The Art of Small

Sophie Fleetwood, Ashton Brye

Welcome to the Art of Small Podcast! We're your hosts, Ashton + Sophie, and we couldn't be more excited that you're here. This podcast is made for small business owners and creative entrepreneurs of all kinds. Whether you're an artist, a photographer, a social media manager, a web designer, a shop owner, or maybe you have a business idea brewing in your mind, our show exists to educate, inspire and grow female entrepreneurs with fun-filled episodes that will pull back the curtain of small business ownership and spur you on towards your own success. Disclaimer: the views and opinions of our guests and their platforms are not a reflection of the views of the Art of Small.

  1. Ep. 33 The Art of Shooting Your Shot as a Small Business Owner with Nicole Goldfarb

    02/12/2024

    Ep. 33 The Art of Shooting Your Shot as a Small Business Owner with Nicole Goldfarb

    Welcome back to another episode of The Art of Small! In this episode Sophie and Ashton sit down with Nicole Goldfarb, a color enthusiast, illustrator, and designer, and discuss her journey and experiences as a small business owner. She talks about her background, including her time working in corporate for Oprah and how she made the decision to focus soley on her own small business, Nixie, a lifestyle brand that adds delight to daily life through color and art. She shares insights on finding clients and networking, as well as her recent move to Los Angeles. She emphasises the importance of being authentic on social media, building a community, knowing which brands you want to work with, and shooting your shot to get the most out of life. Moments you won't want to miss: (03:24) An introduction to Nicole (09:26) A timeline of Nicole's journey as a small business owner (17:52) Finding clients and networking  (21:28) More about Nicole's move to LA (27:48) A day in the life of Nicole (34:40) Stiving for authenticity on social media (35:32) Reaching out to big brands (41:13) Expanding into wholesale with Nixie and new products    Get Social With the Art of Small! Email: artofsmallpod@gmail.com The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en Sophie's Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en Sophie's Website: https://www.simplysophiedesigns.com/ Ashton's Instagram: https://www.instagram.com/ashton.creates/?hl=en Ashton's Website: https://shopashtoncreates.com/

    46 min
  2. Ep. 31 The Art of Growing a Business from the Ground Up Feat. Camino & Company

    01/22/2024

    Ep. 31 The Art of Growing a Business from the Ground Up Feat. Camino & Company

    Welcome to another episode of The Art of Small! This week, Sophie and Ashton are joined by Karly Elbrecht the owner behind Camino & Co, a mobile flower shop based in Noblesville, Indiana. Karly shares a little about her background and how she started her business, the decision to go full-time, and the importance of partnerships and collaborations within the small business communitu. Karly's has capture a unique, community-focused approach to entrepreneurship and has so much passion for supporting other small businesses! The impact it has had on her own success is evident. If you are a small business owner who needs some encouragement to believe in yourself and your abilities, this episode is for you!  Moments to tune in for: (02:18) An introduction to Karly and her business, Camino & Co.  (15:13) How Karly found the courage to take her business full-time and the value of a good support system (18:48) Taking a leap of faith for your dreams (22:37) Serving others with creating partnerships and collaborations  (29:58) Karly's biggest take away from balancing corporate life and small business life (40:12) Celebrating the small wins and appreciating the journey (44:21) Karly's advice to her past self when she was first starting her business (46:23) What is next for Camino & Co.  Stay up-to-date with Karly and Camino & Co.: https://www.camino-and-company.com/ https://www.instagram.com/caminoandcompany/   Get Social With the Art of Small! Email: artofsmallpod@gmail.com The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en Sophie's Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en Sophie's Website: https://www.simplysophiedesigns.com/ Ashton's Instagram: https://www.instagram.com/ashton.creates/?hl=en Ashton's Website: https://shopashtoncreates.com/

    50 min
  3. Ep. 30 The Art of Legal Protection for Small Business Owners with Sam Vander Wielen

    01/15/2024

    Ep. 30 The Art of Legal Protection for Small Business Owners with Sam Vander Wielen

    Welcome back to The Art of Small! In this episode, Sophie and Ashton talk to Sam Vander Wielen, an attorney turned entrepreneur. Sam takes us through her journey as a business owner and shares her expertise on the legal side of business. She provides amazing tips for enforcing contracts and dealing with legal issues, and she emphasizes the importance of registering your business and obtaining business insurance. If you're an entrepreneur looking to navigate the legal aspects of their businesses, this episode is for you and be sure to check out Sam's links below!  Moments you won't want to miss: (06:15) An introduction to Sam and her journey from attorney to entrepreneur  (11:34) The importance of SEO in building a business  (16:33) The legal side of business: registering, contracts, and insurance (19:23) Key elements to include in service-based contracts  (21:54) Enforcing contracts  (27:36) When to take legal action (33:22) Sam's tips for getting started with legal protection regardless of where you are in your business journey  (35:34) Investing in your business (40:45) What's next for Sam and her thoughts on writing a book LINKS, LINKS, LINKS:  Sam's Website: https://www.samvanderwielen.com/  Sam's Instagram: https://www.instagram.com/samvanderwielen/ Sam's Podcast: https://www.samvanderwielen.com/podcast/   Get Social With the Art of Small! Email: artofsmallpod@gmail.com The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en Sophie's Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en Sophie's Website: https://www.simplysophiedesigns.com/ Ashton's Instagram: https://www.instagram.com/ashton.creates/?hl=en Ashton's Website: https://shopashtoncreates.com/

