The Maker's Space: For the Crafty Online Business Owner

Kam Ostwald
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Have you ever wanted someone to help you navigate all of the online pieces to a crafty business puzzle? That's what this podcast is here for. To make it less scary! After being rendered unable to work outside the home, Kam needed a way to bring in extra money. She took to the computer and built an agency from being a Virtual Assistant to Online Business Manager for website developers and podcast creators. Marketing to promote others has always been at the heart of what she does. Now Kam is taking what she has learned and helping crafters build successful internet businesses.

  1. 06/10/2023

    Ep. 016 - Strategies to Increase Craft Sales in a Recession

    Recently I’ve noticed that there has been a lot of discouragement because of difficult times and low sales. Quite a few of the comments I read on social media are sharing the frustration of decreased sales. I get it. Believe me. In this episode I’m going to share some things you can do during a recession to help keep sales coming in. You don’t have to be discouraged by times and seasons because those will always come into your life and they will eventually move on. What you do in those times is the exciting part.

    13 min

  2. 05/31/2023

    Ep. 015 - 10 Things Crafters can do to Create Recurring Income

    What if I told you that you can have another source of income that you don’t even have to be awake for? You can have a recurring income without spending more hours making more things.  In this episode, I share what most of my online colleagues already know and implement in their own businesses. Every single one of these ideas will link to someone I know personally or has been recommended to me who has made it work.  Kind of like a train pulling out of the station, it takes a little time to get going. Once it does, it takes a LOT to stop it! The effort pays off in the end.   While I was recording I even thought of another one so you get an unintended bonus!  PS - We will be hosting a Crafty Biz Builders Summit on June 15th! A free online event with speakers all day covering different topics relating to online craft business. Be sure to register as space is limited. PPS - I also realize that it is ASL not ALS!😄🙄

    19 min

  3. 05/31/2023

    Ep. 015 - Things Crafters can do to Create Recurring Income

    What if I told you that you can have another source of income that you don’t even have to be awake for? You can have a recurring income without spending more hours making more things.  In this episode, I share what most of my online colleagues already know and implement in their own businesses. Every single one of these ideas will link to someone I know personally or has been recommended to me who has made it work.  Kind of like a train pulling out of the station, it takes a little time to get going. Once it does, it takes a LOT to stop it! The effort pays off in the end.   While I was recording I even thought of another one so you get an unintended bonus!  PS - We will be hosting a Crafty Biz Builders Summit on June 15th! A free online event with speakers all day covering different topics relating to online craft business. Be sure to register as space is limited.

    17 min

  4. 05/22/2023

    Ep. 014 - Tips to Meet People and Enjoy Networking

    Remember going to the park when you were a kid and making friends was simple? Going to school for the first time and learning everyone's name or seeing their favorite toy because they brought it to show-and-tell? Networking is honestly no different. It just has more dignified names but the technique is the same. In this episode, I'm going to share one of my absolute favorite things to do...meet people. Introverts, stay with me because this will help you out! These are tips that are basic enough for a playground but get overthought as we get older. It's not as hard as we make it. Hope you enjoy!

    14 min

  5. 01/21/2023

    Ep. 13 - How to Stand Out from the Crowd as an Online Crafter

    It’s no secret that I am a bigger fan of having your own real estate online but how can you do it and still stand out? I’m glad you asked! Regardless of whether you are a wall-flower or enjoy being the center of attention, you need your PRODUCT to get noticed when you are selling online. Today I have five suggestions with a bonus on how to do that.  Now, like anything in business, this is not an overnight-I-made-six-figures type of episode. It takes work to create a business and patience to grow one online.  If you keep that in mind, what I’m about to share with you will make the process easier. I also wanted to update you on an upcoming event. The Virtual Street Market will be hosting a Bootcamp on building an online craft business in February. On the 1st, 2nd & 3rd we will be showing you the ins and outs of running an online craft business so be sure to sign up for that at The Virtual Street Market.com and watch your email for more information.

    10 min

  6. 01/19/2023

    Ep. 12 - How to Decide What to Sell for a Craft Business

    As creative people, we tend to have this gift of seeing inspiration in so many things. We enjoy trying new hobbies or skills. As a creative, this is probably what brought you to the point of operating an online craft business. As a business owner, you now have the task of determining what is going to sell, not just what you enjoy making. If you are going to put the time and effort into it, you really need to do the same with your product. Don’t throw spaghetti at the wall and hope it sticks - unless you have found an artistic market of selling spaghetti on a canvas or something like that. In which case go to town! The rest of us, we need more thought. Here are five tips to deciding what to sell in your shop, Hope you enjoy! ~Kam Sign up for the Free Bootcamp Building an Online Craft Business

    10 min

  7. 01/05/2023

    Ep. 11 - 3 Top Things to look Forward to in the New Year

    Happy new year, Creatives! I hope you had a Merry Christmas and a great start to your new year! I am so excited for the things planned for 2023 and want to share three of the top reasons with you. Also, if you don’t already get the emails for event updates (and you’re going to want to) just go to thevirtualstreetmarket.com. 1) This year is going to be about Craft Shows…but not like we’re used to! This year VSM will be hosting 3D Virtual Craft Shows for not only the handmade creative but also the small craft suppliers. 2) I will be providing a free Branding Bootcamp on January 18th giving you a walk-through of what you need to do and have set up in your online business. 3) Two options to be involved in a Crafting Community. So that’s some of the things rolling out for VSM this year! Let me know what some of your plans and goals are and if you need an accountability partner! Have a great week, creative people! Go light your world! ~Kam With a private community created on Circle.so and Facebook we are able to keep out trolls and control the environment.

    8 min

  8. 12/30/2022

    Ep. 10 - Having a Faith Based Entrepreneurship with Jenasa Prudhomme

    A quote from a pastor by the name of Chuck Swindoll is “Life is 10% what happens to you and 90% how you react to it.” I couldn’t agree more. We all know the negative results of 2020 but this episode is the origin story of something amazing that came out of it. It is Jenasa’s Prudhomme’s response to her 10%. In the last 3 years, my next guest built a business and wrote a book called “Faith Based Entrepreneurship”. A beginners guide to the online business world and she is even sponsoring this whole episode. I will be including the links to all of her stuff in the show notes on The Virtual Street Market website. Jenasa is not only a business owner and author, but also a newlywed, mom of two young boys, has built a following on social media, as well as a YouTube channel AND created a podcast. Did I mention that she also has a devotional coming out in the new year! She has boundless energy and is just another example of how someone grew out of the life that was happening. I hope you enjoy the chat.

    44 min
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About

Have you ever wanted someone to help you navigate all of the online pieces to a crafty business puzzle? That's what this podcast is here for. To make it less scary! After being rendered unable to work outside the home, Kam needed a way to bring in extra money. She took to the computer and built an agency from being a Virtual Assistant to Online Business Manager for website developers and podcast creators. Marketing to promote others has always been at the heart of what she does. Now Kam is taking what she has learned and helping crafters build successful internet businesses.

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