This Mother Means Business: Strategy, Advice, and Support for Mom Entrepreneurs

Laura Sinclair | Business Mentor and Marketing Expert Supporting Female Entrepreneurs
  • 4.9 (19)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama. Weekly Episodes Tune in for a mix of: Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.Practical Advice: Get actionable tips on everything from time management to marketing strategies.  This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams "This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

  1. 1D AGO

    Do You Need Mindset Work or Better Business Strategy? Here’s How to Know.

    In this episode, Laura challenges one of the most common narratives in the online business world: that mindset work alone is enough to build a successful business. While personal growth, confidence, and belief absolutely matter, Laura explains why they can’t replace solid business infrastructure. She breaks down the difference between feeling good in your business and actually building a business that functions sustainably, profitably, and predictably. From offer clarity and pricing to client pathways and revenue visibility, this episode is a direct and honest conversation about what truly moves the needle in business growth. In this episode you will hear: 00:05 — Why mindset work alone is not a business strategy 01:32 — How the coaching industry over-focuses on internal work 03:12 — Why you may not be blocked, just under-infrastructured 04:38 — What mindset can and can’t do for your business 06:15 — What business infrastructure actually means 07:42 — The four pillars of a functioning business 10:08 — Why many coaching programs miss real strategy 12:04 — The difference between feeling better and building better 13:21 — Three practical moves to strengthen your infrastructure 15:06 — Why mindset should support strategy, not replace it 16:12 — How Ambition helps build real business structure Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    20 min

  2. 5D AGO

    Why Women Entrepreneurs Need To Protect Themselves, Not Just Their Business with Aimee Schalles of Jointly

    In this episode, Laura sits down with Aimee Schalles, co-founder of Jointly, to talk about one of the most important — and often avoided — conversations in relationships: legal protection. From prenups to cohabitation agreements, this conversation breaks down why these discussions feel so uncomfortable, how to reframe them, and why they’re essential for protecting yourself — especially as a woman navigating modern relationships, finances, and family life.    In this episode you will hear:  01:23 — What Jointly is and why it was created   03:52 — Why this matters: real-life examples of separation and lack of protection   05:12 — Why prenup conversations feel “sticky” (and the common misconceptions)   06:27 — Power dynamics, financial protection, and women’s autonomy   07:25 — The importance of recognizing unpaid labour and sacrifices   08:48 — The mindset barrier: why women hesitate to bring this up   09:54 — How to start the conversation in a healthy, collaborative way   11:31 — Cohabitation vs. prenup: what’s the difference   12:34 — Why AI isn’t the solution for legal agreements   14:45 — What makes an agreement enforceable   16:41 — When and how you can create or update agreements   17:25 — Aimee’s life as a mom, lawyer, and founder   19:20 — Setting boundaries and building a business that fits your life   21:32 — The inspiration behind Jointly’s business model   23:15 — The future vision for Jointly  Use code TMMB to receive 20% off Jointly prenuptial and cohabitation agreements. Aimee's Links: Website: jointly.ca Instagram: https://www.instagram.com/jointly.ca Facebook: https://www.facebook.com/jointlysolutions/ Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    27 min

  3. MAY 11

    A Mom Entrepreneurs Realistic Guide to Building a Real Business on 20-Hours a Week or Less

    In this episode, Laura breaks down one of the biggest myths in entrepreneurship: that more hours equals more success. If you’ve ever felt like you don’t have enough time to build your business — especially as a mom — this conversation will completely reframe how you think about your schedule, your offers, and your growth. Laura walks through how to design a business that actually fits into a 20-hour work week, without sacrificing profitability or momentum.  In this episode you will hear: 00:07 — The myth of needing more time to be successful   01:11 — Why “more hours = more results” isn’t true   02:43 — What actually happens when you work more (and why it backfires)   04:38 — The real issue: your business isn’t designed for your life   06:17 — The reframe that changes everything (designing around your reality)   08:30 — Pillar 1: Revenue concentration (fewer offers, more impact)   11:34 — Why low-ticket/high-volume models don’t work in limited time   12:33 — Pillar 2: Protecting and structuring your time   14:45 — Pillar 3: Using constraints to make better decisions   16:39 — The constraint audit: getting honest about your time   18:32 — Breaking down your hours + what actually generates revenue   20:15 — Practical steps to start redesigning your business this week   21:45 — Final mindset shift: your time is enough (with the right model)  Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    25 min

