The Marketing for Health Coaches Podcast

Amy Lippmann
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  • ENTREPRENEURSHIP
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Welcome to the Marketing for Health Coaches Podcast where I share how to get clients and have a truly successful business and lifestyle. I’m your host, Amy Lippmann - former health coach who has been in the industry since 2005. What if I told you that you can have a wildly successful business by keeping things relatively simple? Would you be interested? Stick with me, that’s what I’m going to show you. With over 15 years in the industry you can count on me to keep it practical and do-able. Learn more about how to get clients & grow your business at: https://marketingforhealthcoaches.com/

  1. JAN 7

    REPLAY: 3 Coaching Skills Every Health Coach & Nutrition Pro Needs To Facilitate Powerful Sessions That Lead to Transformation

    In today’s special episode of The Marketing for Health Coaches Podcast, I’m sharing the replay of today's live workshop. In this episode, you’ll learn:  ✨ The trauma-informed coaching tools you can start using in your sessions with clients ✨ The master-level coaching skills you need to handle cravings, emotional eating & unwanted patterns — without pushing, fixing, or shaming  ✨ How to skillfully navigate client resistance, rebellion, and fear while implementing any necessary food restrictions ✨ How to support clients in gaining unconditional permission to eat, while still honoring their health goals Links/Resources mentioned on the show: 🚀 Enrollment for The Intuitive Eating Coaching Method is now open and right now you can get 50% off + access to Special Bonus: Done-for-You Marketing Materials Bundle ($2,088 Value) when you enroll by Tuesday, January 13th. Click here to learn more.

    1h 37m

  2. 12/31/2025

    #109: The Coaching Skill That Led to 18 Clients

    One of our clients, Silke, had been trying everything to build her business… Like many of the clients that come to us, Silke had been doing “all-the-things” for 6 full months, but she only had 5 clients to show for it.  She told me that her business felt slow and uncertain and coaching still came with a lot of second-guessing herself. Then she decided to join The Intuitive Eating Coaching Method - where we teach mastery-level coaching skills and give you a client getting Done-For-You Private Coaching Program you can start selling immediately. And that’s where everything shifted for Silke. Once she was equipped with the coaching skills to actually create client transformations her confidence skyrocketed and she became a client-getting magnet!   She enrolled 18 private clients in just five months. And her January calendar is already booked with discovery calls. What made all the difference was having the skills to lead powerful sessions and a powerful coaching program that allowed her to confidently invite clients into deeper work. Tune into this episode, where Silke shares what has catapulted her business. If you’ve ever wondered what actually makes the difference between spinning your wheels and having a fully booked practice… this is your episode. This conversation is especially for you if you know you’re capable of more - but your business hasn’t quite caught up to your potential yet. Links/Resources mentioned on the show: Click here to join the Wait List for the Intuitive Eating Coaching Method About Silke Holguin-Butters Silke is a certified Health and Food Freedom Coach specializing in helping women break the exhausting cycle of overeating, bingeing, guilt, and shame, so they can finally feel at peace around food and step into a life of self-compassion, confidence, and joy. Silke’s website Follow Silke on Instagram Follow Silke on Facebook

    27 min

  3. 12/25/2025

    #108: How Stronger Coaching Skills Turned One Group Program Into 3 High-End Clients

    When Christina first started coaching clients, she knew she wanted to help people have a healthier relationship with food and their bodies - but she didn’t yet feel clear on how to lead clients through change. When clients understood what to do but weren’t following through, she didn’t know how to coach them in a way that shifted things.  What changed for Christina wasn’t learning more information about nutrition. It was going through the Intuitive Eating Coaching Method and learning mastery-level trauma-informed, somatic coaching skills.   After completing the Live Coaching Skills Training Intensive, Christina felt more confident and used our Done-For-You Intuitive Eating short group program to enroll 8 clients who all began having real breakthroughs. And when her short group ended, she used the process we teach to enroll 3 participants in her high-end private coaching, where she’s now supporting them using our Done-For-You Private Coaching Program. One of the things we suggest inside The Intuitive Eating Method is pricing and program strategies that work.  Imagine what having a system like this could do for your business: 8 group participants at $97 = $776 3 private clients at $2500 = $7500 Total revenue in under 3 weeks = $8276 Now imagine being able to do that same thing in your business on repeat. Tune in to this episode, where you’ll learn: How to shift your sessions in a way that creates lasting changes for your clients One thing to stop doing if you want to facilitate transformational sessions How to gracefully use a short group as a feeder into your high-end private coaching program Links/Resources mentioned on the show: Click here to join the Wait List for the Intuitive Eating Coaching Method About Christina Russell Christina is a massage therapist, intuitive eating–focused health coach, and mind-body practitioner with more than 30 years of experience helping people reduce stress and feel at home in their bodies. Since 1991, she’s supported clients through therapeutic massage, yoga, and nature-based movement, all grounded in a deep mind-body connection. As a certified hypnotherapist and wellness coach, Christina specializes in guiding women to heal their relationship with food and body, break free from diet culture, and cultivate sustainable, joyful wellbeing.

