The Curse of The Creative – An Award-Winning Radio Promotions Podcast.

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The Curse of The Creative – An Award-Winning Radio Promotions Podcast.

The Curse Of The Creative is an award-winning radio promotions podcast by the creative team at Ultimate Media. Silver Award winners in the Business Category of the SA Podcast Awards and finalists in the Business Category of the African Podcast Awards, each episode they’ll unpack a creative audio solution for your show, station or clients. Whether you're a seasoned radio professional or just starting out, this podcast is designed to help spark an idea and break the curse of mundane creative. Join Paulo, Bongani, Justin, Nick, Refiloe and Ricci as they stumble through the creative world of radio promotions! **The opinions expressed in this podcast are personal opinions and not necessarily the thoughts of Ultimate Media**

  1. NOV 13

    The Gang are locked in.

    Feefs shows her age with a trolley dash but Paulo and Ricci want to make people suffer for their prize.

    10 min

  2. NOV 13

    The Gang spell out B.L.A.C.K. F.R.I.D.A.Y.

    Bongani must have got a great Black November deal on envelopes because his idea has a lot of them. Ricci meanwhile stocked up on TP.

    7 min
  3. The Gang look forward to Black A.I - Day

    NOV 13

    The Gang look forward to Black A.I - Day

    Ricci uses Chat-GPT to give away prizes, The Gang didn't have a big enough flight sound effect.

    7 min

  4. SEP 6

    The Gang ponder a name change.

    Feefs has been way to sassy considering her chance to pitch was last in line. Her Heritage Month concept explores a name change we can all get behind.

    9 min

  5. SEP 6

    The Gang look back in anger.

    Justin jumps on the Oasis hype train but will his idea top the charts or hit a (Wonder)wall.

    9 min

  6. SEP 5

    The Gang are back... and blended.

    After a mental break to generate more ideas, The Gang are back with the best radio promotion concepts...and it wasn't worth waiting for. Nick wants to sell us weird whisky combos and he's very proud of himself.

    9 min

  7. MAY 28

    The Gang are 'appy

    Paulo thinks social media is a fad but Justin has an app for that.

    5 min

  8. MAY 15

    The Gang take a bath.

    Two ideas in one episode, but you may be left feeling a little dirty.

    9 min
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The Curse Of The Creative is an award-winning radio promotions podcast by the creative team at Ultimate Media. Silver Award winners in the Business Category of the SA Podcast Awards and finalists in the Business Category of the African Podcast Awards, each episode they’ll unpack a creative audio solution for your show, station or clients. Whether you're a seasoned radio professional or just starting out, this podcast is designed to help spark an idea and break the curse of mundane creative. Join Paulo, Bongani, Justin, Nick, Refiloe and Ricci as they stumble through the creative world of radio promotions! **The opinions expressed in this podcast are personal opinions and not necessarily the thoughts of Ultimate Media**

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