  4. MAY 7

    Ambition, Mom Guilt, Making Money and Being Yourself with Cat and Nat

    On today’s episode of This Mother Means Business, Laura sits down with Cat & Nat (Catherine Belknap and Natalie Telfer) — best friends, business partners, and the voices behind one of the most honest (and hilarious) takes on motherhood online. They dive into what it really looks like to build a business as a mom, let go of perfection, navigate guilt, and create success without overthinking every move. This conversation is equal parts refreshing, validating, and packed with real-life perspective on showing up, making money, and doing things your way. In this episode you will hear: 00:02 — Meet Cat & Nat: from “accidental millionaires” to business owners   01:32 — Letting go of perfection in motherhood   04:54 — Coming back to yourself instead of trying to “have it all together”   05:54 — Confidence vs. overthinking: different ways of showing up   09:04 — Why you have to show up online (even when it feels cringey)   10:51 — Mom guilt, messy homes, and doing what actually matters   13:17 — Balancing ambition and motherhood (and why guilt shows up either way)   16:44 — Why “being a good mom” isn’t what you think   17:07 — Self-doubt, being self-taught, and redefining expertise   18:20 — How their business actually started (and evolved)   22:20 — Revenue streams, income realities, and how business shifts over time   24:05 — Why following trends won’t work (and what to do instead)   27:04 — Building a community vs. being an “influencer”   30:14 — What’s next for Cat & Nat (and embracing different seasons)   32:36 — Seasons of business: when to say yes vs. when to pull back   34:19 — Why older kids can need you more than babies   Cat & Nat's Links: Podcast: https://catandnat.ca/podcast/ Cat & Nat on Tour: https://catandnat.ca/tour/ The Common Parent Website: https://www.thecommonparent.com/ Instagram: https://www.instagram.com/catandnat Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    38 min

  5. MAY 4

    What I Would Do if I Got my Hands On Your Business (and How You Can Audit Yourself)

    In this episode, Laura pulls back the curtain on what she actually looks at when she steps into a client’s business. If you’ve ever felt stuck, like you’re working hard but not seeing the results you want, this conversation will give you a completely different lens. From time and delegation to offers, visibility, and systems, Laura walks through the eight key areas she audits — and how small gaps in these areas can quietly cost you time, energy, and money. This is the kind of episode that will have you taking notes… and seeing your business differently by the end. In this episode you will hear: 00:08 – Why most business advice falls short (and when to run) 02:28 – The 8 key areas Laura audits in every business 03:30 – Time: where your hours are really going 04:51 – The 2-week time audit (and why it matters) 06:00 – Delegation & team: why you’re still doing everything 07:11 – Personal fulfillment as a business strategy 08:30 – Brand & vision: when it’s clear in your head but nowhere else 09:34 – Offers & revenue: where most businesses are leaking money 11:58 – Marketing & visibility: do you actually have a marketing problem? 14:17 – Customer experience: what people remember (and what you’re missing) 16:39 – Systems: the hidden chaos behind the scenes 18:00 – Why generic strategies only get you so far 19:03 – Laura’s “superpower” in business (and how to apply it) 20:00 – Invitation to go deeper inside Ambition Mastermind 21:25 – What transformation actually looks like for clients business audit, business growth strategy, time management for entrepreneurs, delegation tips, offer suite review, marketing visibility, revenue leaks, business systems, client experience, entrepreneurial mothers, small business coaching, work smarter not harder, business mentorship, mom entrepreneur, CEO mindset Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    24 min

  6. APR 30

    How to Simplify (and Pivot!) Your Business as a Mom Entrepreneur with Laura Schoenfeld

    In this episode, Laura is joined by fellow business mentor Laura Schoenfeld for a conversation about entrepreneurship, motherhood, online business, and what it really looks like to pivot when your business no longer fits. They talk about the evolution of the online space, using AI without losing your voice, what a business actually needs to work, and why sometimes the most aligned next step is letting go of something successful to build something better.    In this episode you will hear: 00:00 – Meet Laura Schoenfeld  01:10 – Laura’s background in business and nutrition  04:18 – Who she works with now  05:04 – What has changed in the online business space  08:55 – AI, content creation, and keeping your voice  11:42 – The minimum viable business model  15:58 – One offer or multiple offers?  17:54 – Where clients are actually finding her  19:58 – Why she’s pivoting her business again  22:12 – When an offer starts to feel too heavy  24:38 – Teaching clients how to think, not just what to do  28:16 – How motherhood shaped this decision  32:58 – You’re allowed to be selfish in business  35:38 – Where to find Laura and take her CEO quiz    Laura's Links: Instagram: https://www.instagram.com/laura.schoenfeld/ Website: https://www.lauraschoenfeld.com/ The Nourished CEO Podcast: https://lauraschoenfeldrd.com/podcast Substack: https://lauraschoenfeld.substack.com/   Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    40 min

