar Electrician Podcast, we uncover the truth about electrical apprenticeships and why choosing between an apprentice or journeyman could define the future of your business. Clay and Joe share real-world stories, stats, and mindset shifts that expose what most shop owners get wrong about hiring and training. Whether you’re struggling to find good electricians or wondering how to grow your team without sacrificing quality, this episode is for you. 💡 What You’ll Learn: Why journeymen aren’t always the safest hireThe character-first approach to apprenticesHow to build instead of borrow your next top techWhere to find and develop the next generation of electricians ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community!  ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 ⚡️Forrest Schwartz, CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐 Book your complimentary call with Forrest Schwartz here: https://topline-growth.com/sle  ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianPodcast #ElectricalBusiness #Apprenticeship #JourneymanVsApprentice #TradesPodcast #ElectricianMindset #SkilledTrades #ServiceLoopMethod

    17 min
  7. S3 EP11 The Back-End Selling Blueprint for Electricians Who Want More Yeses

    12/25/2025

    S3 EP11 The Back-End Selling Blueprint for Electricians Who Want More Yeses

    What if your customers already trusted you before you knocked? In this episode of the Million Dollar Electrician Podcast, we break down the Back-End Selling Blueprint the exact system we use to pre-sell every job, boost conversions, and make technicians unforgettable before they arrive. Learn how to make homeowners trust you before the call, eliminate awkward cold door moments, and create an experience so personal and frictionless that selling becomes the obvious next step not a push. 💡 What You’ll Learn: Build trust before the visitTurn reminders into relationship-buildersAutomate education & follow-upUse video, email, and tech bios to close more jobs without pushing harderThis isn't about being slick, it's about being prepared. And it's the difference between electricians who scale and those who stall. ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy.  📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com  📞 Call: 909-490-5789 ⚡️Forrest Schwartz, CoFounder and CEO of TopLineGrowth Focused on helping companies grow their top line revenue via digital marketing. 🌐 Book your complimentary call with Forrest Schwartz here: https://topline-growth.com/sle  ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies!  ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #BackEndSelling #ElectricianPodcast #ServiceLoop #TradesmanMarketing #ElectricianSales #ContractorGrowth #MillionDollarElectrician

    23 min
  8. S3 EP10 The Hidden Million-Dollar Marketing Tactics That Cost $0

    12/18/2025

    S3 EP10 The Hidden Million-Dollar Marketing Tactics That Cost $0

    What if your next lead wasn’t a result of a new ad, but of a story well told, a conversation well sparked, or a neighbor just across the street? In episode, we go underground back to the early days, the gritty strategies that built real momentum long before ad spend entered the chat. From Home Depot intercepts to Good Neighbor drop-ins, to leveraging your own story as your most powerful asset, this episode hands you the unfair advantages small operators overlook… and big operators forget. 💡 What You’ll Learn: - The golden rule of lead flow (hint: it's not Google) - How to get 8–10 quality leads in 3 hours, without spending a cent - Why safety is the niche no one's owning (but everyone needs) - How to re-activate forgotten marketing strategies for free - And how to start a new year in full control of your pipeline Whether you’re in your first year or scaling a team, this episode gives away the real stuff. 🔗 Resources: ⚡️Take your electrical service business to the next level! Join the SLE Pro App Community! ⚡️Podcast Powered by Duromax Generators. Making turnkey power solutions easy. 📧 Email: jesse@duromaxpower.com 🌐 Website: www.duromaxpower.com 📞 Call: 909-490-5789 🌐 Book your complimentary call with Forrest Schwartz, CoFounder and CEO of TopLineGrowth here: https://topline-growth.com/sle ⚡️Jump into the Million Dollar Electrician Community and connect with real business-minded sparkies! ⚡️If you are an electrician looking for trade-specific business training in pricing, options, sales, attraction, and marketing strategies, Then our Loop Method is your answer! ⚡️Learn how to serve and earn at the highest level. Contact us, we’d love to help! #ElectricianMarketing #MillionDollarElectrician #ServiceBusinessGrowth #HomeServiceBusiness #LocalLeadGen #ZeroDollarMarketing #TradeBusinessTips #ElectricianLife

    30 min
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4.9
out of 5
33 Ratings

About

Accelerate your electrical service business to six-figure months and seven-figure success in record time. Hosted by Clay Neumeyer and Joseph Lucanie, this podcast breaks down the proven frameworks, sales systems, and high-performance strategies used by top electricians and service teams, worldwide. Each episode delivers real-world scripts, elite communication tools, option-building tactics, and premium homeowner experience frameworks that help contractors grow fast, close confidently, and dominate their market ethically. If you're ready to shorten the path to consistent $100K+ Service months, build a recognizable premium brand, and step into the next level of leadership and income, this is the place. Plug in, level up, and get ready to scale with speed.

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