Web3 Marketing Podcast

Absolute Labs
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  • MARKETING
  • UPDATED BIWEEKLY

Subscribe to the web3 marketing podcast to get the latest unfiltered insight from global experts into marketing web3 at scale. We'll dive into web3 experiences, apps, games, and platforms. We'll chat about old tools and new tools, and cover all aspects of the emerging web3 marketing tech stack, including Wallet Relationship Management. Brought to you by Absolute Labs. Hosted by John Koetsier.

Episodes

  1. 01/02/2023

    Web3 growth in 2023: your first 10,000 co-owners

    What does Axie Infinity know about growing web3 projects? How about PlayEmber or First Light Games? In this episode of the Web3 Marketing Podcast we chat with growth leaders of web3 projects about growth after the crash: what it takes, what you need, and how to approach web3 in 2023. Guests:  - Quinn Campbell, VP growth at Sky Mavis  - Jon Hook, CMO of PlayEmber  - Dan Reynolds, Marketing Lead at First Light Games Growth isn't easy right now, and Quinn talks about understanding your players, understanding your owners, and understanding all the different participants in the value chain of your web3 project. Jon talks about getting back to the basics and attracting new new stakeholders while also providing value for crypto degens. And Dan talks about the challenges of growth in a market that is still incredibly new.

    44 min

  2. 11/29/2022

    Wallet relationship management in web3: what is it, what is it good for, and why do you need it?

    In this (real) first episode of the Web3 Marketing Podcast, we chat with Absolute Labs founders and serial entrepreneurs Samir Addamine and Antony Gardez. Our focus: what is wallet relationship management (WRM™), and why does it matter? Host John Koetsier chats with Samir and Antony about: WRM™ Web3 marketing strategy What wallets mean as an evolutionary step in marketing The emerging web3 marketing tech stack The current state of web3 and crypto Biggest challenges for web2 companies Biggest challenges for web3 companies More info: https://www.absolutelabs.io/

    40 min
  • 2 Episodes

About

Subscribe to the web3 marketing podcast to get the latest unfiltered insight from global experts into marketing web3 at scale. We'll dive into web3 experiences, apps, games, and platforms. We'll chat about old tools and new tools, and cover all aspects of the emerging web3 marketing tech stack, including Wallet Relationship Management. Brought to you by Absolute Labs. Hosted by John Koetsier.

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