  7. APR 27

    What I'm Doing To Avoid Burn Out as a Mom Entrepreneur in A Growth Season

    This episode is a real, honest look behind the scenes of a growth season—what it actually takes, what gets stretched, and what happens when you realize you’ve pushed past your normal capacity. After coming off the high (and heaviness) of hosting This Mother Means Business Live, Laura shares what it felt like to be out of alignment with the very boundaries she teaches—and more importantly, how she’s actively resetting. If you’ve been in a season that feels overwhelming, chaotic, or just “not like you,” this episode will help you come back to yourself and rebuild in a way that actually supports you.   In this episode you will hear: 00:08 Feeling like a hypocrite in a season of growth  02:21 Why getting back to “normal” matters  03:08 How Laura’s theme days usually work  04:47 Fridays, grief, and what changed after losing her horse  06:15 What dropped during this busy season  07:30 The first reset: blocking off her calendar  08:30 Re-establishing boundaries around calls and theme days  09:32 Reaching out to friends and rebuilding connection  10:05 Joining Pilates and prioritizing movement again  11:56 Grief, horses, and returning to what supports her  12:50 Identifying your real basic needs  13:20 Asking for accountability from your partner  13:47 If you’re not well, none of this works  14:20 Getting back to fun, self-care, and delegation  15:10 Let busy seasons be seasons  16:07 Don’t let burnout become your permanent state Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    18 min

  8. APR 23

    Declutter Made Doable with Megan Golightly of GoSimplified

    In this episode, Laura is joined by Megan Golightly, founder of Go Simplified, for a practical and eye-opening conversation about decluttering, organization, and the psychology behind why we hold onto things. Together, they explore the emotional weight of clutter, the stress it creates, and how letting go can free up time, energy, and mental space in both life and business.   In this episode you will hear: 00:00 – Introduction to Megan Golightly and today’s conversation on decluttering, organizing, and the psychology of letting go 02:26 – Why Megan took her work online 04:26 – The psychology behind clutter and the stories attached to it 06:31 – The inner voice that keeps people stuck 06:50 – The UCLA study, cortisol, and visual clutter 07:55 – “I’ll get to it eventually” and the avoidance cycle 08:39 – Breaking the “elephant” into bite-sized chunks 11:19 – The most common psychological excuses for keeping things 13:07 – Megan’s shift from in-person organizing to online offers 15:57 – The deeper psychology behind clothes, sentimentality, and identity 18:15 – Why decluttering can actually work better online than in person 20:08 – ADHD, overthinking, and building systems that support your brain 22:52 – Megan’s platform growth, YouTube, and Pinterest 25:32 – Feeling fear and doing it anyway 26:59 – Starting later in life and success in a new season 29:03 – Balance, burnout, and learning when enough is enough 33:23 – How to work with Megan and learn more about Room Refresh 35:00 – Final thoughts and closing   Megan's Links: Get your FREE Decluttering Guide: Stop Overthinking & Get a Quick Win This Week: https://www.go-simplified.com/how-to-start-video Instagram: https://www.instagram.com/gosimplified/ Instagram: https://www.instagram.com/simplifiedshop.ca/ Instagram: https://www.instagram.com/simplifiedshop.us/ Website: https://www.go-simplified.com/   Join This Mother Means Business : www.thismothermeansbusiness.com Laura's Links: • Website • Laura's Instagram • LJSocial Instagram  • LinkedIn • Facebook • Pinterest • TikTok

    37 min
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4.9
out of 5
19 Ratings

About

"This Mother Means Business" is the ultimate podcast for ambitious entrepreneurs, mompreneurs, mom founders, and CEO moms juggling kids and startups. If you're a mom struggling to balance the motherload and business plans, this show is your lifeline. Host Laura Sinclair, a seasoned entrepreneur, marketing guru, and mother of two, dives deep into the nitty-gritty of building a thriving business while changing diapers, getting snacks, and dealing with the latest parenting drama. Weekly Episodes Tune in for a mix of: Expert Interviews: Gain insights and hear stories from successful mom founders who've been in your shoes.Solo Deep Dives: Laura shares her personal experiences and hard-won wisdom on topics like mom guilt, imposter syndrome, finding your people, and more.Practical Advice: Get actionable tips on everything from time management to marketing strategies.  This podcast doesn't sugarcoat the challenges of motherhood and entrepreneurship. Instead, it offers real talk, practical solutions, and a supportive community for moms who refuse to choose between their babies and their business dreams "This Mother Means Business" is your go-to resource for navigating the beautiful chaos of motherhood and entrepreneurship. Join Laura and a community of like-minded moms as you redefine what's possible in both motherhood and business.

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