    35 min

  4. 12/17/2025

    #107: How Barb Finally Got Clients to Make Health-Supportive Shifts Using The Intuitive Eating Metho

    Have you ever worked with a client who knows what to do…but still can’t seem to follow through? You give thoughtful guidance. You explain the “why.” You offer strategies and action steps. And yet, your clients keep getting stuck. This is one of the most frustrating experiences for coaches and practitioners - especially when you care deeply and want to help your clients support their health. That’s why I‘m excited to share today’s podcast episode with you. In this episode, I talk with our client Barb, a functional nutrition counselor, who had plenty of nutrition knowledge - but felt discouraged when her best advice wasn’t translating into real change for her clients. Not only that, many clients felt overwhelmed and stopped booking sessions with her.  Barb didn’t lack nutrition knowledge - she lacked the coaching skills to work with resistance, overwhelm, and emotional eating. In this episode, you’ll learn: What changed inside Barb’s sessions that made clients stay engaged - and actually signing up to work with her for another 3 monthsHow to stop overfunctioning in your sessions so that so that you’re not carrying the whole processWhat to do differently when clients understand the plan but still stay stuck Links/Resources mentioned on the show: Click here to join the Wait List for the Intuitive Eating Coaching Method About Barb Beavis Barb is a functional nutrition counselor, specializing in working with women with Autoimmune conditions. Through her Autoimmune Relief Program, Barb guides women back to health—not with restriction or overwhelm, but with sustainable, gentle strategies that actually work. Barb’s website Follow Barb on Instagram

    29 min

  5. 12/03/2025

    #106: How to Use 12 Blog Posts to Convert Health Coaching Clients for Years

    The pressure to constantly create new content is real…and exhausting. But what if you could create just 12 blog posts that bring in clients for years? That’s exactly what my guest Jana Osofsky shares in this episode. In this episode you'll learn: ✅ Why blog content isn’t dead, and how it actually builds long-term trust ✅ How 12 strategic posts can power your marketing for years ✅ How to make your content work for you, while you focus on coaching If you're ready to stop scrambling for what to post and start creating strategic content that does the heavy lifting… this is a must-listen. Links/Resources mentioned on the show: The 6 Secrets to Signing Clients — without the Content Treadmill with a High-Converting Capsule Blog    About Jana Osofsky: Jana is a content strategist for coaches, practitioners, and service providers. Her current mission is helping her students spend less time feeding the insatiable social media monster, and lean into prioritizing evergreen content that serves as a 24/7 salesperson for your business.

    41 min

  6. 11/12/2025

    #105: When Your Personal Story Doesn’t Match Your Niche

    In this episode, I’m breaking down this common fear and offering a new way to approach it. You’ll learn: ✅ The most important factor when choosing a niche ✅ How to create connection even if your path looks different (without pretending to be someone you’re not) ✅ Practical ways to make your work credible and magnetic Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan

    16 min

  7. 11/04/2025

    #104: How to Write Emails That Get You Health Coaching Clients

    In this episode you’ll learn: What makes emails land (and what stops them from connecting)Why your “helpful” content may not be doing what you thinkA clear framework to write emails that resonateReal-life examples you can model right away Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan

    19 min

  8. 10/28/2025

    #103: Why Your Free Gift Isn’t Working…And How to Fix It

    In this episode you’ll learn: 🔍 The common mistake that quietly repels your audience 🧩 Why your freebie might feel “meh” (even if the info is solid) ❓ What makes people scroll right past your free gift without clicking “download” If you’re stuck in “what should I give away?” limbo…or wondering why your current freebie isn’t doing anything for your business…this episode will help. Links/Resources mentioned on the show: “5 Clients in 30 Days” Step-by-Step Action Plan

    16 min
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About

Welcome to the Marketing for Health Coaches Podcast where I share how to get clients and have a truly successful business and lifestyle. I’m your host, Amy Lippmann - former health coach who has been in the industry since 2005. What if I told you that you can have a wildly successful business by keeping things relatively simple? Would you be interested? Stick with me, that’s what I’m going to show you. With over 15 years in the industry you can count on me to keep it practical and do-able. Learn more about how to get clients & grow your business at: https://marketingforhealthcoaches.com/

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