YES, BRAND with Hersh Rephun

Hersh Rephun
  • 5.0 (18)
  • MARKETING
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YES, BRAND is a conversational podcast exploring how clarity, truth, and humor shape momentum — right before ideas are amplified in the world. This is not a retrospective show or a promo stop. It’s a live conversation for founders, operators, creatives, and public thinkers who are actively shaping what comes next. Your host is Hersh, international speaker, author, and authority strategist, sits down with founders, creatives, and storytellers to explore how truth sells when you stop performing and start communicating. Expect clarity, comedy, and the courage to say YES. Each episode blends humor and insight in a fast, fresh exchange about voice, message, and momentum — because building a brand shouldn’t mean losing your sense of play.

  1. Deep Curiosity and Expanding Hearts: Conversations with T Keaton-Woods

    FEB 11

    Deep Curiosity and Expanding Hearts: Conversations with T Keaton-Woods

    On the latest YES, BRAND podcast, Hersh sat down with T Keaton Woods, who calls herself a “soul personal trainer.” Stay with me. T works with artists, creatives, and entrepreneurs, the dreamers gutsy enough to say, “I’m going to make something new.” She sees soul as your source code. Not religious. Not woo. Just the core programming that drives how you live and create. And like any code, it can get messy. Her work is to help refine it and actually operate from it. She doesn’t see herself as a coach barking plays from the sidelines. She’s a Sherpa. She may know where the potholes are, but you still have to walk the path. Sometimes she calls out the hole. Sometimes she lets you step in and then offers a hand back up. Either way, the authority stays with you. She and Hersh talked about her “slow-mad” life in Scotland, her massive metaphorical circus tent of human connection, and why artists matter. They document the times. They make us feel history, not just read it. Her closing thought was simple and powerful: sometimes the most aligned move is no. Build on solid ground, not a house of cards. That’s truth worth training for. Find T: https://www.linkedin.com/in/tkeatonwoods/ Worth noting: Hersh's new book, SELLING THE TRUTH: A ‘Semoir’ with Insights for Life & Business is a semi memoir drawing on his adventures as an Authority Advisor and Standup Comedian. It is part business book, part happiness formula for life, and an amuseful read, whether you’re building a business or burnishing your self-image. You can kickstart your own messaging evolution with a one-on-one 5-Minute Fix. Resources: 60-second Get Off Your Assets Quiz: https://getoffyourassets.scoreapp.com/ 60-second Personal Brand Quiz: https://bit.ly/QuizHR

    30 min
  2. Mastering Sales with Soul: Dr. Nancy Zare

    FEB 10

    Mastering Sales with Soul: Dr. Nancy Zare

    Hate “sales”? Get the icks when it’s time to make the offer? That actually makes sense — because your real job isn’t to sell. It’s to connect, serve, guide, and create trust with the right people. The problem isn’t your offer. It’s that most sales models force you into performance instead of relationship — pitching instead of listening, persuading instead of aligning. In this episode of YES, BRAND, longtime collaborators Nancy Zare, Ph.D. and host Hersh Rephun explore what changes when selling stops being an act and starts being an extension of who you are. Nancy shares how learning the right words and right approach helps leaders attract new business without feeling “sales-y,” while Hersh reframes sales as permission earned through clarity, personality fit, and genuine connection. This is a conversation about why authority doesn’t come from pressure — it comes from alignment — and how the strongest relationships are built when you stop trying to convince and start inviting. Website: https://nancyzare.com/

    34 min
  3. The Comeback Coach: Empowering Women Over 40 with Rachel Gaddis

    JAN 31

    The Comeback Coach: Empowering Women Over 40 with Rachel Gaddis

    The real comeback isn’t to your old life — it’s to your true one. Rachel Gaddis didn’t just change careers — she changed her relationship with purpose. After a late ADHD diagnosis, a battle with breast cancer, and a full career reset in her 50s, she built a practice around helping others navigate reinvention without losing themselves. Hersh talked with Rachel about what real change looks like — not the “pivot” everyone posts about, but the quiet, uncomfortable clarity that comes before it. It’s the same kind of clarity that my advisory clients are chasing — the moment when the next version of your work finally matches who you’ve become.

    27 min
  4. The Power of Emotional Branding with Gabriel De La Rosa

    JAN 23

    The Power of Emotional Branding with Gabriel De La Rosa

    Gabriel de la Rosa is a Principal at Intelligent Relations. Across his 14+ years in Marketing and Communications, he has helped startups and Fortune 500 companies be featured in the best publications in the world. Key Highlights of the Episode: Gabriel Delarosa, a principal at Intelligent Relations, shares his insights on the fundamentals of communication and exposure in 2024, emphasizing timeless principles first articulated by Aristotle. Delarosa discusses the importance of combining rational, emotional, and aesthetic elements in branding and how timing plays a crucial role in communication strategy. Delarosa recounts his personal journey from starting a theater production company in Venezuela to becoming a key player in the technology and venture capital space. The conversation explores how personal branding and emotional engagement can enhance business success, even in industries like tech where the product is not inherently relational. Real-world examples, such as the historical Kennedy-Nixon debate and infamous ad campaigns by Coca-Cola and Pepsi, illustrate the significance of perception and timing in branding. Delarosa emphasizes the importance of personal branding, advising individuals to invest in developing their personal stories and identities to advance their careers.

    33 min
  5. Let Me Introduce You to Superconnector Mike Adams of Introstars!

    JAN 8

    Let Me Introduce You to Superconnector Mike Adams of Introstars!