    47 min
  4. Ep. 29 The Art of Website Copy with Sara of Between the Lines Copywriting

    01/08/2024

    Ep. 29 The Art of Website Copy with Sara of Between the Lines Copywriting

    Welcome back to The Art of Small! In this episode, Sophie and Ashton chat with Sara, the business owner behind Between the Lines Copywriting and pick her brain about the art of website copy, finding clients, being a new business owner, and a whole lot of other amazing actionable tips that are going to help you grow in your business TODAY. Sara also shares with us her experiences of dealing with content theft and offers advice on how to handle it. She also takes us through her strategies for overcoming writer's block and provides tips for writing effective email newsletters. If you want to keep learning from Sara, she has lots of FREE content available on her website to help you get moving on your goals for your small business, so don't forget to check out the links below! Moments you won't want to miss: (04:27) An introduction to Sara  (06:378) How Sara started her business (13:10) The value of a website vs. social media (17:04) Mistakes small business owners make with their websites (19:54) Handling content theft and copying  (29:09) Overcoming writer's block  (34:22) Free resources for small business owners  (40:18) Underated vs. overated way to get clients (47:06) What's next for Sara LINKS, LINKS, LINKS:  Website: www.betweenthelinescopy.com   Newsletter (free copywriting tips): www.betweenthelinescopy.com/subscribe  Website copy course: www.betweenthelinescopy.com/site-series  Email marketing course: www.betweenthelinescopy.com/email-chapter  Freebies: www.betweenthelinescopy.com/free-stuff Website copy template: www.betweenthelinescopy.com/web-copy-guide  Instagram: www.instagram.com/btlcopy Get Social With the Art of Small! Email: artofsmallpod@gmail.com The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en Sophie's Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en Sophie's Website: https://www.simplysophiedesigns.com/ Ashton's Instagram: https://www.instagram.com/ashton.creates/?hl=en Ashton's Website: https://shopashtoncreates.com/

    54 min
  5. Ep. 27 The Art of Christmas Specials

    12/08/2023

    Ep. 27 The Art of Christmas Specials

    In this holiday special episode, Sophie and Ashton catch up with each other and discuss Christmas traditions, the importance of setting boundaries, and challenges faced by small business owners during the holidays. They provide tips for successful product launches during the holidays and emphasize the importance of listening to your audience. Ashton shares her experience with art theft and the impact it has had on her. Sophie talks about her upcoming Creative Entrepreneur Accelerator Program and the impact it can have on small business owners. They wrap up the episode by wishing everyone happy holidays and teasing the upcoming season 3 of the podcast.   Links Mentioned in this Episode: Sophie's Walking Pad: https://amzn.to/4ah7cA0 Sophie's Live Course for Small Business Owners: https://www.simplysophiedesigns.com/creative-entrepreneur-accelerator     Time Stamps: (00:23) A Christmas catch up with Sophie and Ashton (22:40) The Impact of Art Theft on Artists (32:15) Listening to Your Audience and Providing What They Want (33:00) Tips for Successful Product Launches During the Holidays (34:53) Taking Care of Yourself During the Holiday Season (40:16) Closing Remarks and Wishing Happy Holidays   Get Social With the Art of Small! Email: artofsmallpod@gmail.com The Art of Small on Instagram: https://www.instagram.com/theartofsmallpod/?hl=en Sophie's Instagram: https://www.instagram.com/simplysophiedesigns/?hl=en Sophie's Website: https://www.simplysophiedesigns.com/ Ashton's Instagram: https://www.instagram.com/ashton.creates/?hl=en Ashton's Website: https://shopashtoncreates.com/

    49 min
5
out of 5
31 Ratings

About

Welcome to the Art of Small Podcast! We're your hosts, Ashton + Sophie, and we couldn't be more excited that you're here. This podcast is made for small business owners and creative entrepreneurs of all kinds. Whether you're an artist, a photographer, a social media manager, a web designer, a shop owner, or maybe you have a business idea brewing in your mind, our show exists to educate, inspire and grow female entrepreneurs with fun-filled episodes that will pull back the curtain of small business ownership and spur you on towards your own success. Disclaimer: the views and opinions of our guests and their platforms are not a reflection of the views of the Art of Small.