    Hello! Meet Mike Adams, a serial networker (1,000+ events!) and introducer with 30 years of experience in sales and marketing at HP, Apple, Zoom, and many other tech companies.   He loves connecting people, especially in real life. You're gonna enjoy Hersh's conversation with Mike on this special Season 7 episode of YES, BRAND! A little bg:  To help track high-value, IRL introductions, Mike created introstars, the first platform where introducers get rewarded for success. Introstars is built around real-world connections, with offices in New York and London, and many more cities opening in 2026.  By joining introstars.com today, you can:  Earn substantial referral intro fees each time an introduction turns into a deal  Receive a steady stream of high-value intros to prospects, customers, and buyers  Track every intro you make and receive  Ensure you get paid for every successful intro  Try it out for free. Just sign in on introstars.com

    39 min
  6. Framing Life in its Best Light with Director/Photographer Stewart Cohen

    12/04/2025

    Framing Life in its Best Light with Director/Photographer Stewart Cohen

    A good number of our Season 7 guests are artists: they're also successful businesspeople who founded and have grown their companies, in some cases over decades. In addition to SC Pictures, Stewart Cohen's dominion includes media licensing via SuperStock and its ever-expanding archives. Frame life in its best light: Working your way through Stewart Cohen’s portfolio of commercials and stills for clients including American Airlines, AT&T, Coca-Cola, Four Seasons, and Frito-Lay, you are as likely to see heartfelt testimonials as Game Day humor, real people as celebs, with campaigns spanning fashion, kids, sports, wildly diverse storytelling and portraiture... He’s gone swimming with sharks in the Galapagos and come up for air to stage a tongue-in-cheek musical comedy starring the townspeople of Mansfield, TX. They sing about being too busy for tourism. The throughline is seizing the moment to celebrate the joy of life. In addition to directing and shooting stills through his production company, SC Pictures, Stewart is an increasingly influential player in the licensing arena, beginning with his purchase of SuperStock in 2019. In 2023, SuperStock acquired All Canada Photos, the country’s premier Canada-focused stock images agency, offering a rich imagery and multimedia content collection. That was followed in 2024 by its acquisition of the coveted Classic Stock collection, along with UK architectural archive View Pictures and Seattle-based Danita Delimont Stock Photography, in 2025. https://www.stewartcohen.com/

    37 min
  7. Sales Insights with Simon Stillwell: Humility, Humor and Confidence

    11/20/2025

    Sales Insights with Simon Stillwell: Humility, Humor and Confidence

    "Simon is one of the most genuinely humble leaders I've had the pleasure of speaking with," says host Hersh Rephun of Simon Stillwell, who specializes in sales strategy and management, bringing extensive business experience from his work as both a board member and executive leader across multiple companies. Simon has navigated acquisitions from both sides, guided organizations through sale readiness, and unified diverse teams post-transaction. With a strong track record of bringing international businesses into the U.S. market, Simon now advises companies looking to expand overseas, using his proprietary 4 P’s framework—People, Product, Process, Price—to drive sustainable revenue success. Outside of his professional work, Simon and his wife love entertaining, and he’s been an avid sourdough baker for more than 15 years. He is also a passionate sailor, the owner of an 80-year-old wooden sailboat, and has logged thousands of miles at sea, including a full Atlantic crossing.

    51 min
  8. Morgan DeNicola: On Trust, Diplomacy, and Global Change

    11/14/2025

    Morgan DeNicola: On Trust, Diplomacy, and Global Change

    When I sat down with Morgan DeNicola, Executive Director of the DeNicola Family Foundation among other things, I knew I was talking to someone who doesn’t just talk about global issues—she goes out and gets her boots dirty. Morgan is the Vice Chairman of the Humpty Dumpty Institute (HDI), the organization that works with Congress, the State Department, the UN, embassies, and young people to spark real dialogue on the world’s toughest challenges. Her work with congressional delegations has taken her from Beijing’s Taihe Global Civilization Forum to Malawi, where a visit to the Amitofo Care Centre lit a fire in her. What she saw there pushed her to launch Cosmo Cares Mobile Healthcare Van, now being donated to the ACC to reach remote villages in Lesotho—with a formal dedication set for November 17, 2022. More recently, she led a congressional delegation in Rwanda, because Morgan doesn’t do “slow.” Back home, she’s part of the Steinberg DeNicola Humanitarian Awards, recognizing NFL players who step up for their communities, and she helps elevate global medical researchers through the CDC Scientific Scholarship. On top of that, she supports Ronald McDonald House, Big Brothers Big Sisters, and local holiday drives—all while serving on the board of the Elmwood Zoo, dedicated to inspiring real conservation action. My conversation with Morgan reminded me why these interviews matter: she’s living her mission, not just reciting it—and that kind of truth sticks with you.

    38 min
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5
out of 5
18 Ratings

About

YES, BRAND is a conversational podcast exploring how clarity, truth, and humor shape momentum — right before ideas are amplified in the world. This is not a retrospective show or a promo stop. It’s a live conversation for founders, operators, creatives, and public thinkers who are actively shaping what comes next. Your host is Hersh, international speaker, author, and authority strategist, sits down with founders, creatives, and storytellers to explore how truth sells when you stop performing and start communicating. Expect clarity, comedy, and the courage to say YES. Each episode blends humor and insight in a fast, fresh exchange about voice, message, and momentum — because building a brand shouldn’t mean losing your sense of play.

Information

  • Creator
    Hersh Rephun
  • Years Active
    2022 - 2026
  • Episodes
    130
  • Rating
    Explicit
  • Copyright
    © Copyright 2025 YES, BRAND with Hersh Rephun
  • Show Website
    YES, BRAND with Hersh Rephun